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Voluum - Marketing Analytics Software

Voluum Review: Is It The Right Marketing Analytics Software For Your Team?

Best for SMB teams · Mid-market · Enterprise

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Starts from $69 / Month when Billed Yearly

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What is Voluum?

Voluum is an all-in-one marketing analytics software that aggregates all the marketing data into one convenient location. Connect Google Adwords, Facebook Ads, Bing Ads, and Yahoo Search with streaming data in real-time. Then download this easy-to-use reporting dashboard detailing each of marketing campaigns for quick access to all the performance metrics.

Pricing

  • Starts from $69 / Month when Billed Yearly

Best For

Suited for small teams, SMBs, and enterprise

Security & Compliance

  • Data residency:Global

Platform

  • Web + mobile app (iOS & Android)

Voluum Software Demo

Voluum was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Voluum

Team types
Large Enterprises, Medium Business

Why teams choose Voluum

  • Aggregates data from multiple sources for convenience.

  • Real-time reporting allows for quick decision-making.

  • User-friendly dashboard simplifies data access.

Is Voluum right for you?

What buyers should know before choosing Voluum

Voluum is a comprehensive marketing analytics software that consolidates data from various advertising platforms into one dashboard. Its real-time metrics and user-friendly reporting make it a valuable tool for marketers.

Pros and cons

Voluum pros and cons

  • Voluum pros
  • Aggregates data from multiple sources for convenience.

  • Real-time reporting allows for quick decision-making.

  • User-friendly dashboard simplifies data access.

  • Voluum cons
  • New users may find it complex initially.

  • Customization options are somewhat limited.

4.7/5 rating
115 verified reviews
From $69

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See how it stacks up

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Voluum reviews and ratings

Buyer sentiment

Buyer sentiment is very strong across 115 reviews, with consistently positive feedback.

What buyers like

  • All-in-one marketing data aggregation
  • Real-time performance metrics
  • Easy-to-use reporting dashboard

Common complaints

  • Can be complex for new users
  • Limited customization options
  • Pricing may be high for small businesses

4.72

Excellent

Based on 92 ratings & 115 reviews

Are you using Voluum?

Rating Distribution

Excellent

(102)

Very Good

(4)

Good

(2)

Poor

(0)

Terrible

(7)

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What are the features of Voluum?

20%

Feature coverage

5 of 25 tracked features

A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and…

Analytics (ROI Tracking) is a method of calculating the return on investment from a company's marketing expenditures. Return on marketing in…

Campaign management includes planning, execution, tracking, and analysis of direct marketing initiatives. These responsibilities include the…

The ability to link site engagements to metrics on who has interacted with your campaigns is conversion tracking. You can track conversions…

A real-time email marketing dashboard displays metrics. This allows individuals to track the effectiveness of an email marketing initiatives…

Security & Compliance

Voluum security and data handling

Key compliance certifications and security features for IT and security teams evaluating Voluum.

Certifications

HIPAA✗ Not certified

Developer & data

Data residency
🌐

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Help & Contact

Voluum Support Options

Customer ServiceOnline
LocationKrakow, Poland

Frequently Asked Questions About Voluum

Common questions buyers ask before choosing Voluum.

Voluum is a Marketing Analytics Software. Voluum offers Conversion Tracking, Campaign Management, Analytics (ROI Tracking), Dashboard and many more functionalities.

Buyers commonly note the following limitations of Voluum: New users may find it complex initially.; Customization options are somewhat limited.; Pricing may not be suitable for small businesses..

Some top alternatives to Voluum includes NinjaCat, Windsor.ai, Hawke AI, Adswerve and Allocadia.

Voluum offers Subscription, Quotation Based pricing models

We don't have information regarding integrations of the Voluum as of now.

The starting price of Voluum is $69/Month when Billed Yearly

Ready to try it?

Get started with Voluum

Get connected with the team for a personalised demo.

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].