Researched and Edited by Rajat Gupta
Last updated: July 6, 2026 · How we review
Mobile Analytics Software overview
Spotsaas tracks 26 products in Mobile Analytics Software, ranked by SpotScore — a blend of feature coverage, verified review ratings, and value. 11 let you start on a free trial, and 15 keep a free plan you can stay on. Most buyers here are Product managers analyzing user behavior and retention in mobile apps.
- 26
- products listed
- 11
- offer a free trial
- 15
- have a free plan
- 14
- priced per subscription
- 12
- quote on request
Editor's Summary · Mobile Analytics Software
Amplitude at 4.5/5 from 1,150 reviews and SpotScore 9.6 is the leading product analytics platform for mobile and web, with a freemium plan that product teams at early-stage startups use before scaling to enterprise contracts. CleverTap at SpotScore 9.8 adds engagement automation on top of analytics — letting mobile teams act on behavioral data with in-app messaging and push campaigns in the same tool. AppsFlyer at 4.4/5 from 354 reviews is the primary mobile attribution platform for growth marketers who need to see which ad campaigns are driving installs and downstream revenue.
Mobile analytics software tracks how users move through apps — sessions, funnels, retention, and revenue events — and attributes that behavior back to acquisition sources. Product managers, mobile growth teams, and app marketers use it to understand what's working and where users drop off.
Quick picks for Mobile Analytics Software
- Best overall — CleverTap
- Best for mobile attribution and paid acquisition — AppsFlyer
- Best for product analytics and funnel analysis — Amplitude
- Best free option — Amplitude
Who gets the most from Mobile Analytics Software
- 1Product managers analyzing user behavior and retention in mobile apps
- 2Mobile marketing teams tracking campaign performance and user acquisition
- 3Data analysts segmenting mobile app user data for growth insights
How to choose Mobile Analytics Software
If you prioritize deep user behavior insights and retention metrics, filter by products with strengths in user engagement and retention analysis like Amplitude. For marketing attribution and fraud prevention, sort by AI-powered fraud detection features and filter by integration capabilities. If open-source customization or real-time analytics are critical, filter by deployment options and community edition availability.
Showing -5--100 out of 26
9.8
SpotScore

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What is CleverTap?
CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...
Read more about CleverTap9.8
SpotScore

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What is Google Analytics?
Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their customers, market trends, and overall website performance. This product has a comprehensive amount of ...
Read more about Google AnalyticsGoogle Analytics offers custom pricing plan
Spotsaas Buyer Intelligence
See the companies researching Mobile Analytics software right now — while they're still comparing options.
9.8
SpotScore

Smartlook
Uncover customer insights to maximize your potential.
Best for: SMB teams · Mid-market · Enterprise
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What is Smartlook?
Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. It records user sessions, tracks custom events, and segments recordings by user attributes so teams can ...
Read more about Smartlook
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9.6
SpotScore

Amplitude
Empowering mobile apps with data-driven decisions.
Best for: SMB teams · Mid-market · Enterprise
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What is Amplitude?
Amplitude is the mobile analytics software that gives user real-time, comprehensive data on their mobile app's performance. Amplitude helps mobile app teams make decisions based on fact rather than opinion with qualitative and quantitative insights to improve retention, monetization, engagement ...
Read more about AmplitudeAmplitude offers custom pricing plan
9.5
SpotScore

AppsFlyer
Track, analyze, and engage with your app users effortlessly.
Best for: SMB teams · Mid-market · Enterprise
What is AppsFlyer?
AppsFlyer is a unified marketing measurement and analytics platform designed to help performance marketers, creative teams, agencies, and brands make smarter, faster decisions based on accurate, real-time data. It offers a robust suite of features including mobile attribution, audience ...
Read more about AppsFlyerAppsFlyer offers custom pricing plan
9.3
SpotScore

Leanplum
Driving mobile engagement, one insight at a time.
Best for: SMB teams · Mid-market · Enterprise
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What is Leanplum?
Leanplum is the only full-stack mobile analytics software that helps to achieve engagement and retention at scale. It automatically identifies powerful insights in the data and delivers them through a simple interface that any marketer or product manager can use. Documents, customer service ...
Read more about LeanplumLeanplum offers custom pricing plan
9.1
SpotScore

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What is Kochava?
Kochava is an advanced unified platform delivering data-driven insights through connected devices. Easily monitor user retention & LTV, create dynamic audience segments, and receive push notifications. Marketers and SMBs have the tools to measure the performance of campaigns with mobile app ...
Read more about Kochava8.9
SpotScore

