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ZoomInfo vs Cirrus Insight vs AroundDeal vs CrankWheel Comparison

Last updated:

ZoomInfo

4.4(11,295 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market and ideal buyers. It uses compr…

Cirrus Insight

4.0(2,864 reviews)

Starting at $7 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Cirrus Insight is the leading sales engagement software. With Cirrus Insight, sales teams get unlimited visibility into all of their buyer activity in one place. The Cirrus Insight platform helps sales teams be more prod…

AroundDeal

3.5(73 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of high-quality, high-value prospec…

CrankWheel

5.0(30 reviews)

Starting at $89 /Month

  • Large Enterprises
  • Medium Business

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, simplifying the process of responding to…

ZoomInfo leads on user satisfaction with a 4.4-star rating across 11,295 reviews.

ZoomInfo vs Cirrus Insight vs AroundDeal vs CrankWheel — at a glance

FeatureZoomInfoCirrus InsightAroundDealCrankWheel
Rating4.4 / 54.0 / 53.5 / 55.0 / 5
Reviews11,2952,8647330
Starting priceContact for pricing$7 /MonthContact for pricing$89 /Month
Free trial Yes Yes No No
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategorySales Intelligence SoftwareSales Engagement SoftwareSales Intelligence SoftwareSales Engagement Software
Integrations1+ apps
PlatformsSaaS/Web/Cloud, Mobile - AndroidSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - WindowsSaaS/Web/CloudSaaS/Web/Cloud, Installed - Windows, Installed - Mac
APIAvailableAvailableAvailable
Support modesBusiness Hours, OnlineOnlineOnline24/7 (Live rep), Business Hours, Online
CertificationsSOC 2GDPR
Data residencyUSUSUS

Key differences between ZoomInfo and Cirrus Insight

  • Pricing: Cirrus Insight starts at $7 /Month. ZoomInfo pricing is not publicly listed.
  • Target audience: ZoomInfo is built for Large Enterprises and Medium Business, while Cirrus Insight targets Freelancers / Consultants and Large Enterprises.
  • User satisfaction: ZoomInfo scores higher with a 4.4-star average.
  • Deployment: ZoomInfo supports SaaS/Web/Cloud, Mobile - Android; Cirrus Insight supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows.

Compare ZoomInfo vs Cirrus Insight vs AroundDeal vs CrankWheel — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

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Free PDF comparison

Download this ZoomInfo vs Cirrus Insight vs AroundDeal vs CrankWheel comparison

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Biggest differences

Start here before you go deeper into features.

ZoomInfo

Best for

Large Enterprises, Medium Business, Small Business

Cirrus Insight

Best for sales teams needing streamlined CRM-email integration and activity tracking.

Choose if
  • You want automated email and contact management to reduce manual data entry.
  • Your sales or recruitment team needs unified visibility into buyer or candidate interactions.
  • You require robust analytics and KPIs for sales management and strategic decision-making.
Consider alternatives if
  • Your company needs highly customizable or complex CRM workflows beyond standard integration.
  • You cannot tolerate occasional email syncing bugs or connectivity interruptions.

AroundDeal

Best for

Large Enterprises, Medium Business, Small Business

CrankWheel

Best for

Large Enterprises, Medium Business, Small Business

ZoomInfo typically suits Large Enterprises and Medium Business. Cirrus Insight tends to fit Freelancers / Consultants and Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

ZoomInfo is a powerful software solution that helps grow your business. With its unified system of data, insights, and integrations, it provides complete visibility into your target market ... Read More about ZoomInfo

Cirrus Insight is the leading sales engagement software. With Cirrus Insight, sales teams get unlimited visibility into all of their buyer activity in one place. The Cirrus Insight platform ... Read More about Cirrus Insight

AroundDeal is the ultimate tool for B2B marketing initiatives. Our extension helps you quickly and accurately identify leads necessary to close deals faster. We provide you with a list of ... Read More about AroundDeal

