NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Spotsaas logo
Last updated:

Top 8 Free Keap Alternatives, Compared (2026)

Explore 8 alternatives to Keap — vetted by our editors with real user reviews, pricing, and feature comparisons.

Keap alternatives: 8 options compared

Quick answer

The best free crm software alternatives to Keap are Zoho CRM, Salesforce and Nutshell. Zoho CRM tops the list with a SpotScore of 9.8 and a 4.07★ rating; compare all 8 on score, rating, and pricing below.

Not every team clicks with Keap, and that's fine. These 8 crm software free alternatives give you real choices on price, features, and usability. We rank them by SpotScore, which combines real-user satisfaction with market presence, then layer in ratings and pricing. Scan the comparison table first, then read the detail for each pick.

ProductSpotScoreRatingPricingBest for
Zoho CRMEfficiency at your fingertips.9.8★★★★☆ 4.07(2488)Freefrom $9 /user/monthteams of all sizes
SalesforceTransform your business with Salesforce CRM.9.8★★★★★ 4.53(710)Freefrom $25 /user/monthteams of all sizes
NutshellYour ultimate solution for customer relationship success.9.3★★★★☆ 4.28(983)Freefrom $16 /User/Monthteams of all sizes
HubSpot CRMStreamline your sales and marketing efforts with ease.9.1★★★★☆ 4.35(3521)Freefrom $45/moteams of all sizes
Pipeliner CRMStreamline your business with powerful CRM technology.9.1★★★★★ 4.7(480)Freefrom $65 /User/Monthteams of all sizes
Pipeline CRMMaximize sales, minimize effort with Pipeline CRM.9.1★★★★★ 4.5(923)Freefrom $25 /User/Monthsmall & mid-size businesses
Agentforce Sales (formerly Salesforce Sales Cloud)AI agents for sales — Salesforce CRM with Agentforce autonomous selling, pipeline & forecasting8.6★★★★☆ 4.4(40)Freefrom $25 /user/monthteams of all sizes
GoCRMStreamline your customer relationships with ease.8.5Not yet ratedFreefrom $39 /User/Monthteams of all sizes

9.8

SpotScore

Zoho CRM - CRM Software

Zoho CRM

Efficiency at your fingertips.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.1

2488 verified reviews

Add to compare

watch-demo

Watch Demo

What is Zoho CRM?

Zoho CRM is an intuitive and powerful customer relationship management solution designed to enhance business workflows and improve collaboration. With its user-friendly interface and drag-and-drop functionality, it simplifies data sharing within organizations and with customers, ensuring ...

Read more about Zoho CRM
Free TrialTry Free →

9.8

SpotScore

Salesforce - CRM Software

Salesforce

Transform your business with Salesforce CRM.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.5

710 verified reviews

Add to compare

watch-demo

Watch Demo

What is Salesforce?

Salesforce CRM software is a social enterprise application designed to help businesses of all sizes and industries like retail, health care, technology, financial services, consumer packaged goods (CPG), and many more. Built on the foundation of customer trust, salesforce offers insights into ...

Read more about Salesforce
Free TrialTry Free →

Spotsaas Ads

Want your product up here? Put it in front of buyers the moment they're comparing your category.

Reach in-market buyersRank above rivals2M+ buyers a year
Advertise your product

9.3

SpotScore

Nutshell - CRM Software

Nutshell

Your ultimate solution for customer relationship success.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.3

983 verified reviews

Add to compare

What is Nutshell?

Nutshell CRM is a comprehensive customer relationship platform that includes sales, marketing, and service functionality. It was built with the same care as our nuts and bolts, but features a sleek design that is easy to use. From quick set up to streamlined training and continued support, ...

Read more about Nutshell
Free TrialTry Free →

9.1

SpotScore

HubSpot CRM - CRM Software

HubSpot CRM

Streamline your sales and marketing efforts with ease.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.3

3521 verified reviews

Add to compare

What is HubSpot CRM?

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you need to work with your leads, create powerful campaigns, convert quality ...

Read more about HubSpot CRM
Free TrialTry Free →·

HubSpot CRM offers custom pricing plan

9.1

SpotScore

Pipeliner CRM - CRM Software

Pipeliner CRM

Streamline your business with powerful CRM technology.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.7

480 verified reviews

Add to compare

What is Pipeliner CRM?

Pipeliner CRM Software is an online customer relationship management system that uses advanced technology to keep your business organized and your client database updated and up to date. The Pipeliner CRM software can be accessed from any computer with an Internet connection, eliminating the ...

Read more about Pipeliner CRM
Free TrialTry Free →

9.1

SpotScore

Pipeline CRM - CRM Software

Pipeline CRM

Maximize sales, minimize effort with Pipeline CRM.

Best for: SMB teams · Mid-market

Start Free Trial

4.5

923 verified reviews

Add to compare

What is Pipeline CRM?

