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LinkedIn Sales Navigator vs CB Insights Comparison

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LinkedIn Sales Navigator

4.4(3,025 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

LinkedIn Sales Navigator is a sales intelligence solution aimed at supporting sales team enablement, with intelligent data discovery, and contextual insight into the business dynamics impacting selling. The Sales Navigat…

CB Insights

4.1(29 reviews)

Starting at Contact for pricing

  • Large Enterprises

CB Insights is an innovative market intelligence platform that empowers strategic decision-making. With millions of data points, users get a comprehensive view of the technology landscape, rich insights into markets, and…

LinkedIn Sales Navigator leads on user satisfaction with a 4.4-star rating across 3,025 reviews.

LinkedIn Sales Navigator vs CB Insights — at a glance

FeatureLinkedIn Sales NavigatorCB Insights
Rating4.4 / 54.1 / 5
Reviews3,02529
Starting priceContact for pricingContact for pricing
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises
CategorySales Intelligence SoftwareMarketing Analytics Software
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
API
Support modesOnlineOnline
CertificationsSOC 2
Data residencyGlobalGlobal

Key differences between LinkedIn Sales Navigator and CB Insights

  • Free trial: LinkedIn Sales Navigator offers a free trial; CB Insights does not.
  • User satisfaction: LinkedIn Sales Navigator scores higher with a 4.4-star average.
  • Deployment: LinkedIn Sales Navigator supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; CB Insights supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

LinkedIn Sales Navigator vs CB Insights — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Sales Intelligence Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

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CB Insights - Marketing Analytics Software
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Free PDF comparison

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Biggest differences

Start here before you go deeper into features.

LinkedIn Sales Navigator

Best for

Large Enterprises, Medium Business, Small Business

CB Insights

Best for

Large Enterprises

LinkedIn Sales Navigator typically suits Large Enterprises and Medium Business. CB Insights tends to fit Large Enterprises better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

LinkedIn Sales Navigator is a sales intelligence solution aimed at supporting sales team enablement, with intelligent data discovery, and contextual insight into the business dynamics ... Read More about LinkedIn Sales Navigator

CB Insights is an innovative market intelligence platform that empowers strategic decision-making. With millions of data points, users get a comprehensive view of the technology landscape, ... Read More about CB Insights

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.1

(29)
Get pricing help
Get pricing help

Software Demo

Demo

No software demo available

LinkedIn Sales Navigator has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Compare LinkedIn Sales Navigator and CB Insights on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      LinkedIn Sales Navigator pricing
      CB Insights pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Not Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      Data Residency

      🌐 Global
      🌐 Global

      LinkedIn Sales Navigator User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      10

      4

      0

      0

      0

      20

      0

      0

      1

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 14 reviews, with strong overall satisfaction.

      What buyers like

      • Rich LinkedIn data
      • Intelligent insights
      • User-friendly interface

      Common complaints

      • Limited to LinkedIn data
      • Higher cost
      • Learning curve for new users

      Buyer sentiment

      Buyer sentiment is positive across 21 reviews, with strong overall satisfaction.

      What buyers like

      • Provides an excellent database of vendors and VC funding in emerging tech areas, aiding in research and analysis.
      • Offers curated collections of vendors and startups with scoring, enhancing procurement and discovery processes.
      • Delivers insightful research reports and market insights in a user-friendly format, helping users stay informed about trends.

      Common complaints

      • The UI can be complex, especially the advanced search functionality, requiring improvements for better user experience.
      • Limited "expert collections" compared to competitors like Tracxn, leading to the need for manual collection creation in some cases.
      • Higher price point may be a deterrent for some users, suggesting a need for more cost-effective subscription options.

      Pros and Cons

      • Access to extensive LinkedIn network

      • Real-time insights into lead activity

      • Highly customizable search filters

      • May not suit non-B2B sales

      • Requires LinkedIn Premium account

      • Provides an excellent database of vendors and VC funding in emerging tech areas, aiding in research and analysis.

      • Offers curated collections of vendors and startups with scoring, enhancing procurement and discovery processes.

      • Delivers insightful research reports and market insights in a user-friendly format, helping users stay informed about trends.

      • The UI can be complex, especially the advanced search functionality, requiring improvements for better user experience.

      • Limited "expert collections" compared to competitors like Tracxn, leading to the need for manual collection creation in some cases.

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Negative Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      No Customers information available.

      CISCO

      CISCO

      Salesforce

      Salesforce

      ADP

      ADP

      Media and Screenshots

      Screenshots

      Lead Result

      6 Screenshots

      Mosaic

      2 Screenshots

      Videos

      No videos available.

      video-0

      3 Videos

      Top Alternatives to LinkedIn Sales Navigator and CB Insights in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, LinkedIn Sales Navigator or CB Insights?
      LinkedIn Sales Navigator edges out the other on user ratings (4.4 vs 4.1). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do LinkedIn Sales Navigator and CB Insights offer a free trial?
      LinkedIn Sales Navigator offers a free trial. CB Insights does not.
      What is the starting price of LinkedIn Sales Navigator vs CB Insights?
      LinkedIn Sales Navigator starts at Contact for pricing. CB Insights starts at Contact for pricing.
      What are the top alternatives to LinkedIn Sales Navigator?
      Top alternatives to LinkedIn Sales Navigator include ZoomInfo SalesOS, ZoomInfo, Data Axle Genie, InsideView, Infofree.
      What are the top alternatives to CB Insights?
      Top alternatives to CB Insights include SalesIntel, InsideView, Intricately, Statsbot, Panintelligence.

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