Ontraport vs HighLevel vs Bigin by Zoho CRM Comparison
Ontraport
Starting at $83 /month
- Free Trial
- Medium Business
- Small Business
Ontraport is a CRM and marketing automation platform designed for small and mid-sized businesses that need to manage contacts, automate marketing and sales, process payments, and build web experiences from a single syste…
HighLevel
Starting at $97 /Month
- Free Trial
- Medium Business
- Small Business
HighLevel is a CRM and marketing automation platform built for marketing agencies and consultants that manage sales pipelines, multi-channel campaigns, and client communication across their entire book of business. It co…
Bigin by Zoho CRM
Starting at $7 /User/Month
- Free Trial
- Small Business
Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to get productive within a day wi…
Ontraport leads on user satisfaction with a 4.5-star rating across 735 reviews.
Ontraport vs HighLevel vs Bigin by Zoho CRM — at a glance
| Feature | Ontraport | HighLevel | Bigin by Zoho CRM |
|---|---|---|---|
| Rating | 4.5 / 5 | — | 4.6 / 5 |
| Reviews | 735 | — | 294 |
| Starting price | $83 /month | $97 /Month | $7 /User/Month |
| Free trial | Yes | Yes | Yes |
| Free version | No | No | No |
| Best for | Medium Business, Small Business | Medium Business, Small Business | Small Business |
| Category | Marketing Automation Software | CRM Software | CRM Software |
| Integrations | 51+ apps | — | — |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Browser Based (Cloud) | SaaS/Web/Cloud | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available | Available |
| Support modes | Business Hours, Online | Online | Business Hours, Online |
| Certifications | GDPR | — | — |
| Data residency | — | US | Global |
Key differences between Ontraport and HighLevel
- Pricing: Ontraport starts at $83 /month, while HighLevel starts at $97 /Month.
- Deployment: Ontraport supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Browser Based (Cloud); HighLevel supports SaaS/Web/Cloud.
Compare Ontraport vs HighLevel vs Bigin by Zoho CRM — and walk away knowing which one fits.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Biggest differences
Start here before you go deeper into features.
Best for SMBs needing customizable CRM and marketing automation workflows.
- You require an all-in-one platform integrating CRM, marketing automation, and analytics.
- Your business needs highly customizable workflows with tags, triggers, and templates.
- You have a marketing or sales team ready to leverage advanced automation features.
- You want a simple, out-of-the-box solution with minimal setup and learning.
- Your team lacks time or technical skill to manage a medium-complexity platform.
Medium Business, Small Business
Small Business
Ontraport typically suits Medium Business and Small Business. HighLevel tends to fit Medium Business and Small Business better. The right choice depends on your team size, workflow, and whether a free trial matters.
Description | Ontraport is a CRM and marketing automation platform designed for small and mid-sized businesses that need to manage contacts, automate marketing and sales, process payments, and build web ... Read More about Ontraport | HighLevel is a CRM and marketing automation platform built for marketing agencies and consultants that manage sales pipelines, multi-channel campaigns, and client communication across their ... Read More about HighLevel | Bigin is Zoho's lightweight CRM designed for small teams under 50 people running straightforward sales cycles. Its drag-and-drop pipeline and email sync with Gmail and Outlook allow reps to ... Read More about Bigin by Zoho CRM |
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Entry Level Pricing |
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Free Trial Availability | |||
SpotScoreWhat's this? ↗ | 9.3/10 | 8.5/10 | 9.0/10 |
User RatingsBased on verified Spotsaas reviews | |||
Best Company Size | Small BusinessMedium Business | — | — |
Get pricing help | Get pricing help |
Software Demo
Demo |
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How do Ontraport, HighLevel and Bigin by Zoho CRM Compare on Features?
Total Features | 69 Features | 6 Features | 10 Features |
|---|---|---|---|
Unique Features | No unique features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Ontraport, HighLevel and Bigin by Zoho CRM on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
Other Details
Organization Types supported |
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Platforms Supported |
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Modes of support |
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API Support |
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Get help choosing | Get help choosing |
Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | ✗ No | — |
|---|---|---|
HIPAA | ✗ No | ✗ No |
GDPR | ✓ Yes | — |
ISO 27001 | ✗ No | — |
Single Sign-On (SSO) | ✓ Yes | — |
Multi-Factor Auth (MFA) | ✓ Yes | — |
Data Encryption | ✓ Yes | — |
Audit Logs | ✓ Yes | — |
Data Residency | — | 🇺🇸 US |
Ontraport vs HighLevel User Reviews & Rating Comparison
User Ratings | No reviews available for the product | ||
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Rating Distribution | |||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall, buyers appreciate Ontraport's powerful automation and comprehensive feature set but note a challenging learning curve and higher pricing. What buyers like
Common complaints
| What buyers like
Common complaints
| Buyer sentiment Buyer sentiment is very strong across 279 reviews, with consistently positive feedback. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product | No reviews available for the product |
Integrations
Integration with other apps | No Integration information available. | No Integration information available. |
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List of Customers
Customers | No Customers information available. | No Customers information available. | ![]() Antech Microsystem Pvt.Ltd ![]() Investacc ![]() Hire |
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Media and Screenshots
Screenshots | ![]() 5 Screenshots | ![]() 2 Screenshots |
|---|---|---|
Videos | ![]() 5 Videos | ![]() 1 Videos |
Alternatives
Alternatives |
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Related Blogs and Articles for Crm Software
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Ontraport or HighLevel?
- Ontraport edges out the other on user ratings (4.5 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
- Do Ontraport and HighLevel offer a free trial?
- Yes, both Ontraport and HighLevel offer a free trial.
- What is the starting price of Ontraport vs HighLevel?
- Ontraport starts at $83 /month. HighLevel starts at $97 /Month.
- What are the top alternatives to Ontraport?
- Top alternatives to Ontraport include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
- What are the top alternatives to HighLevel?
- Top alternatives to HighLevel include Bigin by Zoho CRM, Ontraport, Hubspot Marketing Hub, ClickUp, Zoho CRM.

























