NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Google Sheets vs Salesflare vs Bigin by Zoho CRM vs Creatio CRM Comparison

Last updated:

Google Sheets

4.7(340 reviews)

Starting at $9.40 /user/month

  • Individuals
  • Large Enterprises

Google Sheets is a cloud-based spreadsheet platform designed to help teams create, manage, and analyze data collaboratively from any device. Built for professionals across industries — from business analysts and project…

Salesflare

4.8(365 reviews)

Starting at $29 /User/Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Salesflare is a CRM software designed for small businesses that helps your sales team track their activities, manage their leads, and increase their sales through email marketing. It comes with a number of interesting fe…

Bigin by Zoho CRM

4.6(243 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…

Creatio CRM

Starting at $40 /user/month

  • Large Enterprises
  • Medium Business

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It brings together sales, marketing, c…

Salesflare leads on user satisfaction with a 4.8-star rating across 365 reviews.

Google Sheets vs Salesflare vs Bigin by Zoho CRM vs Creatio CRM — at a glance

FeatureGoogle SheetsSalesflareBigin by Zoho CRMCreatio CRM
Rating4.7 / 54.8 / 54.6 / 5
Reviews340365243
Starting price$9.40 /user/month$29 /User/Month$7 /User/Month$40 /user/month
Free trial No Yes Yes No
Free version No No No No
Best forIndividuals, Large Enterprises, Medium BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessSmall BusinessLarge Enterprises, Medium Business
CategorySpreadsheets SoftwareCRM SoftwareCRM SoftwareCRM Software
Integrations9+ apps5+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - WindowsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac, Browser Based (Cloud), Mobile - Windows
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep)Business Hours, OnlineBusiness Hours, OnlineOnline
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2, GDPRSOC 2, HIPAA, GDPR, ISO 27001
Data residencyGlobalUSGlobalUnited States, United Kingdom, Australia, European Union

Key differences between Google Sheets and Salesflare

  • Pricing: Google Sheets starts at $9.40 /user/month, while Salesflare starts at $29 /User/Month.
  • Free trial: Salesflare offers a free trial; Google Sheets does not.
  • Target audience: Google Sheets is built for Individuals and Large Enterprises, while Salesflare targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: Salesflare scores higher with a 4.8-star average.
  • Deployment: Google Sheets supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; Salesflare supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows.

Compare Google Sheets vs Salesflare vs Bigin by Zoho CRM vs Creatio CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Spreadsheets Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Google Sheets - Spreadsheets Software
Talk to an expert
Talk to an expert
Salesflare - CRM Software
Talk to an expert
Talk to an expert

Free PDF comparison

Download this Google Sheets vs Salesflare vs Bigin by Zoho CRM vs Creatio CRM comparison

Get the full side-by-side as a PDF — these picks plus the top Spreadsheets Software tools, with verified ratings, pricing and features.

  • Side-by-side on pricing, features & ratings
  • Plus the category top 10, scored & ranked
  • Emailed to you — no on-screen download

No file downloads on screen — we email it to you. One-click unsubscribe anytime.

Google Sheets, Salesflare, Bigin by Zoho CRM vs Creatio CRM: Biggest differences

Start here before you go deeper into features.

Google Sheets

Best for collaborative, cloud-based spreadsheet work with AI-powered insights.

Choose if
  • You need seamless real-time multi-user collaboration across devices.
  • You want AI assistance for formula generation and data pattern detection.
  • Your workflows benefit from integrations with tools like Salesforce and BigQuery.
Consider alternatives if
  • You require advanced macros and complex data modeling beyond Google Sheets’ capabilities.
  • You work regularly with extremely large datasets causing performance issues.

Salesflare

Best CRM for small businesses needing automated sales and email integration.

Choose if
  • You are a small business or startup with 1-200 employees seeking simple CRM automation.
  • Your sales or marketing team wants seamless integration with Gmail, Outlook, and LinkedIn.
  • You need a user-friendly CRM that reduces manual data entry and tracks sales activities automatically.
Consider alternatives if
  • Your organization requires deep CRM customization and complex workflow automation.
  • You need advanced CRM features typical of enterprise-grade platforms like Salesforce or HubSpot.

