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Smartlook vs Countly Comparison

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Smartlook

4.5(1,988 reviews)

Starting at $39 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. It records user sessions, track…

Countly

4.0(22 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

Countly is a open source mobile analytics software. Its features are analytical, operational, reporting and development integrated into one platform. Countly provides actionable insights to drive business decisions effec…

Smartlook leads on user satisfaction with a 4.5-star rating across 1,988 reviews.

Smartlook vs Countly — at a glance

FeatureSmartlookCountly
Rating4.5 / 54.0 / 5
Reviews1,98822
Starting price$39 /MonthContact for pricing
Free trial Yes Yes
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryHeat Map SoftwareMobile Analytics Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, Online
CertificationsGDPRSOC 2, GDPR
Data residencyGlobalGlobal

Key differences between Smartlook and Countly

  • Pricing: Smartlook starts at $39 /Month. Countly pricing is not publicly listed.
  • User satisfaction: Smartlook scores higher with a 4.5-star average.
  • Deployment: Smartlook supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Countly supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Smartlook vs Countly — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Heat Map Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Smartlook - Heat Map Software
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Countly - Mobile Analytics Software
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Talk to an expert

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Biggest differences

Start here before you go deeper into features.

Smartlook

Best for medium businesses needing easy heatmaps with real-time user insights.

Choose if
  • You want quick setup with minimal installation effort.
  • Your team needs detailed session recordings to understand user behavior.
  • You require real-time monitoring to detect issues immediately.
Consider alternatives if
  • Your organization depends on extensive third-party app integrations.
  • You need advanced features fully utilized across all users.

Countly

Open-source mobile analytics platform ideal for real-time app insights and customization.

Choose if
  • You need real-time analytics to drive quick data-driven decisions in mobile apps.
  • Your team requires deep customization via open-source client and server code access.
  • You want an integrated platform combining analytics, operational, reporting, and development tools.
Consider alternatives if
  • Your organization relies heavily on Android platform support and extensive documentation.
  • You are a small team or startup needing lightweight analytics with low server resource use.

Smartlook: Best for medium businesses needing easy heatmaps with real-time user insights. Countly: Open-source mobile analytics platform ideal for real-time app insights and customization.

Description

Smartlook is a session recording and behavioral analytics platform used by product and UX teams at web and mobile app companies who need to understand user behavior beyond pageview counts. ... Read More about Smartlook

Countly is a open source mobile analytics software. Its features are analytical, operational, reporting and development integrated into one platform. Countly provides actionable insights to ... Read More about Countly

Entry Level Pricing

  • Starts from $39
  • Not Available

Free Trial Availability

SpotScore

What's this? ↗

9.8/10

8.9/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

50 to 500 employeesMedium Business
50-500 employeesMedium to Large Enterprises
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

Smartlook

  • User Insights: With Smartlook, managers can analyze user behavior in detail, understanding how customers interact with their applications. This helps teams make data-driven decisions that match user needs.
  • Session Replay Feature: Executives will appreciate the session replay capability that allows teams to watch real-time recordings of user sessions. This feature helps identify pain points and improve overall user experience, leading to higher customer satisfaction.
  • Conversion Rate Optimization: Using Smartlook's detailed funnels and heatmaps, administrators can pinpoint exactly where users drop off in the conversion process. This information lets them implement targeted strategies for boosting conversion rates effectively.

Countly

  • Comprehensive Analytics: Countly offers a reliable suite of analytics tools that let managers track user behavior across web and mobile platforms. You'll gain useful insights into customer engagement, allowing you to make data-driven decisions.
  • Real-Time Data: With Countly, you can access real-time data that keeps your team informed and responsive. This feature lets administrators respond quickly to trends and issues, improving your ability to optimize user experiences.
  • User Segmentation: The platform’s advanced user segmentation capabilities allow you to tailor marketing strategies effectively. By understanding different user groups, you can create personalized campaigns that resonate with your audience, driving higher conversion rates.
Best fit

