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Groove vs XILO vs Mixmax vs AroundDeal Comparison

Last updated:

Groove

4.7(4,260 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Groove is a sales engagement platform that makes communication and collaboration easy. Feature rich, the system is used by thousands of companies to connect sales teams, track deals from lead to close, and drive revenue.…

XILO

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

XILO's cloud-based sales engagement software and training programs are used by top publishers to improve the effectiveness of their entire business including Sales, Marketing, Finance, HR, IT, Operations and more. With a…

Mixmax

4.6(1,862 reviews)

Starting at $9 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Build personalized, automated email sequences with Mixmax, a sales engagement suite. With this product, send emails that get opened and read. Get follow-ups done with the click of a button. Create scripts with a natural…

AroundDeal

3.5(73 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

Groove leads on user satisfaction with a 4.7-star rating across 4,260 reviews.

Groove vs XILO vs Mixmax vs AroundDeal — at a glance

FeatureGrooveXILOMixmaxAroundDeal
Rating4.7 / 54.6 / 53.5 / 5
Reviews4,2601,86273
Starting priceContact for pricingContact for pricing$9 /User/MonthContact for pricing
Free trial No No Yes No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small Business
CategorySales Engagement SoftwareSales Engagement SoftwareSales Engagement SoftwareSales Intelligence Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modesBusiness Hours, OnlineOnlineBusiness Hours, OnlineOnline
CertificationsSOC 2, GDPRSOC 2SOC 2, GDPR
Data residencyGlobalGlobalUSUS

Key differences between Groove and XILO

  • Deployment: Groove supports SaaS/Web/Cloud; XILO supports SaaS/Web/Cloud.

Compare Groove vs XILO vs Mixmax vs AroundDeal — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Engagement Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Groove - Sales Engagement Software
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XILO - Sales Engagement Software
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Mixmax - Sales Engagement Software
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Groove

Best for medium-sized sales teams needing seamless Salesforce and Gmail integration.

Choose if
  • You want a simple, streamlined sales engagement platform with medium setup complexity.
  • Your team relies heavily on Salesforce and Gmail for sales communication and tracking.
  • You need effective email management and client interaction tracking via built-in Flows.
Consider alternatives if
  • Your organization requires highly customizable or complex sales workflows beyond Groove's scope.
  • You need transparent, fixed pricing without engaging sales for quotes.

XILO

Best for

Large Enterprises, Medium Business, Small Business

Mixmax

Best for sales teams seeking efficient, automated email outreach with Gmail integration.

Choose if
  • You need to automate personalized email sequences with easy follow-ups.
  • Your team relies heavily on Gmail and calendar for communication and scheduling.
  • You want built-in email tracking and analytics to optimize outreach efforts.
Consider alternatives if
  • Your outreach requires advanced multi-channel capabilities beyond email, like texting.
  • You need a fully mobile-optimized app for on-the-go sales engagement.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

Groove typically suits Large Enterprises and Medium Business. XILO tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Groove is a sales engagement platform that makes communication and collaboration easy. Feature rich, the system is used by thousands of companies to connect sales teams, track deals from ... Read More about Groove

XILO's cloud-based sales engagement software and training programs are used by top publishers to improve the effectiveness of their entire business including Sales, Marketing, Finance, HR, ... Read More about XILO

Build personalized, automated email sequences with Mixmax, a sales engagement suite. With this product, send emails that get opened and read. Get follow-ups done with the click of a button. ... Read More about Mixmax

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

Entry Level Pricing

  • Not Available
  • Not Available
  • Starts from $9 , Billed Yearly
  • Not Available

Free Trial Availability

  • No free trial
  • No free trial
  • No free trial

Spotsaas Score

What's this? ↗

9.4/10

7.2/10

9.0/10

Not Available

User Ratings

Based on verified Spotsaas reviews

3.5

(73)

Best Company Size

100 to 1,000 employeesMedium Business
1-50 employees51-500 employees
Get pricing help
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Groove

  • Streamlined Collaboration: Groove enhances team communication by integrating various tools into one platform. Managers will appreciate the ease of collaboration, while team members can effortlessly share updates and feedback in real time.
  • Increased Productivity: With Groove's intuitive interface and automation features, teams can focus on their core tasks rather than getting bogged down by administrative duties. Executives will find that this boost in productivity leads to faster decision-making and improved outcomes.
  • Data-Driven Insights: Groove provides robust analytics and reporting capabilities, allowing administrators to track performance metrics effectively. This data empowers leaders to make informed decisions that drive growth and efficiency across the organization.

XILO

No key benefits available yet.