CrankWheel provides instant screen-sharing and helps you to quickly reduce your sales cycle by half. It can broadcast your visual presentation from your phone in just 10 seconds, ... Read More about CrankWheel

Entry Level Pricing

  • Not Available
  • Starts from $7
  • Not Available
  • Starts from $89

Free Trial Availability

  • No free trial
  • No free trial

SpotScore

What's this? ↗

Not Available

9.5/10

Not Available

Not Available

User Ratings

Based on verified Spotsaas reviews

3.5

(73)

Best Company Size

1-5,000 employees
Small BusinessMedium Business
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

ZoomInfo

  • Data Access: ZoomInfo gives your teams access to an extensive database of business contacts and company information, letting them make informed decisions and improve their outreach efforts.
  • Lead Generation: Your sales team can identify high-quality leads using ZoomInfo's search capabilities. Filter prospects by specific criteria to focus on the most promising opportunities.
  • Easy Integration: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can simplify your workflows and keep your data synchronized without any hassle.
Best fit

Best fit

ZoomInfo

  • 1-5,000 employees
  • Martech, Revtech, Fintech, Sales Automation, SaaS, Consulting
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators
Watchouts

Reasons buyers look elsewhere

ZoomInfo

  • Pricing is higher than competitors like Hunter.io or RocketReach, which offer similar B2B contact data at 40-60% lower cost for teams under 50 people
  • Missing vertical-specific data fields that industry-focused tools like Apollo.io or Clearbit provide for healthcare, fintech, or manufacturing buyers
  • Interface requires more clicks to find contacts than competitors; users switching to Hunter.io or Seamless.ai report faster prospecting workflows

Software Demo

Demo

No software demo available

ZoomInfo has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

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  • Independent advice — matched to your business
  • Understand the tradeoffs before you talk to vendors
  • Free 15-min call with a software advisor.

Step 1 of 4

How big is your team?

We tailor recommendations to companies your size.

Trusted by teams at

How do ZoomInfo, Cirrus Insight, AroundDeal and CrankWheel Compare on Features?

Total Features

5 Features

11 Features

5 Features

6 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare ZoomInfo, Cirrus Insight, AroundDeal and CrankWheel on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • Not Available
          • $7
          • Not Available
          • $89

          Pricing Plans

          • Not Available
          • Not Available
          • Not Available
          • Not Available

          Pricing Page

          ZoomInfo pricing
          Cirrus Insight pricing

          Pricing information not available

          CrankWheel pricing

          Other Details

          Organization Types supported

          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals
          • Large Enterprises
          • Medium Business
          • Small Business
          • Freelancers
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Installed - Windows
          • Installed - Mac
          • Mobile - Android
          • Mobile - iOS
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Not Available
          • Available
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes

          HIPAA

          ✗ No

          GDPR

          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes

          Data Encryption

          ✓ Yes

          Data Residency

          🇺🇸 US
          🇺🇸 US

          ZoomInfo vs Cirrus Insight vs AroundDeal User Reviews & Rating Comparison

          User Ratings

          5

          (based on 30 reviews)

          Rating Distribution

          1870

          480

          47

          22

          71

          178

          99

          22

          7

          9

          124

          16

          11

          0

          3

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is positive across 2490 reviews, with strong overall satisfaction.

          What buyers like

          • Reviewers value the large, accurate database of company and contact information.
          • Direct contact details including phone numbers and cell numbers save considerable prospecting time.
          • Intent data signals help users prioritize and target the right buyers.

          Common complaints

          • Pricing is higher than competitors like Hunter.io or RocketReach, which offer similar B2B contact data at 40-60% lower cost for teams under 50 people
          • Missing vertical-specific data fields that industry-focused tools like Apollo.io or Clearbit provide for healthcare, fintech, or manufacturing buyers
          • Interface requires more clicks to find contacts than competitors; users switching to Hunter.io or Seamless.ai report faster prospecting workflows

          Buyer sentiment

          Overall positive sentiment highlights productivity gains and seamless CRM-email integration despite occasional syncing issues.

