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Piwik PRO vs Smartech vs Outgrow vs ActiveCampaign Comparison

Last updated:

Piwik PRO

4.6(35 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Piwik is a web analytics software used by millions of websites and people around the world. Piwik combines real-time analytics with user behavior tracking and campaign tracking features. It provides in-depth site reports…

Smartech

4.5(2 reviews)

Starting at $999 /Month

  • Free Trial
  • Medium Business
  • Small Business

Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, helping businesses from start-ups to…

Outgrow

4.7(567 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful…

ActiveCampaign

4.5(12,031 reviews)

Starting at $29 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that…

Piwik PRO leads on user satisfaction with a 4.6-star rating across 35 reviews.

Piwik PRO vs Smartech vs Outgrow vs ActiveCampaign — at a glance

FeaturePiwik PROSmartechOutgrowActiveCampaign
Rating4.6 / 54.5 / 54.7 / 54.5 / 5
Reviews35256712,031
Starting priceContact for pricing$999 /MonthContact for pricing$29 /User/Month
Free trial No Yes Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessMedium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium Business
CategoryWeb Analytics SoftwareMarketing Automation SoftwareMarketing Automation SoftwareMarketing Automation Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, OnlineBusiness Hours, Online24/7 (Live rep), OnlineBusiness Hours, Online
CertificationsSOC 2, GDPR, ISO 27001GDPRGDPRSOC 2, HIPAA, GDPR
Data residencyGlobalGlobalGlobalGlobal

Key differences between Piwik PRO and Smartech

  • Pricing: Smartech starts at $999 /Month. Piwik PRO pricing is not publicly listed.
  • Free trial: Smartech offers a free trial; Piwik PRO does not.
  • Target audience: Piwik PRO is built for Large Enterprises and Medium Business, while Smartech targets Medium Business and Small Business.
  • User satisfaction: Piwik PRO scores higher with a 4.6-star average.
  • Deployment: Piwik PRO supports SaaS/Web/Cloud; Smartech supports SaaS/Web/Cloud.

Compare Piwik PRO vs Smartech vs Outgrow vs ActiveCampaign — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Web Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Piwik PRO - Web Analytics Software
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Smartech - Marketing Automation Software
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Talk to an expert

Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

Piwik PRO

Best for privacy-focused, customizable web analytics with detailed user behavior tracking.

Choose if
  • You need strong data privacy compliance with built-in consent management.
  • Your team includes digital marketing managers or data analysts comfortable with medium setup complexity.
  • You want an open-source, flexible platform offering detailed session-level user behavior insights.
Consider alternatives if
  • Your organization has very low programming expertise and requires simple integrations.
  • You are a small business with a limited budget sensitive to high enterprise pricing.

Smartech

Best for

Medium Business, Small Business

Outgrow

Best for creating interactive lead generation content with easy marketing automation.

Choose if
  • You need to build quizzes, calculators, or surveys without coding skills.
  • Your focus is on lead generation and customer engagement campaigns.
  • You want a user-friendly platform with versatile customizable templates.
Consider alternatives if
  • Your company requires extensive third-party app integrations and marketplace options.
  • You need complex, enterprise-level automation workflows beyond simple streamlined setups.

ActiveCampaign

Best for SMBs needing powerful, flexible marketing automation with integrated CRM.

Choose if
  • You want robust automation workflows with a visual builder for complex campaigns.
  • You need strong segmentation and targeting for personalized marketing efforts.
  • You value responsive, knowledgeable customer support to help navigate the platform.
Consider alternatives if
  • You require highly advanced, flexible email design customization beyond platform limits.
  • You prefer very simple, minimal automation tools with little to no learning curve.

