Owler vs Lusha vs ZoomInfo SalesOS vs ZoomInfo Comparison
Owler
Starting at $99 /Year
- Large Enterprises
- Medium Business
Owler aggregates data from over 100 million company sources and uses an algorithmic approach to analysis. The software is a resource that can be used by all members of userr sales and marketing teams, as well as by indiv…
Lusha
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Lusha is a B2B contact data platform used by sales reps and recruiters to find verified direct-dial phone numbers and business email addresses for prospects directly from LinkedIn and company websites. It eliminates manu…
ZoomInfo SalesOS
Starting at Contact for pricing
- Free Trial
- Medium Business
- Enterprise
ZoomInfo SalesOS is the perfect B2B sales solution for today's market. It provides sales teams with access to the largest, freshest database of company and contact intel, with tools to help progress sales progression. Em…
ZoomInfo
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market and ideal buyers. It uses compr…
Owler leads on user satisfaction with a 4.1-star rating across 230 reviews.
Spotsaas Analysis
OwlerLushaZoomInfo SalesOS
The core difference between Owler and Lusha is that Owler offers a fixed price point of $99, while Lusha does not disclose its pricing. Ideal buyers for Owler are those looking for a straightforward, budget-friendly option for competitive intelligence, while Lusha may appeal to users seeking more flexible pricing for lead generation and contact information.
- Fixed pricing at $99 - Focuses on competitive intelligence - Suitable for budget-conscious businesses - Provides insights on company performance - Ideal for market research - User-friendly interface
- Pricing not disclosed - Specializes in lead generation - Offers contact information for prospects - Useful for sales and marketing teams - Integrates with CRM systems - Focuses on data accuracy and enrichment
Owler vs Lusha vs ZoomInfo SalesOS vs ZoomInfo — at a glance
| Feature | Owler | Lusha | ZoomInfo SalesOS | ZoomInfo |
|---|---|---|---|---|
| Rating | 4.1 / 5 | 3.8 / 5 | — | 4.4 / 5 |
| Reviews | 230 | 1,289 | — | 11,295 |
| Starting price | $99 /Year | Contact for pricing | Contact for pricing | Contact for pricing |
| Free trial | No | No | Yes | Yes |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business | Medium Business, Enterprise | Large Enterprises, Medium Business, Small Business |
| Category | Sales Intelligence Software | Sales Intelligence Software | Sales Intelligence Software | Sales Intelligence Software |
| Platforms | SaaS/Web/Cloud | SaaS/Web/Cloud, Installed - Windows, Installed - Mac | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android |
| API | Available | — | — | Available |
| Support modes | Online | Online | — | Business Hours, Online |
| Certifications | — | — | SOC 2 | SOC 2 |
| Data residency | US | — | US | US |
Key differences between Owler and Lusha
- Pricing: Owler starts at $99 /Year. Lusha pricing is not publicly listed.
- User satisfaction: Owler scores higher with a 4.1-star average.
- Deployment: Owler supports SaaS/Web/Cloud; Lusha supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac.
Compare Owler vs Lusha vs ZoomInfo SalesOS vs ZoomInfo — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Sales Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
Medium Business, Enterprise
Large Enterprises, Medium Business, Small Business
Owler typically suits Large Enterprises and Medium Business. Lusha tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Owler aggregates data from over 100 million company sources and uses an algorithmic approach to analysis. The software is a resource that can be used by all members of userr sales and ... Read More about Owler | Lusha is a B2B contact data platform used by sales reps and recruiters to find verified direct-dial phone numbers and business email addresses for prospects directly from LinkedIn and ... Read More about Lusha | ZoomInfo SalesOS is the perfect B2B sales solution for today's market. It provides sales teams with access to the largest, freshest database of company and contact intel, with tools to help ... Read More about ZoomInfo SalesOS | ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market ... Read More about ZoomInfo |
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Best Company Size | — | — | 50 to 5,000 employees | 1-5,000 employees |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
No key benefits available yet.
No key benefits available yet.
