Is there a free alternative to Leanplum?

Yes — Kochava, AT Internet, Countly offer free tiers or trials suitable for small teams and individuals.

Last updated: July 21, 2026

12 Free Leanplum Alternatives Ranked by Real Users (2026)

Q: What are the best alternatives to Leanplum?

The top-rated alternatives to Leanplum are Appfigures, Google Analytics, CleverTap. Compare all 12 alternatives at https://www.spotsaas.com/list/leanplum-free-alternative.

Explore 12 alternatives to Leanplum — vetted by our editors with real user reviews, pricing, and feature comparisons.

Top free Leanplum alternatives, compared at a glance

Quick answer

The Leanplum alternatives buyers shortlist most are Kochava, AT Internet and Countly. Kochava ranks first with a SpotScore of 9.1 and a 4★ rating. Compare all 12 on score, rating, and pricing below.

Finding a strong Leanplum alternative is mostly about knowing which tools deliver. These 12 mobile analytics software free alternatives do, ranked by SpotScore, which combines real-user satisfaction with market presence, plus star ratings and pricing. We vet each one. Skim the table, then read the breakdowns below.

Product	SpotScore	Rating	Pricing	Best for
KochavaEmpowering data-driven marketing strategies.	9.1	★★★★☆ 4(152)	Freefrom $100/mo	teams of all sizes
AT InternetUnlock the power of mobile data.	8.9	★★★★☆ 4.2(22)	Freefrom $399.41/mo	teams of all sizes
CountlyReal-time insights for smarter business decisions.	8.9	★★★★☆ 4(18)	FreeFree Trial · Freemium · Subscription	teams of all sizes
CleverTapTurn data into dollars with CleverTap.	9.8	★★★★★ 4.5(296)	FreeFree Trial · Subscription · Quotation Based	teams of all sizes
Google AnalyticsUnlock the power of website analytics.	9.8	★★★★★ 4.6(2517)	FreeFreemium · Quotation Based	teams of all sizes
SmartlookUncover customer insights to maximize your potential.	9.8	★★★★★ 4.5(280)	FreeFree Trial · Freemium · Subscription · Quotation Based	teams of all sizes
AmplitudeEmpowering mobile apps with data-driven decisions.	9.6	★★★★★ 4.5(866)	FreeFreemium · Quotation Based	teams of all sizes
AppsFlyerTrack, analyze, and engage with your app users effortlessly.	9.5	★★★★☆ 4.4(351)	FreeFreemium · Subscription · Quotation Based	teams of all sizes
IndicativeMaximize your digital insights with Indicative.	8.9	★★★★☆ 4.3(140)	FreeFree Trial · Freemium · Subscription · Quotation Based	teams of all sizes
QonversionUnlock the power of mobile analytics.	8.3	Not yet rated	FreeFreemium · Subscription	teams of all sizes
AppfiguresPowerful data analytics for app success.	8.2	★★★★★ 4.7(6)	FreeFree Trial · Subscription	teams of all sizes
SmartechBoost sales and customer service with Smartech's automation.	8.2	★★★★★ 4.5(20)	FreeFree Trial · Freemium · Subscription	small & mid-size businesses

9.1

SpotScore

Kochava

Empowering data-driven marketing strategies.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.0

152 verified reviews

Add to compare

What is Kochava?

Kochava is an advanced unified platform delivering data-driven insights through connected devices. Easily monitor user retention & LTV, create dynamic audience segments, and receive push notifications. Marketers and SMBs have the tools to measure the performance of campaigns with mobile app ...

AT Internet

Unlock the power of mobile data.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.2

22 verified reviews

Add to compare

What is AT Internet?

AT Internet's Mobile Analytics Software enables individuals to measure, understand, and act on mobile data. Anytime & anywhere. The platform is built to capture the powerful combination of web insight and location intelligence. As a leader in mobile analytics, we help businesses get more value ...

Countly

Real-time insights for smarter business decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.0

18 verified reviews

Add to compare

What is Countly?

Countly is a open source mobile analytics software. Its features are analytical, operational, reporting and development integrated into one platform. Countly provides actionable insights to drive business decisions effectively by collecting data from smartphones, tablets, apps and console games ...

CleverTap

Turn data into dollars with CleverTap.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.5

296 verified reviews

Add to compare

What is CleverTap?

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows user to view over 15 different reports including session details, retention ...

Google Analytics

Unlock the power of website analytics.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

4.6

2517 verified reviews

Add to compare

What is Google Analytics?

Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their customers, market trends, and overall website performance. This product has a comprehensive amount of ...

Smartlook

Uncover customer insights to maximize your potential.

Best for: SMB teams · Mid-market · Enterprise

GDPR

Start Free Trial

4.5

280 verified reviews

Add to compare

What is Smartlook?

Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. It records user sessions, tracks custom events, and segments recordings by user attributes so teams can ...

Amplitude

Empowering mobile apps with data-driven decisions.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

4.5

866 verified reviews

Add to compare

What is Amplitude?

Amplitude is the mobile analytics software that gives user real-time, comprehensive data on their mobile app's performance. Amplitude helps mobile app teams make decisions based on fact rather than opinion with qualitative and quantitative insights to improve retention, monetization, engagement ...

AppsFlyer

Track, analyze, and engage with your app users effortlessly.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

4.4

351 verified reviews

Add to compare

Watch Demo

What is AppsFlyer?

AppsFlyer is a unified marketing measurement and analytics platform designed to help performance marketers, creative teams, agencies, and brands make smarter, faster decisions based on accurate, real-time data. It offers a robust suite of features including mobile attribution, audience ...

