Strategic Planning
Strategic planning is the process of recording and establishing a company's trajectory by assessing its current and future position. A strategic plan is a type of document that outlines the company's mission, vision, values, and long-term goals and strategies for accomplishing them. A well-written strategic plan can play a significant role in the growth and success of your organization since it advises you and your employees on how to respond to opportunities and challenges. Strategic planning initially gained popularity in the 1950s and 1960s, and it remained popular in the business world until the 1980s, when it went out of favor.
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Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].