Bigin by Zoho CRM

Best for

Small Business

Creatio CRM

Best for

Large Enterprises, Medium Business

Google Sheets: Best for collaborative, cloud-based spreadsheet work with AI-powered insights. Salesflare: Best CRM for small businesses needing automated sales and email integration.

Description

Google Sheets is a cloud-based spreadsheet platform designed to help teams create, manage, and analyze data collaboratively from any device. Built for professionals across industries — from ... Read More about Google Sheets

Salesflare is a CRM software designed for small businesses that helps your sales team track their activities, manage their leads, and increase their sales through email marketing. It comes ... Read More about Salesflare

Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM

Creatio is an AI-native, no-code CRM and workflow automation platform designed to help organizations manage customer relationships and business processes on a single unified system. It ... Read More about Creatio CRM

Entry Level Pricing

  • Starts from $9.40 , yearly
  • Starts from $29 , Billed Yearly
  • Starts from $7 , Billed Yearly
  • Starts from $40 , Billed Yearly

Free Trial Availability

  • No free trial
  • No free trial

SpotScore

What's this? ↗

Not Available

9.1/10

9.0/10

Not Available

User Ratings

Based on verified Spotsaas reviews

4.67

(340)

4.78

(365)

Best Company Size

Small BusinessLarge Enterprises
1-50 employees51-200 employees
50–10,000+ employees
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Google Sheets

  • Real-Time Collaboration for Smooth Teamwork: Google Sheets allows multiple users to edit, comment, and collaborate on the same document simultaneously, keeping teams aligned and moving projects forward without delays.
  • AI-Powered Data Insights for Smarter Decisions: With built-in Gemini AI assistance, Google Sheets helps users create formulas, analyze patterns, and generate visualizations quickly, reducing errors and accelerating decision-making.
  • Secure and Integrated Access Across All Devices: Google Sheets provides reliable data protection, multi-device accessibility, and smooth integrations with popular business tools, making it dependable for both everyday tasks and large-scale projects.

Creatio CRM

  • Advanced Workflow Automation: Creatio supports end-to-end workflow automation through triggers, rules, approvals, and task orchestration. Repetitive actions such as follow-ups, lead routing, and status updates can run automatically. This reduces manual effort, minimizes errors, and keeps processes following defined standards, improving efficiency across departments.
  • AI-Driven Insights and Analytics: Creatio uses AI-driven analytics to surface trends, predict outcomes, and recommend next actions. Teams can monitor performance, forecast revenue, and identify bottlenecks using real-time dashboards. These insights help decision-makers prioritize tasks, improve planning accuracy, and adjust strategies based on actual operational data rather than assumptions.
  • Scalable for Growing Organizations: Creatio is designed to support growing teams, complex workflows, and increasing data volumes. Organizations can expand usage across departments, regions, and business units without changing platforms. Its modular structure allows teams to add features, integrations, and automation gradually as operational needs become more advanced.
Best fit

Best fit

Google Sheets

  • 10–5000+ Employees
  • Education, Finance, Marketing, Healthcare, Technology, Retail, Nonprofits, Consulting
  • Business Analysts, Data Scientists, Project Managers, Educators, Financial Advisors, Marketing Managers, Operations Directors

Creatio CRM

  • 50–10,000+ employees
  • Banking & Financial Services, Insurance, Telecommunications, Healthcare, Manufacturing, Real Estate, Professional Services, IT Services, Public Sector, Education
  • Sales Manager, CRM Manager, Revenue Operations Manager, Marketing Operations Manager, Customer Service Manager, Business Process Manager, Digital Transformation Lead, CIO
Watchouts

Reasons buyers look elsewhere

Google Sheets

  • Businesses handling massive datasets often choose platforms with higher performance capacity to avoid lag in real-time collaboration.
  • Companies requiring industry-specific compliance reporting sometimes turn to niche spreadsheet tools with built-in regulatory frameworks.
  • Certain users look for offline-first solutions, as Google Sheets’ offline mode can be limited compared to fully desktop-based alternatives.

