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Best Web Analytics Software For Mac

Top picks for Web Analytics Software available for mac

How we score these products

Every product here is scored on the same 10-point SpotScore scale, built from pricing, feature and deployment data we maintain, plus ratings collated from public review sources.

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List of the Best Web Analytics Software For Mac as of November 2026

Also compared: other Web Analytics Software in this category

These did not match this page's filter. They are the highest-rated Web Analytics Software in the wider category, shown so there is something to compare.

8.2

SpotScore

SimilarWeb Pro - Web Analytics Software

SimilarWeb Pro

RECOMMENDED

Uncover your competitors' secrets and maximize your online presence.

Best for: SMB teams · Mid-market · Enterprise

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What is SimilarWeb Pro?

The SimilarWeb Browser Extension gives access to all of the power of the SimilarWeb Analytics Platform. With this one-click add-on, user can: View traffic, rank & market share trends by market across the web or within a specific domain; Track social media efforts; Find out which sites are ...

Read more about SimilarWeb Pro

SimilarWeb Pro offers custom pricing plan

9.8

SpotScore

CleverTap - Mobile Analytics Software

CleverTap

Turn data into dollars with CleverTap.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is CleverTap?

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...

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Free TrialTry Free →·

CleverTap offers custom pricing plan

9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics

Unlock the power of website analytics.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

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What is Google Analytics?

Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their customers, market trends, and overall website performance. This product has a comprehensive amount of ...

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Google Analytics offers custom pricing plan

9.5

SpotScore

Matomo - Web Analytics Software

Matomo

Empowering you with accurate website insights.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

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What is Matomo?

Matomo is Open Source Web Analytics Software (OSS) that can be installed on any own server. It allows user to easily get page views, unique visitors, referrers, search engine keywords, current browser versions, the best operating systems and browsers used by the visitors and more. Matomo ...

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9.2

SpotScore

Mixpanel - Web Analytics Software

Mixpanel

Unleash the power of customer data.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

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What is Mixpanel?

Mixpanel is a full-featured, free web analytics software with a beautiful, responsive interface. The Mixpanel platform helps users to learn how customers discover, use, and engage with the product or service by gathering user data and generating analytics reports. With free Mixpanel accounts, ...

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Starts from $25/Month, also offers free forever plan

9.2

SpotScore

Clicky - Web Analytics Software

Clicky

Yes, "Real-time web analytics at its finest.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Clicky?

Clicky provides unmatched real-time web analytics, to help you monitor how many visitors are viewing your website and the page currently open. No need to leave your site as you can launch heatmaps directly from the widget. The software also offers website uptime alerts with its monitoring ...

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Free TrialTry Free →·

Starts from $9.99/Month, also offers free forever plan

8.9

SpotScore

Indicative - Web Analytics Software

Indicative

Maximize your digital insights with Indicative.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Indicative?

Indicative is a Software as a Service (SaaS) solution for web analytics that measures and analyzes the user behavior on websites and mobile apps. The company's core product features: website visitor traffic, heatmaps, keyword ranking, backlink analysis, search engine indexing, SEO analytics, ...

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Free Trial·

Starts from $950/Month, also offers free forever plan

8.9

SpotScore

Woopra - Web Analytics Software

Woopra

Real-time web analytics for data-driven decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Woopra?

Woopra is a real-time web analytics software that provides organizations with complete visibility into their online traffic, conversion and sales data. Use Woopra to monitor visitors and their behavior, view geographic location and IP address of visitors, track how many conversions the site ...

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Free TrialTry Free →·

Starts from $349/Month, also offers free forever plan

8.9

SpotScore

Countly - Mobile Analytics Software

Countly

Real-time insights for smarter business decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

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What is Countly?

Countly is a open source mobile analytics software. Its features are analytical, operational, reporting and development integrated into one platform. Countly provides actionable insights to drive business decisions effectively by collecting data from smartphones, tablets, apps and console games ...

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Free TrialTry Free →

8.8

SpotScore

Kissmetrics - Web Analytics Software

Kissmetrics

Unlock insights and drive growth with Kissmetrics.

Best for: SMB teams · Mid-market

Get Pricing Details

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What is Kissmetrics?

Kissmetrics is web analytics software that helps to understand website visitors and gauge the effectiveness of the website. The analytics component of Kissmetrics does a good job of telling what is on the website--sort of like using  Google Analytics for a single page. Kissmetrics gives users ...

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Kissmetrics offers custom pricing plan

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Frequently Asked Questions About Web Analytics Software

Stuck on something? We're here to help with all the questions and answers in one place.

The features most commonly offered by Web Analytics Software on Spotsaas are User Interaction Tracking, Conversion Tracking, Campaign Management, Report Generation, Event Tracking, Goal Tracking. Most buyers prioritize ease of use, reporting, and integration capabilities. Start with what covers your core workflow before comparing advanced features.

What you pay for Web Analytics Software depends on the plan, the number of seats, and the contract length. At least 15 products here offer a free plan or a free trial, including Clicky, Woopra, Indicative. Each product page on Spotsaas carries its own current pricing.

To choose the right Web Analytics Software, start by listing your must-have features, commonly User Interaction Tracking, Conversion Tracking, Campaign Management, Report Generation, Event Tracking, Goal Tracking. Then filter by team size, budget, and integrations you already use. Compare at least 3 options and use free trials to test before committing. Spotsaas lets you compare side-by-side in minutes.

Yes. 15 Web Analytics Software on Spotsaas offer a free plan or free trial. Popular free options include Clicky, Woopra, Indicative. Free plans typically cover core features for small teams; paid upgrades unlock advanced reporting, integrations, and support.

The best Web Analytics Software for small businesses are affordable, quick to set up, and scale without complexity. Top picks for small teams are Google Analytics, Matomo, Clicky. Look for per-user pricing, no long-term contracts, and strong onboarding support to minimize ramp-up time.

About the reviewer

Rajat Gupta is the founder of Spotsaas, where he has built software research covering 25,000+ products across CRM, HR, AI, and finance. He applies hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].