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ZoomInfo vs LeadIQ vs Bigin by Zoho CRM Comparison

Last updated:

ZoomInfo

4.4(11,295 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market and ideal buyers. It uses compr…

LeadIQ

4.0(494 reviews)

Starting at $0 /user

  • Large Enterprises
  • Medium Business

LeadIQ is a lead intelligence program designed to make finding potential customers easier, with no need for manual data entry. It provides a wide range of features, from VP of sales to sales operations, Sales Development…

Bigin by Zoho CRM

4.6(294 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

ZoomInfo leads on user satisfaction with a 4.4-star rating across 11,295 reviews.

ZoomInfo vs LeadIQ vs Bigin by Zoho CRM — at a glance

FeatureZoomInfoLeadIQBigin by Zoho CRM
Rating4.4 / 54.0 / 54.6 / 5
Reviews11,295494294
Starting priceContact for pricing$0 /user$7 /User/Month
Free trial Yes No Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessSmall Business
CategorySales Intelligence SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - AndroidSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modesBusiness Hours, OnlineOnlineBusiness Hours, Online
CertificationsSOC 2SOC 2, GDPR
Data residencyUSUSGlobal

Key differences between ZoomInfo and LeadIQ

  • Pricing: LeadIQ starts at $0 /user. ZoomInfo pricing is not publicly listed.
  • Free trial: ZoomInfo offers a free trial; LeadIQ does not.
  • User satisfaction: ZoomInfo scores higher with a 4.4-star average.
  • Deployment: ZoomInfo supports SaaS/Web/Cloud, Mobile - Android; LeadIQ supports SaaS/Web/Cloud.

Compare ZoomInfo vs LeadIQ vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

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Free PDF comparison

Download this ZoomInfo vs LeadIQ vs Bigin by Zoho CRM comparison

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Biggest differences

Start here before you go deeper into features.

ZoomInfo

Best for

Large Enterprises, Medium Business, Small Business

LeadIQ

Best for sales teams needing automated, account-based lead prospecting.

Choose if
  • You want to eliminate manual lead data entry to save time.
  • Your sales team focuses on account-based marketing and prospecting.
  • You need a streamlined workflow to accelerate pipeline building.
Consider alternatives if
  • You are a very small business or startup with limited sales resources.
  • You require transparent, publicly available pricing before committing.

Bigin by Zoho CRM

Best for

Small Business

ZoomInfo typically suits Large Enterprises and Medium Business. LeadIQ tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market ... Read More about ZoomInfo

LeadIQ is a lead intelligence program designed to make finding potential customers easier, with no need for manual data entry. It provides a wide range of features, from VP of sales to ... Read More about LeadIQ

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Not Available
  • Starts from $0
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

Not Available

Not Available

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.57

(294)

Best Company Size

1-5,000 employees
51-500 employees500+ employees
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

ZoomInfo

  • Data Access: ZoomInfo gives your teams access to an extensive database of business contacts and company information, letting them make informed decisions and improve their outreach efforts.
  • Lead Generation: Your sales team can identify high-quality leads using ZoomInfo's search capabilities. Filter prospects by specific criteria to focus on the most promising opportunities.
  • Easy Integration: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can simplify your workflows and keep your data synchronized without any hassle.

LeadIQ

No key benefits available yet.

Best fit

Best fit

ZoomInfo

  • 1-5,000 employees
  • Martech, Revtech, Fintech, Sales Automation, SaaS, Consulting
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

LeadIQ

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

ZoomInfo

  • Pricing is higher than competitors like Hunter.io or RocketReach, which offer similar B2B contact data at 40-60% lower cost for teams under 50 people
  • Missing vertical-specific data fields that industry-focused tools like Apollo.io or Clearbit provide for healthcare, fintech, or manufacturing buyers
  • Interface requires more clicks to find contacts than competitors; users switching to Hunter.io or Seamless.ai report faster prospecting workflows

LeadIQ

No alternatives guidance available yet.

Software Demo

Demo

No software demo available

ZoomInfo has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do ZoomInfo, LeadIQ and Bigin by Zoho CRM Compare on Features?

