Is there a free alternative to CleverTap?

Yes — Google Analytics, Smartlook, Amplitude offer free tiers or trials suitable for small teams and individuals.

Last updated: August 9, 2026

Best CleverTap Alternatives for Windows — 12 Compared in 2026

Q: What are the best alternatives to CleverTap?

The top-rated alternatives to CleverTap are Smartlook, Amplitude, Adjust. Compare all 12 alternatives at https://www.spotsaas.com/list/clevertap-alternative-for-windows.

Explore 12 alternatives to CleverTap — vetted by our editors with real user reviews, pricing, and feature comparisons.

Best CleverTap alternatives, ranked and compared

Quick answer

The quick answer: the best CleverTap alternatives are Localytics, Google Analytics and Smartlook. Localytics tops the list with a SpotScore of 8.4 and a 3.92★ rating. Compare all 12 on score, rating, and pricing below.

If you're weighing whether CleverTap still fits, this shortlist helps. These 12 mobile analytics software alternatives are the top contenders, ordered by SpotScore, a measure of verified satisfaction and market presence, plus star ratings and pricing model. Each one passes editorial review. Use the table to compare, then explore the breakdowns below.

Product	SpotScore	Rating	Pricing	Best for
LocalyticsUnlock the power of mobile marketing.	8.4	★★★★☆ 3.92(19)	Quotation Based	teams of all sizes
Google AnalyticsUnlock the power of website analytics.	9.8	★★★★★ 4.56(2517)	FreeFreemium · Quotation Based	teams of all sizes
SmartlookUncover customer insights to maximize your potential.	9.8	★★★★★ 4.79(280)	FreeFree Trial · Freemium · Subscription · Quotation Based	teams of all sizes
AmplitudeEmpowering mobile apps with data-driven decisions.	9.6	★★★★★ 4.77(866)	FreeFreemium · Quotation Based	teams of all sizes
AppsFlyerTrack, analyze, and engage with your app users effortlessly.	9.5	★★★★★ 4.64(351)	FreeFreemium · Subscription · Quotation Based	teams of all sizes
LeanplumDriving mobile engagement, one insight at a time.	9.3	★★★★☆ 4.29(83)	Quotation Based	teams of all sizes
KochavaEmpowering data-driven marketing strategies.	9.1	★★★★☆ 4.03(152)	FreeFree Trial · Freemium · Subscription	teams of all sizes
CountlyReal-time insights for smarter business decisions.	8.9	★★★★☆ 4.08(18)	FreeFree Trial · Freemium · Subscription	teams of all sizes
AT InternetUnlock the power of mobile data.	8.9	★★★★☆ 4.39(22)	FreeFree Trial · Freemium · Subscription	teams of all sizes
AdjustUnlock data and growth for your mobile app.	8.9	★★★★★ 4.69(54)	Quotation Based	teams of all sizes
IndicativeMaximize your digital insights with Indicative.	8.9	★★★★☆ 4.38(140)	FreeFree Trial · Freemium · Subscription · Quotation Based	teams of all sizes
Piwik PROTracking insights for optimal performance.	8.6	★★★★★ 4.68(40)	Quotation Based	teams of all sizes

8.4

SpotScore

Localytics

Unlock the power of mobile marketing.

Best for: SMB teams · Mid-market · Enterprise

Get Pricing Details

3.9

19 verified reviews

Add to compare

What is Localytics?

Localytics provides mobile analytics software so user can connect with their customers wherever they are. Localytics was designed from the ground up to specialize in mobile marketing and app analytics. It allows to comprehensively understand the performance of campaigns, including what sources ...

Google Analytics

Unlock the power of website analytics.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

4.6

2517 verified reviews

Add to compare

What is Google Analytics?

Google Analytics is a popular website statistics service in the world with 3 billion hits per month and counting. Businesses trust in Google Analytics to give them insight into their customers, market trends, and overall website performance. This product has a comprehensive amount of ...

Smartlook

Uncover customer insights to maximize your potential.

