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Compare Act-On vs Marketo vs Outgrow vs ActiveCampaign

Act-On - Marketing Automation Software
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Marketo
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Overview

Description

Act-On is a marketing automation software that helps businesses to capture, nurture and react to all of their potential leads through a single, smart cloud-based platform.It is the leading ... Read More

Marketo provides marketing automation software that integrates with your existing marketing tools. This cloud-based solution enables you to increase your sales and profit by providing ... Read More

Entry Level Pricing
  • Starts from $900
  • Not Available
Free Trial Availability
  • No free trial
Spotsaas Score

8.9/10

9.5/10

User Ratings
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Software Demo

Demo

Features

Total Features

10 Features

10 Features

Unique Features
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      Pricing

      Pricing Option
          Starting From
          • $900
          • Not Available
          Pricing Plans
          • Not Available
          • Not Available

          Other Details

          Organization Types supported
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          Platforms Supported
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          Modes of support
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          API Support
          • Available
          • Available
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          User Reviews

          User Ratings
          Rating Distribution

          Excellent

          566

          Very Good

          324

          Good

          72

          Poor

          15

          Terible

          37

          Excellent

          1247

          Very Good

          905

          Good

          160

          Poor

          70

          Terible

          48

          Expert's Review generated by AI

          Act-On is a versatile and reliable marketing automation platform that stands out for its user-friendly interface, robust capabilities, and outstanding customer support. Users repeatedly praise ...Read more

          Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer ...Read more

          Pros and Cons
          • Outstanding customer support with timely assistance and deep product knowledge.

          • Intuitive user interface that simplifies navigation and does not demand advanced technical expertise.

          • Drag-and-drop email builder and customizable templates streamline email campaign creation.

          • Comprehensive reporting and analytics for tracking leads, digital activity, and ROI.

          • The platform's extensive features can be overwhelming for newcomers without proper guidance.

          • Some user feedback suggests the email and landing page builders could be more user-friendly.

          • Comprehensive marketing automation features that streamline workflows and improve operational efficiency.

          • Strong CRM integration capabilities, enabling effective customer relationship management and lead nurturing.

          • Intuitive and user-friendly interface, making it easy for users to implement and train team members.

          • Robust analytics and reporting tools, providing actionable insights for optimizing marketing strategies.

          • Steep learning curve for beginners, with complexity in advanced features requiring extensive training.

          • High subscription cost, making it less accessible for small-scale businesses or startups.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          Customers

          Customers
          AuditFile

          AuditFile

          American Endowment Foundation

          American Endowment Foundation

          SKF

          SKF

          Roche

          Roche

          Fujitsu

          Fujitsu

          Cloudera

          Cloudera

          Media and Screenshots

          Screenshots
          General Settings tab

          2 Screenshots

          Database Management

          7 Screenshots

          Videos
          video-0

          3 Videos

          video-0

          2 Videos

          Alternatives

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          Frequently Asked Questions (FAQs)

          Stuck on something? We're here to help with all the questions and answers in one place.

          Marketo offers Free Trial, but Act-On does not.

          Act-On is designed for Large Enterprises, Medium Business and Small Business.

          Marketo is designed for Large Enterprises, Medium Business and Small Business.

          The starting price of Act-On begins at $900/Month, while pricing details for Marketo are unavailable.

          Some top alternatives to Act-On includes Outgrow, ActiveCampaign, CleverTap, Moosend, Jumplead, Omnisend, ActiveTrail, LeadSquared Marketing Automation, LeadBI, Net-Results, MaaxMarket, SAS Marketing Automation, Marketing Optimizer, Zoho Marketing Automation and Ackwire.

          Some top alternatives to Marketo includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, SALESmanago, EngageBay, dotdigital, MaaxMarket, SAS Marketing Automation, Odoo Marketing Automation, Marketing Optimizer, Zoho Marketing Automation, Contactspot and Adobe Campaign.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].