          What buyers like

          • Ease of use
          • Automation of email logging
          • Customer support

          Common complaints

          • Email syncing bugs
          • Feature complexity

          Buyer sentiment

          Buyer sentiment is mixed to positive across 154 reviews, with clear strengths and a few common watchouts.

          What buyers like

          • Identifies high-quality leads
          • Access to LinkedIn data
          • Deep insights

          Common complaints

          • Limited to B2B
          • Pricing can be high
          • Data accuracy issues

          Buyer sentiment

          Buyer sentiment is very strong across 30 reviews, with consistently positive feedback.

          What buyers like

          • Instant screen-sharing
          • Reduces sales cycle
          • Easy customer invitations

          Common complaints

          • Limited to screen-sharing
          • May require internet connection
          • Not suitable for large presentations

          Pros and Cons

          • **Comprehensive Data Access**: With ZoomInfo, you gain access to an extensive database of business contacts and company information, empowering your teams to make informed decisions and enhance their outreach efforts.

          • **Enhanced Lead Generation**: Imagine your sales team effortlessly identifying high-quality leads. ZoomInfo’s advanced search capabilities allow users to filter prospects based on specific criteria, ensuring they focus on the most promising opportunities.

          • **Seamless Integration**: ZoomInfo integrates smoothly with popular CRM platforms like Salesforce and HubSpot. This means you can streamline your workflows and keep your data synchronized without any hassle.

          • Pricing is higher than competitors like Hunter.io or RocketReach, which offer similar B2B contact data at 40-60% lower cost for teams under 50 people

          • Missing vertical-specific data fields that industry-focused tools like Apollo.io or Clearbit provide for healthcare, fintech, or manufacturing buyers

          • Automated email and contact management reduces manual effort

          • Seamless syncing between CRM and email accounts saves time

          • Strong customer service and support

          • Feature complexity and unclear functionalities for some users

          • Occasional bugs with email syncing and logging

          • Access to extensive LinkedIn data for lead generation.

          • User-friendly interface for quick navigation.

          • Deep insights help in decision-making.

          • Limited to B2B applications.

          • Pricing may be high for smaller businesses.

          • Quick and easy screen-sharing capabilities

          • Reduces sales cycle time significantly

          • Real-time engagement enhances customer experience

          • Limited features beyond screen-sharing

          • Requires stable internet connection

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Used ZoomInfo, Cirrus Insight, AroundDeal, or CrankWheel? Tell buyers what actually differs.

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          No Customers information available.

          Roche

          Roche

          Shopify

          Shopify

          Girl Scouts

          Girl Scouts

          No Customers information available.

          CrankWheel_customers_0

          CrankWheel_customers_0

          CrankWheel_customers_1

          CrankWheel_customers_1

          CrankWheel_customers_2

          CrankWheel_customers_2

          Media and Screenshots

          Screenshots

          No screenshots available.

          Cirrus Insight: Announcing Our Office 365

          4 Screenshots

          Videos

          No videos available.

          video-0

          4 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, ZoomInfo or Cirrus Insight?
          ZoomInfo edges out the other on user ratings (4.4 vs 4.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do ZoomInfo and Cirrus Insight offer a free trial?
          Yes, both ZoomInfo and Cirrus Insight offer a free trial.
          What is the starting price of ZoomInfo vs Cirrus Insight?
          ZoomInfo starts at Contact for pricing. Cirrus Insight starts at $7 /Month.
          What are the top alternatives to ZoomInfo?
          Top alternatives to ZoomInfo include ZoomInfo SalesOS, SalesIntel, RevBoss, LinkedIn Sales Navigator, Zint.
          What are the top alternatives to Cirrus Insight?
          Top alternatives to Cirrus Insight include AroundDeal, CrankWheel, ZoomInfo Engage, Salesforce, SalesCRM.