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Priority Engine vs UpLead vs ZoomInfo SalesOS vs ZoomInfo Comparison

Last updated:

Priority Engine

4.4(552 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Priority Engine is a robust sales intelligence software that delivers game-changing insights to help find and sell more to win accounts. Discover key account names and job titles, uncover customized prospect lists, gain…

UpLead

4.5(1,003 reviews)

Starting at $74.17 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

UpLead is an easy to use Sales Intelligence software that gives an inside look at the sales pipeline and allows user to easily know lead's stage in the buying process. This valuable information allows user to be confiden…

ZoomInfo SalesOS

Starting at Contact for pricing

  • Free Trial
  • Medium Business
  • Enterprise

ZoomInfo SalesOS is the perfect B2B sales solution for today's market. It provides sales teams with access to the largest, freshest database of company and contact intel, with tools to help progress sales progression. Em…

ZoomInfo

4.4(11,295 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market and ideal buyers. It uses compr…

UpLead leads on user satisfaction with a 4.5-star rating across 1,003 reviews.

SpotSaaS Analysis

Priority EngineUpLeadZoomInfo SalesOS

The core difference between Priority Engine and UpLead lies in their pricing model, with UpLead being a paid service at $74.17. Priority Engine may be more suitable for businesses looking for a flexible or potentially free option, while UpLead is ideal for companies that are willing to invest in a dedicated lead generation tool.

Who should pick which

  • Focuses on lead generation and sales intelligence:
  • May offer flexible pricing options:
  • Suitable for businesses exploring various lead sources:
  • Ideal for companies looking for comprehensive market insights:
  • Not specified for company sizes or best use cases:
  • Potentially beneficial for startups and established firms alike:
  • Offers a subscription model at $74.17:
  • Designed for effective lead generation:
  • Ideal for businesses that prioritize data accuracy:
  • Best for companies ready to invest in sales tools:
  • Not specified for company sizes or best use cases:
  • Suitable for both small and large enterprises:

Priority Engine vs UpLead vs ZoomInfo SalesOS vs ZoomInfo — at a glance

FeaturePriority EngineUpLeadZoomInfo SalesOSZoomInfo
Rating4.4 / 54.5 / 54.4 / 5
Reviews5521,00311,295
Starting priceContact for pricing$74.17 /MonthContact for pricingContact for pricing
Free trial No Yes Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessMedium Business, EnterpriseLarge Enterprises, Medium Business, Small Business
CategorySales Intelligence SoftwareSales Intelligence SoftwareSales Intelligence SoftwareSales Intelligence Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android
APIAvailableAvailable
Support modesOnlineOnlineBusiness Hours, Online
CertificationsGDPRSOC 2SOC 2
Data residencyUSUSUSUS

Key differences between Priority Engine and UpLead

  • Pricing: UpLead starts at $74.17 /Month. Priority Engine pricing is not publicly listed.
  • Free trial: UpLead offers a free trial; Priority Engine does not.
  • User satisfaction: UpLead scores higher with a 4.5-star average.
  • Deployment: Priority Engine supports SaaS/Web/Cloud; UpLead supports SaaS/Web/Cloud.

Compare Priority Engine vs UpLead vs ZoomInfo SalesOS vs ZoomInfo — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Priority Engine - Sales Intelligence Software
Talk to an expert
Talk to an expert
UpLead - Sales Intelligence Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

Priority Engine

Best for

Large Enterprises, Medium Business, Small Business

UpLead

Best for

Large Enterprises, Medium Business, Small Business

ZoomInfo SalesOS

Best for

Medium Business, Enterprise

ZoomInfo

Best for

Large Enterprises, Medium Business, Small Business

Priority Engine typically suits Large Enterprises and Medium Business. UpLead tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Priority Engine is a robust sales intelligence software that delivers game-changing insights to help find and sell more to win accounts. Discover key account names and job titles, uncover ... Read More about Priority Engine

UpLead is an easy to use Sales Intelligence software that gives an inside look at the sales pipeline and allows user to easily know lead's stage in the buying process. This valuable ... Read More about UpLead

ZoomInfo SalesOS is the perfect B2B sales solution for today's market. It provides sales teams with access to the largest, freshest database of company and contact intel, with tools to help ... Read More about ZoomInfo SalesOS

ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market ... Read More about ZoomInfo

Entry Level Pricing

  • Not Available
  • Starts from $74.17 , Billed Yearly
  • Not Available
  • Not Available

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

Best Company Size

50 to 5,000 employees
1-5,000 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

UpLead

No key benefits available yet.

