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RUN Powered by ADP vs Gusto Comparison

Last updated:

RUN Powered by ADP

4.9(703 reviews)

Starting at Contact for pricing

  • Small Business

RUN Powered by ADP is a payroll and HR platform for small businesses that need reliable multi-state payroll processing, automatic tax filings, and compliance support backed by ADP's regulatory infrastructure. It syncs wi…

Gusto

4.4(873 reviews)

Starting at $49 /user/month

  • Free Trial
  • Freelancers / Consultants
  • Medium Business

Gusto is a comprehensive HR platform designed to help businesses of all sizes thrive. Whether you’re just starting out or scaling rapidly, Gusto provides the tools and guidance you need to grow and nurture your team. Tru…

RUN Powered by ADP leads on user satisfaction with a 4.9-star rating across 703 reviews.

RUN Powered by ADP vs Gusto — at a glance

FeatureRUN Powered by ADPGusto
Rating4.9 / 54.4 / 5
Reviews703873
Starting priceContact for pricing$49 /user/month
Free trial No Yes
Free version No No
Best forSmall BusinessFreelancers / Consultants, Medium Business, Small Business
CategoryPayroll SoftwarePayroll Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud
APIAvailable
Support modesOnline, Business HoursBusiness Hours, Online
CertificationsSOC 2, GDPRSOC 2, GDPR
Data residencyUSUS

Key differences between RUN Powered by ADP and Gusto

  • Pricing: Gusto starts at $49 /user/month. RUN Powered by ADP pricing is not publicly listed.
  • Free trial: Gusto offers a free trial; RUN Powered by ADP does not.
  • Target audience: RUN Powered by ADP is built for Small Business, while Gusto targets Freelancers / Consultants and Medium Business.
  • User satisfaction: RUN Powered by ADP scores higher with a 4.9-star average.
  • Deployment: RUN Powered by ADP supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Gusto supports SaaS/Web/Cloud.

RUN Powered by ADP vs Gusto — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Payroll Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

RUN Powered by ADP - Payroll Software
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Gusto - Payroll Software
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RUN Powered by ADP vs Gusto: Biggest differences

Start here before you go deeper into features.

RUN Powered by ADP

Best for small businesses needing simple, reliable payroll with strong support.

Choose if
  • You run a small business or franchise with up to 50 employees.
  • You want an easy-to-use payroll system without complex HR features.
  • You value responsive customer support and reliable multi-jurisdiction tax automation.
Consider alternatives if
  • Your business requires advanced HR functionalities beyond payroll.
  • You have a tight budget and need the lowest-cost payroll solution.

Gusto

Best for small to mid-sized businesses needing simple, integrated payroll and HR.

Choose if
  • You want an all-in-one platform combining payroll, benefits, hiring, and compliance.
  • Your team values a user-friendly interface with straightforward setup and workflows.
  • You need strong integrations with accounting tools like QuickBooks Online.
Consider alternatives if
  • Your business requires highly complex or heavily customized payroll processing.
  • You are a large enterprise with extensive, process-heavy HR workflows.

RUN Powered by ADP: Best for small businesses needing simple, reliable payroll with strong support. Gusto: Best for small to mid-sized businesses needing simple, integrated payroll and HR.

Description

RUN Powered by ADP is a payroll and HR platform for small businesses that need reliable multi-state payroll processing, automatic tax filings, and compliance support backed by ADP's ... Read More about RUN Powered by ADP

Gusto is a comprehensive HR platform designed to help businesses of all sizes thrive. Whether you’re just starting out or scaling rapidly, Gusto provides the tools and guidance you need to ... Read More about Gusto

Entry Level Pricing

  • Not Available
  • Starts from $49 , monthly

Free Trial Availability

  • No free trial

SpotScore

What's this? ↗

8.6/10

9.7/10

User Ratings

Based on verified Spotsaas reviews

4.38

(873)

Best Company Size

1-50 employeesSmall franchises
1-50 employees51-100 employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

RUN Powered by ADP

  • Trusted Payroll & Tax Automation: Provides reliable payroll processing with automatic tax calculations, filings, and compliance alerts across jurisdictions.
  • Scalable HR Features: Offers add-on HR services, benefits administration, and background checks designed for changing business needs.
  • Expert Support & Resources: Backed by ADP's industry expertise and compliance support, helping small businesses manage regulations confidently.

Gusto

  • Streamlined Payroll Processing: Gusto simplifies payroll management, letting administrators run payroll in just a few clicks. Managers can save time and reduce errors, confirming employees get paid accurately and on time.
  • Benefits Management: With Gusto, offering employee benefits is straightforward. From health insurance to retirement plans, you can manage and customize benefits packages that improve employee satisfaction and retention.
  • User-Friendly Interface: Both managers and employees appreciate Gusto's intuitive design. This user-friendly platform means less training time for staff and more focus on what really matters – growing your business.
Best fit

Best fit

RUN Powered by ADP

  • 1–50 employees
  • Retail, healthcare, professional services, construction, hospitality, and small franchises
  • Small Business Owners, HR Generalists, Payroll Managers, Office Administrators, and Accountants

Gusto

  • 1-100 employees
  • Human Resources, Retail, Restaurants, Nonprofits, Professional Services
  • HR Managers, Payroll Administrators, Business Owners, Office Managers
Watchouts

Reasons buyers look elsewhere

RUN Powered by ADP

  • Small businesses looking for simpler, more budget-friendly payroll solutions may consider lightweight alternatives.
  • Companies needing deeper integration with non-ADP accounting platforms might seek more flexible options.
  • Organizations wanting broader talent tools such as applicant tracking and LMS may explore full-scale HCM systems.

