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WPForms vs Cognito Forms Comparison

Last updated:

WPForms

4.8(1,348 reviews)

Starting at $39.50 /Year

  • Free Trial
  • Medium Business
  • Small Business

WPForms, the revolutionary form builder for WordPress, empowers you to create cutting-edge forms in just seconds. No coding required! With its intuitive drag-and-drop interface, you can design dynamic forms for surveys,…

Cognito Forms

4.5(344 reviews)

Starting at $15 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Cognito Forms is the easiest way to create, share and track forms online. It has been used to create millions of forms in many different industries such as real estate, healthcare, education and more.

WPForms leads on user satisfaction with a 4.8-star rating across 1,348 reviews.

WPForms vs Cognito Forms — at a glance

FeatureWPFormsCognito Forms
Rating4.8 / 54.5 / 5
Reviews1,348344
Starting price$39.50 /Year$15 /Month
Free trial Yes Yes
Free version No No
Best forMedium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryOnline Form Builder SoftwareOnline Form Builder Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modesOnlineOnline

Key differences between WPForms and Cognito Forms

  • Pricing: WPForms starts at $39.50 /Year, while Cognito Forms starts at $15 /Month.
  • Target audience: WPForms is built for Medium Business and Small Business, while Cognito Forms targets Large Enterprises and Medium Business.
  • User satisfaction: WPForms scores higher with a 4.8-star average.
  • Deployment: WPForms supports SaaS/Web/Cloud; Cognito Forms supports SaaS/Web/Cloud.

WPForms vs Cognito Forms — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Online Form Builder Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

WPForms - Online Form Builder Software
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Talk to an expert
Cognito Forms - Online Form Builder Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

WPForms

Best for

Medium Business, Small Business

Cognito Forms

Best for

Large Enterprises, Medium Business, Small Business

WPForms typically suits Medium Business and Small Business. Cognito Forms tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

WPForms, the revolutionary form builder for WordPress, empowers you to create cutting-edge forms in just seconds. No coding required! With its intuitive drag-and-drop interface, you can ... Read More about WPForms

Cognito Forms is the easiest way to create, share and track forms online. It has been used to create millions of forms in many different industries such as real estate, healthcare, ... Read More about Cognito Forms

Entry Level Pricing

  • Starts from $39.50
  • Starts from $15

Free Trial Availability

Spotsaas Score

What's this? ↗

9.1/10

9.3/10

User Ratings

Based on verified Spotsaas reviews
Get pricing help
Get pricing help

Software Demo

Demo

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How do WPForms and Cognito Forms Compare on Features?

Total Features

19 Features

22 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare WPForms and Cognito Forms on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $39.50
      • $15

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      WPForms pricing
      Cognito Forms pricing

      Other Details

      Organization Types supported

      • Individuals
      • Freelancers
      • Medium Business
      • Small Business
      • Large Enterprises
      • Individuals
      • Freelancers
      • Medium Business
      • Small Business
      • Large Enterprises

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Mac
      • Installed - Windows
      • Browser Based (Cloud)
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Mac
      • Installed - Windows
      • Browser Based (Cloud)

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Available
      Get help choosing
      Get help choosing

      WPForms User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      779

      101

      9

      3

      3

      333

      9

      4

      1

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is very strong across 895 reviews, with consistently positive feedback.

      What buyers like

      • Provides a user-friendly drag-and-drop interface for creating complex forms without coding.
      • Seamless integrations with email marketing platforms, payment gateways, and CRM systems.
      • Top-notch customer service with comprehensive documentation and responsive support.

      Common complaints

      • Pricing, especially when not on sale, can be considered high for certain users.
      • Limited options for customizing form styling, requiring more customization features.
      • Users may find some advanced features costly, impacting the overall pricing model.

      Buyer sentiment

      Buyer sentiment is very strong across 347 reviews, with consistently positive feedback.

      What buyers like

      • Easy to use and customize, even for beginners.
      • User-friendly interface with intuitive features.
      • Excellent customer support for assistance and issue resolution.

      Common complaints

      • Need more advanced support for customizations to avoid complexity.
      • Limited marketplace options for additional apps and connectors, restricting advanced functionalities.

      Pros and Cons

      • Provides a user-friendly drag-and-drop interface for creating complex forms without coding.

      • Seamless integrations with email marketing platforms, payment gateways, and CRM systems.

      • Top-notch customer service with comprehensive documentation and responsive support.

      • Pricing, especially when not on sale, can be considered high for certain users.

      • Limited options for customizing form styling, requiring more customization features.

      • Easy to use and customize, even for beginners.

      • User-friendly interface with intuitive features.

      • Excellent customer support for assistance and issue resolution.

      • Need more advanced support for customizations to avoid complexity.

      • Limited marketplace options for additional apps and connectors, restricting advanced functionalities.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Media and Screenshots

      Screenshots

      Fields

      4 Screenshots

      No screenshots available.

      Videos

      video-0

      3 Videos

      video-0

      3 Videos

      Top Alternatives to WPForms and Cognito Forms in 2026

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      Related Blogs and Articles for Online Form Builder Software

      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, WPForms or Cognito Forms?
      WPForms edges out the other on user ratings (4.8 vs 4.5). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do WPForms and Cognito Forms offer a free trial?
      Yes, both WPForms and Cognito Forms offer a free trial.
      What is the starting price of WPForms vs Cognito Forms?
      WPForms starts at $39.50 /Year. Cognito Forms starts at $15 /Month.
      What are the top alternatives to WPForms?
      Top alternatives to WPForms include Formidable Forms, Cognito Forms, Formsite, Typeform, Google Forms.
      What are the top alternatives to Cognito Forms?
      Top alternatives to Cognito Forms include Formsite, Formstack, Google Forms, Gravity Forms, Jotform.

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