Indicative

Maximize your digital insights with Indicative.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.3

140 verified reviews

Add to compare

What is Indicative?

Indicative is a Software as a Service (SaaS) solution for web analytics that measures and analyzes the user behavior on websites and mobile apps. The company's core product features: website visitor traffic, heatmaps, keyword ranking, backlink analysis, search engine indexing, SEO analytics, ...

Qonversion

Unlock the power of mobile analytics.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Qonversion?

Qonversion is a mobile analytics platform that brings web visitors' behavior on smartphones and tablets into view. It's an all-in-one tool for collecting, processing, and analyzing mobile website data. This comprehensive suite of features is specially designed to provide easy-to-digest ...

Appfigures

Powerful data analytics for app success.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.7

6 verified reviews

Add to compare

What is Appfigures?

Appfigures syncs with iTunes Connect, Google Play Developer Console, and Amazon Developer accounts to collect and analyze iOS, Android, and Amazon app store data. It updates daily with live metrics and provides a consolidated view of analytics and revenue insights across app stores.

Smartech

Boost sales and customer service with Smartech's automation.

Best for: SMB teams · Mid-market

Start Free Trial

4.5

20 verified reviews

Add to compare

What is Smartech?

Smartech is a leading marketing automation provider. It provides a comprehensive set of software applications for sales, marketing, and customer service. The software is easy to use, helping businesses from start-ups to global enterprises be smarter about using their data and increasing revenue ...

Why these Leanplum alternatives stand out

Kochava9.1Best for teams of all sizes

Provides data insights through custom segments and analytics.

Watch for: The richness of features may be intimidating for newcomers without proper support.

AT Internet8.9Best for teams of all sizes

Provides accurate data flow and problem-solving skills are commendable.

Watch for: Complex and confusing interface for navigation and usage.

Countly8.9Best for teams of all sizes

Offers open-source client and server code, providing transparency and customization options.

Watch for: Limited community edition features, restricting access to certain functionalities for free users.

CleverTap9.8Best for teams of all sizes

Campaign setup is straightforward, with clear analytics and reports.

Watch for: Limited marketplace for additional apps and connectors, restricting advanced functionality.

Google Analytics9.8Best for teams of all sizes

Provides detailed reports on website performance and user behavior.

Watch for: Steep learning curve for beginners due to the complexity of features and vast amount of data available.

Smartlook9.8Best for teams of all sizes

Easy to install and configure, providing quick setup and usability for users.

Watch for: Lack of advanced features usage by all users may lead to underutilization of certain functionalities.

Amplitude9.6Best for teams of all sizes

User-friendly interface that is easy to navigate, making it accessible to all users.

Watch for: Some users find the richness of features and customizations complex, especially for newcomers without proper support.

AppsFlyer9.5Best for teams of all sizes

Efficient integration with various platforms, comfortable dashboards, customization, and time-saving custom dashboards for easy report generation.

Watch for: Some users find the platform's richness of features and customizations intimidating, especially for newcomers without proper guidance.

Indicative8.9Best for teams of all sizes

Simple drag-and-drop SQL tool for analysis of user segments and funnels without coding.

Watch for: Falls short compared to other tools like Amplitude in certain aspects.

Qonversion8.3Best for teams of all sizes

Comprehensive mobile data analysis

Watch for: Limited to mobile websites

Appfigures8.2Best for teams of all sizes

Easy app store data collection

Watch for: Limited features in free version

Smartech8.2Best for small & mid-size businesses

Improves email deliverability and open rates with effective inbox placement and bulk email handling.

Watch for: Some features, like drag-and-drop functionality and automation workflows, need better optimization for ease of use.

Why teams look for a Leanplum alternative

The reasons to look beyond Leanplum are usually practical ones like these:

Limited customization options and template flexibility can restrict branding alignment.
A/B testing limited to 2 variants per test may impact testing velocity.
Native reporting tool may be unintuitive and inaccurate, requiring data export for advanced analysis.
Web-based version usability issues, learning curve, and occasional crashes.

What a good Leanplum alternative should have

How the 12 mobile analytics software free alternatives compare, plainly: 12 offer a free tier; paid plans run $100–$399.41, with Kochava the cheapest entry point; and Appfigures is the highest rated at 4.7★ across 6 reviews.

Our ranking criteria.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

What are the best alternatives to Leanplum?

The top-rated alternatives to Leanplum are Appfigures (4.7★), Google Analytics (4.6★), CleverTap (4.5★). Compare all 12 alternatives side-by-side above.

What features should I look for in a Mobile Analytics Software alternative?

When evaluating alternatives to Leanplum, prioritize: Event Tracking, Push Notifications, Revenue Tracking, Retention Tracking, Cohort Analysis, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

How difficult is it to migrate from Leanplum to an alternative?

Migration difficulty depends on how deeply Leanplum is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend shortlisting 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

Which Leanplum alternative should make your shortlist?

On a budget / just exploring: start with a free tier — Kochava, AT Internet and Countly let you evaluate without paying upfront.
If real-user ratings matter most: Appfigures has the strongest star rating (4.7★) among the options with verified reviews.
Want the safest pick: Kochava has the highest Spotsaas Score (9.1) in this list — a strong default if you're unsure.

How to leave Leanplum behind

Switching away from Leanplum is safest in stages. Export your data, verify the new tool can import it, and confirm the features you depend on. Run a pilot first, then migrate fully, keeping Leanplum running until you've validated the fit. Free trials above help.

Compare top products

Countly

Appfigures

Countly

Google Analytics

CleverTap