Mixmax

No key benefits available yet.

Best fit

Best fit

Groove

  • 100 to 1,000 employees
  • Sales Automation, SaaS, Consulting, and Revtech
  • Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

XILO

No best-fit guidance available yet.

Mixmax

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

Groove

  • Users may seek alternatives to Groove if they find the platform's pricing model to be restrictive, especially for small businesses or startups with limited budgets that require cost-effective solutions.
  • Some users might consider alternatives due to specific feature gaps in Groove, such as advanced reporting capabilities or integrations with niche tools that better suit their unique business needs.
  • A need for improved customer support could drive users to explore other options, especially if they experience delays or inadequate assistance from Groove’s support team during critical times.

XILO

No alternatives guidance available yet.

Mixmax

No alternatives guidance available yet.

Software Demo

Demo

No software demo available

XILO has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

Need a second opinion?

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Groove, XILO, Mixmax and AroundDeal Compare on Features?

Total Features

25 Features

4 Features

12 Features

5 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Compare Groove, XILO, Mixmax and AroundDeal on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • Not Available
          • $9 , Billed Yearly
          • Not Available

          Pricing Plans

          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          Pricing information not available

          Pricing information not available

          Mixmax pricing

          Pricing information not available

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Not Available
          • Not Available
          • Available
          • Not Available
          Get help choosing
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes
          ✓ Yes

          HIPAA

          ✗ No
          ✗ No
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✗ No

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes
          ✓ Yes
          ✓ Yes

          Data Residency

          🌐 Global
          🌐 Global
          🇺🇸 US

          Groove vs XILO vs Mixmax User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          500

          66

          2

          0

          0

          No reviews available for this product

          707

          34

          2

          1

          3

          124

          16

          11

          0

          3

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall, users praise Groove for its ease of use, seamless integrations, and productivity enhancements, though some desire improved organization features and clearer pricing.

          What buyers like

          • Ease of use
          • Integration with Salesforce and Gmail
          • Email management and automation

          Common complaints

          • Pricing transparency
          • Organization features

          What buyers like

          • Comprehensive training programs
          • Real-time goal tracking
          • Collaborative video demos

          Common complaints

          • Limited to publishers
          • May require extensive onboarding
          • Not focused solely on sales

          Buyer sentiment

          Users consistently praise Mixmax for saving time and improving email productivity, though some note a learning curve and mobile limitations.

          What buyers like

          • Ease of use
          • Time-saving automation
          • Seamless Gmail integration

          Common complaints

          • Mobile app limitations
          • Learning curve for advanced features

          Buyer sentiment

          Buyer sentiment is mixed to positive across 154 reviews, with clear strengths and a few common watchouts.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          Pros and Cons

          • Seamless integration with Salesforce and Gmail

          • Ease of use with intuitive interface and templates

          • Effective email management and client interaction tracking via Flows feature

          • Lack of transparent, published pricing requiring sales contact

          • Limited customization for complex or enterprise-heavy processes

          • Integrates multiple business functions seamlessly.

          • Encourages continuous learning and development.

          • Facilitates global collaboration among teams.

          • May not suit smaller businesses.

          • Requires commitment to training programs.

          • Efficient email templates with seamless Gmail integration

          • Time-saving automation features like sequences, calendar scheduling, and reminders

          • Helpful email tracking and analytics for better decision-making

          • Learning curve for mastering sequences and automation features

          • Limited mobile optimization and lack of a fully mobile-friendly app

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          List of Customers

          Customers

          Uber

          Uber

          BBVA

          BBVA

          Google

          Google

          OIG Insurance

          OIG Insurance

          Canva

          Canva

          Meltwater

          Meltwater

          GONG

          GONG

          No Customers information available.

          Media and Screenshots

          Screenshots

          Account page

          5 Screenshots

          Export

          4 Screenshots

          Mixmax screenshot

          1 Screenshots

          Videos

          video-0

          1 Videos

          No videos available.

          video-0

          2 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Groove or XILO?
          Groove edges out the other on user ratings (4.7 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Groove and XILO offer a free trial?
          Neither Groove nor XILO currently lists a free trial.
          What is the starting price of Groove vs XILO?
          Groove starts at Contact for pricing. XILO starts at Contact for pricing.
          What are the top alternatives to Groove?
          Top alternatives to Groove include AroundDeal, CrankWheel, ZoomInfo Engage, EngageBay, Captavi.
          What are the top alternatives to XILO?
          Top alternatives to XILO include AroundDeal, CrankWheel, ZoomInfo Engage, EngageBay, Salesinteract.

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