Which is better, Keyplay or ZoomInfo Engage?

Keyplay edges out ZoomInfo Engage based on user ratings across 175 reviews. That said, the best pick depends on your workflow — ZoomInfo Engage may be a stronger fit for specific team sizes or use cases. Review the full comparison to decide.

What are the main differences between Keyplay and ZoomInfo Engage?

Key differences between Keyplay and ZoomInfo Engage include pricing (Keyplay starts at $1,500 vs ZoomInfo Engage at undisclosed); target audience (Keyplay targets Mid-Market while ZoomInfo Engage serves Large Enterprises). Use the Spotsaas comparison table to evaluate each dimension before deciding.

Do both Keyplay and ZoomInfo Engage offer a Free trial?

Neither Keyplay nor ZoomInfo Engage offers a free trial.

Who are the typical users of Keyplay?

Keyplay is built primarily for Mid-Market, Enterprise — worth checking against your own team profile before comparing further.

Who are the typical users of ZoomInfo Engage?

ZoomInfo Engage is built primarily for Large Enterprises, Medium Business, Small Business — worth checking against your own team profile before comparing further.

What is the starting price of Keyplay and ZoomInfo Engage?

The starting price of Keyplay is $1,500paid. Pricing for ZoomInfo Engage is unavailable.

What are the best alternatives to Keyplay?

Some top alternatives to Keyplay include ZoomInfo SalesOS, ZoomInfo.

What are the best alternatives to ZoomInfo Engage?

Some top alternatives to ZoomInfo Engage include AroundDeal, EngageBay, Salesinteract, EngageBay Sales CRM, Outreach.

Keyplay vs ZoomInfo Engage vs AroundDeal Comparison

Last updated: June 19, 2026

Keyplay

4.8(175 reviews)

Starting at $1,500 paid

Mid-Market
Enterprise

Keyplay is an AI-powered account scoring and ICP (Ideal Customer Profile) intelligence platform that helps B2B revenue teams identify and prioritize their best-fit accounts using custom signals. Unlike generic scoring to…

View Pricing Read Reviews

ZoomInfo Engage

4.3(388 reviews)

Starting at Contact for pricing

Large Enterprises
Medium Business

Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost your sales team's productivity…

View Pricing Read Reviews

AroundDeal

4.5(124 reviews)

Starting at Contact for pricing

Large Enterprises
Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

View Pricing Read Reviews

Keyplay leads on user satisfaction with a 4.8-star rating across 175 reviews.

Keyplay vs ZoomInfo Engage vs AroundDeal — at a glance

Feature	Keyplay	ZoomInfo Engage	AroundDeal
Rating	4.8 / 5	4.3 / 5	4.5 / 5
Reviews	175	388	124
Starting price	$1,500 paid	Contact for pricing	Contact for pricing
Free trial	No	No	No
Free version	No	No	No
Best for	Mid-Market, Enterprise	Large Enterprises, Medium Business, Small Business	Large Enterprises, Medium Business, Small Business
Category	Sales Intelligence Software	Sales Engagement Software	Sales Intelligence Software
Platforms	Cloud	SaaS/Web/Cloud, Mobile - Android	SaaS/Web/Cloud
API	Available	—	—
Support modes	Email Support, Dedicated CSM, Help Center, Onboarding Support	Online	Online
Certifications	—	SOC 2, GDPR	—
Data residency	—	US	US

Key differences between Keyplay and ZoomInfo Engage

Pricing: Keyplay starts at $1,500 paid. ZoomInfo Engage pricing is not publicly listed.
Target audience: Keyplay is built for Mid-Market and Enterprise, while ZoomInfo Engage targets Large Enterprises and Medium Business.
User satisfaction: Keyplay scores higher with a 4.8-star average.
Deployment: Keyplay supports Cloud; ZoomInfo Engage supports SaaS/Web/Cloud, Mobile - Android.

Compare Keyplay vs ZoomInfo Engage vs AroundDeal — and walk away knowing which one fits.

Which tool fits your team best

Which is actually cheaper for your team size

Where each product wins, per real buyers

Most Sales Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Biggest differences

Features

Pricing

Buying details

Security

Buyer feedback

Integrations

Product tour

Other options

	Keyplay Talk to an expert Talk to an expert	ZoomInfo Engage Visit website Visit Website *sponsored

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Keyplay, ZoomInfo Engage vs AroundDeal: Biggest differences

Affiliate Disclosure

Start here before you go deeper into features.

