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Freshdesk vs Zendesk Sunshine vs Bigin by Zoho CRM Comparison

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Freshdesk

4.5(752 reviews)

Starting at $15 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Freshdesk is a cloud-based help desk software designed to make customer support easier, more efficient and more effective. Freshdesk answers all customer support needs by making it easy for users to communicate with cust…

Zendesk Sunshine

4.2(22 reviews)

Starting at $19 /User/Month

  • Free Trial
  • Individuals
  • Large Enterprises

Zendesk Sunshine features a sleek, modern design and is built for Zendesk's secure multi-tenant architecture. It offers new homepage layouts and an easy-to-use Customization tool for your sales teams. And, with the abili…

Bigin by Zoho CRM

4.6(294 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Freshdesk leads on user satisfaction with a 4.5-star rating across 752 reviews.

Freshdesk vs Zendesk Sunshine vs Bigin by Zoho CRM — at a glance

FeatureFreshdeskZendesk SunshineBigin by Zoho CRM
Rating4.5 / 54.2 / 54.6 / 5
Reviews75222294
Starting price$15 /User/Month$19 /User/Month$7 /User/Month
Free trial Yes Yes Yes
Free version No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessIndividuals, Large Enterprises, Medium BusinessSmall Business
CategoryHelp Desk SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modes24/7 (Live rep), Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2
Data residencyGlobalGlobalGlobal

Key differences between Freshdesk and Zendesk Sunshine

  • Pricing: Freshdesk starts at $15 /User/Month, while Zendesk Sunshine starts at $19 /User/Month.
  • Target audience: Freshdesk is built for Freelancers / Consultants and Large Enterprises, while Zendesk Sunshine targets Individuals and Large Enterprises.
  • User satisfaction: Freshdesk scores higher with a 4.5-star average.
  • Deployment: Freshdesk supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Zendesk Sunshine supports SaaS/Web/Cloud.

Compare Freshdesk vs Zendesk Sunshine vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Help Desk Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Freshdesk - Help Desk Software
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Zendesk Sunshine - CRM Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Freshdesk

Best for streamlined omnichannel customer support in small to mid-sized teams.

Choose if
  • You need unified support across email, social media, and phone channels.
  • Your team values real-time collaboration with internal notes and task splitting.
  • You operate a small to mid-sized company (10-1,000 employees) seeking easy setup.
Consider alternatives if
  • Your organization requires highly customized or complex enterprise workflows.
  • You do not need omnichannel support or prefer transparent, flexible pricing.

Zendesk Sunshine

Best for

Individuals, Large Enterprises, Medium Business

Bigin by Zoho CRM

Best for

Small Business

Freshdesk typically suits Freelancers / Consultants and Large Enterprises. Zendesk Sunshine tends to fit Individuals and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Freshdesk is a cloud-based help desk software designed to make customer support easier, more efficient and more effective. Freshdesk answers all customer support needs by making it easy for ... Read More about Freshdesk

Zendesk Sunshine features a sleek, modern design and is built for Zendesk's secure multi-tenant architecture. It offers new homepage layouts and an easy-to-use Customization tool for your ... Read More about Zendesk Sunshine

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $15 , Billed Yearly
  • Starts from $19
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • Free Trial available

SpotScore

What's this? ↗

9.5/10

7.9/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

4.46

(752)

4.2

(22)

4.57

(294)

Best Company Size

10-50 employees51-1,000 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Freshdesk

  • Omnichannel Support: Freshdesk allows teams to manage conversations across email, social media (Twitter, Facebook), phone, and more, all from a single platform.
  • Collaborative Ticketing System: Agents can share notes, tag teammates, and split tasks within a ticket, promoting internal collaboration for faster resolutions.
  • Context-Rich Customer Communication: Tickets include customer history and context, letting agents personalize responses and resolve issues more effectively.
Best fit

Best fit

Freshdesk

  • 10 – 1,000 Employee
  • SaaS, E-commerce, Education, Retail, Healthcare, Logistics
  • Customer Support Specialist, IT Helpdesk Technician, Support Manager, Operations Manager, Service Desk Analyst, CRM Administrator
Watchouts

Reasons buyers look elsewhere

Freshdesk

  • While Freshdesk offers a free plan, essential features like advanced automation, reporting, or multi-language support are gated behind higher-tier subscriptions, which may become expensive for large or growing teams.
  • Users looking to implement complex workflows or automation may face a steeper learning curve and require additional configuration time or support.
  • Some users report slower load times or occasional system lags during peak usage, which can impact support efficiency.

Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

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How do Freshdesk, Zendesk Sunshine and Bigin by Zoho CRM Compare on Features?

Total Features

16 Features

4 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Freshdesk, Zendesk Sunshine and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $15 , Billed Yearly
        • $19
        • $7 , Billed Yearly

        Pricing Plans

        • Free

          • Integrated ticketing across email and social

          • Ticket Dispatch

          • Knowledge Base

          Show more +

        • Growth

          • Includes features of Free plan, plus

          • Automations

          • Collision Detection

          Show more +

        • Pro

          • Includes features of Growth plan, plus

          • Multiple products

          • Includes up to 5000 Collaborators

          Show more +

        • Browse all pricing plans
        • Not Available
        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Freshdesk pricing
        Zendesk Sunshine pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✓ Yes
        ✗ No

        GDPR

        ✓ Yes

        ISO 27001

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🌐 Global
        🌐 Global

        Freshdesk vs Zendesk Sunshine User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        549

        99

        11

        7

        56

        30

        13

        9

        0

        1

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Buyers generally appreciate Freshdesk for its ease of use and omnichannel support but note limitations in advanced customization and pricing transparency.

        What buyers like

        • Ease of use
        • Omnichannel communication
        • Collaborative ticketing

        Common complaints

        • Pricing transparency
        • Advanced customization limitations

        Buyer sentiment

        Buyer sentiment is positive across 53 reviews, with strong overall satisfaction.

        What buyers like

        • Interface requires little to no training for basic usage.
        • Consolidates customer tickets, chats, and emails in one system.
        • Open APIs allow integrations and customizations for tailored customer experiences.

        Common complaints

        • Advanced features and configuration can be daunting for new users without training.
        • Transaction-related data handling is limited and needs improvement.
        • Integration setups can be expensive, raising overall adoption costs for some workflows.

        Buyer sentiment

        Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

        What buyers like

        • Simple design with a short learning curve — accessible for non-technical users.
        • Pricing targets startups and small businesses with core CRM features at low cost.
        • Pipeline management and workflow automation reduce manual steps in sales processes.

        Common complaints

        • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
        • Lacks advanced features needed by larger enterprises or complex workflows.
        • Customer support availability is inconsistent, affecting issue resolution during critical moments.

        Pros and Cons

        • Omnichannel support integrating email, social media, and phone

        • Collaborative ticketing with internal notes and task splitting

        • Context-rich tickets providing customer history for personalized responses

        • Limited information on advanced customization capabilities

        • Potential scalability concerns for very large enterprises

        • User-friendly customization tools streamline setup.

        • Robust self-service options enhance customer satisfaction.

        • Secure architecture ensures data protection.

        • May require training for effective use.

        • Pricing can escalate with added features.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        Used Freshdesk, Zendesk Sunshine, or Bigin by Zoho CRM? Tell buyers what actually differs.

        List of Customers

        Customers

        Pearson

        Pearson

        Bridgestone

        Bridgestone

        Kern High School District

        Kern High School District

        MCM

        MCM

        ASG Technologies

        ASG Technologies

        MakeSpace

        MakeSpace

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Freshdesk

        6 Screenshots

        Custom Objects

        2 Screenshots

        Videos

        video-0

        3 Videos

        video-0

        3 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Freshdesk or Zendesk Sunshine?
        Freshdesk edges out the other on user ratings (4.5 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Freshdesk and Zendesk Sunshine offer a free trial?
        Yes, both Freshdesk and Zendesk Sunshine offer a free trial.
        What is the starting price of Freshdesk vs Zendesk Sunshine?
        Freshdesk starts at $15 /User/Month. Zendesk Sunshine starts at $19 /User/Month.
        What are the top alternatives to Freshdesk?
        Top alternatives to Freshdesk include Zoho Desk, SeamlessDesk, LiveAgent, HelpDesk, SysAid.
        What are the top alternatives to Zendesk Sunshine?
        Top alternatives to Zendesk Sunshine include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Salesforce.