Best fit

Smartlook

  • 50 to 500 employees
  • Martech, Fintech, SaaS, and Consulting
  • Product Managers, UX Designers, Marketing Analysts, and Customer Experience Specialists

Countly

  • 50 to 500 employees
  • Martech, SaaS, Fintech, eCommerce, and Mobile App Development
  • Product Managers, Data Analysts, Marketing Managers, and Mobile App Developers
Watchouts

Reasons buyers look elsewhere

Smartlook

  • Users may seek alternatives to Smartlook if they require more extensive customization options to tailor analytics and tracking features specific to their unique business needs and user behaviors.
  • Some businesses might explore other solutions due to pricing concerns, particularly if they find that the cost of Smartlook exceeds their budget or does not align with their expected return on investment.
  • Organizations looking for more robust customer support or onboarding assistance might consider alternatives, especially if they feel that Smartlook's resources and responsiveness do not meet their expectations.

Countly

  • Users may seek alternatives to Countly due to its pricing structure, especially for small businesses or startups that require cost-effective analytics solutions without compromising on essential features and functionality.
  • Some organizations might find Countly's user interface less intuitive, prompting them to explore platforms with a more user-friendly design that enhances the overall analytics experience for team members.
  • Data privacy concerns could lead users to consider alternatives that offer enhanced security features or comply more rigorously with specific regulatory standards relevant to their industry or region.

Software Demo

Demo

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How do Smartlook and Countly Compare on Features?

Total Features

19 Features

21 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare Smartlook and Countly on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $39
      • Not Available

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      Smartlook pricing
      Countly pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes
      ✓ Yes

      ISO 27001

      ✗ No

      Single Sign-On (SSO)

      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes

      Data Encryption

      ✓ Yes
      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🌐 Global
      🌐 Global

      Smartlook User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      247

      29

      2

      1

      1

      9

      8

      0

      1

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Overall positive sentiment highlights ease of use, valuable user behavior insights, and effective real-time monitoring, with some concerns about limited marketplace options and feature utilization.

      What buyers like

      • Ease of use
      • User behavior insights
      • Real-time monitoring

      Common complaints

      • Limited marketplace integrations
      • Underutilization of advanced features

      Buyer sentiment

      Users appreciate Countly’s comprehensive real-time analytics and open-source transparency but note limitations in free features and Android support.

      What buyers like

      • Ease of customization
      • Real-time data access
      • Responsive customer support

      Common complaints

      • Limited free edition features
      • Suboptimal Android documentation

      Pros and Cons

      • Easy installation and quick setup

      • Detailed visitor session recordings for user behavior insights

      • Real-time monitoring for immediate issue detection

      • Limited marketplace options for additional apps and connectors

      • Advanced features may be underutilized by some users

      • Open-source client and server code allowing customization and transparency

      • Real-time analytics enabling quick data-driven decisions

      • Strong customer support ensuring user assistance

      • Limited features in the free community edition

      • Dashboard user experience less polished compared to premium competitors

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      Used Smartlook or Countly? Tell buyers what actually differs.

      List of Customers

      Customers

      O2

      O2

      Miele

      Miele

      Conrad

      Conrad

      No Customers information available.

      Media and Screenshots

      Screenshots

      Platform type

      8 Screenshots

      screenshots

      7 Screenshots

      Videos

      video-0

      3 Videos

      video-0

      4 Videos

      Top Alternatives to Smartlook and Countly in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Smartlook or Countly?
      Smartlook edges out the other on user ratings (4.5 vs 4.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Smartlook and Countly offer a free trial?
      Yes, both Smartlook and Countly offer a free trial.
      What is the starting price of Smartlook vs Countly?
      Smartlook starts at $39 /Month. Countly starts at Contact for pricing.
      What are the top alternatives to Smartlook?
      Top alternatives to Smartlook include VWO Insights, VWO FullStack, Hotjar, FullStory, UXCam.
      What are the top alternatives to Countly?
      Top alternatives to Countly include PushAlert, Push.World, Adrack Web Push, Notificare, Adrenalead.