Constant Contact vs Drip vs Outgrow vs ActiveCampaign Comparison
Constant Contact
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
Constant Contact is a comprehensive email marketing platform that helps small businesses manage email marketing and social media promotions. With time-saving tools to help you find your customers and easily communicate w…
Drip
Starting at $39 /Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Drip was built to cover all your marketing automation needs quickly and easily. Drip is more than just a marketing automation tool. It's the smart way to automate your outreach. It gives you full control over the people…
Outgrow
Starting at Contact for pricing
- Free Trial
- Large Enterprises
- Medium Business
Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. It is an easy-to-use, powerful…
ActiveCampaign
Starting at $29 /User/Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term customers, to smart lead scoring that…
Drip leads on user satisfaction with a 4.4-star rating across 450 reviews.
Constant Contact vs Drip vs Outgrow vs ActiveCampaign — at a glance
| Feature | Constant Contact | Drip | Outgrow | ActiveCampaign |
|---|---|---|---|---|
| Rating | 3.7 / 5 | 4.4 / 5 | 4.7 / 5 | 4.5 / 5 |
| Reviews | 7,452 | 450 | 567 | 12,031 |
| Starting price | Contact for pricing | $39 /Month | Contact for pricing | $29 /User/Month |
| Free trial | Yes | Yes | Yes | Yes |
| Free version | No | No | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business |
| Category | Email Marketing Software | Marketing Automation Software | Marketing Automation Software | Marketing Automation Software |
| Integrations | 1+ apps | — | — | — |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available | Available |
| Support modes | Business Hours, Online | 24/7 (Live rep), Business Hours, Online | 24/7 (Live rep), Online | Business Hours, Online |
| Certifications | SOC 2, GDPR | — | GDPR | SOC 2, HIPAA, GDPR |
| Data residency | US | US | Global | Global |
Key differences between Constant Contact and Drip
- Pricing: Drip starts at $39 /Month. Constant Contact pricing is not publicly listed.
- Target audience: Constant Contact is built for Large Enterprises and Medium Business, while Drip targets Freelancers / Consultants and Large Enterprises.
- User satisfaction: Drip scores higher with a 4.4-star average.
- Deployment: Constant Contact supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Drip supports SaaS/Web/Cloud.
Compare Constant Contact vs Drip vs Outgrow vs ActiveCampaign — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Email Marketing Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert |
Biggest differences
Start here before you go deeper into features.
Best for small to mid-sized businesses needing simple, effective email marketing.
- You are a small business or nonprofit with up to 500 employees seeking easy email marketing setup.
- You want a user-friendly platform with customizable templates and A/B testing for campaigns.
- You need real-time analytics to monitor and optimize email marketing performance quickly.
- Your organization is a large enterprise requiring complex multi-channel marketing and advanced automation.
- You need deep CRM integrations and sophisticated marketing automation beyond basic email features.
Freelancers / Consultants, Large Enterprises, Medium Business
Best for creating interactive lead generation content with easy marketing automation.
- You need to build quizzes, calculators, or surveys without coding skills.
- Your focus is on lead generation and customer engagement campaigns.
- You want a user-friendly platform with versatile customizable templates.
- Your company requires extensive third-party app integrations and marketplace options.
- You need complex, enterprise-level automation workflows beyond simple streamlined setups.
Best for SMBs needing powerful, flexible marketing automation with integrated CRM.
- You want robust automation workflows with a visual builder for complex campaigns.
- You need strong segmentation and targeting for personalized marketing efforts.
- You value responsive, knowledgeable customer support to help navigate the platform.
- You require highly advanced, flexible email design customization beyond platform limits.
- You prefer very simple, minimal automation tools with little to no learning curve.
Constant Contact typically suits Large Enterprises and Medium Business. Drip tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Constant Contact is a comprehensive email marketing platform that helps small businesses manage email marketing and social media promotions. With time-saving tools to help you find your ... Read More about Constant Contact | Drip was built to cover all your marketing automation needs quickly and easily. Drip is more than just a marketing automation tool. It's the smart way to automate your outreach. It gives ... Read More about Drip | Outgrow is a powerful marketing automation suite that helps you grow your business with marketing and sales software integrations, lead scoring for sales, and personalization capabilities. ... Read More about Outgrow | ActiveCampaign is the most powerful marketing automation tool designed to help you nail your next digital campaign. From nurture campaigns that convert new subscribers into long-term ... Read More about ActiveCampaign |
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Entry Level Pricing |
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Spotsaas ScoreWhat's this? ↗ | 9.6/10 | 8.8/10 | 9.0/10 | 9.8/10 |
User RatingsBased on verified Spotsaas reviews | ||||
Best Company Size | 1-50 employees51-500 employees | — | Small BusinessMedium Business | 10-500 employeesSmall to medium businesses |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- User-Friendly Interface: With Constant Contact, even those who aren't tech-savvy can easily navigate the platform. Managers and administrators will appreciate how quickly their teams can get up to speed and start creating effective email campaigns.