Creatio CRM

  • While Creatio has integrations and a marketplace, users who require deep connectivity with certain niche tools or large ecosystems (e.g., extensive third-party apps) may choose alternatives with broader out-of-the-box integrations.
  • Creatio’s pricing and feature tiers are structured for mid-sized to larger businesses. Smaller teams or budget-constrained startups may opt for alternatives offering essential CRM capabilities at lower costs without advanced automation overhead.
  • Though no-code, Creatio’s workflow builder and extensive features can feel overwhelming without training. Teams with limited CRM experience might gravitate toward platforms with more intuitive interfaces or guided onboarding to reduce ramp-up time.

Software Demo

Demo

Need a second opinion?

Get decision help from a software advisor

Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

Spotsaas advisor
Get decision help from a software advisor
  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do Google Sheets, Salesflare, Bigin by Zoho CRM and Creatio CRM Compare on Features?

Total Features

16 Features

18 Features

10 Features

78 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Google Sheets, Salesflare, Bigin by Zoho CRM and Creatio CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $9.40 , yearly
          • $29 , Billed Yearly
          • $7 , Billed Yearly
          • $40 , Billed Yearly

          Pricing Plans

          • Starter

            $11.20

            /user/month

            • Starter includes:

            • 30 GB - pooled storage per person*

            • Secure custom business email

            Show more +

          • Standard

            $22.40

            /user/month

            • All of Starter; and:

            • 2 TB - 65x more than Starter*

            • Secure custom business email

            Show more +

          • Plus

            $35.20

            /user/month

            • All of Standard; and:

            • 5 TB - 2.5x more than Standard*

            • Secure custom business email

            Show more +

          • Browse all pricing plans
          • Growth

            • Automate your CRM data input

            • Track emails, links and website visits

            • Get a LinkedIn sidebar, email sidebar & mobile app

            Show more +

          • Pro

            • Includes features of Growth plan, plus

            • Send workflows of multiple emails

            • Set user permissions

            Show more +

          • Enterprise

            • Includes features of Pro plan, plus

            • Custom training

            • Data migration done for you

            Show more +

          • Free

            • Single Pipeline

            • 500 Records

            • Instant Workflows (3)

            Show more +

          • Express

            • Includes features of Free plan, plus

            • Team Pipelines (3)

            • 50,000 Records

            Show more +

          • Premier

            • Includes features of Express Edition plan. plus

            • Team Pipelines (5)

            • 100,000 Records

            Show more +

          • Growth

            $40

            /user/month

            • Provide automation to SMB clients

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Enterprise

            $75

            /user/month

            • Enable full-scale automation for corporate and enterprise needs

            • No-code user interface designer

            • No-code workflow designers

            Show more +

          • Unlimited

            Custom

            /user/month

            • Access the full platform, all CRM products, and AI with no per-user limits

          Pricing Page

          Google Sheets pricing
          Salesflare pricing
          Bigin by Zoho CRM pricingCreatio CRM pricing

          Google Sheets, Salesflare, Bigin by Zoho CRM vs Creatio CRM: Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing

          Google Sheets, Salesflare, Bigin by Zoho CRM vs Creatio CRM Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✓ Yes
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes
          ✗ No

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes
          ✓ Yes

          Data Residency

          🌐 Global
          🇺🇸 US

          Google Sheets vs Salesflare vs Bigin by Zoho CRM User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          299

          37

          4

          0

          0

          316

          48

          2

          0

          0

          204

          66

          7

          1

          1

          No reviews available for this product

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users appreciate Google Sheets for its ease of collaboration, AI-powered features, and integrations, though some note performance limitations with large datasets and advanced functionality gaps.

          What buyers like

          • Ease of collaboration
          • AI-powered data insights
          • Integration with other business tools

          Common complaints

          • Performance with large spreadsheets
          • Limited advanced spreadsheet functions

          Buyer sentiment

          Buyers generally praise Salesflare for its ease of use, automation capabilities, and seamless integrations, while noting limitations in advanced customization and complexity for larger organizations.

