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12 Best Free Smartlook Alternatives in 2026

Explore 12 alternatives to Smartlook — vetted by our editors with real user reviews, pricing, and feature comparisons.

Best free Smartlook alternatives: a side-by-side view

Quick answer

If you only check three Smartlook alternatives, make them FullStory, UserExperior and UXCam. FullStory leads with a SpotScore of 9.6 and a 4.4★ rating. See how all 12 compare on score, rating, and price below.

Finding a strong Smartlook alternative is mostly about knowing which tools deliver. These 12 heat map software free alternatives do, ranked by SpotScore, which combines real-user satisfaction with market presence, plus star ratings and pricing. We vet each one. Skim the table, then read the breakdowns below.

ProductSpotScoreRatingPricingBest for
FullStoryTrack every move, understand your users.9.6★★★★ 4.4(276)FreeFree Trial · Freemium · Quotation Basedteams of all sizes
UserExperiorCollaborate. Innovate. Revolutionize.8.6Not yet ratedFreeFree Trial · Subscriptionteams of all sizes
UXCamTransforming photos into stunning artwork made easy.8.5★★★★★ 4.8(170)FreeFree Trial · Freemium · Quotation Basedteams of all sizes
PinPutSimplifying feedback collection for seamless user experience.8.2Not yet ratedFreeFree Trial · Subscription · Quotation Basedteams of all sizes
UserXEmpower your business with unified UX analytics.8Not yet ratedFreefrom $299/moteams of all sizes
VWO InsightsUncover user behavior, optimize your strategy with VWO Insights.8.6Not yet ratedFreeFree Trial · Subscriptionteams of all sizes
HotjarUnlocking user behavior for website success.9.6★★★★ 4.1(359)FreeFreemium · Subscriptionteams of all sizes
Crazy EggUnlock the power of user insights.9.4★★★★ 4.36(136)FreeFree Trial · Quotation Basedteams of all sizes
PlerdyTrack, Analyze, Optimize your mobile app's performance.9.3★★★★★ 4.6(164)FreeFree Trial · Freemium · Subscription · Quotation Basedsmall & mid-size businesses
MouseflowUncover insights, optimize your site.8.9★★★★★ 4.6(334)FreeFree Trial · Freemium · Subscription · Quotation Basedteams of all sizes
Lucky OrangeTrack user behavior for better insights.8.8★★★★ 4.3(107)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
InspectletSee your website through your visitors' eyes.8.5★★★★ 4(47)FreeFreemium · Subscription · Quotation Basedteams of all sizes

9.6

SpotScore

FullStory - Heat Map Software

FullStory

Track every move, understand your users.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is FullStory?

The FullStory Chrome Extension lets you see every click, scroll, and keystroke your visitors make on your site, allowing you to review every step of their journey. You'll find insights about what they do on each page where FullStory is installed, so you can review exactly why a customer may ...

Read more about FullStory
Free TrialTry Free →·

FullStory offers custom pricing plan

8.6

SpotScore

UserExperior - UX Software

UserExperior

Collaborate. Innovate. Revolutionize.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is UserExperior?

UserExperior is a transformative UX software collaboration platform. It enables users to create and share designs, manage their team's UX workflow, communicate instantly via messaging and chat, take advantage of powerful data analytics, and more. The result is an environment where teams can ...

Read more about UserExperior
Free TrialTry Free →

8.5

SpotScore

UXCam - UX Software

UXCam

Transforming photos into stunning artwork made easy.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is UXCam?

UXCam is a photo editor app for the iPhone that lets the user take photos, and then apply different effects such as oil paint, water color, crayon or pencil sketch by simply swiping their fingers across the screen. If photo is of an object, user can turn it into a drawing with any of ...

Read more about UXCam
Free TrialTry Free →·

UXCam offers custom pricing plan

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Reach in-market buyersRank above rivals2M+ buyers a year

8.2

SpotScore

PinPut - UX Software

PinPut

Simplifying feedback collection for seamless user experience.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is PinPut?

