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Crazy Egg vs Email Heatmaps vs Plerdy vs VWO Insights Comparison

Last updated:

Crazy Egg

4.4(120 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

With Crazy Egg, you can measure the customer experience of any web page in minutes—and then make it far better. You'll pinpoint which of your web pages work and don't work; find out how users are behaving online; and the…

Email Heatmaps

Starting at Contact for pricing

  • Individuals
  • Medium Business

Email Heatmaps is a marketing analytics platform that gives you instant, actionable insights into your email campaigns. By adding tracking code to your email marketing software, you can collect data such as when emails a…

Plerdy

5.0(153 reviews)

Starting at $23 /Month

  • Free Trial
  • Medium Business
  • Small Business

Plerdy has a universal mobile SDK that syncs with its Heat Map—a social media navigation and tracking platform for mobile apps. The Heat Map records where people click, which parts of the app they use, and how long they…

VWO Insights

4.2(41 reviews)

Starting at $169 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

The VWO Heat Map for mobile app enhances user experience by providing visual capture of the interest on any piece of content at a given time.   With easy access to insights, marketers can now get to know more about their…

Crazy Egg leads on user satisfaction with a 4.4-star rating across 120 reviews.

Crazy Egg vs Email Heatmaps vs Plerdy vs VWO Insights — at a glance

FeatureCrazy EggEmail HeatmapsPlerdyVWO Insights
Rating4.4 / 5—5.0 / 54.2 / 5
Reviews120—15341
Starting priceContact for pricingContact for pricing$23 /Month$169 /Month
Free trial Yes No Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessIndividuals, Medium Business, Small BusinessMedium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryHeat Map SoftwareHeat Map SoftwareHeat Map SoftwareHeat Map Software
PlatformsSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable—AvailableAvailable
Support modesOnlineOnline24/7 (Live rep)24/7 (Live rep), Online
CertificationsGDPR—GDPRGDPR
Data residencyGlobalUSGlobalUS

Key differences between Crazy Egg and Email Heatmaps

  • Free trial: Crazy Egg offers a free trial; Email Heatmaps does not.
  • Target audience: Crazy Egg is built for Large Enterprises and Medium Business, while Email Heatmaps targets Individuals and Medium Business.
  • Deployment: Crazy Egg supports SaaS/Web/Cloud; Email Heatmaps supports SaaS/Web/Cloud.

Compare Crazy Egg vs Email Heatmaps vs Plerdy vs VWO Insights — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Heat Map Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Crazy Egg - Heat Map Software
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Email Heatmaps - Heat Map Software
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Plerdy - Heat Map Software
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Crazy Egg, Email Heatmaps, Plerdy vs VWO Insights: Biggest differences

Start here before you go deeper into features.

Crazy Egg

Best for visualizing user behavior to optimize web page conversions effectively.

Choose if
  • You need detailed heatmaps combined with easy A/B testing capabilities.
  • Your team includes digital marketers, product managers, or UX/UI designers.
  • You want strong, responsive customer support to assist with setup and usage.
Consider alternatives if
  • You require highly customizable or transparent pricing plans.
  • You prefer a simple plug-and-play tool without technical setup complexity.

Email Heatmaps

Best for granular email engagement insights via visual heatmaps.

Choose if
  • You need clear visual heatmaps to analyze email user engagement.
  • You want to optimize email campaigns by tracking opens and clicks across devices.
  • You are a small or medium business focusing on email marketing improvements.
Consider alternatives if
  • You require multi-channel marketing analytics beyond email campaigns.
  • You are a large enterprise needing advanced integrations and enterprise-grade features.

Plerdy

Best for detailed mobile and web heatmaps with SEO and user behavior insights.

Choose if
  • You need a universal mobile SDK supporting multiple major operating systems.
  • Your team requires comprehensive website optimization including heatmaps and SEO tools.
  • You want seamless integration with WordPress and flexible, configurable workflows.
Consider alternatives if
  • You need a very simple, minimal feature heatmap tool with quick setup.
  • Your enterprise demands extensive marketplace integrations and numerous third-party connectors.

VWO Insights

Best for integrated user behavior insights and conversion optimization.