- Lead Generation: ZoomInfo SalesOS lets you uncover high-quality leads through its database of millions of contacts and companies, making your outreach more targeted and efficient.
- Data Enrichment: You can enrich your existing CRM data easily. SalesOS integrates with your current systems to provide real-time updates and insights, keeping your team informed with accurate information.
- Advanced Search Filters: The platform’s advanced search capabilities allow you to drill down into specific demographics, industries, and company sizes. This means that when you’re strategizing your next campaign, you can confidently target the right audience.
- Data Access: ZoomInfo gives your teams access to an extensive database of business contacts and company information, letting them make informed decisions and improve their outreach efforts.
- Lead Generation: Your sales team can identify high-quality leads using ZoomInfo's search capabilities. Filter prospects by specific criteria to focus on the most promising opportunities.
- Easy Integration: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can simplify your workflows and keep your data synchronized without any hassle.
Best fit
No best-fit guidance available yet.
No best-fit guidance available yet.
- 50 to 5,000 employees
- Martech, Revtech, Fintech, Sales Automation, SaaS, and Consulting
- Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators
- 1-5,000 employees
- Martech, Revtech, Fintech, Sales Automation, SaaS, Consulting
- Sales Managers, Account Executives, Business Development Representatives, CRM Administrators
Reasons buyers look elsewhere
No alternatives guidance available yet.
No alternatives guidance available yet.
- Pricing exceeds budgets for startups and small businesses under 50 employees — competitors like HubSpot and Pipedrive offer lower entry points
- Interface requires training for new users — teams switching from Salesforce or simpler CRMs often cite learning curve as a barrier
- Data residency requirements in EU or APAC regions may conflict with ZoomInfo's data centers — compliance-focused enterprises choose Salesforce or Microsoft Dynamics instead
- Pricing is higher than competitors like Hunter.io or RocketReach, which offer similar B2B contact data at 40-60% lower cost for teams under 50 people
- Missing vertical-specific data fields that industry-focused tools like Apollo.io or Clearbit provide for healthcare, fintech, or manufacturing buyers
- Interface requires more clicks to find contacts than competitors; users switching to Hunter.io or Seamless.ai report faster prospecting workflows
Software Demo
Demo |  Owler has not given any software demo yet If you're the owner of this profile, add your demo.Contact us | Lusha has not given any software demo yet If you're the owner of this profile, add your demo.Contact us |
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How do Owler, Lusha, ZoomInfo SalesOS and ZoomInfo Compare on Features?
Total Features | 4 Features | 5 Features | 5 Features | 5 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Owler, Lusha, ZoomInfo SalesOS and ZoomInfo on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | — |
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HIPAA | — | — |
Data Residency | 🇺🇸 US | — |
Owler vs Lusha vs ZoomInfo SalesOS User Reviews & Rating Comparison
User Ratings | No reviews available for the product | |||
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Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyer sentiment is positive across 207 reviews, with strong overall satisfaction. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is mixed to positive across 5 reviews, with clear strengths and a few common watchouts. What buyers like
Common complaints
| What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 2490 reviews, with strong overall satisfaction. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
| Negative Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
List of Customers
Customers |  Micro Focus  Community Health Network  Houlihan Lokey | No Customers information available. | No Customers information available. | No Customers information available. |
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Media and Screenshots
Screenshots |  2 Screenshots |  1 Screenshots |
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Videos | No videos available. | No videos available. |
Alternatives
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Owler or Lusha?
- Owler edges out the other on user ratings (4.1 vs 3.8). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Owler and Lusha offer a free trial?
- Neither Owler nor Lusha currently lists a free trial.
- What is the starting price of Owler vs Lusha?
- Owler starts at $99 /Year. Lusha starts at Contact for pricing.
- What are the top alternatives to Owler?
- Top alternatives to Owler include ZoomInfo SalesOS, ZoomInfo, SalesIntel, InsideView, Intricately.
- What are the top alternatives to Lusha?
- Top alternatives to Lusha include ZoomInfo SalesOS, ZoomInfo, SifData, twimbit, Crunchbase.