Keyplay

Best for

Mid-Market, Enterprise

ZoomInfo Engage

Best for

Large Enterprises, Medium Business, Small Business

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

Keyplay typically suits Mid-Market and Enterprise. ZoomInfo Engage tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description	Keyplay is an AI-powered account scoring and ICP (Ideal Customer Profile) intelligence platform that helps B2B revenue teams identify and prioritize their best-fit accounts using custom ... Read More about Keyplay	Introducing ZoomInfo Engage, the ultimate solution for B2B sales engagement. With advanced features like CRM and inbox integration, this software ensures seamless workflow management. Boost ... Read More about ZoomInfo Engage	AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal
Entry Level Pricing	Starts from $1,500 , /month	Not Available	Not Available
Free Trial Availability	No free trial	No free trial	No free trial
SpotScore What's this? ↗	9.6/10	8.5/10	Not Available
User Ratings Based on verified Spotsaas reviews	4.8 (175)	4.3 (388)	4.5 (124)
	Get pricing help	Visit website	Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Keyplay

Focus Reps on Best-Fit Accounts: Custom ICP scoring ranks every account by fit, so reps prioritize the 20% of accounts most likely to convert rather than working alphabetically.
Signal-Driven Outbound: Tech stack, growth, and job posting signals identify accounts showing buying intent or ideal-fit criteria before competitors identify them.
Automated Territory Hygiene: Score sync to Salesforce keeps territory assignments and lead routing based on current ICP fit — not static segmentation set at fiscal year start.

ZoomInfo Engage

No key benefits available yet.

AroundDeal

No key benefits available yet.

Best fit

Keyplay

RevOps teams building custom ICP scoring models in Salesforce to prioritize outbound and assign territories
Sales leaders using account fit scores to identify which accounts deserve enterprise AE time versus SMB sequences
Marketing teams using account scores to determine which accounts receive ABM investment versus general nurture

ZoomInfo Engage

No best-fit guidance available yet.

AroundDeal

No best-fit guidance available yet.

Software Demo

Demo

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How do Keyplay, ZoomInfo Engage and AroundDeal Compare on Features?

Total Features	7 Features	12 Features	5 Features
Unique Features	No unique features	No unique features	No unique features
	Get Quote	Visit website	Get Quote

Compare Keyplay, ZoomInfo Engage and AroundDeal on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option
Starting From	$1,500 , /month	Not Available	Not Available
Pricing Plans	Growth $1,500 paid Get Started Up to 10k accounts Custom scoring model CRM sync Show more + Scale $3,000 paid Get Started Up to 50k accounts Advanced signals API access Show more + Enterprise Custom paid Get Started Unlimited accounts Custom signals SSO Show more +	Not Available	Not Available
	View detailed pricing	View detailed pricing	View detailed pricing

Keyplay, ZoomInfo Engage vs AroundDeal: Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Installed - Windows Installed - Mac Mobile - Android Mobile - iOS Browser Based (Cloud)	Browser Based (Cloud) Installed - Windows Installed - Mac Mobile - Android Mobile - iOS Browser Based (Cloud)	Browser Based (Cloud) Installed - Windows Installed - Mac Mobile - Android Mobile - iOS Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Not Available	Not Available
	Get help choosing	Visit Website	Get help choosing

Keyplay, ZoomInfo Engage vs AroundDeal Security & Compliance

Certifications, data handling, and security controls for IT and compliance evaluators.

SOC 2	—	✓ Yes
HIPAA	—	✗ No
GDPR	—	✓ Yes
Single Sign-On (SSO)	—	✓ Yes
Multi-Factor Auth (MFA)	—	✓ Yes
Data Encryption	—	✓ Yes
Data Residency	—	🇺🇸 US

