Matomo vs Zoho Forms Comparison
Matomo
Starting at Contact for pricing
- Large Enterprises
- Medium Business
Matomo is Open Source Web Analytics Software (OSS) that can be installed on any own server. It allows user to easily get page views, unique visitors, referrers, search engine keywords, current browser versions, the best…
Zoho Forms
Starting at $12 /Month
- Free Trial
- Freelancers / Consultants
- Large Enterprises
Zoho Forms is an online form builder for teams already operating inside the Zoho ecosystem — Zoho CRM, Zoho Desk, and Zoho Projects — who need to capture leads, collect feedback, or trigger data flows between Zoho apps.…
Matomo leads on user satisfaction with a 4.7-star rating across 23 reviews.
Matomo vs Zoho Forms — at a glance
| Feature | Matomo | Zoho Forms |
|---|---|---|
| Rating | 4.7 / 5 | 4.6 / 5 |
| Reviews | 23 | 141 |
| Starting price | Contact for pricing | $12 /Month |
| Free trial | No | Yes |
| Free version | No | No |
| Best for | Large Enterprises, Medium Business, Small Business | Freelancers / Consultants, Large Enterprises, Medium Business |
| Category | Web Analytics Software | Online Form Builder Software |
| Platforms | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS | SaaS/Web/Cloud, Mobile - Android, Mobile - iOS |
| API | Available | Available |
| Support modes | Online | Online |
| Certifications | GDPR | SOC 2, HIPAA, GDPR |
| Data residency | — | Global |
Key differences between Matomo and Zoho Forms
- Pricing: Zoho Forms starts at $12 /Month. Matomo pricing is not publicly listed.
- Free trial: Zoho Forms offers a free trial; Matomo does not.
- Target audience: Matomo is built for Large Enterprises and Medium Business, while Zoho Forms targets Freelancers / Consultants and Large Enterprises.
- User satisfaction: Matomo scores higher with a 4.7-star average.
- Deployment: Matomo supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; Zoho Forms supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.
Matomo vs Zoho Forms — find the better fit before you commit.
Which tool fits your team best
Which is actually cheaper for your team size
Where each product wins, per real buyers
Most Web Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.
Biggest differences
Features
Pricing
Buying details
Security
Buyer feedback
Integrations
Product tour
Other options
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Matomo vs Zoho Forms: Biggest differences
Start here before you go deeper into features.
Best for organizations needing full control over web analytics data privacy.
- You require self-hosted analytics to maintain complete data ownership and privacy.
- Your team includes digital marketing managers or SEO specialists needing customizable reports.
- You want a flexible, open-source platform with strong consent-based session tracking.
- You lack technical resources to manage and maintain self-hosted software.
- You need extensive third-party integrations beyond Matomo's limited marketplace offerings.
Best for easy, customizable online forms integrated within Zoho ecosystem.
- You need quick, drag-and-drop form creation with minimal setup.
- Your team uses Zoho products and wants seamless integration.
- You require versatile forms for lead generation, surveys, or event registration.
- You need extensive mobile-optimized form designs and templates.
- Your workflows depend on broad third-party app integrations beyond Zoho.
Matomo: Best for organizations needing full control over web analytics data privacy. Zoho Forms: Best for easy, customizable online forms integrated within Zoho ecosystem.
Description | Matomo is Open Source Web Analytics Software (OSS) that can be installed on any own server. It allows user to easily get page views, unique visitors, referrers, search engine keywords, ... Read More about Matomo | Zoho Forms is an online form builder for teams already operating inside the Zoho ecosystem — Zoho CRM, Zoho Desk, and Zoho Projects — who need to capture leads, collect feedback, or trigger ... Read More about Zoho Forms |
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Entry Level Pricing |
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Free Trial Availability |
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SpotScoreWhat's this? ↗ | 9.5/10 | 9.3/10 |
User RatingsBased on verified Spotsaas reviews | ||
Best Company Size | 50-500 employeesMedium Business | 1-50 employees51-500 employees |
Get pricing help | Get pricing help |
Where each option fits best
See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.
