8.6
Spot Score
Uncover the power of your data.
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Stratifyd offers custom pricing plan
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7.7
Spot Score
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Product Description
Captain Metrics is a Marketing Data Platform that enables brands to extract actionable customer insights from their customer data sources in one place. It helps them make data driven decisions and easily build marketing automation workflows. Easily extract new business insights from ...
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Behavior Tracking
360-degree Customer view
GDPR Compliance
Unique Features
Multi-step Marketing
Audience Builder
Identity Graph
+ 3 more
Pricing
Captain Metrics offers custom pricing plan
7.7
Spot Score
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Product Description
Lexer's Customer Data Platform (CDP) for Retail enables retailers to gain deeper customer insight and improve engagement. With Lexer, marketers gain valuable augmented knowledge of clients, and then use it to construct experiences that drive sales. By using Lexer CDP, retailers can create ...
Read moreCommon Features
360-degree Customer view
Data Enrichment
Data Orchestration
Unique Features
Audience Builder
Hyper Targeting
Email Marketing
Pricing
Lexer offers custom pricing plan
7.6
Spot Score
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Product Description
Acquia Marketing Cloud is a digital experience platform that redefines how content, community and customer data are managed. Leveraging advanced machine learning technology, Acquia helps companies bring back the personal touch that was lost with siloed marketing. Create higher customer lifetime ...
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Data Orchestration
Data Source
Unique Features
Audience Builder
Hyper Targeting
Pricing
Acquia Marketing Cloud offers custom pricing plan
7.5
Spot Score
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Product Description
Custimy.io is a must-have for B2C E-commerce business! This advanced Customer Data Platform will help to maximize CLV across your operations, by furnishing comprehensive and practical insights into customers and product dynamics. It is designed to be tremendously accessible – specifically ...
Read moreCommon Features
360-degree Customer view
Data Enrichment
GDPR Compliance
Unique Features
Audience Builder
Pricing
Custimy offers custom pricing plan
7.2
Spot Score
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Product Description
BSI CDP is a Customer Data Platform designed to address data clutter with an industry-specific matrix for every system in your business. Our CDP not only gathers data from multiple sources but also offers presentable customer profiles in real-time – this is essential to ensure consistent ...
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360-degree Customer view
Data Enrichment
Data Source
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Unique Features
Hyper Targeting
Pricing
BSI CDP offers custom pricing plan
7.1
Spot Score
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Product Description
Gravito CDP is a cutting-edge customer privacy data platform designed to empower consumers and enable companies to have instantaneous access to their consumer's consent solutions. The service consolidates consumer consent information and data gathered from different online sources, fusing it ...
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Behavior Tracking
Data Enrichment
Data Orchestration
Unique Features
Audience Builder
Hyper Targeting
Pricing
Gravito CDP offers custom pricing plan
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Popular alternatives include Captain Metrics, Lexer, Acquia Marketing Cloud, Custimy and Gravito CDP.
Key factors include Behavior Tracking, 360-degree Customer view, Data Enrichment, Data Orchestration, Data Source and pricing.
Tools like Zeotap, Amperity, Segment, LeadBoxer and Blueshift are best for small businesses for Customer Data Platform (CDP).
This software is researched and edited by
Rajat Gupta is the founder of Spotsaas, where he reviews and compares software tools that help businesses work smarter. Over the past two years, he has analyzed thousands of products across CRM, HR, AI, and finance — combining real-world research with a strong foundation in commerce and the CFA program. He's especially curious about AI, automation, and the future of work tech. Outside of SpotSaaS, you'll find him on a badminton court or tracking the stock market.
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