Choose if
  • You need combined heatmaps, session recordings, and funnel analysis in one tool.
  • Your team includes product managers, UX researchers, or marketing analysts in medium-sized businesses.
  • You want to improve conversion rates through simplified A/B testing and comprehensive reporting.
Consider alternatives if
  • You require advanced, specialized mobile app testing features beyond basic heatmaps.
  • You prefer a highly simplified interface with minimal learning curve and no complexity.

Crazy Egg: Best for visualizing user behavior to optimize web page conversions effectively. Email Heatmaps: Best for granular email engagement insights via visual heatmaps.

Description

With Crazy Egg, you can measure the customer experience of any web page in minutes—and then make it far better. You'll pinpoint which of your web pages work and don't work; find out how ... Read More about Crazy Egg

Email Heatmaps is a marketing analytics platform that gives you instant, actionable insights into your email campaigns. By adding tracking code to your email marketing software, you can ... Read More about Email Heatmaps

Plerdy has a universal mobile SDK that syncs with its Heat Map—a social media navigation and tracking platform for mobile apps. The Heat Map records where people click, which parts of the ... Read More about Plerdy

The VWO Heat Map for mobile app enhances user experience by providing visual capture of the interest on any piece of content at a given time.   With easy access to insights, marketers can ... Read More about VWO Insights

Entry Level Pricing

  • Not Available
  • Not Available
  • Starts from $23 , Billed Yearly
  • Starts from $169

Free Trial Availability

  • Free Trial available
  • No free trial

SpotScore

What's this? ↗

9.4/10

7.8/10

9.3/10

8.6/10

User Ratings

Based on verified Spotsaas reviews

4.43

(120)

4.95

(153)

4.16

(41)

Best Company Size

50-500 employeesMedium Business
Small BusinessMedium Business
10 to 50 employees51 to 500 employees
50 to 500 employeesMedium Business
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Crazy Egg

  • Visual Insights: With Crazy Egg, I can easily see where visitors click on my website, allowing me to understand their behavior in a visually intuitive way. This helps in optimizing layout and design for better user engagement.
  • Heatmaps & Scrollmaps: Heatmaps and scrollmaps show which areas of your pages attract the most attention. Use this information to prioritize content placement and improve user experience.
  • A/B Testing Made Easy: Crazy Egg simplifies A/B testing, letting administrators experiment with different page elements easily. This means you can make data-driven decisions that lead to higher conversion rates without the guesswork.

Email Heatmaps

  • Visual Insights at a Glance: With Email Heatmaps, you can easily visualize user engagement patterns within your emails. It allows managers to quickly identify which sections are capturing attention and which are being overlooked.
  • Data-Driven Decisions: By analyzing where recipients click the most, you gain useful insights that inform future email strategies. Executives can use this data to optimize content and improve overall campaign effectiveness.
  • Improved User Experience: Understanding how users interact with your emails helps in tailoring content that resonates more effectively. Administrators can use these insights to create more engaging and targeted communications.

Plerdy

  • User Insights: Plerdy lets teams understand user behavior through detailed heatmaps and session recordings, so managers can make informed decisions based on real interactions.
  • Optimized Conversion Rates: By identifying friction points in the user journey, Plerdy helps administrators pinpoint areas for improvement, leading to higher conversion rates and better ROI.
  • Smooth Integration: Executives will appreciate how easily Plerdy integrates with existing tools and platforms, simplifying workflows and eliminating the hassle of switching between applications.

VWO Insights

  • Data-Driven Decision Making: With VWO Insights, you'll help your team make informed decisions based on real user behavior. This platform turns raw data into actionable insights, helping managers identify areas for improvement and optimization.
  • VWO Insights lets you examine user interactions on your website in detail. Administrators can identify friction points in the customer journey, improving user experiences and increasing satisfaction.
  • Comprehensive Reporting: Executives will appreciate the reporting features that VWO Insights offers. With intuitive dashboards and visualizations, stakeholders can easily track performance metrics and understand the effectiveness of their strategies at a glance.
Best fit

Best fit

Crazy Egg

  • 50-500 employees.
  • Digital Marketing, E-commerce, SaaS, Web Development, and Consulting.
  • Digital Marketers, Product Managers, UX/UI Designers, E-commerce Managers, and Business Analysts.

