ProfileVerifiedThis vendor has claimed and verified the listing.Information shown is kept up to date.
Scanova Review: Is It The Right Marketing Automation Software For Your Team?
Best for SMB teams · Mid-market · Enterprise
Free Trial Available
GDPR
SOC 2
ISO 27001Add to compare
Starts from 5 / user / month when Billed Monthly
Amazon
HP
CISCO
Westin
FujilfimTrusted by teams including Amazon
Integrates with
Google Analytics
Slack
HubSpot CRM
Google AdsOverview
Pricing
Features
Alternatives
Integrations
Customers
Media
Security & Compliance
Support
FAQ
Blogs
What is Scanova?
Scanova is a QR Code generation and management platform for marketing teams, retailers, event organizers, and enterprises who need trackable QR Codes for campaigns, product packaging, or signage. It is built around one idea: the successful scan, where each scan turns into a lead, sale, or action. With Scanova, you can create 26 QR Code categories, including Website, PDF, Location, and Restaurant Menu, and design them with custom logos, colors, and patterns, or generate a design with AI. Dynamic QR Codes stay editable after printing, so a changed link never means a reprint. Build landing pages block by block with a live preview across mobile, tablet, and desktop, or describe the page you want to Scanova's AI Studio and refine the draft it builds. Put multiple pages behind a single QR Code, and on Pro and above, track conversions past the scan, including pages viewed, links clicked, and scroll depth. Health Center shows every QR Code with an issue in one place, ranked by the traffic it's costing you. Capture leads through embedded forms, track every scan by location, time, and device, and connect with Google Analytics, Zapier, Slack, Canva, HubSpot, and ad platforms like Google Ads, Meta Pixel, and LinkedIn. Founded in 2014, Scanova is trusted by 10,000+ brands across 100+ countries. It is ISO/IEC 27001:2022 certified, SOC 2 compliant, and GDPR compliant. Separately: the sidebar shows Integrations at 0% and Pricing at 25% for this listing's score. Those live on other tabs I haven't seen the current fields for, so send those over when you get to them.
Pricing
Starts from 5 / user / month when Billed Monthly
Free Trial available
Best For
Suited for small teams, SMBs, and enterprise
Security & Compliance
SOC 2GDPRISO 27001Platform
Browser Based (Cloud)
Desktop only — no mobile app
Scanova Software Demo
Scanova was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.
Who should consider Scanova
- Use cases
- Retail and e-commerce marketing, Event management and ticketing, Product packaging and labeling
- Team types
- Marketing teams, Product managers
- Company size
- Small Business, Medium Business
- Workflow style
- Simple and streamlined
- Setup complexity
- Low
Why teams choose Scanova
Easy to generate and customize QR codes
Supports multiple pricing models including free trial and subscriptions
Suitable for a range of business sizes from small to large enterprises
Is Scanova right for you?
Best for simple, customizable QR code generation across varied business sizes.
Choose Scanova if
- You need an easy-to-use tool for creating and customizing QR codes quickly.
- Your business prefers flexible pricing options including free trials and subscriptions.
- You represent a small to medium business or marketing team requiring straightforward QR solutions.
Consider alternatives if
- You require advanced marketing automation or in-depth analytics and reporting features.
- Your organization depends on deep CRM or ERP integrations for campaign management.
Scanova pros and cons
- Scanova pros
Easy to generate and customize QR codes
Supports multiple pricing models including free trial and subscriptions
Suitable for a range of business sizes from small to large enterprises
- Scanova cons
Limited publicly available information on advanced features
Small number of user reviews limits insight into long-term reliability
Ready to try it?
Get started with Scanova
Start your free trial — no credit card required.
Still comparing?
See how it stacks up
Compare Scanova side-by-side with top Marketing Automation Software alternatives.
What is the pricing of Scanova?
Scanova Pricing Plans
Basic
5
/user/month
3 QR Codes
Unlimited Scans
15 QR Code Categories
No Ads
Custom-designed QR Codes
Show more +
Lite
15
/user/month
All Basic features
10 QR Codes
All 26 QR Code Categories
Basic Analytics (No time limit)
Multi-factor Authentication (MFA)
Show more +
Standard
50
/user/month
All Lite features
50 QR Codes
Advanced Analytics
Custom Dynamic URL Hash
Zapier Integration
Show more +
Pro
100
/user/month
All Standard features
500 QR Codes
5 Users & 1 Custom Domain
Exact GPS Location of Scans
Bulk Operations (batch size 100)
Show more +
Weighing your options?
Not sure if Scanova fits your budget?
Scanova reviews and ratings
Buyer sentiment
Users generally appreciate Scanova's ease of use and flexibility, though limited reviews make it difficult to assess advanced capabilities.
What buyers like
- Ease of use
- Flexible pricing options
- Broad applicability across business sizes
Common complaints
- Limited feature transparency
- Lack of detailed user feedback
Are you using Scanova?
- See if Scanova fits your business
- Real pricing — no sales pressure
- A demo or quick answers, your call
Step 1 of 4
How big is your team?
We tailor recommendations to companies your size.
What are the features of Scanova?
