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Hubspot Marketing Hub vs Zoho Projects vs Quickbase vs Smartsheet Comparison

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Hubspot Marketing Hub

4.9(1,746 reviews)

Starting at $18 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality across your entire marketing a…

Zoho Projects

4.3(538 reviews)

Starting at $4 /user/month

  • Free Trial
  • Large Enterprises
  • Medium Business

Zoho Projects is a versatile project management platform designed to help teams track their time and manage work seamlessly from any location. With an intuitive interface, it allows users to view projects and timelines i…

Quickbase

4.2

Starting at $35 /user/month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Quickbase is a no-code project management platform that empowers teams to build, automate, and optimize workflows without complex coding. Designed for businesses of all sizes, it enables users to create custom applicatio…

Smartsheet

4.6(2,444 reviews)

Starting at $9 /month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Smartsheet is a dynamic project management tool that simplifies tracking and planning for teams of all sizes. Offering a user-friendly interface, it’s designed to adapt to your unique workflows, whether you're managing s…

Hubspot Marketing Hub leads on user satisfaction with a 4.9-star rating across 1,746 reviews.

Hubspot Marketing Hub vs Zoho Projects vs Quickbase vs Smartsheet — at a glance

FeatureHubspot Marketing HubZoho ProjectsQuickbase Smartsheet
Rating4.9 / 54.3 / 54.2 / 54.6 / 5
Reviews1,7465382,444
Starting price$18 /Month$4 /user/month$35 /user/month$9 /month
Free trial Yes Yes Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessFreelancers / Consultants, Large Enterprises, Medium Business
CategoryMarketing Automation SoftwareProject Management SoftwareProject Management SoftwareProject Management Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac
APIAvailableAvailableAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, Online24/7 (Live rep), Online, Business HoursBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2, GDPR, ISO 27001SOC 2, HIPAA, GDPR, ISO 27001SOC 2, HIPAA, GDPR, ISO 27001
Data residencyGlobalGlobalGlobalUS

Key differences between Hubspot Marketing Hub and Zoho Projects

  • Pricing: Hubspot Marketing Hub starts at $18 /Month, while Zoho Projects starts at $4 /user/month.
  • User satisfaction: Hubspot Marketing Hub scores higher with a 4.9-star average.
  • Deployment: Hubspot Marketing Hub supports SaaS/Web/Cloud; Zoho Projects supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare Hubspot Marketing Hub vs Zoho Projects vs Quickbase  vs Smartsheet — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

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Zoho Projects
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Biggest differences

Start here before you go deeper into features.

Hubspot Marketing Hub

Best for mid-to-large B2B teams needing integrated marketing and CRM automation.

Choose if
  • You require a unified platform combining marketing, sales, and CRM tools seamlessly.
  • Your team values an intuitive interface that supports both beginners and advanced users.
  • You need robust automation workflows with dynamic personalization for inbound and content marketing.
Consider alternatives if
  • You are a small business with a very limited marketing budget.
  • You need highly customizable design templates without relying on developer support.

Zoho Projects

Best for

Large Enterprises, Medium Business, Small Business

Quickbase

Best for building custom no-code workflows in medium to large enterprises.

Choose if
  • You need to rapidly create tailored project management apps without coding.
  • Your team requires strong workflow automation to reduce manual tasks.
  • You want seamless integration with tools like Salesforce and Slack.
Consider alternatives if
  • You are a freelancer or very small team needing simple task management.
  • You prefer out-of-the-box project management without customization or complexity.

Smartsheet

Best for teams needing customizable, spreadsheet-style project management with automation.

Choose if
  • You require flexible workflows adaptable to complex project plans and diverse teams.
  • You want strong project management features like Gantt charts, dashboards, and resource tracking.
  • You value automation to reduce manual errors and save time in project execution.
Consider alternatives if
  • Your team needs extensive offline functionality due to unreliable internet access.
  • You prefer simple, ready-to-use workflows without investing time in customization or training.

Hubspot Marketing Hub typically suits Large Enterprises and Medium Business. Zoho Projects tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality ... Read More about Hubspot Marketing Hub

Zoho Projects is a versatile project management platform designed to help teams track their time and manage work seamlessly from any location. With an intuitive interface, it allows users ... Read More about Zoho Projects

Quickbase is a no-code project management platform that empowers teams to build, automate, and optimize workflows without complex coding. Designed for businesses of all sizes, it enables ... Read More about Quickbase

Smartsheet is a dynamic project management tool that simplifies tracking and planning for teams of all sizes. Offering a user-friendly interface, it’s designed to adapt to your unique ... Read More about Smartsheet

Entry Level Pricing

  • Starts from $18 , Billed Yearly
  • Starts from $4 , yearly
  • Starts from $35 , yearly
  • Starts from $9 , yearly

Free Trial Availability

SpotScore

What's this? ↗

8.9/10

8.9/10

9.8/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

4.86

(1746)

4.2

4.57

(2444)

Best Company Size

51-500 employees500+ employees
10 to 500 employees
50-1,000 employeesMedium to Large Enterprises
50-500 employees501-5,000 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Zoho Projects

  • Smooth Collaboration: With Zoho Projects, teams can collaborate in real-time, keeping everyone informed. Shared documents and discussions build a more productive environment.
  • Task Management: Managers can assign, prioritize, and track tasks through intuitive features that keep teams organized and accountable.
  • Comprehensive Reporting: Zoho Projects offers reliable reporting tools that provide useful insights into project progress and resource allocation. This allows executives to make informed decisions based on real-time data, ultimately driving project success.

