NEWJoin 2M+ software buyers|Get Weekly Insights, Trends & Expert PicksSubscribe free →

Spotsaas logo
Last updated:

Best Hotjar Alternatives for Android — 12 Compared in 2026

Explore 12 alternatives to Hotjar — vetted by our editors with real user reviews, pricing, and feature comparisons.

Hotjar alternatives compared: the 12 top picks

Quick answer

The standout heat map software alternatives to Hotjar are Smartlook, Mixpanel and VWO Insights. Smartlook comes first with a SpotScore of 9.8 and 4.79★ from reviewers. Compare all 12 on score, rating, and pricing below.

Switching away from Hotjar is easier when you know which tools actually deliver. These 12 heat map software alternatives earned their spots on SpotScore (verified user satisfaction plus market presence), star ratings, and pricing. Our editors vet each one. The table gives you the quick comparison; the sections below give you the why.

ProductSpotScoreRatingPricingBest for
SmartlookUncover customer insights to maximize your potential.9.8★★★★★ 4.79(280)Freefrom $39/moteams of all sizes
MixpanelUnleash the power of customer data.9.2★★★★★ 4.58(1134)Freefrom $25/moteams of all sizes
VWO InsightsUncover user behavior, optimize your strategy with VWO Insights.8.6★★★★ 4.16(51)FreeFree Trial · Subscriptionteams of all sizes
VWO FullStackUnlock the power of A/B testing effortlessly.8.3Not yet ratedQuotation Basedmid-size & enterprise teams
FullStoryTrack every move, understand your users.9.6★★★★★ 4.66(276)FreeFree Trial · Freemium · Quotation Basedteams of all sizes
Crazy EggUnlock the power of user insights.9.4★★★★ 4.43(136)FreeFree Trial · Quotation Basedteams of all sizes
PlerdyTrack, Analyze, Optimize your mobile app's performance.9.3★★★★★ 4.95(164)FreeFree Trial · Freemium · Subscription · Quotation Basedsmall & mid-size businesses
MouseflowUncover insights, optimize your site.8.9★★★★★ 4.89(334)FreeFree Trial · Freemium · Subscription · Quotation Basedteams of all sizes
Lucky OrangeTrack user behavior for better insights.8.8★★★★★ 4.75(107)FreeFree Trial · Subscription · Quotation Basedteams of all sizes
InspectletSee your website through your visitors' eyes.8.5★★★★ 4.16(47)FreeFreemium · Subscription · Quotation Basedteams of all sizes
LiveSessionImprove your game with real-time data.8.3★★★★★ 4.67(27)FreeFree Trial · Subscriptionsmall & mid-size businesses
Cux.ioUncover user behaviors to optimize your site.8.2★★★★★ 4.92(48)FreeFree Trial · Subscriptionsmall & mid-size businesses

9.8

SpotScore

Smartlook - Heat Map Software

Smartlook

Uncover customer insights to maximize your potential.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Smartlook?

Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. It records user sessions, tracks custom events, and segments recordings by user attributes so teams can ...

Read more about Smartlook
Free TrialTry Free →·

Smartlook offers custom pricing plan

9.2

SpotScore

Mixpanel - Web Analytics Software

Mixpanel

Unleash the power of customer data.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Mixpanel?

Mixpanel is a full-featured, free web analytics software with a beautiful, responsive interface. The Mixpanel platform helps users to learn how customers discover, use, and engage with the product or service by gathering user data and generating analytics reports. With free Mixpanel accounts, ...

Read more about Mixpanel

Mixpanel offers custom pricing plan

8.6

SpotScore

VWO Insights - Heat Map Software

VWO Insights

RECOMMENDED

Uncover user behavior, optimize your strategy with VWO Insights.

Best for: SMB teams · Mid-market · Enterprise

GDPR

Add to compare

What is VWO Insights?

The VWO Heat Map for mobile app enhances user experience by providing visual capture of the interest on any piece of content at a given time.   With easy access to insights, marketers can now get to know more about their audience and know how to better communicate on how they can meet their ...

Read more about VWO Insights
Free TrialTry Free →·

Starts from $169/Month

8.3

SpotScore

VWO FullStack - AB Testing Software

VWO FullStack

RECOMMENDED

Unlock the power of A/B testing effortlessly.

Best for: Mid-market · Enterprise

Add to compare

What is VWO FullStack?

