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Adverity - Marketing Analytics Software

Adverity Review: Is It The Right Marketing Analytics Software For Your Team?

Best for SMB teams · Mid-market · Enterprise

GDPRSOC 2ISO 27001
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Adverity offers custom pricing plan

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What is Adverity?

Adverity is a powerful and feature-rich marketing analytics and campaign optimization platform that helps to measure and optimize entire marketing funnel. Import data from social, search, display, mobile, email, and other digital channels to easily understand the impact of every dollar spent on marketing. Adverity's easy-to-use interface provides powerful dashboards and reports to help to make data-driven decisions all the way from strategy to execution.

Pricing

  • Adverity offers custom pricing plan

Best For

Suited for solo users, small teams, SMBs, and enterprise

Security & Compliance

SOC 2
GDPR
ISO 27001
  • SSO & MFA supported

  • Data residency:🇺🇸

Adverity Software Demo

Adverity was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Adverity

Use cases
Marketing analytics and campaign optimization, Digital marketing performance measurement, Multi-channel marketing data integration
Team types
Marketing analysts, Digital marketing managers
Company size
Medium Business, Large Enterprises
Workflow style
Flexible and configurable
Setup complexity
Medium

Why teams choose Adverity

  • Comprehensive multi-channel data integration

  • Powerful dashboards and reporting capabilities

  • Enables data-driven marketing decisions across the funnel

Is Adverity right for you?

Best for multi-channel marketing analytics and campaign optimization in medium to large businesses.

Choose Adverity if

  • You need to integrate and analyze data from diverse digital marketing channels.
  • Your team requires powerful, customizable dashboards to measure full marketing funnel performance.
  • You have marketing analysts or data-driven marketers who can handle medium-complexity setup.

Consider alternatives if

  • You are a small team without dedicated marketing analysts or technical resources.
  • You require transparent, out-of-the-box pricing for straightforward budgeting.

What buyers should know before shortlisting Adverity

Adverity is a robust platform designed for comprehensive marketing analytics and campaign optimization. Its ability to integrate data from multiple channels makes it a powerful tool for marketers.

Pros and cons

Adverity pros and cons

  • Adverity pros
  • Comprehensive multi-channel data integration

  • Powerful dashboards and reporting capabilities

  • Enables data-driven marketing decisions across the funnel

  • Adverity cons
  • Pricing is quotation-based and not publicly available

  • May require some technical expertise to configure

4.7/5 rating
210 verified reviews

Ready to try it?

Get started with Adverity

Connect with the team for a personalised demo.

Get Pricing Details

Still comparing?

See how it stacks up

Compare Adverity side-by-side with top Marketing Analytics Software alternatives.

SAS Marketing Automation
Datorama
DashThis
+7 more
Compare alternatives

What is the pricing of Adverity?

Adverity uses custom pricing — plans are tailored to your team size and needs. Contact them for a quote.

Free TrialNot available
PricingAdverity offers custom pricing
Pricing Model
Quotation Based

Adverity reviews and ratings

Buyer sentiment

Buyers appreciate Adverity's robust multi-channel data integration and powerful reporting but note concerns about pricing transparency and setup complexity.

What buyers like

  • Multi-channel data integration
  • Powerful dashboards
  • Data-driven decision support

Common complaints

  • Pricing opacity
  • Setup complexity

4.7

Excellent

Based on 205 ratings & 210 reviews

Rating Distribution

Excellent

(140)

Very Good

(70)

Good

(0)

Poor

(0)

Poor

(0)

What users are saying

AU

Anonymous User

11/15/23

3.5 out of 5

"Learning curve to the platform"

What do you like best about Adverity? The abilty to connect all my data in one place. The fact that I can connect everything (even my excel documents) ...

Read more

AU

Anonymous User

11/15/23

3.5 out of 5

"Learning curve to the platform"

What do you like best about Adverity? The abilty to connect all my data in one place. The fact that I can connect everything (even my excel documents) ...

Read more

TI

Trish I

11/15/23

4 out of 5

"Adverity has greatly organized the way we present data and insights to clients"

What do you like best about Adverity? Reduced time and work it takes to set up a report and import data What do you dislike about Adverity? Sometimes ...

Read more

AN

Amy N

11/08/23

5 out of 5

"A+ for Adverity"

What do you like best about Adverity? Very versatile, easy to use, and easy to integrate data What do you dislike about Adverity? No downsides. The ...

Read more

TR

Trevor R

11/02/23

4.5 out of 5

"A great platform for visualizing historical results"

What do you like best about Adverity? The platform is easy to use and suits a range of requirements from the most basic tasks to some of the more ...

Read more

KW

Kyle W

10/31/23

5 out of 5

"Straightforward functionality, leans towards customization/flexibility, and reliable tech support."

What do you like best about Adverity? Reviewer technical level: BI Engineering/Analytics Company use case: Primarily ETL Review Date: 2023-09-06 Time ...

Read more

Security & Compliance

Adverity security and data handling

Key compliance certifications and security features for IT and security teams evaluating Adverity.

Certifications

SOC 2✓ Certified
GDPR✓ Certified
HIPAA✗ Not certified
ISO 27001✓ Certified
CSA STAR✓ Certified

Security features

Single Sign-On (SSO)✓ Yes
Multi-Factor Authentication✓ Yes
Data Encryption✓ Yes
Audit Logs✓ Yes

Developer & data

Data residency
🇺🇸

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Help & Contact

Adverity Support Options

Customer ServiceBusiness HoursOnline
LocationVienna, Austria

Frequently Asked Questions About Adverity

Common questions buyers ask before choosing Adverity.

Adverity is a strong fit if: You need to integrate and analyze data from diverse digital marketing channels.; Your team requires powerful, customizable dashboards to measure full marketing funnel performance.. Consider alternatives if: You are a small team without dedicated marketing analysts or technical resources.; You require transparent, out-of-the-box pricing for straightforward budgeting..

Buyers commonly note the following limitations of Adverity: Pricing is quotation-based and not publicly available; May require some technical expertise to configure; Limited information on ease of use for non-technical users.

Some top alternatives to Adverity includes SAS Marketing Automation, Datorama, DashThis, Fivetran and Supermetrics.

Adverity offers Quotation Based pricing model

We don't have information regarding integrations of the Adverity as of now.

The starting price is not disclosed by Adverity. You can visit Adverity pricing page to get the latest pricing.

Ready to try it?

Get started with Adverity

Get connected with the team for a personalised demo.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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