Based on buyer reviews and verified product data collected by Spotsaas.
Key strengths
- Data Ownership: With Matomo, you control your data completely. Unlike other analytics platforms, you can host the software on your own servers, keeping sensitive information secure and private.
- User-Friendly Interface: Managers and team members alike will appreciate Matomo’s intuitive dashboard. It simplifies complex data sets, allowing you to quickly access actionable insights without a steep learning curve.
- Customizable Reporting: You can tailor reports to meet specific business needs. Whether you're tracking website performance or user engagement, Matomo offers flexible reporting options that help you focus on what matters most to your organization.
Best fit
- 50-500 employees.
- Martech, SaaS, E-commerce, Digital Marketing, Consulting.
- Digital Marketing Managers, Web Analysts, Product Managers, Data Analysts, SEO Specialists.
Reasons buyers look elsewhere
- Dashboard navigation requires learning curve — teams switching from Google Analytics or Mixpanel often cite simpler interfaces
- Advanced charting limited — organizations needing custom pivot tables or real-time data visualization typically add Tableau or Looker
- Self-hosted deployment requires IT resources — companies preferring managed cloud analytics choose Amplitude or Heap instead
Software Demo
Demo |
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How do Matomo and Zoho Forms Compare on Features?
Total Features | 10 Features | 26 Features |
|---|---|---|
Unique Features | No unique features | No unique features |
Get Quote | Get Quote |
Compare Matomo and Zoho Forms on pricing
Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.
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Matomo vs Zoho Forms: Other Details
Organization Types supported |
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Platforms Supported |
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Modes of support |
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API Support |
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Get help choosing | Get help choosing |
Matomo vs Zoho Forms Security & Compliance
Certifications, data handling, and security controls for IT and compliance evaluators.
SOC 2 | — | ✓ Yes |
|---|---|---|
HIPAA | ✗ No | ✓ Yes |
GDPR | ✓ Yes | ✓ Yes |
ISO 27001 | — | ✗ No |
Single Sign-On (SSO) | ✓ Yes | ✓ Yes |
Multi-Factor Auth (MFA) | — | ✓ Yes |
Data Encryption | ✓ Yes | ✓ Yes |
Audit Logs | — | ✓ Yes |
Data Residency | — | 🌐 Global |
Matomo User Reviews & Rating Comparison
User Ratings | ||
|---|---|---|
Rating Distribution | ||
Spotsaas Editor’s POV generated by AI | Buyer sentiment Overall positive sentiment highlights Matomo's data ownership, privacy features, and user-friendly interface, tempered by concerns over complexity and limited integrations. What buyers like
Common complaints
| Buyer sentiment Overall positive user sentiment praising ease of use and integration, tempered by some concerns over customization limits and occasional reliability issues. What buyers like
Common complaints
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Pros and Cons |
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Positive Reviews | No reviews available for the product | No reviews available for the product |
Media and Screenshots
Screenshots | ![]() 8 Screenshots | No screenshots available. |
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Videos | ![]() 3 Videos | ![]() 1 Videos |
Top Alternatives to Matomo and Zoho Forms in 2026
Alternatives |
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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].
Frequently asked questions
- Which is better, Matomo or Zoho Forms?
- Matomo edges out the other on user ratings (4.7 vs 4.6). That said, the best pick depends on your use case, so use the comparison tables above to evaluate each dimension.
- Do Matomo and Zoho Forms offer a free trial?
- Zoho Forms offers a free trial. Matomo does not.
- What is the starting price of Matomo vs Zoho Forms?
- Matomo starts at Contact for pricing. Zoho Forms starts at $12 /Month.
- What are the top alternatives to Matomo?
- Top alternatives to Matomo include SimilarWeb Pro, Trackboxx, Clicky, Hitsteps, Mixpanel.
- What are the top alternatives to Zoho Forms?
- Top alternatives to Zoho Forms include Paperform, 123FormBuilder, Formstack, Formidable Forms, Typeform.











