Supermetrics vs Funnel Comparison
Supermetrics
Starting at $69 /User/Month
- Free Trial
- Large Enterprises
- Medium Business
Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google Ads, and social media channels…
Funnel
Starting at $399 /Month
- Free Trial
- Large Enterprises
- Medium Business
"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated platform offers over 500 active integ…
Funnel leads on user satisfaction with a 4.3-star rating across 86 reviews.
Supermetrics vs Funnel — at a glance
| Feature | Supermetrics | Funnel |
|---|---|---|
| Rating | 4.1 / 5 | 4.3 / 5 |
| Reviews | 221 | 86 |
| Starting price | $69 /User/Month | $399 /Month |
| Free trial | Yes | Yes |
| Free version | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Large Enterprises, Medium Business, Small Business |
| Category | Marketing Analytics Software | Marketing Analytics Software |
| Platforms | SaaS/Web/Cloud, Installed - Windows, Installed - Mac | SaaS/Web/Cloud |
| API | Available | Available |
| Support modes | Business Hours, Online | Business Hours, Online |
| Certifications | SOC 2 | SOC 2, GDPR |
| Data residency | Global | Global |
Key differences between Supermetrics and Funnel
- Pricing: Supermetrics starts at $69 /User/Month, while Funnel starts at $399 /Month.
- User satisfaction: Funnel scores higher with a 4.3-star average.
- Deployment: Supermetrics supports SaaS/Web/Cloud, Installed - Windows, Installed - Mac; Funnel supports SaaS/Web/Cloud.
Supermetrics vs Funnel — find the better fit before you commit.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
Talk to an expert Talk to an expert |
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Biggest differences
Start here before you go deeper into features.
Large Enterprises, Medium Business, Small Business
Large Enterprises, Medium Business, Small Business
Supermetrics typically suits Large Enterprises and Medium Business. Funnel tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Supermetrics is a powerful performance management tool that streamlines all marketing metrics into one convenient location. Its integrations with top platforms like Google Analytics, Google ... Read More about Supermetrics | "Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated ... Read More about Funnel |
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Entry Level Pricing |
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Free Trial Availability | ||
User RatingsBased on verified Spotsaas reviews | ||
Get pricing help | Get pricing help |
Software Demo
Demo |
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How do Supermetrics and Funnel Compare on Features?
Total Features | 4 Features | 0 Features |
|---|---|---|
Unique Features | No unique features | No features |
Get Quote | Get Quote |
Compare Supermetrics and Funnel on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Other Details
Organization Types supported |
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Platforms Supported |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✓ Yes | ✓ Yes |
|---|---|---|
HIPAA | ✗ No | ✗ No |
GDPR | — | ✓ Yes |
Single Sign-On (SSO) | — | ✓ Yes |
Multi-Factor Auth (MFA) | — | ✓ Yes |
Data Encryption | — | ✓ Yes |
Data Residency | 🌐 Global | 🌐 Global |
Supermetrics User Reviews & Rating Comparison
User Ratings | ||
|---|---|---|
Rating Distribution | ||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Buyer sentiment is positive across 711 reviews, with strong overall satisfaction. What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is positive across 100 reviews, with strong overall satisfaction. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product |
List of Customers
Customers | No Customers information available. |  Trivago  Sas  Pipedrive |
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Media and Screenshots
Screenshots |  8 Screenshots |  4 Screenshots |
|---|---|---|
Videos |  5 Videos |  2 Videos |
Top Alternatives to Supermetrics and Funnel in 2026
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Supermetrics or Funnel?
- Funnel edges out the other on user ratings (4.3 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Supermetrics and Funnel offer a free trial?
- Yes, both Supermetrics and Funnel offer a free trial.
- What is the starting price of Supermetrics vs Funnel?
- Supermetrics starts at $69 /User/Month. Funnel starts at $399 /Month.
- What are the top alternatives to Supermetrics?
- Top alternatives to Supermetrics include Searchmetrics, Shortlist Metrics, Mainmetrics, Datorama, Adverity.
- What are the top alternatives to Funnel?
- Top alternatives to Funnel include LiveReport.io, Import.io, DashThis, Metric.ai, BRIDGEi2i.