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HubSpot CRM vs Swipe Pages vs Unbounce Comparison

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HubSpot CRM

4.4(3,236 reviews)

Starting at $45 /Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you…

Swipe Pages

4.7(58 reviews)

Starting at $19 /Month

  • Free Trial
  • Small Business
  • Medium Business

Swipe Pages is the ultimate tool for digital marketers to quickly and easily create and publish highly effective landing pages. With the power of AMP, it generates more leads in record time. This game-changing landing pa…

Unbounce

4.5(338 reviews)

Starting at $81 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Unbounce is a landing page builder for marketers that lets you design and publish high-converting landing pages -- without having to write a single line of code. Unbounce's powerful drag-and-drop editor means you don't h…

Swipe Pages leads on user satisfaction with a 4.7-star rating across 58 reviews.

HubSpot CRM vs Swipe Pages vs Unbounce — at a glance

FeatureHubSpot CRMSwipe PagesUnbounce
Rating4.4 / 54.7 / 54.5 / 5
Reviews3,23658338
Starting price$45 /Month$19 /Month$81 /Month
Free trial Yes Yes Yes
Free version No No No
Best forIndividuals, Freelancers / Consultants, Large EnterprisesSmall Business, Medium Business, Freelancers / ConsultantsFreelancers / Consultants, Large Enterprises, Medium Business
CategoryCRM SoftwareLanding Page SoftwareLanding Page Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud
APIAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Business Hours, Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001GDPRSOC 2, GDPR
Data residencyUSGlobalGlobal

Key differences between HubSpot CRM and Swipe Pages

  • Pricing: HubSpot CRM starts at $45 /Month, while Swipe Pages starts at $19 /Month.
  • Target audience: HubSpot CRM is built for Individuals and Freelancers / Consultants, while Swipe Pages targets Small Business and Medium Business.
  • User satisfaction: Swipe Pages scores higher with a 4.7-star average.

Compare HubSpot CRM vs Swipe Pages vs Unbounce — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

HubSpot CRM - CRM Software
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Swipe Pages - Landing Page Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

HubSpot CRM

Best for

Individuals, Freelancers / Consultants, Large Enterprises

Swipe Pages

Best for marketers needing fast, easy-to-build, high-converting landing pages.

Choose if
  • You want blazing-fast AMP-powered landing pages to boost lead generation.
  • You need a user-friendly drag-and-drop builder with customizable templates.
  • You value responsive customer support for quick issue resolution.
Consider alternatives if
  • Your team requires advanced customization and complex landing page workflows.
  • You need features like disabling invoices or highly specialized integrations.

Unbounce

Best for marketers needing easy, code-free, high-converting landing pages.

Choose if
  • You want a drag-and-drop editor that non-developers can use easily.
  • You need built-in A/B testing and conversion analytics to optimize campaigns.
  • You require seamless integration with popular CRMs like Hubspot and Salesforce.
Consider alternatives if
  • Your team needs extensive custom development or advanced third-party integrations.
  • You want access to a large app marketplace for extended functionality.

HubSpot CRM typically suits Individuals and Freelancers / Consultants. Swipe Pages tends to fit Small Business and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, ... Read More about HubSpot CRM

Swipe Pages is the ultimate tool for digital marketers to quickly and easily create and publish highly effective landing pages. With the power of AMP, it generates more leads in record ... Read More about Swipe Pages

Unbounce is a landing page builder for marketers that lets you design and publish high-converting landing pages -- without having to write a single line of code. Unbounce's powerful ... Read More about Unbounce

Entry Level Pricing

  • Starts from $45 , Billed Yearly
  • Starts from $19 , Billed Yearly
  • Starts from $81 , Billed Yearly

Free Trial Availability

SpotScore

What's this? ↗

9.1/10

8.8/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

4.36

(3236)

4.71

(58)

4.48

(338)

Best Company Size

1-1,000 employees
1-50 employees51-500 employees
Small BusinessMedium Business
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

HubSpot CRM

  • Streamlined Communication: HubSpot CRM lets your team centralize all customer interactions in one place, so everyone stays informed and miscommunication drops. You can collaborate more easily and respond to customer needs faster.
  • User-Friendly Interface: HubSpot CRM is designed for simplicity, letting users of all technical levels work through it easily. This means less training time for your staff and more focus on building relationships with clients.
  • Analytics and Reporting: Powerful analytics tools help you understand sales performance and customer behavior. This data-driven approach supports informed decisions that can increase conversions and revenue growth.
Best fit

Best fit

HubSpot CRM

  • 1-1,000 employees
  • Martech, SaaS, Consulting, Sales Automation, Revtech
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

Unbounce

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

HubSpot CRM

  • Pricing scales quickly with advanced features — teams under 20 seats often switch to Pipedrive or Freshsales for lower per-user costs
  • Customization requires API work or third-party apps — businesses with non-standard sales processes add Salesforce or Microsoft Dynamics instead
  • Interface complexity deters small teams — companies under 10 people frequently choose Zoho CRM or Capsule for simpler workflows

Unbounce

No alternatives guidance available yet.

Software Demo

Demo

No software demo available

Swipe Pages has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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  • Independent advice — matched to your business
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  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do HubSpot CRM, Swipe Pages and Unbounce Compare on Features?