Best for: SMB teams · Mid-market · Enterprise

GDPR

Start Free Trial

4.8

280 verified reviews

Add to compare

What is Smartlook?

Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. It records user sessions, tracks custom events, and segments recordings by user attributes so teams can ...

Amplitude

Empowering mobile apps with data-driven decisions.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

4.8

866 verified reviews

Add to compare

What is Amplitude?

Amplitude is the mobile analytics software that gives user real-time, comprehensive data on their mobile app's performance. Amplitude helps mobile app teams make decisions based on fact rather than opinion with qualitative and quantitative insights to improve retention, monetization, engagement ...

AppsFlyer

Track, analyze, and engage with your app users effortlessly.

Best for: SMB teams · Mid-market · Enterprise

Try for Free

4.6

351 verified reviews

Add to compare

Watch Demo

What is AppsFlyer?

AppsFlyer is a unified marketing measurement and analytics platform designed to help performance marketers, creative teams, agencies, and brands make smarter, faster decisions based on accurate, real-time data. It offers a robust suite of features including mobile attribution, audience ...

Leanplum

Driving mobile engagement, one insight at a time.

Best for: SMB teams · Mid-market · Enterprise

Get Pricing Details

4.3

83 verified reviews

Add to compare

What is Leanplum?

Leanplum is the only full-stack mobile analytics software that helps to achieve engagement and retention at scale. It automatically identifies powerful insights in the data and delivers them through a simple interface that any marketer or product manager can use. Documents, customer service ...

Kochava

Empowering data-driven marketing strategies.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.0

152 verified reviews

Add to compare

What is Kochava?

Kochava is an advanced unified platform delivering data-driven insights through connected devices. Easily monitor user retention & LTV, create dynamic audience segments, and receive push notifications. Marketers and SMBs have the tools to measure the performance of campaigns with mobile app ...

Countly

Real-time insights for smarter business decisions.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.1

18 verified reviews

Add to compare

What is Countly?

Countly is a open source mobile analytics software. Its features are analytical, operational, reporting and development integrated into one platform. Countly provides actionable insights to drive business decisions effectively by collecting data from smartphones, tablets, apps and console games ...

AT Internet

Unlock the power of mobile data.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.4

22 verified reviews

Add to compare

What is AT Internet?

AT Internet's Mobile Analytics Software enables individuals to measure, understand, and act on mobile data. Anytime & anywhere. The platform is built to capture the powerful combination of web insight and location intelligence. As a leader in mobile analytics, we help businesses get more value ...

Adjust

Unlock data and growth for your mobile app.

Best for: SMB teams · Mid-market · Enterprise

Get Pricing Details

4.7

54 verified reviews

Add to compare

What is Adjust?

Adjust is a mobile analytics platform for iOS and Android that helps user understand how iOS and Android apps are used, find critical bugs, and grow user base. Its cloud-based solution tracks millions of devices for thousands of companies through proprietary implementation of Apple's & Google's ...

Indicative

Maximize your digital insights with Indicative.

Best for: SMB teams · Mid-market · Enterprise

Start Free Trial

4.4

140 verified reviews

Add to compare

What is Indicative?

Indicative is a Software as a Service (SaaS) solution for web analytics that measures and analyzes the user behavior on websites and mobile apps. The company's core product features: website visitor traffic, heatmaps, keyword ranking, backlink analysis, search engine indexing, SEO analytics, ...

Piwik PRO

Tracking insights for optimal performance.

Best for: SMB teams · Mid-market · Enterprise

Get Pricing Details

4.7

40 verified reviews

Add to compare

What is Piwik PRO?

Piwik is a web analytics software used by millions of websites and people around the world. Piwik combines real-time analytics with user behavior tracking and campaign tracking features. It provides in-depth site reports, actionable business insights, user engagement correlations and advanced ...

What each tool does well

Localytics8.4Best for teams of all sizes

Integrated system for tracking app analytics, in-app messaging, and push notification campaigns, simplifying management.

Watch for: Issues with integrating with other tools or platforms, limiting seamless data sharing and utilization.

