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9.1

Spot Score

mParticle - Customer Data Platform (CDP)

mParticle Alternatives and Competitors

Seamless data solutions for smarter marketing.

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Main Features

  • Audience Builder
  • Behavior Tracking
  • Data Cleansing
  • Data Enrichment

Pricing

  • mParticle offers custom pricing plan

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List of the Top mParticle alternatives as of June 2025

Compare business software, products, and services to find the best solution for your business or organization. Use the filters on the left to drill down by category, pricing, features, market segment, user ratings, and more.

8.4

Spot Score

AgilOne - Customer Data Platform (CDP)

AgilOne

Data-driven insights for agile enterprises.

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Product Description

The AgilOne Customer Data Platform (CDP) is a data management and analytics platform that enables real-time business decisions based on actionable customer analytics. Through a cloud-based architecture, it can combine data from any source or device and provide the ability to continuously ...

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Common Features

  • Multi-step Marketing

  • Behavior Tracking

  • Identity Graph

+ 5 more

Unique Features

  • 360-degree Customer view

  • Hyper Targeting

Pricing

AgilOne offers custom pricing plan

7.7

Spot Score

Captain Metrics - Customer Data Platform (CDP)

Captain Metrics

Unlock your data's potential. Streamline your marketing.

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Product Description

Captain Metrics is a Marketing Data Platform that enables brands to extract actionable customer insights from their customer data sources in one place. It helps them make data driven decisions and easily build marketing automation workflows. Easily extract new business insights from ...

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Common Features

  • Multi-step Marketing

  • Audience Builder

  • Behavior Tracking

+ 3 more

Unique Features

  • 360-degree Customer view

  • Hyper Targeting

  • Landing Pages

Pricing

Captain Metrics offers custom pricing plan

7.7

Spot Score

Lexer - Customer Data Platform (CDP)

Lexer

Empowering retailers to exceed customer expectations.

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Product Description

Lexer's Customer Data Platform (CDP) for Retail enables retailers to gain deeper customer insight and improve engagement. With Lexer, marketers gain valuable augmented knowledge of clients, and then use it to construct experiences that drive sales. By using Lexer CDP, retailers can create ...

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Common Features

  • Audience Builder

  • Data Enrichment

  • Data Orchestration

+ 1 more

Unique Features

  • 360-degree Customer view

  • Hyper Targeting

Pricing

Lexer offers custom pricing plan

Meiro

Meiro

Unify your customer data for smarter marketing.

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Product Description

Meiro is a comprehensive Customer Data Platform that merges all customer and user-related data into one easy-to-use dashboard. With real-time cross-platform user/customer identification, this CDP allows businesses to create accurate target audiences and execute their marketing strategies ...

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Common Features

No common features

Unique Features

  • Customization

  • Seamless Integration

  • Content Management

+ 7 more

Pricing

Free Trial available, Try Now

Starts from $12.00/month when Billed Yearly

7.6

Spot Score

Acquia Marketing Cloud - Customer Data Platform (CDP)

Acquia Marketing Cloud

Unleash the power of personalization with Acquia.

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Product Description

Acquia Marketing Cloud is a digital experience platform that redefines how content, community and customer data are managed. Leveraging advanced machine learning technology, Acquia helps companies bring back the personal touch that was lost with siloed marketing. Create higher customer lifetime ...

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Common Features

  • Audience Builder

  • Data Orchestration

  • Data Source

Unique Features

  • Hyper Targeting

Pricing

Acquia Marketing Cloud offers custom pricing plan

7.2

Spot Score

BSI CDP - Customer Data Platform (CDP)

BSI CDP

Unify your data, elevate your customer experience.

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Product Description

BSI CDP is a Customer Data Platform designed to address data clutter with an industry-specific matrix for every system in your business. Our CDP not only gathers data from multiple sources but also offers presentable customer profiles in real-time – this is essential to ensure consistent ...

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Common Features

  • Data Enrichment

  • Data Source

  • GDPR Compliance

+ 1 more

Unique Features

  • 360-degree Customer view

  • Hyper Targeting

Pricing

BSI CDP offers custom pricing plan

7.1

Spot Score

Gravito CDP - Customer Data Platform (CDP)

Gravito CDP

Unlock the power of consumer consent.

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Product Description

Gravito CDP is a cutting-edge customer privacy data platform designed to empower consumers and enable companies to have instantaneous access to their consumer's consent solutions. The service consolidates consumer consent information and data gathered from different online sources, fusing it ...

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Common Features

  • Audience Builder

  • Behavior Tracking

  • Data Enrichment

+ 1 more

Unique Features

  • Hyper Targeting

Pricing

Gravito CDP offers custom pricing plan

7.0

Spot Score

euromessage CDP - Customer Data Platform (CDP)

euromessage CDP

Data-driven success at your fingertips.

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Product Description

euromessage CDP is an incredibly strong relational data platform that gives you the power to process customer data without any fuss. Easily collect, concentrate and balance the customer information sourced from your stores, call centers and mobile and web applications. euromessage ensures ...

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Common Features

  • Audience Builder

  • Identity Graph

  • Data Enrichment

Unique Features

  • 360-degree Customer view

Pricing

euromessage CDP offers custom pricing plan

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

Popular alternatives include AgilOne, Captain Metrics, Lexer, Meiro and euromessage CDP.

Key factors include Multi-step Marketing, Audience Builder, Behavior Tracking, Identity Graph, Data Enrichment and pricing.

Tools like Zeotap, Amperity, Segment, LeadBoxer and Blueshift are best for small businesses for Customer Data Platform (CDP).

This software is researched and edited by

Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].