ZoomInfo SalesOS

  • Enhanced Lead Generation: With ZoomInfo SalesOS, you’ll uncover high-quality leads through its robust database. Imagine having access to millions of contacts and companies, making your outreach more targeted and efficient.
  • Data Enrichment: You can enrich your existing CRM data seamlessly. By integrating with your current systems, SalesOS provides real-time updates and insights, ensuring your team always has the most accurate information at their fingertips.
  • Advanced Search Filters: The platform’s advanced search capabilities allow you to drill down into specific demographics, industries, and company sizes. This means that when you’re strategizing your next campaign, you can confidently target the right audience.

ZoomInfo

  • Comprehensive Data Access: With ZoomInfo, you gain access to an extensive database of business contacts and company information, empowering your teams to make informed decisions and enhance their outreach efforts.
  • Enhanced Lead Generation: Imagine your sales team effortlessly identifying high-quality leads. ZoomInfo’s advanced search capabilities allow users to filter prospects based on specific criteria, ensuring they focus on the most promising opportunities.
  • Seamless Integration: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can streamline your workflows and keep your data synchronized without any hassle.
Best fit

Best fit

UpLead

No best-fit guidance available yet.

ZoomInfo SalesOS

  • 50 to 5,000 employees
  • Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

ZoomInfo

  • 1-5,000 employees
  • Martech, Revtech, Fintech, Sales Automation, SaaS, Consulting
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators
Watchouts

Reasons buyers look elsewhere

UpLead

No alternatives guidance available yet.

ZoomInfo SalesOS

  • Users may seek alternatives due to concerns about the cost associated with ZoomInfo SalesOS, as pricing can be a significant factor for startups and small businesses with limited budgets looking for budget-friendly solutions.
  • Some users might find the user interface of ZoomInfo SalesOS complex or not intuitive, prompting them to explore alternatives that offer a more streamlined and user-friendly experience for their sales teams.
  • Companies that prioritize data privacy and compliance may look for alternatives if they perceive that ZoomInfo's data handling practices do not align with their internal policies or regulatory requirements.

ZoomInfo

  • Users may seek alternatives to ZoomInfo due to budget constraints, as some competing platforms offer similar data services at a lower price point, making them more accessible for small to mid-sized businesses.
  • Organizations might require more specialized or niche data that ZoomInfo doesn’t provide, prompting a search for alternatives that cater specifically to their industry or target audience needs.
  • Some users may find ZoomInfo’s user interface less intuitive or harder to navigate, leading them to consider alternatives that offer a more user-friendly experience and streamlined access to vital information.

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Compare Priority Engine, UpLead, ZoomInfo SalesOS and ZoomInfo on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • $74.17 , Billed Yearly
          • Not Available
          • Not Available

          Pricing Plans

          • Not Available
          • Basic

            • Single User

            • 100% Verified Emails

            • Unused Credits Rollover

            Show more +

          • Plus

            • Single User

            • 100% Verified Emails

            • Unused Credits Rollover

            Show more +

          • Professional

            • Unlimited Users

            • 100% Verified Emails

            • Unused Credits Rollover

            Show more +

          • Not Available
          • Not Available

          Pricing Page

          Pricing information not available

          UpLead pricing
          ZoomInfo SalesOS pricingZoomInfo pricing

          Other Details

          Organization Types supported

          • Medium Business
          • Small Business
          • Large Enterprises
          • Individuals
          • Freelancers
          • Medium Business
          • Small Business
          • Large Enterprises
          • Individuals
          • Freelancers
          • Medium Business
          • Small Business
          • Large Enterprises
          • Individuals
          • Freelancers
          • Medium Business
          • Small Business
          • Large Enterprises
          • Individuals
          • Freelancers

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - iOS
          • Mobile - Android
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Not Available
          • Available
          • Not Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          HIPAA

          ✗ No
          ✗ No

          GDPR

          ✓ Yes

          Data Encryption

          ✓ Yes

          Data Residency

          🇺🇸 US
          🇺🇸 US

          Priority Engine vs UpLead vs ZoomInfo SalesOS User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          204

          130

          30

          6

          0

          632

          78

          2

          4

          13

          23

          1

          0

          1

          0

          1870

          480

          47

          22

          71

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is positive across 370 reviews, with strong overall satisfaction.

