Voluum Review: Is It The Right Marketing Analytics Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
Starts from $69 / Month when Billed Yearly
Overview
Pricing
Features
Buyer feedback
Alternatives
Media
Security & Compliance
Support
FAQ
Blogs
What is Voluum?
Voluum is an all-in-one marketing analytics software that aggregates all the marketing data into one convenient location. Connect Google Adwords, Facebook Ads, Bing Ads, and Yahoo Search with streaming data in real-time. Then download this easy-to-use reporting dashboard detailing each of marketing campaigns for quick access to all the performance metrics.
Pricing
Starts from $69 / Month when Billed Yearly
Best For
Suited for small teams, SMBs, and enterprise
Security & Compliance
Data residency:Global
Platform
Web + mobile app (iOS & Android)
Voluum Software Demo
Voluum was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider Voluum
- Team types
- Large Enterprises, Medium Business
Why teams choose Voluum
Aggregates data from multiple sources for convenience.
Real-time reporting allows for quick decision-making.
User-friendly dashboard simplifies data access.
Is Voluum right for you?
What buyers should know before shortlisting Voluum
Voluum is a comprehensive marketing analytics software that consolidates data from various advertising platforms into one dashboard. Its real-time metrics and user-friendly reporting make it a valuable tool for marketers.
Voluum pros and cons
- Voluum pros
Aggregates data from multiple sources for convenience.
Real-time reporting allows for quick decision-making.
User-friendly dashboard simplifies data access.
- Voluum cons
New users may find it complex initially.
Customization options are somewhat limited.
Ready to try it?
Get started with Voluum
Connect with the team for a personalised demo.
Still comparing?
See how it stacks up
Compare Voluum side-by-side with top Marketing Analytics Software alternatives.
What is the pricing of Voluum?
Voluum Pricing Plans
Discover
40 Active Campaigns
Up to 1 Custom Domain & 1 Dedicated Domain
3 Months of Data Retention
Basic Ad Tracking Features
Profit
Unlimited Active Campaigns
Up to 3 Custom Domains & 1 Dedicated Domain
6 Months of Data Retention
Free month of affLIFT forum premium access
Free Affiliate Academy online courses
Show more +
Grow
Unlimited Active Campaigns
Up to 5 Custom Domains & 1 Dedicated Domain
12 Months of Data Retention
Auto-rules & API Integrations via Automizer
Dedicated onboarding
Show more +
Custom
Everything from the Grow plan plus:
Custom no. of included events
Account management via Skype
Custom features
More Big Data Reports
Show more +
Weighing your options?
Not sure if Voluum fits your budget?
Voluum reviews and ratings
Buyer sentiment
Buyer sentiment is very strong across 115 reviews, with consistently positive feedback.
What buyers like
- All-in-one marketing data aggregation
- Real-time performance metrics
- Easy-to-use reporting dashboard
Common complaints
- Can be complex for new users
- Limited customization options
- Pricing may be high for small businesses
Are you using Voluum?
What users are saying
RZ
Ruslan Z
10/16/23
"Unleash Your Online Traffic Potential with Expert Support and Powerful Tracking"
What do you like best about Voluum? If you're into online traffic and want to take your game to the next level, let me tell you about my awesome ...
Read more
ML
Mari L
10/03/23
"Great Customer Service"
What do you like best about Voluum? I am new to Affiliate Marketing and Voluum. I have received excellent customer support from Lizaveta. She is my ...
Read more
ON
Oh N
09/18/23
"One of the best tracker for affiliate marketing"
What do you like best about Voluum? Very easy to use, smooth and speedy. It even has mobile apps for you to work on the go. What do you dislike about ...
Read more
KV
Kevin V S
09/18/23
"Superior Tracking Made Simple with Voluum!"
What do you like best about Voluum? User-Friendly Interface: Even if you're a beginner in the tracking world, Voluum's interface is well-organized and ...
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MM
Monica M
08/14/23
"Great one-stop tracking solution!"
What do you like best about Voluum? It's our first time using an ad tracker for our search activity, and it provides us with detailed data and ...
Read more
AJ
A J
07/03/23
"Voluum is highly recommended"
What do you like best about Voluum? I have been using Voluum for the past year, handling 10 million events per month, and it's evident why they are ...
Read more
- See if Voluum fits your business
- Real pricing — no sales pressure
- A demo or quick answers, your call
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
What are the features of Voluum?
A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and…
Analytics (ROI Tracking) is a method of calculating the return on investment from a company's marketing expenditures. Return on marketing in…
Campaign management includes planning, execution, tracking, and analysis of direct marketing initiatives. These responsibilities include the…
The ability to link site engagements to metrics on who has interacted with your campaigns is conversion tracking. You can track conversions…
A real-time email marketing dashboard displays metrics. This allows individuals to track the effectiveness of an email marketing initiatives…
Voluum security and data handling
Key compliance certifications and security features for IT and security teams evaluating Voluum.
Certifications
Developer & data
Alternatives to Voluum
Voluum Support Options
Frequently Asked Questions About Voluum
Common questions buyers ask before choosing Voluum.
Voluum is a Marketing Analytics Software. Voluum offers Conversion Tracking, Campaign Management, Analytics (ROI Tracking), Dashboard and many more functionalities.
Buyers commonly note the following limitations of Voluum: New users may find it complex initially.; Customization options are somewhat limited.; Pricing may not be suitable for small businesses..
Some top alternatives to Voluum includes Affise, AffTrack, ClickInc, TrackingDesk and Trackdesk.
Voluum offers Subscription, Quotation Based pricing models
The starting price of Voluum is $69/Month when Billed Yearly
Ready to try it?
Get started with Voluum
Get connected with the team for a personalised demo.
About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].