PinPut, an easy-to-use UX software for iPhone, helps to collect user feedback in one click. Anyone an start a project, add questions and answers, send the form to the participants by push notification or email, and collect results. PinPut is compatible with any device. User can use it on any ...

Read more about PinPut
Free TrialTry Free →·

PinPut offers custom pricing plan

8.0

SpotScore

UserX - UX Software

UserX

Empower your business with unified UX analytics.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is UserX?

UserX is a UX analytics platform used by product teams at software businesses to consolidate disparate UX metrics—session recordings, heatmaps, user feedback—into a single unified view instead of toggling between separate tools. It targets the pain point of siloed UX data that makes it ...

Read more about UserX
Free TrialTry Free →·

UserX offers custom pricing plan

8.6

SpotScore

VWO Insights - Heat Map Software

VWO Insights

RECOMMENDED

Uncover user behavior, optimize your strategy with VWO Insights.

Best for: SMB teams · Mid-market · Enterprise

GDPR

Add to compare

What is VWO Insights?

The VWO Heat Map for mobile app enhances user experience by providing visual capture of the interest on any piece of content at a given time.   With easy access to insights, marketers can now get to know more about their audience and know how to better communicate on how they can meet their ...

Read more about VWO Insights
Free TrialTry Free →·

Starts from $169/Month

9.6

SpotScore

Hotjar - Heat Map Software

Hotjar

Unlocking user behavior for website success.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Hotjar?

The Hotjar Heatmap Tool helps you to significantly understand and improve the experience of your users on your website. By allowing you to see exactly where they spend their time, click and scroll in real-time, you can easily understand what is working well and what needs improvement. When ...

Read more about Hotjar

Starts from $39/Month, also offers free forever plan

9.4

SpotScore

Crazy Egg - Heat Map Software

Crazy Egg

Unlock the power of user insights.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Crazy Egg?

With Crazy Egg, you can measure the customer experience of any web page in minutes—and then make it far better. You'll pinpoint which of your web pages work and don't work; find out how users are behaving online; and then use that information to optimize your site with design tweaks or content ...

Read more about Crazy Egg
Free Trial·

Crazy Egg offers custom pricing plan

9.3

SpotScore

Plerdy - Heat Map Software

Plerdy

Track, Analyze, Optimize your mobile app's performance.

Best for: SMB teams · Mid-market

GDPR
Start Free Trial

Add to compare

What is Plerdy?

Plerdy has a universal mobile SDK that syncs with its Heat Map—a social media navigation and tracking platform for mobile apps. The Heat Map records where people click, which parts of the app they use, and how long they stay at each page. Users can see all of this data in the interface, along ...

Read more about Plerdy
Free TrialTry Free →·

Starts from $23/Month when Billed Yearly, also offers free forever plan

8.9

SpotScore

Mouseflow - Heat Map Software

Mouseflow

Uncover insights, optimize your site.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Mouseflow?

The MouseFlow plugin records user behavior and displays heat maps that show areas of interest on your site. It is ideal for optimizing your information architecture and deciding on the placement of key features on your site. With a heat map, you can see which page is getting the most attention, ...

Read more about Mouseflow
Free Trial·

Starts from $24/Month when Billed Yearly, also offers free forever plan

8.8

SpotScore

Lucky Orange - Heat Map Software

Lucky Orange

Track user behavior for better insights.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Lucky Orange?

Lucky Orange is a website heatmap and session recording tool used by UX researchers, conversion rate optimizers, and marketing teams who need to understand how visitors navigate and interact with their site. It captures click heatmaps, scroll depth maps, and individual session recordings so ...

Read more about Lucky Orange
Free TrialTry Free →·

Starts from $9/Month when Billed Yearly

8.5

SpotScore

Inspectlet - Heat Map Software

Inspectlet

See your website through your visitors' eyes.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Inspectlet?

Inspectlet is a heatmap software solution that captures your visitor behavior online and generates an easy to understand visual analytics report within minutes. It uses JavaScript to record visitors' actions, like mouse clicks, keyboard presses, scrolls and form submits, and these videos are ...

