9.1
SpotScore

Top 10 mParticle Alternatives 2026
Seamless data solutions for smarter marketing.
Trusted by 2M+ software buyers annually.
Main Features
- Audience Builder
- Behavior Tracking
- Data Cleansing
- Data Enrichment
Pricing
mParticle offers custom pricing plan
mParticle is a Customer Data Platform (CDP) platform. Teams looking for alternatives typically need better pricing flexibility, easier deployment, or a closer feature fit for their specific use case. Below you'll find 10 vetted Customer Data Platform (CDP) alternatives ranked by user rating, with filters to narrow by pricing, platform, and features — so you can find the right fit for 2026.
mParticle vs Top Alternatives at a Glance
Side-by-side comparison of pricing, user rating, and free trial availability to help you decide faster.
| Tool | Best For | Pricing | Rating | Free Option |
|---|---|---|---|---|
| Customer Data Platform (CDP) | Custom pricing | No reviews | ✗ No | |
| Customer Data Platform (CDP) | Custom pricing | 4.4 ★ | ✗ No | |
| Customer Data Platform (CDP) | Custom pricing | 4.8 ★ | ✗ No | |
| Customer Data Platform (CDP) | Custom pricing | 4.4 ★ | ✗ No | |
| Customer Data Platform (CDP) | $195 | 4.0 ★ | ✓ Yes | |
| Customer Data Platform (CDP) | Custom pricing | 4.0 ★ | ✗ No |
Showing 1-10 out of 10

List of the Top mParticle alternatives as of October 2026
Compare business software, products, and services to find the best solution for your business or organization. Use the filters on the left to drill down by category, pricing, features, market segment, user ratings, and more.
9.8
SpotScore

Zeotap
Connect, personalize, and excel in digital interactions.
Add to compare
What is Zeotap?
The Zeotap Customer Data Platform (CDP) is an application that enables businesses to deliver a rich, personalized online and mobile experience by uniting customer interactions across all channels of the digital world into a single, integrated view. It is a powerful and flexible SaaS platform ...
Read moreCommon Features
-
Multi-step Marketing
-
Audience Builder
-
Behavior Tracking
+ 7 more
Unique Features
-
360-degree Customer view
-
Hyper Targeting
Pricing
Zeotap offers custom pricing plan
9.8
SpotScore

Amperity
Empower your growth with Amperity's insights.
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What is Amperity?
Amperity, is a customer data platform that helps companies generate insights about their best customers and prospects in order to deliver faster growth. The predictive software combines powerful machine learning techniques with proprietary data sources and billions of disparate customer ...
Read moreCommon Features
-
Multi-step Marketing
-
Audience Builder
-
Behavior Tracking
+ 7 more
Unique Features
-
360-degree Customer view
-
Hyper Targeting
-
Landing Pages
Pricing
Amperity offers custom pricing plan
Spotsaas Buyer Intelligence
Own the software buyers are comparing here? See who's weighing you against rivals — and who's comparing your competitors while you're not in the running.
8.8
SpotScore

Tealium AudienceStream CDP
Uncover, Engage, Measure: Audience Intelligence Simplified.
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What is Tealium AudienceStream CDP?
AudienceStream is easy to setup, use and measure in a single dashboard view. It is a comprehensive and accurate ways to profile your audience, uncover previously unknown behavior in real time, create tailored segments based on actual engagement data and then re-engage these high value audiences ...
Read moreCommon Features
-
Audience Builder
-
Behavior Tracking
-
Data Enrichment
+ 4 more
Unique Features
No unique features
Pricing
Tealium AudienceStream CDP offers custom pricing plan
9.4
SpotScore

LeadBoxer
Unlock your customers' DNA for smarter sales.
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What is LeadBoxer?
LeadBoxer is a Customer Data Platform that builds customer DNA and combines it with people data in CRM to make sales team more efficient. Turn leads into customers, hot prospects into loyal repeat buyers, nurture database to reduce churn and increase lifetime value, bring marketing and sales ...
Read moreCommon Features
-
Multi-step Marketing
-
Audience Builder
-
Behavior Tracking
+ 6 more
Unique Features
-
360-degree Customer view
-
Hyper Targeting
-
Landing Pages
Pricing
Free Trial available
Starts from $195/Month
8.4
SpotScore

AgilOne
Data-driven insights for agile enterprises.
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What is AgilOne?
The AgilOne Customer Data Platform (CDP) is a data management and analytics platform that enables real-time business decisions based on actionable customer analytics. Through a cloud-based architecture, it can combine data from any source or device and provide the ability to continuously ...
Read moreCommon Features
-
Multi-step Marketing
-
Behavior Tracking
-
Identity Graph
+ 5 more
Unique Features
-
360-degree Customer view
-
Hyper Targeting
Pricing
AgilOne offers custom pricing plan
9.2
SpotScore

BlueConic
Unlock the power of customer data.
Add to compare
What is BlueConic?
BlueConic is a Customer Data Platform that helps companies improve digital marketing results. BlueConic enables organizations to connect, manage and activate customer data across channels. The CDP platform transforms customer data into actionable and shareable knowledge to drive the next ...
Read moreCommon Features
-
Multi-step Marketing
-
Audience Builder
-
Behavior Tracking
+ 4 more
Unique Features
-
360-degree Customer view
-
Hyper Targeting
Pricing
Free Trial available
BlueConic offers custom pricing plan
9.8
SpotScore

Segment
Transform data into personalized experiences.
Add to compare
What is Segment?
Segment is the Customer Data Platform that connects business customer data, automating data lakes and allowing businesses to send the most relevant message at the best time. Segment enables to collect data from various sources, including e-commerce platforms, loyalty programs, ad networks and ...
Read moreCommon Features
-
Audience Builder
-
Identity Graph
-
Data Enrichment
+ 3 more
Unique Features
-
360-degree Customer view
Pricing
Free Trial available
Starts from $120/Month, also offers free forever plan
8.8
SpotScore

ActionIQ
Transforming sales into smarter marketing decisions.
Add to compare
What is ActionIQ?
ActionIQ is a Customer Data Platform (CDP) that overcomes the limitations of traditional, siloed data-driven decisioning processes by combining CRM, DMP, and DSP capabilities into one easy-to-use platform for building or extending customer intelligence. ActionIQ automates sales function and ...
Read moreCommon Features
-
Multi-step Marketing
-
Audience Builder
-
Behavior Tracking
+ 3 more
Unique Features
-
360-degree Customer view
Pricing
ActionIQ offers custom pricing plan
8.6
SpotScore

Stratifyd
Uncover the power of your data.
Add to compare
What is Stratifyd?
Stratifyd, provides the insights that business needs to drive data-driven decisions at scale. Its product catalog features a powerful self-service platform that allows user to set up and manage business's data collection, modeling and campaign management processes from end-to-end -- including ...
Read moreCommon Features
-
Behavior Tracking
-
Data Enrichment
-
Data Orchestration
+ 3 more
Unique Features
-
360-degree Customer view
Pricing
Free Trial available
Stratifyd offers custom pricing plan
8.0
SpotScore

InsightXM
Maximize your customer insights and take action.
Add to compare
What is InsightXM?
InsightXM is a unified software solution that gives business customers the ability to access, manage and act on their customer data across their marketing, sales and service organizations. InsightXM provides marketers the ability to plan and execute personalized campaigns at scale; enables ...
Read moreCommon Features
-
Audience Builder
-
Behavior Tracking
-
Data Enrichment
+ 3 more
Unique Features
-
360-degree Customer view
Pricing
Starts from $400/Month
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
