Compare Customer.io vs Marketo vs Outgrow vs ActiveCampaign

Overview

Key features

Pricing

Other Details

User reviews

Integratons

Media & Screenshots

Alternatives

	Customer.io (275) Get Quote Get Quote	Marketo (2430) Get Quote Get Quote

Overview
Affiliate Disclosure

Description	Customer.io is marketing automation software that combines the power of customer data from across your organization into a single actionable database that enables your team to send the ... Read More	Marketo provides marketing automation software that integrates with your existing marketing tools. This cloud-based solution enables you to increase your sales and profit by providing ... Read More
Entry Level Pricing	Starts from $100	Not Available
Free Trial Availability	Get Free Trial	Get Free Trial
Spotsaas Score	8.9/10	9.5/10
User Ratings	4.3 (310)	4 (4604)
	Get Quote	Get Quote

Software Demo

Demo

Features

Total Features	10 Features	10 Features
Unique Features
	Get Quote	Get Quote

Pricing

Pricing Option
Starting From	$100	Not Available
Pricing Plans	Not Available	Not Available
	View detailed pricing	View detailed pricing

Other Details

Organization Types supported	Large Enterprises Medium Business Small Business Freelancers Individuals	Large Enterprises Medium Business Small Business Freelancers Individuals
Platforms Supported	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Browser Based (Cloud)	Browser Based (Cloud) Mobile - Android Mobile - iOS Installed - Windows Browser Based (Cloud)
Modes of support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available
	Get Quote	Get Quote

User Reviews

User Ratings	4.3 (based on 310 reviews)	4 (based on 4604 reviews)
Rating Distribution	Excellent 186 Very Good 74 Good 10 Poor 1 Terible 4	Excellent 1247 Very Good 905 Good 160 Poor 70 Terible 48
Expert's Review generated by AI	Customer.io is a robust and versatile platform celebrated for its powerful automation capabilities, advanced segmentation tools, and seamless multi-channel messaging. Its intuitive interface ...Read more	Adobe Marketo Engage has emerged as a standout marketing automation platform, offering excellent tools for streamlining workflows, automating campaigns, and leveraging AI to personalize customer ...Read more
Pros and Cons	Intuitive and user-friendly platform with an excellent interface, simplifying the process for marketers and non-technical users alike. Highly customizable and flexible, supporting dynamic segmentation, advanced personalizations, and tailored automations for campaigns. Wide variety of integrations with CRMs, APIs, webhooks, and other tools, making it developer-friendly and easy to incorporate into existing systems. Multi-channel communication support such as email, push notifications, SMS, and WhatsApp, enabling effective customer reach across platforms. Complex features and advanced capabilities can pose a learning curve for less technical or non-experienced users, with a higher ramp-up time in some cases. Pricing concerns, particularly for startups and smaller businesses, as costs can rise with growing user bases or features.	Comprehensive marketing automation features that streamline workflows and improve operational efficiency. Strong CRM integration capabilities, enabling effective customer relationship management and lead nurturing. Intuitive and user-friendly interface, making it easy for users to implement and train team members. Robust analytics and reporting tools, providing actionable insights for optimizing marketing strategies. Steep learning curve for beginners, with complexity in advanced features requiring extensive training. High subscription cost, making it less accessible for small-scale businesses or startups.
Positive Reviews	No reviews available for the product	No reviews available for the product
Negative Reviews	No reviews available for the product	No reviews available for the product
	Read reviews	Read reviews

Customers

Customers	asics Segment Reddit	Roche Fujitsu Cloudera

Media and Screenshots

Screenshots	2 Screenshots	7 Screenshots
Videos	2 Videos	2 Videos

Alternatives

Alternatives	Outgrow 4.7 ActiveCampaign 4.5 CleverTap 4.5	Outgrow 4.7 ActiveCampaign 4.5 CleverTap 4.5

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

Yes, both Customer.io and Marketo offer a Free Trial.

Customer.io is designed for Large Enterprises, Medium Business and Small Business.

Marketo is designed for Large Enterprises, Medium Business and Small Business.

The starting price of Customer.io begins at $100/Month, while pricing details for Marketo are unavailable.

Some top alternatives to Customer.io includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, ActiveTrail, Iterable, Hubspot Marketing Hub, Klaviyo, SendGrid, MailChimp, StreamSend, Adobe Marketo Engage and Contactspot.

Some top alternatives to Marketo includes Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend, SALESmanago, EngageBay, dotdigital, MaaxMarket, SAS Marketing Automation, Odoo Marketing Automation, Marketing Optimizer, Zoho Marketing Automation, Contactspot and Adobe Campaign.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

Compare Customer.io vs Marketo vs Outgrow vs ActiveCampaign

Customer.io

Marketo

OverviewAffiliate Disclosure

Software Demo

Features

Pricing

Other Details

User Reviews

Customers

Media and Screenshots

Alternatives

Frequently Asked Questions (FAQs)

Overview
Affiliate Disclosure