9.5
SpotScore
Top 9 Matomo Alternatives 2026
Empowering you with accurate website insights.
Main Features
- Alert Notifications
- Campaign Management
- Conversion Tracking
- Event Tracking
Matomo is a Web Analytics Software platform with a user rating of 4.7★ based on 23 reviews. Teams looking for alternatives typically need better pricing flexibility, easier deployment, or a closer feature fit for their specific use case. Below you'll find 9 vetted Web Analytics Software alternatives ranked by user rating, with filters to narrow by pricing, platform, and features — so you can find the right fit for 2026.
Matomo vs Top Alternatives at a Glance
Side-by-side comparison of pricing, user rating, and free trial availability to help you shortlist faster.
| Tool | Best For | Pricing | Rating | Free Option |
|---|---|---|---|---|
| Matomo Current | Web Analytics Software | Free plan available | 4.7 ★ | ✓ Yes |
 SimilarWeb Pro | Web Analytics Software | Free plan available | 4.4 ★ | ✓ Yes |
 Google Analytics | Web Analytics Software | Free plan available | 4.6 ★ | ✓ Yes |
 Mixpanel | Web Analytics Software | $25 | 4.6 ★ | ✓ Yes |
 Piwik PRO | Web Analytics Software | Custom pricing | 4.7 ★ | ✗ No |
 umami | Web Analytics Software | — | No reviews | ✗ No |
Showing 1-9 out of 9
List of the Top Matomo alternatives as of August 2026
Compare business software, products, and services to find the best solution for your business or organization. Use the filters on the left to drill down by category, pricing, features, market segment, user ratings, and more.
8.2
SpotScore
SimilarWeb Pro
RECOMMENDED
Uncover your competitors' secrets and maximize your online presence.
Add to compare
What is SimilarWeb Pro?
The SimilarWeb Browser Extension gives access to all of the power of the SimilarWeb Analytics Platform. With this one-click add-on, user can: View traffic, rank & market share trends by market across the web or within a specific domain; Track social media efforts; Find out which sites are ...
Read moreCommon Features
-
Multiple Site Management
-
Report Generation
-
Time on site Tracking
+ 2 more
Unique Features
No unique features
Pricing
SimilarWeb Pro offers custom pricing plan
9.8
SpotScore
Google Analytics
Unlock the power of website analytics.
Add to compare
What is Google Analytics?
Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their customers, market trends, and overall website performance. This product has a comprehensive amount of ...
Read moreCommon Features
-
Alert Notifications
-
Multiple Site Management
-
Report Generation
+ 7 more
Unique Features
-
Push Notifications
-
Funnel Analysis
Pricing
Google Analytics offers custom pricing plan
9.2
SpotScore
Mixpanel
Unleash the power of customer data.
Add to compare
What is Mixpanel?
Mixpanel is a full-featured, free web analytics software with a beautiful, responsive interface. The Mixpanel platform helps users to learn how customers discover, use, and engage with the product or service by gathering user data and generating analytics reports. With free Mixpanel accounts, ...
Read moreCommon Features
-
Alert Notifications
-
Multiple Site Management
-
Report Generation
+ 6 more
Unique Features
No unique features
Pricing
Starts from $25/Month, also offers free forever plan
Spotsaas Buyer Intelligence
Own the software buyers are comparing here? See who's weighing you against rivals — and who's comparing your competitors while you're not in the running.
8.6
SpotScore
Piwik PRO
Tracking insights for optimal performance.
Add to compare
What is Piwik PRO?
Piwik is a web analytics software used by millions of websites and people around the world. Piwik combines real-time analytics with user behavior tracking and campaign tracking features. It provides in-depth site reports, actionable business insights, user engagement correlations and advanced ...
Read moreCommon Features
-
Alert Notifications
-
Multiple Site Management
-
Report Generation
+ 8 more
Unique Features
-
Revenue Tracking
-
Retention Tracking
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Cohort Analysis
+ 2 more
Pricing
Piwik PRO offers custom pricing plan
8.0
SpotScore
umami
Uncover the secrets behind your website's success.
Add to compare
What is umami?
umami helps web designers and web developers track and hone in on what elements of their website elicits different degrees of response from their visitors. umami is a web analytics software that gives the behavioral data necessary to find out exactly which factors are attracting or turning-off ...
Read moreCommon Features
-
Alert Notifications
-
Multiple Site Management
-
Time on site Tracking
+ 3 more
Unique Features
No unique features
8.7
SpotScore
Plausible Analytics
Transforming data into growth.
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What is Plausible Analytics?
Plausible comes with all the core features a user can expect from a solid web analytics app, but what makes it special is the focus on providing the with customer insights - helping user grow their business faster by making smart data-driven decisions. Instead of focusing on reporting only raw ...
Read moreCommon Features
-
Alert Notifications
-
Multiple Site Management
-
Report Generation
+ 6 more
Unique Features
No unique features
Pricing
Free Trial available, Try Now
Starts from $5/Month when Billed Yearly
7.9
SpotScore
Makko
Maximize your online business's potential with Makko.
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What is Makko?
Makko is web analytics software that works alongside Google Analytics to help businesses measure and optimize their online performance. It goes beyond basic visitor logging to track keywords and analyze engagement, and helps identify who the most valuable customers are, how they arrived, and ...
Read moreCommon Features
-
Alert Notifications
-
Report Generation
-
Time on site Tracking
+ 4 more
Unique Features
No unique features
8.0
SpotScore
Metrimo
Unlock the hidden potential of your website's data.
Add to compare
What is Metrimo?
Experience the power of Metrimo – a cutting-edge web analytics tool that guarantees user privacy. Complying with GDPR, CCPA, and PECR regulations, Metrimo enables you to effortlessly track and measure website data in real-time. With an intuitive and user-friendly interface, this software ...
Read moreCommon Features
-
Alert Notifications
-
Report Generation
-
Time on site Tracking
+ 4 more
Unique Features
No unique features
Pricing
Starts from $12.90/Month
8.4
SpotScore
Trackboxx
Empowering web analytics to drive online success.
Add to compare
What is Trackboxx?
Trackboxx is a complete web analytics software package that analyses website's traffic, showing where the visitors are coming from, how long they stay and which pages they visit. The live interactive reports make it easy to monitor how the site is being used and what needs improving. Trackboxx ...
Read moreCommon Features
-
Alert Notifications
-
Multiple Site Management
-
Report Generation
+ 7 more
Unique Features
No unique features
Pricing
Free Trial available, Try Now
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
