List of Best Marketing Analytics Software - Expert Picks for 2025

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Adswerve is a cloud-based marketing platform designed to empower digital marketers, data analysts, agencies and publishers alike with detailed insights and data-driven strategies. Its comprehensive set of tools aids users to plan, manage, execute, and optimise their marketing campaigns in ...

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Admetrics Data Studio enables custom audiences to unleash their first-party data and be more predictive. Retargeting and prospecting become easy with the data collected, allowing you to engage with high-value customers and find other potential markets. Keep track of customer journeys with ...

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PathFactory is a comprehensive analytics platform designed to provide invaluable insights into content consumption. Utilizing AI-based technology, it eliminates the need for hard gating and facilitates the creation of real-time tailored content journeys. This maximizes the return on clicks and ...

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ZooTools Panda is the perfect platform for businesses to grow their audience and collect leads. Utilize the power of personalized experiences to stay connected with potential leads and keep the brand in everyone's mind. Create highly effective campaigns that can be quickly launched and tracked ...

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PixDynamics puts powerful AI to work for your organization, providing you with up-to-date insights regarding your consultants. Our cutting-edge data set is updated on a regular basis, ensuring that you always have the latest information when it comes to managing your consultants. With seamless ...

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Secure your paid marketing strategies with CHEQ – an AI-powered cybersecurity solution that is designed to identify and locate invalid users and bots. CHEQ ensures that brands are actively targeting real customers only, resulting in improved sales and business growth. Improve conversions and ...

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Strackr is a powerful piece of software that helps businesses to maximize their revenue and optimize their efficiency. It has been designed with no-code and made for email marketing and coupon channels. This software aids users to track data from multiple partners, including Awin, Impact, ...

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Kaya is a marketing analytics tool aimed towards small teams. It consolidates all marketing data into one centralized location and offers valuable insights for faster growth. By seamlessly integrating with existing marketing software, Kaya serves as the ultimate source of truth for marketing ...

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Introducing DataMyth, the ultimate SaaS reporting and analysis tool designed for digital marketers. Our platform streamlines the process of tracking, enhancing, and optimizing campaign performance by generating comprehensive and automated reports. Easily monitor paid media and web performance ...

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GreyMetrics is a comprehensive marketing analytics software that offers a range of features to help businesses build and manage reports and dashboards. With its intuitive drag-and-drop tool, users can easily create custom reports by selecting data widgets of their choice. It also offers over 25 ...

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Discover the full potential of Google Analytics with Crystal Ball - the ultimate tool for automation and manual annotation. Think of it as a virtual sticky note for your data charts. Gain crucial insights into visitor touchpoints and understand the events that influence website traffic and ...

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Introducing Mayple - the perfect match for your brand. This innovative platform connects businesses with top marketing experts and agencies, ensuring real, measurable results. No longer do you have to sift through traditional job platforms filled with sales pitches. With Mayple, you have access ...

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Introducing Marketing Master - the ultimate customer service quality control tool. This innovative software utilizes call tracking technology to merge marketing and telecommunications data, enabling effective measurement of phone call touchpoints and accurate attribution of new leads to ...

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AdMeter, the ultimate tool for all your marketing needs, offers comprehensive marketing analytics and call tracking capabilities. Stay ahead of the game with real-time insights and actionable intel provided by AdMeter's skilled team. Say goodbye to the hassle of measuring phone numbers and web ...

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"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated platform offers over 500 active integrations, making it a go-to choice for IT engineers, analysts, and anyone in ...

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Improvado is a marketing analytics software. It can be used to track leads, optimize videos, monitor website traffic, automate email campaigns, manage landing pages, run A/B tests, analyze sales funnel performance—the list goes on. It provide video optimization tools that allow to tweak videos ...

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Revalyze is a marketing analytics software for media companies that enables marketers to analyze all three layer of data: campaign, creative, and audience. Revalyze gives everything needed to analyze media data including the results data from campaigns, online ad creative are delivered, and ...

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nexoya has revolutionized the analytics software for macroeconomists by making it possible to analyze markets in near real-time, using state of the art econometric methods. This enables macroeconomists to formulate better policy recommendations which are more likely to be adopted. ...

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Maralytics revolutionizes the way individuals approach marketing and sales. Software that requires no IT skills and will immediately improve marketing and sales. Marketers and Sales team members can finally perform analyses of their marketing and sales process all without importing data or ...