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Augment CXM vs Refract Comparison

Last updated:

Augment CXM

4.9(22 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Augment CXM allows you to go beyond traditional customer experience metrics, with powerful insights that are generated from conversations being split up and analyzed. Through accessing your data and identifying your pain…

Refract

4.5(397 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Introducing Refract, the ultimate solution for capturing and analyzing every conversation within your sales team. Our product helps you review, coach, and share the most valuable moments from your sales calls. With Refra…

Augment CXM leads on user satisfaction with a 4.9-star rating across 22 reviews.

Augment CXM vs Refract — at a glance

FeatureAugment CXMRefract
Rating4.9 / 54.5 / 5
Reviews22397
Starting priceContact for pricingContact for pricing
Free trial No No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryConversation Intelligence SoftwareConversation Intelligence Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
API
Support modesOnlineOnline
Certifications
Data residencyUSUS

Key differences between Augment CXM and Refract

  • User satisfaction: Augment CXM scores higher with a 4.9-star average.
  • Deployment: Augment CXM supports SaaS/Web/Cloud; Refract supports SaaS/Web/Cloud.

Augment CXM vs Refract — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Conversation Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Augment CXM - New SaaS Software
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Refract - Conversation Intelligence Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Augment CXM

Best for

Large Enterprises, Medium Business, Small Business

Refract

AI-powered conversation intelligence for sales coaching and performance improvement.

Choose if
  • You need AI-driven transcription and sentiment analysis to understand sales calls deeply.
  • Your sales managers and coaches require real-time feedback to enhance team performance.
  • You want seamless CRM integration for automatic call data logging and analysis.
Consider alternatives if
  • Your team requires built-in scheduling or calendar management features within the platform.
  • You need internal chat, messaging, or document and training management capabilities.

Augment CXM typically suits Large Enterprises and Medium Business. Refract tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Augment CXM allows you to go beyond traditional customer experience metrics, with powerful insights that are generated from conversations being split up and analyzed. Through accessing your ... Read More about Augment CXM

Introducing Refract, the ultimate solution for capturing and analyzing every conversation within your sales team. Our product helps you review, coach, and share the most valuable moments ... Read More about Refract

Free Trial Availability

  • No free trial
  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.9

(22)

Best Company Size

Medium BusinessLarge Enterprises
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Augment CXM has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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How do Augment CXM and Refract Compare on Features?

Total Features

4 Features

8 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Augment CXM and Refract on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Pricing Plans

      • Not Available
      • Not Available

      Other Details

      Organization Types supported

      • Medium Business
      • Large Enterprises
      • Small Business
      • Freelancers
      • Individuals
      • Medium Business
      • Large Enterprises
      • Small Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Mac
      • Installed - Windows
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Mac
      • Installed - Windows
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      HIPAA

      ✗ No
      ✗ No

      Data Residency

      🇺🇸 US
      🇺🇸 US

      Augment CXM User Reviews & Rating Comparison

      User Ratings

      4.5

      (based on 397 reviews)

      Rating Distribution

      11

      0

      0

      0

      0

      0

      0

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is very strong across 11 reviews, with consistently positive feedback.

      What buyers like

      • Deep learning insights
      • Identifies pain points
      • Tailored to organization

      Common complaints

      • Requires data input
      • May need training for best use
      • Complex setup for some users

      Buyer sentiment

      Users appreciate Refract's AI-driven insights and CRM integrations but note limitations in scheduling and internal communication features.

      What buyers like

      • AI transcription and sentiment analysis
      • Real-time coaching feedback
      • CRM integration

      Common complaints

      • Lack of scheduling/calendar management
      • Absence of internal messaging and document management

      Pros and Cons

      • Utilizes deep learning for insightful analysis.

      • Identifies specific pain points for targeted improvements.

      • Enhances overall customer satisfaction through tailored insights.

      • May require significant data input.

      • Complexity in setup can deter some users.

      • AI-driven transcription, sentiment analysis, and keyword spotting for deep customer interaction insights

      • Real-time feedback and coaching suggestions to improve sales performance

      • Seamless integration with popular CRMs like Salesforce, HubSpot, and Pipedrive

      • Lacks built-in scheduling, reservation, or calendar management features

      • No internal chat or messaging capabilities within the platform

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      No Customers information available.

      Zoopla

      Zoopla

      Siemens

      Siemens

      VMware

      VMware

      Media and Screenshots

      Screenshots

      No screenshots available.

      Refract

      2 Screenshots

      Videos

      No videos available.

      video-0

      1 Videos

      Top Alternatives to Augment CXM and Refract in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Augment CXM or Refract?
      Augment CXM edges out the other on user ratings (4.9 vs 4.5). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Augment CXM and Refract offer a free trial?
      Neither Augment CXM nor Refract currently lists a free trial.
      What is the starting price of Augment CXM vs Refract?
      Augment CXM starts at Contact for pricing. Refract starts at Contact for pricing.
      What are the top alternatives to Augment CXM?
      Top alternatives to Augment CXM include Cx Moments, Konverse AI, Refract, q&ai Technologies, Cognigy Insights.
      What are the top alternatives to Refract?
      Top alternatives to Refract include q&ai Technologies, RepsMate, VoiceLab, Convlo, Chorus.

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