Audience Targeting
Audience targeting is a powerful software feature that allows businesses to effectively reach and engage with their target audience. It enables companies to identify and segment their audience based on demographics, behavior, and interests, and then create personalized marketing campaigns tailored to their specific needs and preferences. With audience targeting, businesses can refine and optimize their marketing efforts, as they can focus on the most relevant and interested individuals. This feature also helps businesses understand their audience better, by providing valuable insights and analytics on their behaviors and interactions
This software is researched and edited by
Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