Total Features

38 Features

10 Features

13 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare HubSpot CRM, Swipe Pages and Unbounce on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $45 , Billed Yearly
        • $19 , Billed Yearly
        • $81 , Billed Yearly

        Pricing Plans

        • Free Tools

          • Free Marketing tools

          • Free Sales tools

          • Free Service tools

          Show more +

        • Starter

          • Marketing Hub Starter

          • Includes 1,000 marketing contacts

          • Sales Hub Starter Includes 2 paid users

          Show more +

        • Professional

          • Includes features of Starter plan, plus

          • Marketing Hub Professional

          • Includes 2,000 marketing contacts

          Show more +

        • Browse all pricing plans
        • Startup

          • AMP

          • Conversions - Unlimited

          • Custom Domains - 1

          Show more +

        • Marketer

          • AMP

          • Conversions - Unlimited

          • Custom Domains - 5

          Show more +

        • Agency

          • AMP

          • Conversions - Unlimited

          • Custom Domains - 10

          Show more +

        • Launch (Smart Builder Plus)

          • $90USD / mo

          • $81USD / mo

          • Up to 500 Conversions

          Show more +

        • Optimize (Smart Builder Plus)

          • $135USD / mo

          • $122USD / mo

          • Up to 1,000 Conversions

          Show more +

        • ACCELERATE (Smart Builder Plus)

          • $225USD / mo

          • $203USD / mo

          • Up to 2,500 Conversions

          Show more +

        • Browse all pricing plans

        Pricing Page

        HubSpot CRM pricing
        Swipe Pages pricing
        Unbounce pricing

        Other Details

        Organization Types supported

        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals
        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals
        • Freelancers
        • Large Enterprises
        • Medium Business
        • Small Business
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes

        HIPAA

        ✓ Yes
        ✗ No

        GDPR

        ✓ Yes
        ✓ Yes

        ISO 27001

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🇺🇸 US
        🌐 Global

        HubSpot CRM vs Swipe Pages User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        2130

        684

        84

        40

        234

        61

        3

        0

        2

        2

        253

        62

        11

        6

        12

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyer sentiment is positive across 3172 reviews, with strong overall satisfaction.

        What buyers like

        • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.
        • Integrates with Google Suite and offers open APIs for tracking and productivity.
        • Contact and task management interface is accessible to non-technical users.

        Common complaints

        • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.
        • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.
        • Poor accessibility for individuals with disabilities, leading to exclusion of certain user groups.

        Buyer sentiment

        Users appreciate Swipe Pages for its fast loading speeds, ease of use, and strong customer support, though some find the interface complex and customization limited.

        What buyers like

        • Fast page loading
        • Ease of use
        • Customer support

        Common complaints

        • Complex user interface
        • Limited customization

        Buyer sentiment

        Users generally praise Unbounce for its ease of use, powerful integrations, and effective A/B testing, though some find the feature set complex and the app marketplace limited.

        What buyers like

        • Ease of use
        • Integration capabilities
        • A/B testing and analytics

        Common complaints

        • Complexity for new users
        • Limited app marketplace

        Pros and Cons

        • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

        • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.

        • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

        • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

        • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.

        • Fast and reliable page loading enhancing user experience

        • User-friendly drag-and-drop builder with customizable templates

        • Responsive and proactive customer support

        • Complex user interface requiring time to fully understand

        • Limited customization options

        • Intuitive drag-and-drop WYSIWYG editor enabling non-developers to build landing pages easily

        • Seamless integrations with popular CRM and marketing tools like Hubspot, Salesforce, and Marketo

        • Robust A/B testing and analytics features for optimizing landing page performance

        • Feature richness can be overwhelming for newcomers without sufficient onboarding support

        • Limited app marketplace restricts advanced functionality and integration options

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Negative Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used HubSpot CRM, Swipe Pages, or Unbounce? Tell buyers what actually differs.

        List of Customers

        Customers

        Classpass

        Classpass

        Avison Young

        Avison Young

        Crunch Fitness

        Crunch Fitness

        No Customers information available.

        Unbounce_customers_0

        Unbounce_customers_0

        Unbounce_customers_1

        Unbounce_customers_1

        Unbounce_customers_2

        Unbounce_customers_2

        Media and Screenshots

        Screenshots

        HubSpot CRM

        13 Screenshots

        Drag and Drop

        1 Screenshots

        Videos

        video-0

        2 Videos

        No videos available.

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, HubSpot CRM or Swipe Pages?
        Swipe Pages edges out the other on user ratings (4.7 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do HubSpot CRM and Swipe Pages offer a free trial?
        Yes, both HubSpot CRM and Swipe Pages offer a free trial.
        What is the starting price of HubSpot CRM vs Swipe Pages?
        HubSpot CRM starts at $45 /Month. Swipe Pages starts at $19 /Month.
        What are the top alternatives to HubSpot CRM?
        Top alternatives to HubSpot CRM include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.
        What are the top alternatives to Swipe Pages?
        Top alternatives to Swipe Pages include Unbounce, Instapage, Lander, Leadpages, FastPages.io.