Mobile Marketing Software Features

Material management is the end-to-end acquiring, designing, processing, and distributing of content. It is a set of methods and technologies that make it easier to collect, handle, and tra...read more

Collaboration has received a lot of attention in the marketing world recently. It's taking off in a big way but still has many questions surrounding it that make the majority of business o...read more

Drag and drop allows users to choose an object or a portion of text and move it to the desired location by dragging or "dropping" it. It can be used to elicit a wide range of behaviors or ...read more

Marketers frequently use demographic information such as age, gender, residency, or region and a variety of other predetermined attributes to construct categories. Marketers can use campai...read more

Social media integration is a marketing method that allows you to augment your current branding and marketing efforts using social media platforms. Social media integration helps develop b...read more

The ability to link site engagements to metrics on who has interacted with your campaigns is conversion tracking. You can track conversions to see how often your advertising leads to real-...read more

Client management, also referred to as customer management, is a crucial aspect of business operations that involves the management and organization of client interactions and relationship...read more

A live broadcast, often known as live transmission, is a term that refers to a variety of media that is broadcast without delay. Broadcast recording (also known as live and live to tape) i...read more

A/B testing, also known as split testing, is a marketing experiment in which you divide your audience to test various campaign versions and see which one performs best. In other words, you...read more

A marketing automation app for mobile devices is a software application that allows marketers to automate and manage marketing activities. These processes can range from sending out a seri...read more

Cohort analysis is an analytical approach that categorizes and splits data into groups with similar characteristics. This method is commonly used to help firms isolate, analyze, and uncove...read more

Retention measures how often your product is used over a set period of time. You can, for example, check at retention for a specific event throughout the last week and see how retention ch...read more

Push notification marketing is an advertising approach in which marketers use browser alerts on various devices to notify their target audience about services and products. Your clients ar...read more

Customer engagement is a metric that measures how well a company interacts with its consumers at all points in their lives. Customers may help brands create and strengthen a 'human-to-huma...read more

Benchmarking is the process of comparing a company's success to that of other firms in its industry to discover if there is a performance gap that can be closed by improving your own. Exam...read more