Quickbase

  • Give Your Team a Voice: Quickbase lets teams build custom applications without needing extensive coding skills, helping them simplify workflows and improve productivity. I've seen firsthand how this puts app development in reach for everyone, letting all team members contribute.
  • Rapid Deployment: With Quickbase, you can quickly create and deploy applications designed for your business needs. This lets you respond to changing market conditions or internal requirements faster than competitors.
  • Smooth Integration: The platform integrates easily with existing tools and systems, letting your organization keep its current infrastructure while improving capabilities. This flexibility lets users use their favorite tools without disruption.

Smartsheet

  • With Smartsheet, teams can collaborate in real-time, keeping everyone aligned. This builds transparency and accountability within projects, making it easier for managers to track progress.
  • Customizable Dashboards: Smartsheet offers customizable dashboards that let you visualize project data at a glance. This feature helps executives make informed decisions quickly, as they can monitor key metrics without digging through extensive reports.
  • Automation Capabilities: By automating repetitive tasks, Smartsheet saves time and reduces errors. Administrators will appreciate how this feature allows them to focus on higher-value activities rather than getting bogged down with manual processes.
Best fit

Best fit

Zoho Projects

  • 10 to 500 employees
  • SaaS, Consulting, Marketing Technology (Martech), Project Management, and Information Technology (IT)
  • Project Managers, Team Leaders, Software Developers, Business Analysts, and Operations Managers

Quickbase

  • 50 to 1,000 employees
  • SaaS, Consulting, Fintech, and Revtech
  • Project Managers, Business Analysts, Operations Managers, and IT Administrators

Smartsheet

  • 50-5,000 employees.
  • Industries include Project Management, IT Services, Marketing Technology (Martech), Financial Technology (Fintech), Consulting, and SaaS.
  • Typical users are Project Managers, Operations Managers, Marketing Coordinators, IT Directors, and Business Analysts.
Watchouts

Reasons buyers look elsewhere

Zoho Projects

  • Users may seek alternatives due to a preference for more intuitive user interfaces that enhance ease of navigation and reduce the learning curve, especially for teams with varying levels of tech-savviness.
  • Some businesses might require more advanced reporting and analytics features that provide deeper insights into project performance, enabling better decision-making and resource allocation.
  • Organizations with specific industry needs may look for solutions tailored to their workflows, as Zoho Projects may not fully address unique requirements for sectors like construction or software development.

Quickbase

  • Pricing runs 2–3x higher than Airtable or Monday.com for comparable low-code features
  • Lacks native data analytics and requires custom integrations or third-party tools like Tableau for reporting
  • Steep learning curve for non-technical users — most teams hire a Quickbase specialist or consultant to manage builds

Smartsheet

  • Pricing exceeds $25/month per user for most teams — competitors like Monday.com and Asana offer similar features at $10–15/month
  • Lacks native construction and software development templates — teams in these industries typically layer in specialized tools like Procore or Jira
  • Steep learning curve requires 4–6 weeks of training for new users — alternatives like Trello and ClickUp have faster onboarding

Software Demo

Demo

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How do Hubspot Marketing Hub, Zoho Projects, Quickbase and Smartsheet Compare on Features?

Total Features

9 Features

37 Features

10 Features

21 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote

Compare Hubspot Marketing Hub, Zoho Projects, Quickbase and Smartsheet on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $18 , Billed Yearly
          • $4 , yearly
          • $35 , yearly
          • $9 , yearly

          Pricing Plans

          • Free

            • Free Marketing tools

            • Free Sales tools

            • Free Service tools

            Show more +

          • Starter

            • Starts at 1,000 contacts

            • Includes features of Free plan, plus

            • Remove Hubspot Branding from Live chat Forms Email marketing Landing pages

            Show more +

          • Professional

            • 2,000 Marketing Contacts

            • Includes features of Starter plan, plus

            • Custom reporting

            Show more +

          • Browse all pricing plans
          • Free

            Free

            • Up to 5 users

            • 3 Projects

            • Subtasks

            Show more +

          • Premium

            $5

            /user/month

            • Free Features +

            • Unlimited projects

            • Project Templates

            Show more +

          • Enterprise

            $10

            /user/month

            • Premium Features +

            • Zia Search

            • Zia Translation

            Show more +

          • Not Available
          • Pro

            $12

            /month

            • Unlimited free Viewers

            • Gantt, grid, board, and calendar view

            • Rich formulas

            Show more +

          • Business

            $24

            /month

            • Includes features of Pro plan, plus:

            • Unlimited free Guests

            • Timeline view

            Show more +

          • Enterprise

            Custom

            • Includes features of Business plan, plus

            • AI formulas, texts, and charts

            • SAML-based SSO

            Show more +

          • Browse all pricing plans

          Pricing Page

          Hubspot Marketing Hub pricing
          Zoho Projects pricing
          Quickbase  pricingSmartsheet pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✓ Yes
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes
          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes
          ✓ Yes

          Data Residency

          🌐 Global
          🌐 Global

          Hubspot Marketing Hub vs Zoho Projects vs Quickbase User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          1604

          118

          11

          0

          3

          213

          70

          11

          4

          5

          No reviews available for this product

          1840

          427

          95

          34

          18

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall, users praise HubSpot Marketing Hub for its comprehensive features and ease of use, though some find it complex and costly for smaller teams.

          What buyers like

          • Ease of use
          • All-in-one platform
          • Marketing automation capabilities

          Common complaints

          • Complexity for new users
          • Cost of advanced features

          Buyer sentiment

          Buyer sentiment is positive across 303 reviews, with strong overall satisfaction.

          What buyers like

          • Covers project and business management in one ecosystem, reducing the need for multiple platforms.
          • Integrates across Zoho apps to support team collaboration.
          • Dashboards, workflows, and settings are customizable for diverse project needs.

          Common complaints

          • Limited third-party app integrations, restricting flexibility for users heavily reliant on external tools.
          • Some features and configuration options can be overwhelming for onboarding new users or non-technical staff.
          • Occasional minor UI/UX glitches that could disrupt the user experience.

          Buyer sentiment

          Overall positive sentiment highlights Quickbase's flexibility and automation, though some users note usability challenges.

          What buyers like

          • Ease of use
          • Workflow automation
          • Integration capabilities

          Common complaints

          • Usability issues
          • Functionality limitations

          Buyer sentiment

          Overall positive sentiment highlights Smartsheet’s flexibility, collaboration features, and powerful project management tools, tempered by concerns about learning curve and offline limitations.

          What buyers like

          • Ease of use
          • Customizability
          • Automation capabilities

          Common complaints

          • Learning curve for advanced features
          • Limited offline functionality

          Pros and Cons

          • Comprehensive all-in-one platform integrating marketing, sales, and CRM tools

          • Intuitive and user-friendly interface suitable for beginners and advanced users

          • Robust marketing automation features including workflows and dynamic personalization

          • Advanced features may require technical expertise or developer support

          • Platform can feel overwhelming due to the breadth of tools and functionalities

          • Offers a comprehensive suite of tools for project and business management, all in one ecosystem, reducing the need for multiple platforms.

          • Seamless integration between Zoho apps, enhancing workflow efficiency and team collaboration.

          • Highly customizable dashboards, workflows, and settings to fit diverse project or business needs.

          • Limited third-party app integrations, restricting flexibility for users heavily reliant on external tools.

          • Some features and configuration options can be overwhelming for onboarding new users or non-technical staff.

          • No-code drag-and-drop app building enabling rapid custom workflow creation

          • Seamless integration with major tools like Salesforce, Slack, and cloud storage

          • Strong workflow automation capabilities reducing manual processes

          • Usability and functionality could be improved according to user feedback

          • Pricing details are not publicly transparent, requiring sales engagement

          • Customizable and user-friendly interface accessible to beginners and experienced users

          • Strong project management features including Gantt charts, dashboards, and resource tracking

          • Automated workflows that save time and reduce manual errors

          • Advanced features have a learning curve that can challenge new users

          • Limited offline functionality can hinder use in poor internet conditions

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Hubspot Marketing Hub, Zoho Projects, Quickbase , or Smartsheet? Tell buyers what actually differs.

          List of Customers

          Customers

          Trello

          Trello

          Reddit

          Reddit

          SoundCloud

          SoundCloud

          Airbus

          Airbus

          NFI

          NFI

          MVA

          MVA

          Amazon

          Amazon

          P and G

          P and G

          Fresenius

          Fresenius

          Pfizer

          Pfizer

          Whirlpool

          Whirlpool

          Western Digital

          Western Digital

          Media and Screenshots

          Screenshots

          Marketing Hub Starter

          6 Screenshots

          Blueprint

          12 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          2 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Hubspot Marketing Hub or Zoho Projects?
          Hubspot Marketing Hub edges out the other on user ratings (4.9 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Hubspot Marketing Hub and Zoho Projects offer a free trial?
          Yes, both Hubspot Marketing Hub and Zoho Projects offer a free trial.
          What is the starting price of Hubspot Marketing Hub vs Zoho Projects?
          Hubspot Marketing Hub starts at $18 /Month. Zoho Projects starts at $4 /user/month.
          What are the top alternatives to Hubspot Marketing Hub?
          Top alternatives to Hubspot Marketing Hub include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
          What are the top alternatives to Zoho Projects?
          Top alternatives to Zoho Projects include Quickbase , Smartsheet, ClickUp, Jira, Basecamp.