Gusto

  • Users may seek alternatives to Gusto if they require specific features not offered by the platform, such as advanced payroll reporting or industry-specific compliance tools that better meet their unique business needs.
  • Companies with larger workforces might explore alternatives for scalability, as they may find that other solutions provide more robust support for managing high employee volumes efficiently.
  • Budget-conscious businesses might look for more cost-effective payroll and HR solutions, especially if they find Gusto's pricing structure doesn't align with their financial goals or operational requirements.

Software Demo

Demo

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How do RUN Powered by ADP and Gusto Compare on Features?

Total Features

23 Features

54 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare RUN Powered by ADP and Gusto on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • Not Available
      • $49 , monthly

      Pricing Plans

      • Not Available
      • Simple

        $49

        /user/month

        • Full-service, single-state payroll

        • Unlimited runs & automated tax filings

        • Employee portal for paystubs & self-service

      • Plus

        $80

        /user/month

        • Everything in the Simple plan, plus

        • Multi-state payroll w/ Next-Day Direct Deposit

        • Time tracking & PTO management

        Show more +

      • Premium

        $180

        /user/month

        • All Plus features, plus:

        • Dedicated service advisor

        • Access to certified HR experts

        Show more +

      Pricing Page

      RUN Powered by ADP pricing
      Gusto pricing

      RUN Powered by ADP vs Gusto: Other Details

      Organization Types supported

      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals
      • Freelancers
      • Large Enterprises
      • Medium Business
      • Small Business
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Available
      Get help choosing
      Get help choosing

      RUN Powered by ADP vs Gusto Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes
      ✓ Yes

      ISO 27001

      ✗ No

      Single Sign-On (SSO)

      ✓ Yes
      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes
      ✓ Yes

      Data Encryption

      ✓ Yes
      ✓ Yes

      Audit Logs

      ✓ Yes
      ✓ Yes

      Data Residency

      🇺🇸 US
      🇺🇸 US

      RUN Powered by ADP User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      718

      32

      2

      2

      3

      677

      36

      12

      15

      117

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Overall positive sentiment highlights ease of use, strong customer support, and reliable payroll automation, with some concerns about advanced features and occasional technical issues.

      What buyers like

      • Ease of use
      • Customer support
      • Payroll and tax automation

      Common complaints

      • Limited HR features
      • Mobile app reliability

      Buyer sentiment

      Overall positive sentiment highlights ease of use and comprehensive features, tempered by some concerns over support consistency and limited advanced customization.

      What buyers like

      • Ease of use
      • Customer support
      • Integration with accounting tools

      Common complaints

      • Support communication issues
      • Limited advanced customization

      Pros and Cons

      • Exceptional and responsive customer support

      • User-friendly interface suitable for non-accounting users

      • Reliable payroll and tax automation across multiple jurisdictions

      • Limited advanced HR functionalities

      • Occasional mobile app glitches affecting payroll processing

      • Simplifies payroll processing and tax compliance for non-experts

      • Robust integrations with accounting platforms like QuickBooks Online

      • Responsive and efficient customer support

      • Occasional errors or inconsistencies in support communication

      • Challenging transition process from other payroll providers without guidance

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Used RUN Powered by ADP or Gusto? Tell buyers what actually differs.

      RUN Powered by ADP and Gusto Customers

      Customers

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      D

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      TrueBlue

      Lehigh White Cement

      Lehigh White Cement

      Handlebar Cyclery

      Handlebar Cyclery

      Dwg

      Dwg

      American Canning

      American Canning

      Media and Screenshots

      Screenshots

      Run FAST

      3 Screenshots

      gusto

      4 Screenshots

      Videos

      video-0

      1 Videos

      video-0

      1 Videos

      Top Alternatives to RUN Powered by ADP and Gusto in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, RUN Powered by ADP or Gusto?
      RUN Powered by ADP edges out the other on user ratings (4.9 vs 4.4). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do RUN Powered by ADP and Gusto offer a free trial?
      Gusto offers a free trial. RUN Powered by ADP does not.
      What is the starting price of RUN Powered by ADP vs Gusto?
      RUN Powered by ADP starts at Contact for pricing. Gusto starts at $49 /user/month.
      What are the top alternatives to RUN Powered by ADP?
      Top alternatives to RUN Powered by ADP include OnPay, Heartland Payroll, QuickBooks Payroll, APS Payroll, SurePayroll.
      What are the top alternatives to Gusto?
      Top alternatives to Gusto include Paylocity Web Pay, Greenshades, Paychex Flex, Zenefits, SumoPayroll.