- Comprehensive Email Marketing Tools: This platform offers a robust suite of features, including customizable templates, list segmentation, and A/B testing. Executives will find that these tools help optimize campaign performance and drive higher engagement rates.
- Real-Time Analytics: Constant Contact provides detailed reporting that tracks open rates, click-through rates, and conversions. This allows you to make informed decisions based on real data, ensuring your marketing strategies are always aligned with business goals.
No key benefits available yet.
No key benefits available yet.
- Seamless Automation: ActiveCampaign empowers your marketing team to create highly personalized customer experiences through robust automation workflows. Imagine setting up a campaign that runs itself, engaging customers at the right moments without manual intervention.
- Advanced CRM Functionality: With its integrated CRM, ActiveCampaign helps you manage customer relationships efficiently. You'll gain insights into your sales pipeline and customer interactions, allowing you to make informed decisions that drive growth.
- Segmentation and Targeting: This platform enables precise audience segmentation, making it easier for you to tailor messages based on user behavior and preferences. By doing so, you can significantly increase engagement rates and conversions.
Best fit
- 1 to 500 employees
- Marketing Technology (Martech), Nonprofits, Retail, E-commerce, and Event Management
- Marketing Managers, Small Business Owners, Nonprofit Fundraising Coordinators, and Event Planners
No best-fit guidance available yet.
No best-fit guidance available yet.
- 10 to 500 employees
- Martech, SaaS, E-commerce, Consulting, and Nonprofits
- Marketing Managers, Sales Managers, Customer Success Representatives, and CRM Administrators
Reasons buyers look elsewhere
- Users seeking advanced automation features may find alternatives more appealing, as some platforms offer more sophisticated tools for targeted campaigns and customer segmentation that enhance marketing efficiency.
- Budget-conscious businesses might explore alternatives that provide similar functionalities at a lower cost, ensuring they can maintain effective email marketing without straining their finances.
- Companies with specific industry needs might prefer alternatives that offer tailored solutions or integrations with niche software, allowing for a more customized approach to their marketing strategies.
No alternatives guidance available yet.
No alternatives guidance available yet.
- Users may seek alternatives due to budget constraints, as ActiveCampaign can be relatively expensive for small businesses or startups looking for cost-effective marketing automation solutions.
- Some users might find the learning curve steep, prompting them to explore more intuitive platforms that offer user-friendly interfaces and easier onboarding processes.
- Businesses with specific needs, such as e-commerce integration or advanced CRM features, may look for alternatives that provide tailored functionalities better suited to their unique operational requirements.
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How do Constant Contact, Drip, Outgrow and ActiveCampaign Compare on Features?
Total Features | 26 Features | 31 Features | 19 Features | 30 Features |
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Unique Features | No unique features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Constant Contact, Drip, Outgrow and ActiveCampaign on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | — |
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HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | — |
ISO 27001 | — | — |
Single Sign-On (SSO) | ✓ Yes | — |
Multi-Factor Auth (MFA) | ✓ Yes | — |
Data Encryption | ✓ Yes | — |
Audit Logs | — | — |
Data Residency | 🇺🇸 US | 🇺🇸 US |
Constant Contact vs Drip vs Outgrow User Reviews & Rating Comparison
User Ratings | 3.7 (based on 7452 reviews) | |||
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Rating Distribution | ||||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyers appreciate Constant Contact for its ease of use and solid email marketing features but note limitations for larger or more complex marketing needs. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 273 reviews, with strong overall satisfaction. What buyers like
Common complaints
| Buyer sentiment Users generally praise Outgrow for its ease of use, customization options, and strong lead generation features, though some note limitations in integrations and advanced feature complexity. What buyers like
Common complaints
| Buyer sentiment Overall, buyers appreciate ActiveCampaign for its powerful automation, excellent support, and user-friendly interface, though some find the learning curve and email design limitations challenging. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. | No Integration information available. |
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List of Customers
Customers |  Mathnasium  KW  The UPS Store |  SomniShop  Lumin  Comento |  Github  Codepen  VOD |  Platinum Skin Care  MOM  Heather Read Photography |
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Media and Screenshots
Screenshots |  7 Screenshots |  7 Screenshots |
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Videos |  4 Videos |  5 Videos |
Alternatives
Alternatives |
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Related Blogs and Articles for Marketing Automation Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Constant Contact or Drip?
- Drip edges out the other on user ratings (4.4 vs 3.7). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Constant Contact and Drip offer a free trial?
- Yes, both Constant Contact and Drip offer a free trial.
- What is the starting price of Constant Contact vs Drip?
- Constant Contact starts at Contact for pricing. Drip starts at $39 /Month.
- What are the top alternatives to Constant Contact?
- Top alternatives to Constant Contact include Campaigner, Moosend, SMTP, FreshMail, AWeber.
- What are the top alternatives to Drip?
- Top alternatives to Drip include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.