The VWO Fullstack is a AB testing suite on the market that seamlessly integrates with current web development tools. The simple API means that user can be up and running in minutes! Whether a budding web developer or product manager of an established site, thus platform gives everyone access to ...

Read more about VWO FullStack

VWO FullStack offers custom pricing plan

Spotsaas Ads

Want your product up here? Put it in front of buyers the moment they're comparing your category.

Reach in-market buyersRank above rivals2M+ buyers a year

9.6

SpotScore

FullStory - Heat Map Software

FullStory

Track every move, understand your users.

Best for: SMB teams · Mid-market · Enterprise

GDPR
Start Free Trial

Add to compare

What is FullStory?

The FullStory Chrome Extension lets you see every click, scroll, and keystroke your visitors make on your site, allowing you to review every step of their journey. You'll find insights about what they do on each page where FullStory is installed, so you can review exactly why a customer may ...

Read more about FullStory
Free TrialTry Free →·

FullStory offers custom pricing plan

9.4

SpotScore

Crazy Egg - Heat Map Software

Crazy Egg

Unlock the power of user insights.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Crazy Egg?

With Crazy Egg, you can measure the customer experience of any web page in minutes—and then make it far better. You'll pinpoint which of your web pages work and don't work; find out how users are behaving online; and then use that information to optimize your site with design tweaks or content ...

Read more about Crazy Egg
Free Trial·

Crazy Egg offers custom pricing plan

9.3

SpotScore

Plerdy - Heat Map Software

Plerdy

Track, Analyze, Optimize your mobile app's performance.

Best for: SMB teams · Mid-market

GDPR
Start Free Trial

Add to compare

What is Plerdy?

Plerdy has a universal mobile SDK that syncs with its Heat Map—a social media navigation and tracking platform for mobile apps. The Heat Map records where people click, which parts of the app they use, and how long they stay at each page. Users can see all of this data in the interface, along ...

Read more about Plerdy
Free TrialTry Free →·

Starts from $23/Month when Billed Yearly, also offers free forever plan

8.9

SpotScore

Mouseflow - Heat Map Software

Mouseflow

Uncover insights, optimize your site.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Mouseflow?

The MouseFlow plugin records user behavior and displays heat maps that show areas of interest on your site. It is ideal for optimizing your information architecture and deciding on the placement of key features on your site. With a heat map, you can see which page is getting the most attention, ...

Read more about Mouseflow
Free Trial·

Starts from $24/Month when Billed Yearly, also offers free forever plan

8.8

SpotScore

Lucky Orange - Heat Map Software

Lucky Orange

Track user behavior for better insights.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

Add to compare

What is Lucky Orange?

Lucky Orange is a website heatmap and session recording tool used by UX researchers, conversion rate optimizers, and marketing teams who need to understand how visitors navigate and interact with their site. It captures click heatmaps, scroll depth maps, and individual session recordings so ...

Read more about Lucky Orange
Free TrialTry Free →·

Starts from $9/Month when Billed Yearly

8.5

SpotScore

Inspectlet - Heat Map Software

Inspectlet

See your website through your visitors' eyes.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

Add to compare

What is Inspectlet?

Inspectlet is a heatmap software solution that captures your visitor behavior online and generates an easy to understand visual analytics report within minutes. It uses JavaScript to record visitors' actions, like mouse clicks, keyboard presses, scrolls and form submits, and these videos are ...

Read more about Inspectlet

Starts from $33/Month when Billed Yearly, also offers free forever plan

8.3

SpotScore

LiveSession - Heat Map Software

LiveSession

Improve your game with real-time data.

Best for: SMB teams · Mid-market

GDPR
Start Free Trial

Add to compare

What is LiveSession?

The LiveSession™ software allows players to track, analyze and improve their game from a smartphone or tablet. With this technology, players can provide real-time data that is displayed on the screen of the Analytics Stick while they're playing on the field. We offer different levels of ...

Read more about LiveSession
Free TrialTry Free →·

Starts from $55.63/Month

8.2

SpotScore

Cux.io - Heat Map Software

Cux.io

Uncover user behaviors to optimize your site.

Best for: SMB teams · Mid-market

GDPR
Start Free Trial

Add to compare

What is Cux.io?

Cux.io is an intuitive software that provides heat map analytics, easy to use reports and user interface. Cux.io's built in reporting tool allows for good-to-great analysis of your website's performance and provides insights into how a visitor uses a website, where they click on a page, where ...