Pipeline CRM is an innovative customer relationship management software designed specifically for businesses to boost their sales team's efficiency and close more deals. With its user-friendly sales tools, remote teams can collaborate seamlessly and improve their productivity. The customizable ...

Read more about Pipeline CRM
Free Trial

8.6

SpotScore

Agentforce Sales (formerly Salesforce Sales Cloud) logo

Agentforce Sales (formerly Salesforce Sales Cloud)

AI agents for sales — Salesforce CRM with Agentforce autonomous selling, pipeline & forecasting

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.4

40 verified reviews

Add to compare

watch-demo

Watch Demo

What is Agentforce Sales (formerly Salesforce Sales Cloud)?

Agentforce Sales (formerly Salesforce Sales Cloud) is Salesforce's flagship AI-powered sales CRM. It combines core CRM — lead, contact, opportunity and pipeline management, forecasting and analytics — with Agentforce, Salesforce's suite of autonomous AI agents that prospect, answer rep ...

Read more about Agentforce Sales (formerly Salesforce Sales Cloud)
Free TrialTry Free →

8.5

SpotScore

GoCRM - CRM Software

GoCRM

Streamline your customer relationships with ease.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is GoCRM?

GoCRM is a web-based customer relationship management software. It includes various features to help users organize and manage their sales and marketing strategies. Managing your sales pipeline, scheduling appointments, managing contacts, and sending newsletters are all made easy with GoCRM's ...

Read more about GoCRM
Free TrialTry Free →

What each one offers

Zoho CRM9.8Best for teams of all sizes

Easy to use with a clear interface requiring minimal technical expertise.

Watch for: Limited scalability and depth for larger businesses with more complex requirements.

Salesforce9.8Best for teams of all sizes

Highly customizable, allowing businesses to tailor processes and workflows to their specific needs.

Watch for: Licensing costs are high, with additional charges for features, making it less accessible for small businesses or startups.

Nutshell9.3Best for teams of all sizes

Clean interface makes navigation and setup simple even for non-technical users.

Watch for: Limited reporting and analytics features, lacking advanced capabilities for businesses requiring in-depth insights.

HubSpot CRM9.1Best for teams of all sizes

Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

Watch for: Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

Pipeliner CRM9.1Best for teams of all sizes

Integrates with existing tools; simple interface reduces setup time.

Watch for: Some users find editing saved records limited, slowing quick data updates.

Pipeline CRM9.1Best for small & mid-size businesses

User-friendly and intuitive interface, making it easy to navigate and train new hires.

Watch for: Limited advanced features or functionalities compared to other full-featured CRM platforms.

Agentforce Sales (formerly Salesforce Sales Cloud)8.6Best for teams of all sizes

Adapts to different business processes through custom objects, fields, and workflow rules.

Watch for: Pricing is steep, with high licensing costs and additional expenses for advanced features or customizations.

GoCRM8.5Best for teams of all sizes

GoCRM is web-based, providing easy access from any device with an internet connection.

Watch for: Advanced users may find the features too basic for their needs.

Why teams look for a Keap alternative

Teams looking past Keap often cite reasons like these:

  • Landing page builder and calendar task linking have limited functionality.
  • Higher cost than some competitors; adding users and certain integrations incur extra charges.
  • Feature depth creates an initial learning curve for newcomers.
  • Some tasks require Zapier integration, adding cost and complexity.

Picking the right Keap alternative: what to weigh

The quick comparison across all 8 free alternatives: 8 offer a free tier; paid plans run $9–$65, with Zoho CRM the cheapest entry point; and Pipeliner CRM is the highest rated at 4.7★ across 480 reviews.

How we determine rank.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

The top-rated alternatives to Keap are Pipeliner CRM (4.7★), Salesforce (4.5★), Pipeline CRM (4.5★). Compare all 8 alternatives side-by-side above.

When evaluating alternatives to Keap, prioritize: Quotes (Proposals), List Management, Customer Support, Marketing Automation, Referral Tracking, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

Keap starts from $129 /Month. Many alternatives offer similar functionality at different price points — some with free tiers, others with more flexible per-seat pricing. Use the filters above to narrow by budget.

Migration difficulty depends on how deeply Keap is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend shortlisting 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

How to choose between these Keap alternatives

  • On a budget / just exploring: start with a free tier — Zoho CRM, Salesforce and Nutshell let you evaluate without paying upfront.
  • If real-user ratings matter most: Pipeliner CRM has the strongest star rating (4.7★) among the options with verified reviews.
  • Want the safest pick: Zoho CRM has the highest Spotsaas Score (9.8) in this list — a strong default if you're unsure.

Planning a smooth exit from Keap

To leave Keap without losing momentum, start with your data. Export it, check the import works cleanly, and confirm feature parity for your workflows. Trial the new tool on a free plan, then roll out, keeping Keap live until the cutover's done.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].