White Labeling
When a product's maker utilises the buyer's or marketer's branding instead of its own, this is known as white labelling. The finished product appears to have been created by the buyer. White labeling is a process in which you transform your offer (an ebook, video series, etc.) and give the white-labeled version of your offer to another person to sell as if it were their product. White labeling software enables you to outsource aspects of your business and maintain control over what others do on your behalf. The benefits of white labeling include reducing costs and lowering auto-pilot messaging.
This software is researched and edited by
Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