Read more about Inspectlet

Starts from $33/Month when Billed Yearly, also offers free forever plan

What makes each Smartlook alternative worth considering

FullStory9.6Best for teams of all sizes

Provides detailed analytics and metrics for understanding user behavior effectively.

Watch for: May require some time to explore the full range of features, which can be overwhelming for new users without adequate support.

UserExperior8.6Best for teams of all sizes

Team collaboration

Watch for: May require training for new users

UXCam8.5Best for teams of all sizes

Provides valuable insights into user behavior with features like session recordings and funnels.

Watch for: Limited selection of additional apps and connectors in the Marketplace for advanced functionalities.

PinPut8.2Best for teams of all sizes

One-click feedback collection

Watch for: Limited question types

UserX8Best for teams of all sizes

Comprehensive UX metrics

Watch for: Complex setup process

VWO Insights8.6Best for teams of all sizes

Efficient data gathering through surveys, session recordings, heatmaps, and funnels, aiding in building better products.

Watch for: Interface complexity can be overwhelming, especially for new users without proper guidance.

Hotjar9.6Best for teams of all sizes

Provides valuable insights into user behavior, enhancing website optimization.

Watch for: Some limitations in integration options with other tools.

Crazy Egg9.4Best for teams of all sizes

Provides valuable insights through heat maps and user behavior analysis, aiding in optimization efforts.

Watch for: Setup and customization of snapshots may be complex for users, especially with advanced tracking requirements.

Plerdy9.3Best for small & mid-size businesses

Features for website optimization and conversion growth, including heatmaps and SEO tools.

Watch for: Initially complicated due to extensive features, might require time to learn and understand fully.

Mouseflow8.9Best for teams of all sizes

Provides valuable insights for business with easy-to-use and fast reporting.

Watch for: Richness of features may be overwhelming for newcomers without sufficient support.

Lucky Orange8.8Best for teams of all sizes

Provides valuable insights through heatmaps, user engagement visualizations, and real-time tracking.

Watch for: Limited Marketplace options for additional apps and integrations.

Inspectlet8.5Best for teams of all sizes

Provides detailed analysis and monitoring features such as session recordings, heatmaps, and trend tracking, enabling users to gain insights into user behavior.

Watch for: Some users find the pricing relatively high, especially for start-up companies, and suggest more flexible pricing options.

Why teams look for a Smartlook alternative

The case for a Smartlook alternative often starts with gaps like these:

  • Lack of advanced features usage by all users may lead to underutilization of certain functionalities.
  • Some users find the Marketplace options limited, impacting the availability of additional apps and connectors for enhanced functionality.

The buyer's checklist for a Smartlook alternative

The 12 heat map software free alternatives compare like this on the specifics: 12 offer a free tier; paid plans run $299, with UserX the cheapest entry point; and UXCam is the highest rated at 4.8 across 170 reviews.

How we sort these tools.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

The top-rated alternatives to Smartlook are UXCam (4.8★), Plerdy (4.6★), Mouseflow (4.6★). Compare all 12 alternatives side-by-side above.

When evaluating alternatives to Smartlook, prioritize: Team Sharing, GDPR Compliance, Form Testing, JavaScript Error Detection, Custom Targeting, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

Smartlook starts from $39 /Month. Many alternatives offer similar functionality at different price points — some with free tiers, others with more flexible per-seat pricing. Use the filters above to narrow by budget.

Migration difficulty depends on how deeply Smartlook is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend shortlisting 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

How to find your ideal Smartlook alternative

  • On a budget / just exploring: start with a free tier — FullStory, UserExperior and UXCam let you evaluate without paying upfront.
  • If real-user ratings matter most: UXCam has the strongest star rating (4.8★) among the options with verified reviews.
  • Want the safest pick: FullStory has the highest Spotsaas Score (9.6) in this list — a strong default if you're unsure.

Moving your team off Smartlook

Easing off Smartlook works best when you test before you commit. Export your data, confirm the new tool reads it, and verify your essential features. Pilot the change with a free trial, then roll out fully, keeping Smartlook as a fallback until migration ends.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].