Read more about Cux.io
Free TrialTry Free →·

Starts from $112.02/Month

Why these options stand out

Smartlook9.8Best for teams of all sizes

Easy to install and configure, providing quick setup and usability for users.

Watch for: Lack of advanced features usage by all users may lead to underutilization of certain functionalities.

Mixpanel9.2Best for teams of all sizes

Detailed event tracking and user funnels for in-depth insights into user behavior.

Watch for: Steep learning curve initially, requiring time and effort to fully master and utilize the platform's features.

VWO Insights8.6Best for teams of all sizes

Efficient data gathering through surveys, session recordings, heatmaps, and funnels, aiding in building better products.

Watch for: Interface complexity can be overwhelming, especially for new users without proper guidance.

VWO FullStack8.3Best for mid-size & enterprise teams

Easy integration

Watch for: Limited advanced features

FullStory9.6Best for teams of all sizes

Provides detailed analytics and metrics for understanding user behavior effectively.

Watch for: May require some time to explore the full range of features, which can be overwhelming for new users without adequate support.

Crazy Egg9.4Best for teams of all sizes

Provides valuable insights through heat maps and user behavior analysis, aiding in optimization efforts.

Watch for: Setup and customization of snapshots may be complex for users, especially with advanced tracking requirements.

Plerdy9.3Best for small & mid-size businesses

Features for website optimization and conversion growth, including heatmaps and SEO tools.

Watch for: Initially complicated due to extensive features, might require time to learn and understand fully.

Mouseflow8.9Best for teams of all sizes

Provides valuable insights for business with easy-to-use and fast reporting.

Watch for: Richness of features may be overwhelming for newcomers without sufficient support.

Lucky Orange8.8Best for teams of all sizes

Provides valuable insights through heatmaps, user engagement visualizations, and real-time tracking.

Watch for: Limited Marketplace options for additional apps and integrations.

Inspectlet8.5Best for teams of all sizes

Provides detailed analysis and monitoring features such as session recordings, heatmaps, and trend tracking, enabling users to gain insights into user behavior.

Watch for: Some users find the pricing relatively high, especially for start-up companies, and suggest more flexible pricing options.

LiveSession8.3Best for small & mid-size businesses

Effective and easy to use, with smooth functioning and user-friendly interface.

Watch for: Lack of heatmaps and limited customizations may hinder advanced analysis and features.

Cux.io8.2Best for small & mid-size businesses

Provides intuitive interface and well-presented data, enabling customization of goals for focused insights.

Watch for: Lack of mobile app support might limit the tool's usability on mobile platforms.

Why teams look for a Hotjar alternative

Teams usually start looking for a Hotjar alternative for a few concrete reasons:

  • Some limitations in integration options with other tools.
  • Pricing may be a concern for some users, especially with recent changes.
  • Interface can be confusing for some users, requiring effort to find certain aspects.
  • Limited free version features, with some functionality restricted behind paid plans.

What separates a strong Hotjar alternative

On price, ratings, and standout strengths, the 12 alternatives compare like this: 11 offer a free tier; paid plans run $25–$39, with Mixpanel the cheapest entry point; and Plerdy is the highest rated at 4.95 across 164 reviews.

The method behind the list.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

The top-rated alternatives to Hotjar are Plerdy (5.0★), Cux.io (4.9★), Mouseflow (4.9★). Compare all 12 alternatives side-by-side above.

When evaluating alternatives to Hotjar, prioritize: Form Testing, JavaScript Error Detection, Funneling, Customer Feedback, Filtered Results, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

Hotjar starts from $39 /Month. Many alternatives offer similar functionality at different price points — some with free tiers, others with more flexible per-seat pricing. Use the filters above to narrow by budget.

Migration difficulty depends on how deeply Hotjar is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend shortlisting 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

Picking a Hotjar alternative: where to start

  • On a budget / just exploring: start with a free tier — Smartlook, Mixpanel and VWO Insights let you evaluate without paying upfront.
  • If real-user ratings matter most: Plerdy has the strongest star rating (4.95★) among the options with verified reviews.
  • Want the safest pick: Smartlook has the highest Spotsaas Score (9.8) in this list — a strong default if you're unsure.

Migrating from Hotjar, step by step

The smart way to leave Hotjar is step by step. Export your data, make sure it imports, and confirm your core workflows survive the move. Trial the new tool before committing, and keep Hotjar live until you're fully migrated. Most options above offer free testing.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].