Email Heatmaps

  • 50-500 employees.
  • Martech, SaaS, E-commerce, Digital Marketing, Consulting.
  • Marketing Managers, Email Marketing Specialists, Data Analysts, Product Managers, Customer Experience Managers.

Plerdy

  • 10 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Consulting
  • Digital Marketers, SEO Specialists, Product Managers, UX/UI Designers, and Marketing Analysts

VWO Insights

  • 50 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Consulting
  • Product Managers, UX Researchers, Marketing Analysts, and Data Scientists
Watchouts

Reasons buyers look elsewhere

Crazy Egg

  • Pricing exceeds budgets for startups under 10 employees — Hotjar and Microsoft Clarity offer free tiers with comparable heatmapping
  • Interface requires training for non-technical users — competitors like Fullstory and Contentsquare prioritize simpler dashboards
  • Missing advanced segmentation and custom event tracking — teams needing detailed funnel analysis often switch to Amplitude or Mixpanel

Email Heatmaps

  • Users may seek alternatives to Email Heatmaps when looking for more comprehensive analytics tools that provide deeper insights into email performance beyond just visual click data.
  • Privacy concerns can lead users to explore other options, especially if they prefer solutions that prioritize data protection and comply with strict privacy regulations.
  • Businesses might consider alternatives if they require more customization features, allowing them to tailor reports and metrics to better align with their specific goals and audience.

Plerdy

  • Users may seek alternatives to Plerdy if they require more advanced analytics features, as some platforms offer deeper insights into user behavior and engagement metrics for enhanced decision-making.
  • Businesses with specific budget constraints might explore other options that provide similar functionalities at a lower price point, ensuring cost-effectiveness without sacrificing essential features.
  • Teams needing seamless integration with existing tools or platforms could consider alternatives that offer better compatibility with their current tech stack, improving workflow efficiency and reducing friction.

VWO Insights

  • Users may seek alternatives to VWO Insights due to budget constraints, as some competitors offer similar features at a lower price point, making them more accessible for small businesses or startups.
  • Organizations might consider alternatives when they require more advanced analytics capabilities or integration options that VWO Insights does not support, allowing for greater flexibility and customization.
  • Companies focused on specific industries or niches may look for tailored solutions that better address their unique needs, providing more relevant insights and data analysis than a general tool like VWO Insights.

Software Demo

Demo

No software demo available

Email Heatmaps has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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How do Crazy Egg, Email Heatmaps, Plerdy and VWO Insights Compare on Features?

Total Features

6 Features

7 Features

9 Features

13 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Get Quote

Compare Crazy Egg, Email Heatmaps, Plerdy and VWO Insights on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • Not Available
          • $23 , Billed Yearly
          • $169

          Pricing Plans

          • Not Available
          • Not Available
          • Free

            • Pageviews per day: 2000

            • Heatmaps reports: Unlimited

            • Video sessions: 100

            Show more +

          • Econom

            • Pageviews per day: 10000

            • Heatmaps reports: Unlimited

            • Video sessions: 1000

            Show more +

          • Business

            • Pageviews per day: 25000

            • Heatmaps reports: Unlimited

            • Video sessions: 2000

            Show more +

          • Browse all pricing plans
          • Not Available

          Pricing Page

          Pricing information not available

          Email Heatmaps pricing
          Plerdy pricing
          VWO Insights pricing

          Crazy Egg, Email Heatmaps, Plerdy vs VWO Insights: Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Not Available
          • Available
          • Available
          Get help choosing
          Get help choosing
          Get help choosing

          Crazy Egg, Email Heatmaps, Plerdy vs VWO Insights Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          HIPAA

          ✗ No
          —
          ✗ No

          GDPR

          ✓ Yes
          —
          ✓ Yes

          Data Encryption

          ✓ Yes
          —
          —

          Data Residency

          🌐 Global
          🇺🇸 US
          🌐 Global

          Crazy Egg vs Email Heatmaps vs Plerdy User Reviews & Rating Comparison

          User Ratings

          No reviews available for the product

          Rating Distribution

          91

          34

          4

          4

          3

          No reviews available for this product

          159

          5

          0

          0

          0

          27

          21

          3

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Overall positive sentiment highlighting valuable user behavior insights and excellent support, tempered by some technical and pricing concerns.