          What buyers like

          • Comprehensive account insights
          • Custom prospect lists
          • Industry benchmarks

          Common complaints

          • Can be expensive
          • Limited to specific industries
          • Data accuracy may vary

          Buyer sentiment

          Buyer sentiment is very strong across 729 reviews, with consistently positive feedback.

          What buyers like

          • User-friendly interface
          • Pipeline visibility
          • Lead stage tracking

          Common complaints

          • Limited integrations
          • Basic reporting features
          • Less comprehensive data

          What buyers like

          • Largest B2B database
          • Real-time insights
          • Critical purchasing intent data

          Common complaints

          • Can be expensive
          • Data overload for new users
          • Requires training for effective use

          Buyer sentiment

          Buyer sentiment is positive across 2490 reviews, with strong overall satisfaction.

          What buyers like

          • **Comprehensive Data Access**: With ZoomInfo, you gain access to an extensive database of business contacts and company information, empowering your teams to make informed decisions and enhance their outreach efforts.
          • **Enhanced Lead Generation**: Imagine your sales team effortlessly identifying high-quality leads. ZoomInfo’s advanced search capabilities allow users to filter prospects based on specific criteria, ensuring they focus on the most promising opportunities.
          • **Seamless Integration**: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can streamline your workflows and keep your data synchronized without any hassle.

          Common complaints

          • Users may seek alternatives to ZoomInfo due to budget constraints, as some competing platforms offer similar data services at a lower price point, making them more accessible for small to mid-sized businesses.
          • Organizations might require more specialized or niche data that ZoomInfo doesn’t provide, prompting a search for alternatives that cater specifically to their industry or target audience needs.
          • Some users may find ZoomInfo’s user interface less intuitive or harder to navigate, leading them to consider alternatives that offer a more user-friendly experience and streamlined access to vital information.

          Pros and Cons

          • Deep insights into target accounts

          • Ability to customize prospecting

          • Comprehensive industry analysis

          • May require significant investment

          • Not suitable for general lead generation

          • Intuitive design for quick adoption

          • Clear visibility into lead stages

          • Effective for appointment setting

          • Limited advanced features

          • May lack depth in data analysis

          • **Enhanced Lead Generation**: With ZoomInfo SalesOS, you’ll uncover high-quality leads through its robust database. Imagine having access to millions of contacts and companies, making your outreach more targeted and efficient.

          • **Data Enrichment**: You can enrich your existing CRM data seamlessly. By integrating with your current systems, SalesOS provides real-time updates and insights, ensuring your team always has the most accurate information at their fingertips.

          • **Advanced Search Filters**: The platform’s advanced search capabilities allow you to drill down into specific demographics, industries, and company sizes. This means that when you’re strategizing your next campaign, you can confidently target the right audience.

          • Potentially high costs

          • Complexity of data management

          • **Comprehensive Data Access**: With ZoomInfo, you gain access to an extensive database of business contacts and company information, empowering your teams to make informed decisions and enhance their outreach efforts.

          • **Enhanced Lead Generation**: Imagine your sales team effortlessly identifying high-quality leads. ZoomInfo’s advanced search capabilities allow users to filter prospects based on specific criteria, ensuring they focus on the most promising opportunities.

          • **Seamless Integration**: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can streamline your workflows and keep your data synchronized without any hassle.

          • Users may seek alternatives to ZoomInfo due to budget constraints, as some competing platforms offer similar data services at a lower price point, making them more accessible for small to mid-sized businesses.

          • Organizations might require more specialized or niche data that ZoomInfo doesn’t provide, prompting a search for alternatives that cater specifically to their industry or target audience needs.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Media and Screenshots

          Screenshots

          Your Top Prospect

          1 Screenshots

          Drive Growth with Targeted Sales Leads

          1 Screenshots

          Videos

          video-0

          3 Videos

          video-0

          3 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Priority Engine or UpLead?
          UpLead edges out the other on user ratings (4.5 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Priority Engine and UpLead offer a free trial?
          UpLead offers a free trial. Priority Engine does not.
          What is the starting price of Priority Engine vs UpLead?
          Priority Engine starts at Contact for pricing. UpLead starts at $74.17 /Month.
          What are the top alternatives to Priority Engine?
          Top alternatives to Priority Engine include ZoomInfo SalesOS, ZoomInfo, SalesIntel, LinkedIn Sales Navigator, Intricately.
          What are the top alternatives to UpLead?
          Top alternatives to UpLead include ZoomInfo SalesOS, ZoomInfo, Sales.Rocks, SalesIntel, Cognism.

          Grow your pipeline with buyers who are already looking for you

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