NEWJoin 1M+ SaaS Professionals|Get Weekly Insights, Trends & Expert PicksSubscribe Free →

Spotsaas logo

Shape Software vs Second CRM vs Bigin by Zoho CRM Comparison

Last updated:

Shape Software

Starting at Contact for pricing

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Shape is a secure, web-based Software as a Service customer relationship management (CRM) application. Shape enables prospect and customer management, sales force automation, professional services automation, marketing,…

Second CRM

3.5(2 reviews)

Starting at $4.25 /User/Month

  • Large Enterprises
  • Medium Business

Second CRM Software provides your team with a single view of customer data and a common language for customer relationships. With one-click access to contextually relevant information across all channels, Second CRM help…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

Second CRM leads on user satisfaction with a 3.5-star rating across 2 reviews.

Shape Software vs Second CRM vs Bigin by Zoho CRM — at a glance

FeatureShape SoftwareSecond CRMBigin by Zoho CRM
Rating3.5 / 54.3 / 5
Reviews2119
Starting priceContact for pricing$4.25 /User/Month$7 /User/Month
Free trial Yes No Yes
Free version No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modes24/7 (Live rep), OnlineOnlineBusiness Hours, Online
CertificationsSOC 2SOC 2
Data residencyUSUSGlobal

Key differences between Shape Software and Second CRM

  • Pricing: Second CRM starts at $4.25 /User/Month. Shape Software pricing is not publicly listed.
  • Free trial: Shape Software offers a free trial; Second CRM does not.
  • Target audience: Shape Software is built for Freelancers / Consultants and Large Enterprises, while Second CRM targets Large Enterprises and Medium Business.
  • Deployment: Shape Software supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Second CRM supports SaaS/Web/Cloud.

Compare Shape Software vs Second CRM vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Shape Software - CRM Software
Talk to an expert
Talk to an expert
Second CRM - CRM Software
Talk to an expert
Talk to an expert

Biggest differences

Start here before you go deeper into features.

Shape Software

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Second CRM

Best for

Large Enterprises, Medium Business, Small Business

Bigin by Zoho CRM

Best for

Small Business

Shape Software typically suits Freelancers / Consultants and Large Enterprises. Second CRM tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Shape is a secure, web-based Software as a Service customer relationship management (CRM) application. Shape enables prospect and customer management, sales force automation, professional ... Read More about Shape Software

Second CRM Software provides your team with a single view of customer data and a common language for customer relationships. With one-click access to contextually relevant information ... Read More about Second CRM

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Not Available
  • Starts from $4.25 , Billed Yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

8.4/10

8.5/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

3.5

(2)
Get pricing help
Get pricing help

Software Demo

Demo

Need a second opinion?

Get shortlist help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Shape Software, Second CRM and Bigin by Zoho CRM Compare on Features?

Total Features

28 Features

9 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Shape Software, Second CRM and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $4.25 , Billed Yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Shape Professional

          Custom

          • AI CRM + Lead Management

          • Call

          • Text & Email

          Show more +

        • Shape Engage

          Custom

          • AI CRM + Lead Management

          • ShapeIQ AI Lead Scoring

          • Unlimited Calling Package

          Show more +

        • Shape Enterprise

          Custom

          • AI CRM + Lead Management

          • ShapeIQ AI Lead Scoring

          • Proprietary Branching Model

          Show more +

        • Second CRM Foundation

          • Centralize Customer Database

          • Plan and Track Customer interactions

          • Calendaring and Reminders

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Shape Software pricing
        Second CRM pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Shape Software vs Second CRM User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        Rating Distribution

        53

        4

        0

        1

        3

        0

        2

        0

        0

        0

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        What buyers like

        • Secure web-based platform
        • Comprehensive CRM features
        • Sales force automation

        Common complaints

        • Steeper learning curve
        • Limited customization options
        • May require training

        Buyer sentiment

        Buyer sentiment is mixed to positive across 2 reviews, with clear strengths and a few common watchouts.

        What buyers like

        • Second CRM provides a single view of all customer data, improving decision-making and workflow.
        • Teams can work with a common language, enhancing collaboration and efficiency.
        • Quick access to contextually relevant information makes it easier to serve customers.

        Common complaints

        • Initial setup may be time-consuming for larger teams or businesses with complex workflows.
        • New users may experience a learning curve when first getting started with the platform.
        • While useful, advanced customization might be limited without technical expertise.

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Strong security measures ensure data protection.

        • Offers a wide range of CRM functionalities.

        • Integrates well with other business tools.

        • May require initial setup time.

        • Customization options are limited.

        • Offers a comprehensive view of customer interactions.

        • Facilitates better communication among team members.

        • Contextual insights drive informed decision-making.

        • Customization may be limited for specific needs.

        • New users might find it complex initially.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        No Customers information available.

        McDonald's

        McDonald's

        Malaysiakini

        Malaysiakini

        MDEC

        MDEC

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Shape Software screenshot

        5 Screenshots

        No screenshots available.

        Videos

        video-0

        2 Videos

        video-0

        1 Videos

        Expand your shortlist

        Add another option to compare side by side

        Search by product name to compare pricing, fit, and buyer feedback in one view.

        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Shape Software or Second CRM?
        Second CRM edges out the other on user ratings (3.5 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Shape Software and Second CRM offer a free trial?
        Shape Software offers a free trial. Second CRM does not.
        What is the starting price of Shape Software vs Second CRM?
        Shape Software starts at Contact for pricing. Second CRM starts at $4.25 /User/Month.
        What are the top alternatives to Shape Software?
        Top alternatives to Shape Software include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Thryv.
        What are the top alternatives to Second CRM?
        Top alternatives to Second CRM include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Salesforce.

        Grow your pipeline with buyers who are already looking for you

        254,000+ buyers use Spotsaas every month to evaluate and shortlist software. Get in front of them — for free, or with a managed growth plan built around your category.