          What buyers like

          • Ease of use
          • Customer support
          • Heatmap visualization

          Common complaints

          • Setup complexity
          • Application glitches

          Buyer sentiment

          Insufficient user review data available to determine overall sentiment.

          What buyers like

          • Visual insights
          • Data-driven decision support
          • User experience improvement

          Common complaints

          • Lack of detailed user feedback
          • Pricing transparency

          Buyer sentiment

          Users generally praise Plerdy for its comprehensive features and valuable user behavior insights, though some note a learning curve and limited integrations.

          What buyers like

          • Ease of use
          • Feature comprehensiveness
          • Integration capabilities

          Common complaints

          • Initial complexity
          • Limited third-party connectors

          Buyer sentiment

          Overall positive sentiment with praise for data gathering and A/B testing capabilities, tempered by concerns about interface complexity and occasional feature issues.

          What buyers like

          • Ease of data gathering
          • User-friendly installation and documentation
          • Conversion rate improvement

          Common complaints

          • Interface complexity
          • Feature bugs and slow performance

          Pros and Cons

          • Provides valuable visual insights through heatmaps and user behavior analysis

          • Intuitive and user-friendly interface accessible without technical expertise

          • Excellent and responsive customer support

          • Setup and customization of snapshots can be complex, especially for advanced tracking

          • Application glitches and inconsistencies in loading times reported by some users

          • Provides clear visual heatmaps showing user engagement within emails

          • Enables data-driven optimization by tracking clicks and opens across devices

          • Helps improve user experience by identifying which email sections attract attention

          • Limited to email campaign analytics without broader marketing channel integration

          • No publicly available pricing details, which may complicate budgeting

          • Comprehensive website optimization features including heatmaps and SEO tools

          • User-friendly setup and easy integration with websites

          • Valuable insights into user behavior enabling identification of improvement areas

          • Initial learning curve due to extensive feature set

          • Limited marketplace for additional apps and connectors

          • Efficient data gathering through surveys, session recordings, heatmaps, and funnels

          • User-friendly platform with easy installation, tutorials, and documentation

          • Simplifies A/B testing processes and increases conversion rates

          • Interface complexity can be overwhelming for new users

          • Limited functionality for mobile app testing

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used Crazy Egg, Email Heatmaps, Plerdy, or VWO Insights? Tell buyers what actually differs.

          Crazy Egg, Email Heatmaps, Plerdy and VWO Insights Customers

          Customers

          Crazy Egg_customers_0

          Crazy Egg_customers_0

          Crazy Egg_customers_1

          Crazy Egg_customers_1

          Crazy Egg_customers_2

          Crazy Egg_customers_2

          Focus

          Focus

          Budd

          Budd

          Tusting

          Tusting

          No Customers information available.

          No Customers information available.

          Media and Screenshots

          Screenshots

          Crazy Egg Demo -

          7 Screenshots

          No screenshots available.

          Plerdy screenshot

          12 Screenshots

          Videos

          video-0

          3 Videos

          No videos available.

          video-0

          1 Videos

          Alternatives to Crazy Egg, Email Heatmaps, Plerdy, VWO Insights

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, Crazy Egg or Email Heatmaps?
          Crazy Egg edges out the other on user ratings (4.4 vs -1.0). That said, the best pick depends on your use case, so use the comparison tables above to evaluate each dimension.
          Do Crazy Egg and Email Heatmaps offer a free trial?
          Crazy Egg offers a free trial. Email Heatmaps does not.
          What is the starting price of Crazy Egg vs Email Heatmaps?
          Crazy Egg starts at Contact for pricing. Email Heatmaps starts at Contact for pricing.
          What are the top alternatives to Crazy Egg?
          Top alternatives to Crazy Egg include VWO Insights, VWO FullStack, Inspectlet, Lucky Orange, Plerdy.
          What are the top alternatives to Email Heatmaps?
          Top alternatives to Email Heatmaps include VWO Insights, VWO FullStack, Crazy Egg, Cux.io, Plerdy.