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Shape Software vs Bright vs Bigin by Zoho CRM Comparison

Last updated:

Shape Software

Starting at Contact for pricing

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Shape is a secure, web-based Software as a Service customer relationship management (CRM) application. Shape enables prospect and customer management, sales force automation, professional services automation, marketing,…

Bright

Starting at $39 /Month

  • Large Enterprises
  • Medium Business

Bright is the perfect CRM for businesses that rely on Airtable data. With Bright, you can track anything you need using the data stored on Airtable. Easily configure the UI to facilitate increased efficiency for your who…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

Shape Software vs Bright vs Bigin by Zoho CRM — at a glance

FeatureShape SoftwareBrightBigin by Zoho CRM
Rating4.3 / 5
Reviews119
Starting priceContact for pricing$39 /Month$7 /User/Month
Free trial Yes No Yes
Free version No No No
Best forFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small BusinessSmall Business
CategoryCRM SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailable
Support modes24/7 (Live rep), OnlineOnlineBusiness Hours, Online
CertificationsSOC 2SOC 2
Data residencyUSUSGlobal

Key differences between Shape Software and Bright

  • Pricing: Bright starts at $39 /Month. Shape Software pricing is not publicly listed.
  • Free trial: Shape Software offers a free trial; Bright does not.
  • Target audience: Shape Software is built for Freelancers / Consultants and Large Enterprises, while Bright targets Large Enterprises and Medium Business.
  • Deployment: Shape Software supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Bright supports SaaS/Web/Cloud.

Compare Shape Software vs Bright vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Shape Software - CRM Software
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Bright - New SaaS Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Shape Software

Best for

Freelancers / Consultants, Large Enterprises, Medium Business

Bright

Best for

Large Enterprises, Medium Business, Small Business

Bigin by Zoho CRM

Best for

Small Business

Shape Software typically suits Freelancers / Consultants and Large Enterprises. Bright tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

Shape is a secure, web-based Software as a Service customer relationship management (CRM) application. Shape enables prospect and customer management, sales force automation, professional ... Read More about Shape Software

Bright is the perfect CRM for businesses that rely on Airtable data. With Bright, you can track anything you need using the data stored on Airtable. Easily configure the UI to facilitate ... Read More about Bright

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Not Available
  • Starts from $39 , Billed Yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

8.4/10

Not Available

9.0/10

User Ratings

Based on verified Spotsaas reviews
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

Bright has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do Shape Software, Bright and Bigin by Zoho CRM Compare on Features?

Total Features

28 Features

4 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

Get Quote
Get Quote

Compare Shape Software, Bright and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • Not Available
        • $39 , Billed Yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Shape Professional

          Custom

          • AI CRM + Lead Management

          • Call

          • Text & Email

          Show more +

        • Shape Engage

          Custom

          • AI CRM + Lead Management

          • ShapeIQ AI Lead Scoring

          • Unlimited Calling Package

          Show more +

        • Shape Enterprise

          Custom

          • AI CRM + Lead Management

          • ShapeIQ AI Lead Scoring

          • Proprietary Branching Model

          Show more +

        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Shape Software pricing
        Bright pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Not Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✗ No
        ✗ No

        Single Sign-On (SSO)

        ✓ Yes
        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes
        ✓ Yes

        Audit Logs

        ✓ Yes
        ✓ Yes

        Data Residency

        🇺🇸 US
        🇺🇸 US

        Shape Software vs Bright User Reviews & Rating Comparison

        User Ratings

        No reviews available for the product

        No reviews available for the product

        Rating Distribution

        53

        4

        0

        1

        3

        No reviews available for this product

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        What buyers like

        • Secure web-based platform
        • Comprehensive CRM features
        • Sales force automation

        Common complaints

        • Steeper learning curve
        • Limited customization options
        • May require training

        No expert review available for this product

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Strong security measures ensure data protection.

        • Offers a wide range of CRM functionalities.

        • Integrates well with other business tools.

        • May require initial setup time.

        • Customization options are limited.

        No pros or cons available for this product

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        No Customers information available.

        No Customers information available.

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Shape Software screenshot

        5 Screenshots

        No screenshots available.

        Videos

        video-0

        2 Videos

        No videos available.

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Shape Software or Bright?
        Shape Software and Bright are closely matched with equal user ratings of -1.0. The right choice depends on your team size, budget, and specific CRM Software needs.
        Do Shape Software and Bright offer a free trial?
        Shape Software offers a free trial. Bright does not.
        What is the starting price of Shape Software vs Bright?
        Shape Software starts at Contact for pricing. Bright starts at $39 /Month.
        What are the top alternatives to Shape Software?
        Top alternatives to Shape Software include Bigin by Zoho CRM, ClickUp, Zoho CRM, Freshsales, Thryv.
        What are the top alternatives to Bright?
        Top alternatives to Bright include Bigin by Zoho CRM, Act!, Sugar Sell, Claritysoft, SalesCRM.

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