          What buyers like

          • Ease of use
          • Automation features
          • Integration with email and LinkedIn

          Common complaints

          • Limited customization
          • Learning curve for workflow setup

          Buyer sentiment

          Buyer sentiment is very strong across 279 reviews, with consistently positive feedback.

          What buyers like

          • Simple design with a short learning curve — accessible for non-technical users.
          • Pricing targets startups and small businesses with core CRM features at low cost.
          • Pipeline management and workflow automation reduce manual steps in sales processes.

          Common complaints

          • Limited integrations with social media apps and LinkedIn or Facebook ad platforms.
          • Lacks advanced features needed by larger enterprises or complex workflows.
          • Customer support availability is inconsistent, affecting issue resolution during critical moments.

          What buyers like

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.
          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.
          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          Common complaints

          • Initial implementation often needs careful planning to fully align processes with business requirements.
          • Advanced workflow design and configuration may require time and training for new users.

          Pros and Cons

          • Real-time multi-user collaboration enabling seamless teamwork

          • AI-powered formula generation and data insights through Gemini integration

          • Strong integrations with tools like BigQuery, Looker, Salesforce, and Asana

          • Performance issues and lag when handling very large spreadsheets

          • Limited advanced functions compared to Microsoft Excel, especially for complex macros

          • Intuitive and easy-to-use interface requiring minimal manual input

          • Strong automation features including auto-email tracking and workflows that boost productivity

          • Seamless integrations with Gmail, Outlook, LinkedIn, and website forms for efficient data syncing

          • Limited advanced customization options restricting complex use cases

          • Lack of deeper CRM features found in larger platforms like Salesforce or HubSpot

          • Real-time updates keep teams informed.

          • Integration with email and calendar enhances productivity.

          • User-friendly interface simplifies navigation.

          • Customization options may not meet all needs.

          • New users may find the interface complex.

          • Handles large datasets, complex hierarchies, and multi-department workflows as organizations grow.

          • Supports complex process automation, triggers, and AI-driven insights for more controlled and efficient operations.

          • Combines sales, marketing, service, and operations in one system, reducing tool fragmentation across teams.

          • Initial implementation often needs careful planning to fully align processes with business requirements.

          • Advanced workflow design and configuration may require time and training for new users.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Google Sheets, Salesflare, Bigin by Zoho CRM, or Creatio CRM? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          Google Sheets, Salesflare, Bigin by Zoho CRM and Creatio CRM Customers

          Customers

          No Customers information available.

          No Customers information available.

          Antech Microsystem Pvt.Ltd

          Antech Microsystem Pvt.Ltd

          Investacc

          Investacc

          Hire

          Hire

          Nasdaq

          Nasdaq

          Colgate-Palmolive

          Colgate-Palmolive

          ENT Credit Union

          ENT Credit Union

          Media and Screenshots

          Screenshots

          Maintain control

          4 Screenshots

          No screenshots available.

          Videos

          video-0

          1 Videos

          video-0

          2 Videos

          Alternatives to Google Sheets, Salesflare, Bigin by Zoho CRM, Creatio CRM

          Expand your comparison

          Add another option to compare side by side

          Search by product name to compare pricing, fit, and buyer feedback in one view.

          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Google Sheets or Salesflare?
          Salesflare edges out the other on user ratings (4.8 vs 4.7). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do Google Sheets and Salesflare offer a free trial?
          Salesflare offers a free trial. Google Sheets does not.
          What is the starting price of Google Sheets vs Salesflare?
          Google Sheets starts at $9.40 /user/month. Salesflare starts at $29 /User/Month.
          What are the top alternatives to Google Sheets?
          Top alternatives to Google Sheets include SpreadsheetWEB, Google Workspace, Microsoft Excel, Zoho Sheet, Google Docs.
          What are the top alternatives to Salesflare?
          Top alternatives to Salesflare include Bigin by Zoho CRM, Creatio CRM, ClickUp, Zoho CRM, Freshsales.