Piwik PRO typically suits Large Enterprises and Medium Business. Smartech tends to fit Medium Business and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Piwik is a web analytics software used by millions of websites and people around the world. Piwik combines real-time analytics with user behavior tracking and campaign tracking features. It ... Read More about Piwik PRO

Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, ... Read More about Smartech

Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. ... Read More about Outgrow

ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More about ActiveCampaign

Entry Level Pricing

  • Not Available
  • Starts from $999
  • Not Available
  • Starts from $29

Free Trial Availability

  • No free trial
  • Free Trial available

Spotsaas Score

What's this? ↗

8.6/10

8.2/10

9.0/10

9.8/10

User Ratings

Based on verified Spotsaas reviews

4.6

(35)

4.5

(2)

Best Company Size

50 to 1,000 employeesMedium Business
Small BusinessMedium Business
10-500 employeesSmall to medium businesses
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Piwik PRO

  • Enhanced Data Privacy: With Piwik PRO, you can ensure compliance with GDPR and other data protection regulations. This means peace of mind for you and your users, knowing that their data is handled securely and transparently.
  • Customizable Analytics Solutions: You’ll appreciate how Piwik PRO allows for tailored analytics that fit your organization's unique needs. Whether you're tracking user behavior or measuring marketing campaign success, the flexibility lets you get the insights that matter most.
  • User-Friendly Interface: Our intuitive dashboard makes it easy for your team to navigate and extract valuable insights. Even those who are not tech-savvy can quickly learn how to interpret data, empowering everyone in your organization to make informed decisions.

Outgrow

No key benefits available yet.

ActiveCampaign

  • Seamless Automation: ActiveCampaign empowers your marketing team to create highly personalized customer experiences through robust automation workflows. Imagine setting up a campaign that runs itself, engaging customers at the right moments without manual intervention.
  • Advanced CRM Functionality: With its integrated CRM, ActiveCampaign helps you manage customer relationships efficiently. You'll gain insights into your sales pipeline and customer interactions, allowing you to make informed decisions that drive growth.
  • Segmentation and Targeting: This platform enables precise audience segmentation, making it easier for you to tailor messages based on user behavior and preferences. By doing so, you can significantly increase engagement rates and conversions.
Best fit

Best fit

Piwik PRO

  • 50 to 1,000 employees.
  • Martech, Fintech, SaaS, E-commerce, Digital Marketing, Consulting.
  • Digital Marketing Managers, Data Analysts, Marketing Directors, Product Managers, Compliance Officers.

Smartech

No best-fit guidance available yet.

Outgrow

No best-fit guidance available yet.

ActiveCampaign

  • 10 to 500 employees
  • Martech, SaaS, E-commerce, Consulting, and Nonprofits
  • Marketing Managers, Sales Managers, Customer Success Representatives, and CRM Administrators
Watchouts

Reasons buyers look elsewhere

Piwik PRO

  • Users may seek alternatives to Piwik PRO due to budget constraints, as some organizations find the pricing model less flexible compared to other analytics solutions that offer more affordable or tiered pricing options.
  • Organizations focused on specific features, such as advanced AI analytics or real-time data processing, might explore alternatives that specialize in these areas, offering tailored functionalities that better meet their needs.
  • Some users might prefer platforms with a more user-friendly interface or simpler setup processes, as they seek solutions that minimize the learning curve and allow teams to leverage analytics quickly.

Smartech

No alternatives guidance available yet.

Outgrow

No alternatives guidance available yet.

ActiveCampaign

  • Users may seek alternatives due to budget constraints, as ActiveCampaign can be relatively expensive for small businesses or startups looking for cost-effective marketing automation solutions.
  • Some users might find the learning curve steep, prompting them to explore more intuitive platforms that offer user-friendly interfaces and easier onboarding processes.
  • Businesses with specific needs, such as e-commerce integration or advanced CRM features, may look for alternatives that provide tailored functionalities better suited to their unique operational requirements.

Software Demo

Demo

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Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Piwik PRO, Smartech, Outgrow and ActiveCampaign Compare on Features?

Total Features

16 Features

30 Features

19 Features

30 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Piwik PRO, Smartech, Outgrow and ActiveCampaign on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • $999
          • Not Available
          • $29

          Pricing Plans

          • Not Available
          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          Piwik PRO pricing
          Smartech pricing
          Outgrow pricingActiveCampaign pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes

          Data Encryption

          ✓ Yes

          Audit Logs

          ✓ Yes

          Data Residency

          🌐 Global
          🌐 Global

          Piwik PRO vs Smartech vs Outgrow User Reviews & Rating Comparison

          User Ratings

          Rating Distribution

          26

          14

          0

          0

          0

          16

          4

          0

          0

          0

          351

          18

          5

          2

          2

          1535

          287

          32

          12

          21

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users generally appreciate Piwik PRO for its privacy features and detailed analytics, though some find the UI less polished and pricing steep for enterprise tiers.

