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Zoho Forms vs FormAssembly Comparison

Last updated:

Zoho Forms

4.2(303 reviews)

Starting at $12 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Zoho Forms is a free online form builder - create & share online forms, surveys & quizzes. Customize online forms with over 120+ fields & 100+ templates. Build powerful web forms for website to get more leads and sales,…

FormAssembly

4.4(272 reviews)

Starting at Contact Sales

  • Free Trial
  • Large Enterprises
  • Medium Business

FormAssembly turns secure web forms into governed data collection workflows. From the moment information is submitted, it is validated, structured, and routed reliably into systems of record, like Salesforce. With AI-ass…

FormAssembly leads on user satisfaction with a 4.4-star rating across 272 reviews.

SpotSaaS Analysis

Zoho FormsFormAssembly

The core difference between Zoho Forms and FormAssembly lies in their target audience and integration capabilities; Zoho Forms is ideal for small to medium-sized businesses seeking easy-to-use forms within the Zoho ecosystem, while FormAssembly caters to larger enterprises needing advanced Salesforce integration and customization. Ideal buyers for Zoho Forms are teams looking for quick setup and seamless integration with Zoho products, whereas FormAssembly is best suited for organizations that require sophisticated data collection and CRM workflows.

- Easy, customizable online forms - Integrated within the Zoho ecosystem - Ideal for small to medium-sized businesses - Quick, drag-and-drop form creation - Minimal setup required - Priced at $12

- Advanced Salesforce-integrated form solutions - Designed for medium to large enterprises - Deep customization for data collection - Enterprise-grade form management - Ideal for complex CRM workflows - Priced at $89

Zoho Forms vs FormAssembly — at a glance

FeatureZoho FormsFormAssembly
Rating4.2 / 54.4 / 5
Reviews303272
Starting price$12 /MonthContact Sales
Free trial Yes Yes
Free version No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small Business
CategoryOnline Form Builder SoftwareOnline Form Builder Software
Integrations12+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - iOS, Browser Based (Cloud)
APIAvailableAvailable
Support modesOnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPRSOC 2, HIPAA, GDPR
Data residencyGlobalUS

Key differences between Zoho Forms and FormAssembly

  • Pricing: Zoho Forms starts at $12 /Month, while FormAssembly starts at Contact Sales.
  • Target audience: Zoho Forms is built for Freelancers / Consultants and Large Enterprises, while FormAssembly targets Large Enterprises and Medium Business.
  • User satisfaction: FormAssembly scores higher with a 4.4-star average.
  • Deployment: Zoho Forms supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; FormAssembly supports SaaS/Web/Cloud, Mobile - iOS, Browser Based (Cloud).

Zoho Forms vs FormAssembly — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Online Form Builder Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Zoho Forms - Online Form Builder Software
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FormAssembly - Online Form Builder Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Zoho Forms

Best for easy, customizable online forms integrated within Zoho ecosystem.

Choose if
  • You need quick, drag-and-drop form creation with minimal setup.
  • Your team uses Zoho products and wants seamless integration.
  • You require versatile forms for lead generation, surveys, or event registration.
Consider alternatives if
  • You need extensive mobile-optimized form designs and templates.
  • Your workflows depend on broad third-party app integrations beyond Zoho.

FormAssembly

Best for enterprises needing advanced Salesforce-integrated form solutions.

Choose if
  • You require deep, customizable Salesforce data collection and CRM workflows.
  • Your team needs enterprise-grade form customization and data management.
  • You operate in regulated industries needing secure, paperless application processes.
Consider alternatives if
  • You are a small business with a limited budget seeking low-cost form builders.
  • Your workflows depend heavily on third-party integrations beyond Salesforce.

Zoho Forms: Best for easy, customizable online forms integrated within Zoho ecosystem. FormAssembly: Best for enterprises needing advanced Salesforce-integrated form solutions.

Description

Zoho Forms is a free online form builder - create & share online forms, surveys & quizzes. Customize online forms with over 120+ fields & 100+ templates. Build powerful web forms for ... Read More about Zoho Forms

FormAssembly turns secure web forms into governed data collection workflows. From the moment information is submitted, it is validated, structured, and routed reliably into systems of ... Read More about FormAssembly

Entry Level Pricing

  • Starts from $12 , Billed Yearly
  • Starts from Contact Sales , Billed Monthly

Free Trial Availability

Spotsaas Score

What's this? ↗

9.3/10

8.9/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-50 employees51-500 employees
Medium BusinessLarge Enterprises
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Software Demo

Demo

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How do Zoho Forms and FormAssembly Compare on Features?