Keyplay vs ZoomInfo Engage User Reviews & Rating Comparison

User Ratings	4.8 (based on 175 reviews)	4.3 (based on 388 reviews)	4.5 (based on 124 reviews)
Rating Distribution	0 0 0 0 0	0 0 0 0 0	124 16 11 0 3
Spotsaas Editor’s POV generated by AI	Buyer sentiment Buyer sentiment is very strong across 175 reviews, with consistently positive feedback. What buyers like 4.8★ G2 rating — one of the highest in the sales intelligence category — reflecting consistently strong user outcomes and NPS. Custom signal builder lets teams define ICP fit in their own terms rather than accepting a vendor-defined scoring model that may not match their business. Look-alike discovery surfaces new accounts that resemble existing best customers — a systematic way to expand TAM beyond the CRM without manual research. Common complaints Pricing starts at $1,500/month, which positions it as a RevOps investment rather than an individual rep tool — requires budget justification at the management level. Maximum value requires clean CRM data as the foundation — teams with poor account data quality get less accurate scoring outputs.	Buyer sentiment Buyer sentiment is positive across 388 reviews, with strong overall satisfaction. What buyers like CRM integration Automated calls Email marketing Common complaints Limited customization options Higher pricing Learning curve	Buyer sentiment Buyer sentiment is very strong across 154 reviews, with consistently positive feedback. What buyers like Identifies high-quality leads Access to LinkedIn data Deep insights Common complaints Limited to B2B Pricing can be high Data accuracy issues
Pros and Cons	4.8★ G2 rating — one of the highest in the sales intelligence category — reflecting consistently strong user outcomes and NPS. Custom signal builder lets teams define ICP fit in their own terms rather than accepting a vendor-defined scoring model that may not match their business. Look-alike discovery surfaces new accounts that resemble existing best customers — a systematic way to expand TAM beyond the CRM without manual research. Pricing starts at $1,500/month, which positions it as a RevOps investment rather than an individual rep tool — requires budget justification at the management level. Maximum value requires clean CRM data as the foundation — teams with poor account data quality get less accurate scoring outputs.	Strong integration with popular CRMs like Office 365 and Gmail. Automates repetitive tasks, freeing up time for sales reps. Enhances team collaboration through effective content management. May require training to fully utilize features. Pricing may be a barrier for smaller teams.	Access to extensive LinkedIn data for lead generation. User-friendly interface for quick navigation. Deep insights help in decision-making. Limited to B2B applications. Pricing may be high for smaller businesses.
Positive Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
Negative Reviews	No reviews available for the product	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews	Read reviews

Media and Screenshots

Screenshots	No screenshots available.	1 Screenshots
Videos	No videos available.	6 Videos

Alternatives to Keyplay, ZoomInfo Engage, AroundDeal

Alternatives	ZoomInfo SalesOS 4.72 ZoomInfo 4.55	AroundDeal 4.5 EngageBay 4.93 Salesinteract 5	ZoomInfo SalesOS 4.72 ZoomInfo 4.55 Seamless.AI 3.9

Frequently asked questions

Which is better, Keyplay or ZoomInfo Engage?: Keyplay edges out the other on user ratings (4.8 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
Do Keyplay and ZoomInfo Engage offer a free trial?: Neither Keyplay nor ZoomInfo Engage currently lists a free trial.
What is the starting price of Keyplay vs ZoomInfo Engage?: Keyplay starts at $1,500 paid. ZoomInfo Engage starts at Contact for pricing.
What are the top alternatives to Keyplay?: Top alternatives to Keyplay include ZoomInfo SalesOS, ZoomInfo.
What are the top alternatives to ZoomInfo Engage?: Top alternatives to ZoomInfo Engage include AroundDeal, EngageBay, Salesinteract, EngageBay Sales CRM, Outreach.

Keyplay vs ZoomInfo Engage vs AroundDeal Comparison

Keyplay

ZoomInfo Engage

AroundDeal

Keyplay vs ZoomInfo Engage vs AroundDeal — at a glance

Key differences between Keyplay and ZoomInfo Engage

Compare Keyplay vs ZoomInfo Engage vs AroundDeal — and walk away knowing which one fits.

Keyplay

ZoomInfo Engage

Download this Keyplay vs ZoomInfo Engage vs AroundDeal comparison

Keyplay, ZoomInfo Engage vs AroundDeal: Biggest differences

Description

Entry Level Pricing

Free Trial Availability

SpotScore

User Ratings

Where each option fits best

Key strengths

Best fit

Software Demo

Demo

Get decision help from a software advisor

How big is your team?

How do Keyplay, ZoomInfo Engage and AroundDeal Compare on Features?

Compare Keyplay, ZoomInfo Engage and AroundDeal on pricing

Keyplay, ZoomInfo Engage vs AroundDeal: Other Details

Organization Types supported

Platforms Supported

Modes of support

API Support

Keyplay, ZoomInfo Engage vs AroundDeal Security & Compliance

Keyplay vs ZoomInfo Engage User Reviews & Rating Comparison

Media and Screenshots

Screenshots

Videos

Alternatives to Keyplay, ZoomInfo Engage, AroundDeal

Related Blogs and Articles for Sales Engagement Software

Frequently asked questions