Google Analytics9.8Best for teams of all sizes

Provides detailed reports on website performance and user behavior.

Watch for: Steep learning curve for beginners due to the complexity of features and vast amount of data available.

Smartlook9.8Best for teams of all sizes

Easy to install and configure, providing quick setup and usability for users.

Watch for: Lack of advanced features usage by all users may lead to underutilization of certain functionalities.

Amplitude9.6Best for teams of all sizes

User-friendly interface that is easy to navigate, making it accessible to all users.

Watch for: Some users find the richness of features and customizations complex, especially for newcomers without proper support.

AppsFlyer9.5Best for teams of all sizes

Efficient integration with various platforms, comfortable dashboards, customization, and time-saving custom dashboards for easy report generation.

Watch for: Some users find the platform's richness of features and customizations intimidating, especially for newcomers without proper guidance.

Leanplum9.3Best for teams of all sizes

Advanced data accuracy and specification variety for personalized communication.

Watch for: Limited customization options and template flexibility can restrict branding alignment.

Kochava9.1Best for teams of all sizes

Provides data insights through custom segments and analytics.

Watch for: The richness of features may be intimidating for newcomers without proper support.

Countly8.9Best for teams of all sizes

Offers open-source client and server code, providing transparency and customization options.

Watch for: Limited community edition features, restricting access to certain functionalities for free users.

AT Internet8.9Best for teams of all sizes

Provides accurate data flow and problem-solving skills are commendable.

Watch for: Complex and confusing interface for navigation and usage.

Adjust8.9Best for teams of all sizes

Account team provides training and responds quickly to technical support requests.

Watch for: Feature depth can be difficult for new users to navigate without proper onboarding.

Indicative8.9Best for teams of all sizes

Simple drag-and-drop SQL tool for analysis of user segments and funnels without coding.

Watch for: Falls short compared to other tools like Amplitude in certain aspects.

Piwik PRO8.6Best for teams of all sizes

Easy to handle with a quick overview of important stats, similar to Google Analytics.

Watch for: Integrations and goals can be challenging for users with low programming know-how.

Why teams look for a CleverTap alternative

The reasons teams outgrow CleverTap are fairly consistent:

Limited marketplace for additional apps and connectors, restricting advanced functionality.
The depth of features and customizations can be overwhelming for newcomers without proper guidance.

What makes a good CleverTap replacement

How the 12 alternatives line up on price and ratings: 8 offer a free tier; and Smartlook is the highest rated at 4.79★ across 280 reviews.

What drives the order.

Frequently Asked Questions (FAQs)

Stuck on something? We're here to help with all the questions and answers in one place.

What are the best alternatives to CleverTap?

The top-rated alternatives to CleverTap are Smartlook (4.8★), Amplitude (4.8★), Adjust (4.7★). Compare all 12 alternatives side-by-side above.

What features should I look for in a Mobile Analytics Software alternative?

When evaluating alternatives to CleverTap, prioritize: Event Tracking, Push Notifications, Revenue Tracking, Retention Tracking, Cohort Analysis, transparent pricing, free trial availability, and integrations with your existing tools. Use the filters above to compare by feature, budget, and team size.

How difficult is it to migrate from CleverTap to an alternative?

Migration difficulty depends on how deeply CleverTap is integrated into your workflows. Most alternatives offer data export/import tools and dedicated onboarding support. We recommend shortlisting 2–3 options, running a free trial, and checking each vendor's migration guides before committing.

The right CleverTap alternative for your situation

On a budget / just exploring: start with a free tier — Google Analytics, Smartlook and Amplitude let you evaluate without paying upfront.
If real-user ratings matter most: Smartlook has the strongest star rating (4.79★) among the options with verified reviews.
Want the safest pick: Localytics has the highest Spotsaas Score (8.4) in this list — a strong default if you're unsure.

How to move on from CleverTap

A safe move off CleverTap starts with the basics: export your data and test the import into your new tool. Make sure the workflows you depend on are covered, run a short pilot, and keep CleverTap active until the migration is finished. Free tiers above make trialing easy.