Total Features

26 Features

28 Features

Unique Features

No unique features

No unique features

Get Quote
Get Quote

Compare Zoho Forms and FormAssembly on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $12 , Billed Yearly
      • Contact Sales , Billed Monthly

      Pricing Plans

      • FormAssembly Atlas Explorer

        • The entry-level plan for individuals starting their data collection journey.

        • Unlimited Forms & Responses

        Show more +

      • FormAssembly Atlas Team

        • The mid-tier plan for a workgroup or small business.

        • All Core Functionality of the Explorer Plan

        Show more +

      • FormAssembly Atlas Enterprise

        • Best Business Value

        • The robust plan for larger organizations or multiple teams.

        Show more +

      • Browse all pricing plans

      Pricing Page

      Zoho Forms pricing
      FormAssembly pricing

      Other Details

      Organization Types supported

      • Individuals
      • Freelancers
      • Medium Business
      • Small Business
      • Large Enterprises
      • Individuals
      • Freelancers
      • Medium Business
      • Small Business
      • Large Enterprises

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Mac
      • Installed - Windows
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Mac
      • Installed - Windows
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✓ Yes
      ✓ Yes

      GDPR

      ✓ Yes
      ✓ Yes

      ISO 27001

      ✗ No
      ✗ No

      Single Sign-On (SSO)

      ✓ Yes
      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes
      ✓ Yes

      Data Encryption

      ✓ Yes
      ✓ Yes

      Audit Logs

      ✓ Yes
      ✓ Yes

      Data Residency

      🌐 Global
      🇺🇸 US

      Zoho Forms User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      102

      35

      2

      1

      1

      196

      50

      8

      2

      1

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Overall positive user sentiment praising ease of use and integration, tempered by some concerns over customization limits and occasional reliability issues.

      What buyers like

      • Ease of use
      • Integration with Zoho products
      • Form customization flexibility

      Common complaints

      • Limited mobile design options
      • Technical complexity for advanced features

      Buyer sentiment

      Overall positive sentiment highlights FormAssembly's powerful Salesforce integration and customization flexibility, tempered by some concerns over learning curve and pricing.

      What buyers like

      • Salesforce integration
      • Form customization flexibility
      • Customer support quality

      Common complaints

      • Learning curve
      • Limited integrations

      Pros and Cons

      • Easy and quick form creation with drag-and-drop interface

      • Secure and versatile data collection and survey functionality

      • Seamless integration with other Zoho products

      • Requires technical expertise for advanced customizations

      • Limited mobile-friendliness and design template variety

      • Highly advanced and customizable Salesforce integration

      • Robust connectors like prefill and powerful object connections

      • Responsive customer support with thorough documentation

      • Initial learning curve requiring time to master advanced features

      • Limited integrations with tools such as NetSuite and Zapier

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Integrations

      Integration with other apps

      No Integration information available.

      List of Customers

      Customers

      No Customers information available.

      Amazon

      Amazon

      Lenovo

      Lenovo

      Target

      Target

      Media and Screenshots

      Screenshots

      No screenshots available.

      AI-Assisted Form Building

      6 Screenshots

      Videos

      video-0

      1 Videos

      video-0

      3 Videos

      Top Alternatives to Zoho Forms and FormAssembly in 2026

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      Related Blogs and Articles for Online Form Builder Software

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Zoho Forms or FormAssembly?
      FormAssembly edges out the other on user ratings (4.4 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Zoho Forms and FormAssembly offer a free trial?
      Yes, both Zoho Forms and FormAssembly offer a free trial.
      What is the starting price of Zoho Forms vs FormAssembly?
      Zoho Forms starts at $12 /Month. FormAssembly starts at Contact Sales.
      What are the top alternatives to Zoho Forms?
      Top alternatives to Zoho Forms include Zoho Survey, Cognito Forms, Formsite, Formstack, Typeform.
      What are the top alternatives to FormAssembly?
      Top alternatives to FormAssembly include Cognito Forms, Formsite, Formstack, Typeform, MightyForms.

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