          What buyers like

          • Ease of use
          • Data privacy compliance
          • Detailed user behavior tracking

          Common complaints

          • User interface roughness
          • Integration complexity

          Buyer sentiment

          Buyer sentiment is very strong across 20 reviews, with consistently positive feedback.

          What buyers like

          • Improves email deliverability and open rates with effective inbox placement and bulk email handling.
          • Multi-channel marketing capabilities, including email, SMS, push notifications, and web messaging, enhancing user engagement.
          • User-friendly application with intuitive UI and customization features for campaign management, reducing manual effort.

          Common complaints

          • Some features, like drag-and-drop functionality and automation workflows, need better optimization for ease of use.
          • Limited social media marketing capabilities, with requests for more features in this area.
          • Slow implementation of product updates and occasional stagnation in adopting cutting-edge innovations.

          Buyer sentiment

          Users generally praise Outgrow for its ease of use, customization options, and strong lead generation features, though some note limitations in integrations and advanced feature complexity.

          What buyers like

          • Ease of use
          • Customizable templates
          • Customer support

          Common complaints

          • Limited integrations
          • Feature restrictions in trial

          Buyer sentiment

          Overall, buyers appreciate ActiveCampaign for its powerful automation, excellent support, and user-friendly interface, though some find the learning curve and email design limitations challenging.

          What buyers like

          • Ease of use
          • Customer support
          • Automation capabilities

          Common complaints

          • Learning curve
          • Email design limitations

          Pros and Cons

          • Strong data privacy compliance features including consent manager

          • Detailed user behavior and session-level tracking capabilities

          • User-friendly interface with clear dashboards similar to Google Analytics

          • Challenging integrations and goal setup for users with low programming skills

          • UI can feel rough and lacks some advanced features like secondary dimension

          • Comprehensive suite for marketing and sales.

          • User-friendly interface for easy navigation.

          • Data-driven insights for better decision-making.

          • Can be complex for new users.

          • Pricing may not suit startups.

          • Highly intuitive and user-friendly interface for quiz and calculator creation

          • Versatile with a wide range of customizable templates

          • Responsive and supportive customer service with 24/7 availability

          • Trial feature access can be misleading, requiring upgrades for full functionality

          • Learning curve for advanced features like nested functions and complex variables

          • Exceptional customer support with responsive and knowledgeable assistance

          • User-friendly platform with intuitive tools accessible to beginners

          • Robust automation capabilities including a visual workflow builder

          • Steep learning curve requiring time to master features

          • Automation workflows can feel overwhelming without training

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          List of Customers

          Customers

          No Customers information available.

          No Customers information available.

          Github

          Github

          Codepen

          Codepen

          VOD

          VOD

          Platinum Skin Care

          Platinum Skin Care

          MOM

          MOM

          Heather Read Photography

          Heather Read Photography

          Media and Screenshots

          Screenshots

          Piwik PRO Analytics Core report

          2 Screenshots

          screenshots

          7 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          4 Videos

          Expand your shortlist

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Piwik PRO or Smartech?
          Piwik PRO edges out the other on user ratings (4.6 vs 4.5). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Piwik PRO and Smartech offer a free trial?
          Smartech offers a free trial. Piwik PRO does not.
          What is the starting price of Piwik PRO vs Smartech?
          Piwik PRO starts at Contact for pricing. Smartech starts at $999 /Month.
          What are the top alternatives to Piwik PRO?
          Top alternatives to Piwik PRO include SimilarWeb Pro, Google Analytics, Matomo, CustomerEngagePro, Microanalytics.
          What are the top alternatives to Smartech?
          Top alternatives to Smartech include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.

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