Total Features

5 Features

13 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote

Compare ZoomInfo, LeadIQ and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $0
        • $7 , Billed Yearly

        Pricing Plans

        • Not Available
        • Free

          $0

          /user

          • Every user gets:

          • 50 verified work emails per month (plus another 50 for data community members)

          • 5 mobile phone numbers per month (plus another 5 for data community members)

          Show more +

        • Essential

          $45

          /user/month

          • Every user gets:

          • 1000 verified work emails per month

          • 50 mobile phone numbers per month

          Show more +

        • Pro

          $89

          /user/month

          • Every user gets:

          • 2000 verified work emails per month

          • 100 mobile phone numbers per month

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        ZoomInfo pricing
        LeadIQ pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Available
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        GDPR

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        ZoomInfo vs LeadIQ User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        1870

        480

        47

        22

        71

        420

        244

        53

        11

        22

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyer sentiment is positive across 2490 reviews, with strong overall satisfaction.

        What buyers like

        • Reviewers value the large, accurate database of company and contact information.
        • Direct contact details including phone numbers and cell numbers save considerable prospecting time.
        • Intent data signals help users prioritize and target the right buyers.

        Common complaints

        • Pricing is higher than competitors like Hunter.io or RocketReach, which offer similar B2B contact data at 40-60% lower cost for teams under 50 people
        • Missing vertical-specific data fields that industry-focused tools like Apollo.io or Clearbit provide for healthcare, fintech, or manufacturing buyers
        • Interface requires more clicks to find contacts than competitors; users switching to Hunter.io or Seamless.ai report faster prospecting workflows

        Buyer sentiment

        Users generally appreciate LeadIQ for its time-saving automation and effective prospecting features, though some express concerns about pricing transparency and suitability for smaller teams.

        What buyers like

        • Ease of use
        • Automation of data entry
        • Effective account-based prospecting

        Common complaints

        • Lack of pricing transparency
        • Limited suitability for small businesses

        Buyer sentiment

        Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

        What buyers like

        • Simple design with a short learning curve — accessible for non-technical users.
        • Pricing targets startups and small businesses with core CRM features at low cost.
        • Pipeline management and workflow automation reduce manual steps in sales processes.

        Common complaints

        • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
        • Lacks advanced features needed by larger enterprises or complex workflows.
        • Customer support availability is inconsistent, affecting issue resolution during critical moments.

        Pros and Cons

        • **Comprehensive Data Access**: With ZoomInfo, you gain access to an extensive database of business contacts and company information, empowering your teams to make informed decisions and enhance their outreach efforts.

        • **Enhanced Lead Generation**: Imagine your sales team effortlessly identifying high-quality leads. ZoomInfo’s advanced search capabilities allow users to filter prospects based on specific criteria, ensuring they focus on the most promising opportunities.

        • **Seamless Integration**: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can streamline your workflows and keep your data synchronized without any hassle.

        • Pricing is higher than competitors like Hunter.io or RocketReach, which offer similar B2B contact data at 40-60% lower cost for teams under 50 people

        • Missing vertical-specific data fields that industry-focused tools like Apollo.io or Clearbit provide for healthcare, fintech, or manufacturing buyers

        • Automates lead data entry to save time

        • Supports account-based prospecting effectively

        • Streamlined workflow that accelerates pipeline building

        • Pricing is not publicly available, requiring sales contact

        • Limited information on integration capabilities

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used ZoomInfo, LeadIQ, or Bigin by Zoho CRM? Tell buyers what actually differs.

        List of Customers

        Customers

        No Customers information available.

        TripActions

        TripActions

        Videolicious

        Videolicious

        Credly

        Credly

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        No screenshots available.

        leadiq

        4 Screenshots

        Videos

        No videos available.

        video-0

        1 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, ZoomInfo or LeadIQ?
        ZoomInfo edges out the other on user ratings (4.4 vs 4.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do ZoomInfo and LeadIQ offer a free trial?
        ZoomInfo offers a free trial. LeadIQ does not.
        What is the starting price of ZoomInfo vs LeadIQ?
        ZoomInfo starts at Contact for pricing. LeadIQ starts at $0 /user.
        What are the top alternatives to ZoomInfo?
        Top alternatives to ZoomInfo include ZoomInfo SalesOS, SalesIntel, RevBoss, LinkedIn Sales Navigator, Zint.
        What are the top alternatives to LeadIQ?
        Top alternatives to LeadIQ include Bigin by Zoho CRM, CloudLead, Cognism, Lusha, SalesIntelligent.