Countly
Real-time insights for smarter business decisions.
Best for: SMB teams · Mid-market · Enterprise
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What is Countly?
Countly is a open source mobile analytics software. Its features are analytical, operational, reporting and development integrated into one platform. Countly provides actionable insights to drive business decisions effectively by collecting data from smartphones, tablets, apps and console games ...
Read more about Countly8.9
SpotScore

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What is AT Internet?
AT Internet's Mobile Analytics Software enables individuals to measure, understand, and act on mobile data. Anytime & anywhere. The platform is built to capture the powerful combination of web insight and location intelligence. As a leader in mobile analytics, we help businesses get more value ...
Read more about AT Internet8.9
SpotScore

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What is Adjust?
Adjust is a mobile analytics platform for iOS and Android that helps user understand how iOS and Android apps are used, find critical bugs, and grow user base. Its cloud-based solution tracks millions of devices for thousands of companies through proprietary implementation of Apple's & Google's ...
Read more about AdjustAdjust offers custom pricing plan
8.9
SpotScore

Indicative
Maximize your digital insights with Indicative.
Best for: SMB teams · Mid-market · Enterprise
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What is Indicative?
Indicative is a Software as a Service (SaaS) solution for web analytics that measures and analyzes the user behavior on websites and mobile apps. The company's core product features: website visitor traffic, heatmaps, keyword ranking, backlink analysis, search engine indexing, SEO analytics, ...
Read more about IndicativeStarts from $950/Month, also offers free forever plan
8.6
SpotScore

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What is Piwik PRO?
Piwik is a web analytics software used by millions of websites and people around the world. Piwik combines real-time analytics with user behavior tracking and campaign tracking features. It provides in-depth site reports, actionable business insights, user engagement correlations and advanced ...
Read more about Piwik PROPiwik PRO offers custom pricing plan
8.4
SpotScore

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What is Localytics?
Localytics provides mobile analytics software so user can connect with their customers wherever they are. Localytics was designed from the ground up to specialize in mobile marketing and app analytics. It allows to comprehensively understand the performance of campaigns, including what sources ...
Read more about LocalyticsLocalytics offers custom pricing plan
8.3
SpotScore

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What is Qonversion?
Qonversion is a mobile analytics platform that brings web visitors' behavior on smartphones and tablets into view. It's an all-in-one tool for collecting, processing, and analyzing mobile website data. This comprehensive suite of features is specially designed to provide easy-to-digest ...
Read more about QonversionStarts from $99/Month, also offers free forever plan
8.2
SpotScore

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What is Appfigures?
Appfigures syncs with iTunes Connect, Google Play Developer Console, and Amazon Developer accounts to collect and analyze iOS, Android, and Amazon app store data. It updates daily with live metrics and provides a consolidated view of analytics and revenue insights across app stores.
Read more about Appfigures8.2
SpotScore

Smartech
Boost sales and customer service with Smartech's automation.
Best for: SMB teams · Mid-market
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What is Smartech?
Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, helping businesses from start-ups to global enterprises be smarter about using their data and increasing revenue ...
Read more about Smartech8.1
SpotScore

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What is Pulsate?
Pulsate is a mobile marketing automation platform for retail banks, credit unions, and financial services brands that use native apps to engage customers. It delivers geo-targeted push notifications, in-app messages, and drip campaigns tied to customer behavior inside the mobile app, helping ...
Read more about PulsatePulsate offers custom pricing plan
7.9
SpotScore

App Annie Intelligence
Stay ahead with powerful app insights.
Best for: SMB teams · Mid-market · Enterprise
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What is App Annie Intelligence?
App Annie Intelligence is a comprehensive usage intelligence platform that gives you authoritative mobile market analyses and quick insight into the performance of apps from around the world. With its help, you can review trends in app revenue and downloads to find the markets with the highest ...
Read more about App Annie IntelligenceApp Annie Intelligence offers custom pricing plan
7.6
SpotScore

Adaptive Pulse
Predict, prevent, and increase customer retention.
Best for: SMB teams · Mid-market · Enterprise
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What is Adaptive Pulse?
The Adaptive Pulse software is a game-changing tool that effectively predicts and prevents customer churn. By providing critical insights, it helps customer-facing teams increase revenue, retention, and lifetime value. With out-of-the-box integrations with major platforms such as Salesforce, ...
Read more about Adaptive PulseAdaptive Pulse offers custom pricing plan
7.6
SpotScore
Upzelo
Retain subscribers with personalized surveys and targeted offers.
Best for: SMB teams · Mid-market · Enterprise
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What is Upzelo?
Upzelo is a powerful subscription retention software designed to help businesses reduce customer churn by up to 40%. With its dynamic cancellation flows, users can create personalized surveys to better understand why subscribers are cancelling. This software also allows marketers to test and ...
Read more about UpzeloLooking to replace a Mobile Analytics Software tool?
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