API integration is a feature that allows different software systems, platforms, or applications to seamlessly communicate with each other. I…
An app or software sends out alerts, which are actionable and content-rich push notifications. These alerts can be for various reasons, incl…
Analytics is a math-based field that aims to uncover patterns in marketing data to gain actionable knowledge that can be used in your market…
Analytics (ROI Tracking) is a method of calculating the return on investment from a company's marketing expenditures. Return on marketing in…
In Incident, you may automate your work flow process for new requests by using automatic routing. It instructs the system on when and where…
Customer relationship management (CRM) is a tool that allows to keep track of all of the company's relationships and interactions with its c…
Campaign management includes planning, execution, tracking, and analysis of direct marketing initiatives. These responsibilities include the…
Marketers frequently use demographic information such as age, gender, residency, or region and a variety of other predetermined attributes t…
A click map is a visual representation of where people click on your website. It allows you to watch user behavior on your page and see whic…
The ability to link site engagements to metrics on who has interacted with your campaigns is conversion tracking. You can track conversions…
To improve attraction, brands are turning to individualized branding tactics. Brands are putting more power in the hands of consumers than e…
Customization is a powerful feature offered by various software solutions that allows users to tailor the software according to their specif…
Forms management is a key feature that allows businesses to manage and organize their digital forms efficiently. It is a process used to cre…
Google remarketing, often known as retargeting, is a technique that allows Google Ads to track potential consumers as they navigate the inte…
Landing pages are single-page websites designed to promote or advertise a marketing or ad campaign. Visitors " land " on a landing page afte…
The lead management process is a series of activities in which businesses engage with leads and convert them into customers. It entails gath…
Publishing data cards and boosting sales through promotional efforts are part of list management. Processing orders, organizing approvals wi…
Connected Business's Multi-Location Accounting function helps businesses with many locations or branches to keep track of their financials p…
Multi-user support is a highly valuable feature that allows multiple users to access and use software simultaneously. This feature is partic…
An email template is a preformatted HTML email that you may use to make your unique email template by replacing the suggested content with y…
Real time analytics is a software feature that enables immediate data analysis and visualization as data is being generated. It provides bus…
A real-time dashboard is a software feature that provides users with live, up-to-date information on various performance indicators and metr…
Reporting provides complete visibility of the project and a clear grasp of what has to be done to the on-site personnel. The reporting proce…
Retargeting is a highly effective marketing technique used by businesses to reach potential customers who have previously shown interest in…
A self-service portal is a website or app that enables workers (or external clients for externally visible support providers) to help themse…
A signup form is a web page, popup, or modal where consumers enter the information needed to use the services offered by a website. The type…
Single sign-on (SSO) allows users to log in to various applications with a single set of credentials, making it safe and straightforward. It…
A chat survey is a method of gathering customer feedback to access their overall experience across channels such as the website, mobile apps…
The time tracking feature is primarily used by businesses that bill customers based on the time it takes to resolve a problem. Staff can qui…
Website visitor tracking is the practise of collecting, storing, and sharing information on visitors' activity on the internet by website ad…
Scanova security and data handling
Key compliance certifications and security features for IT and security teams evaluating Scanova.
Certifications
Alternatives to Scanova
Recommended
Streamline your marketing efforts ...
9.8
Excellent
Recommended
Turn data into dollars with CleverTap.
9.8
Excellent
Recommended
Boost your business with Moosend's ...
8.8
Very Good
Efficiency, compliance, and growth ...
Excellent
Scanova Integrations
Scanova Customers
Amazon
HP
CISCO
Westin
Fujilfim
Scanova Support Options
Frequently Asked Questions About Scanova
Common questions buyers ask before choosing Scanova.
Scanova is a Marketing Automation Software. Scanova offers Analytics, Campaign Management, Customization, Reporting, Self Service Portal and many more functionalities.
Scanova is a strong fit if: You need an easy-to-use tool for creating and customizing QR codes quickly.; Your business prefers flexible pricing options including free trials and subscriptions.. Consider alternatives if: You require advanced marketing automation or in-depth analytics and reporting features.; Your organization depends on deep CRM or ERP integrations for campaign management..
Buyers commonly note the following limitations of Scanova: Limited publicly available information on advanced features; Small number of user reviews limits insight into long-term reliability; No clear details on integration capabilities.
Some top alternatives to Scanova includes Outgrow, ActiveCampaign, CleverTap, Moosend and MyWifi Networks.
Scanova offers Free Trial, One-time license, Subscription pricing models
Yes, Scanova can integrate with Google Analytics, Slack, HubSpot CRM, Google Ads and many more.You can find more integration for Scanova here
The starting price of Scanova is 5/user/month when Billed Monthly
Free buyer scorecard
Evaluate Scanova with the marketing automation software buyer scorecard
A weighted marketing automation software scorecard to assess Scanova objectively and compare it against the alternatives.
- Weighted criteria you can edit
- Score vendors side-by-side
- Shareable with your buying committee
No file downloads on screen — we email it to you. One-click unsubscribe anytime.
Ready to try it?
Get started with Scanova
Start your free trial — no credit card required.
About the reviewer
Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].