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Hubspot Marketing Hub vs Claritysoft vs Bigin by Zoho CRM Comparison

Last updated:

Hubspot Marketing Hub

4.5(21,142 reviews)

Starting at $3,600

  • Free Trial
  • Large Enterprises
  • Medium Business

The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality across your entire marketing a…

Claritysoft

2.0(101 reviews)

Starting at $49 /month

  • Large Enterprises
  • Medium Business

Clarity CRM is a superior Customer Relationship Management software designed to assist users in organizing and managing growing databases, in an easy-to-use and intuitive manner. Clarity CRM is easy to deploy and use. It…

Bigin by Zoho CRM

4.3(119 reviews)

Starting at $7 /User/Month

  • Free Trial
  • Small Business

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, tasks and more. It can be accessed…

Hubspot Marketing Hub leads on user satisfaction with a 4.5-star rating across 21,142 reviews.

Hubspot Marketing Hub vs Claritysoft vs Bigin by Zoho CRM — at a glance

FeatureHubspot Marketing HubClaritysoftBigin by Zoho CRM
Rating4.5 / 52.0 / 54.3 / 5
Reviews21,142101119
Starting price$3,600$49 /month$7 /User/Month
Free trial Yes No Yes
Free version No No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small BusinessSmall Business
CategoryMarketing Automation SoftwareCRM SoftwareCRM Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - WindowsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS
APIAvailableAvailableAvailable
Support modesBusiness Hours, Online24/7 (Live rep), Business Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001SOC 2
Data residencyGlobalUSGlobal

Key differences between Hubspot Marketing Hub and Claritysoft

  • Pricing: Hubspot Marketing Hub starts at $3,600, while Claritysoft starts at $49 /month.
  • Free trial: Hubspot Marketing Hub offers a free trial; Claritysoft does not.
  • User satisfaction: Hubspot Marketing Hub scores higher with a 4.5-star average.
  • Deployment: Hubspot Marketing Hub supports SaaS/Web/Cloud; Claritysoft supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows.

Compare Hubspot Marketing Hub vs Claritysoft vs Bigin by Zoho CRM — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

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Claritysoft - CRM Software
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Biggest differences

Start here before you go deeper into features.

Hubspot Marketing Hub

Best for mid-to-large B2B teams needing integrated marketing and CRM automation.

Choose if
  • You require a unified platform combining marketing, sales, and CRM tools seamlessly.
  • Your team values an intuitive interface that supports both beginners and advanced users.
  • You need robust automation workflows with dynamic personalization for inbound and content marketing.
Consider alternatives if
  • You are a small business with a very limited marketing budget.
  • You need highly customizable design templates without relying on developer support.

Claritysoft

Best for

Large Enterprises, Medium Business, Small Business

Bigin by Zoho CRM

Best for

Small Business

Hubspot Marketing Hub typically suits Large Enterprises and Medium Business. Claritysoft tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

The Marketing Hub is the all-in-one marketing software that provides you with everything you need to know about your customers. It provides full customer profiles and tracking functionality ... Read More about Hubspot Marketing Hub

Clarity CRM is a superior Customer Relationship Management software designed to assist users in organizing and managing growing databases, in an easy-to-use and intuitive manner. Clarity ... Read More about Claritysoft

Bigin by Zoho CRM is a solution for managing business contacts, creating sales opportunities, monitoring the pipeline and recording activities. The solution integrates email, calendar, ... Read More about Bigin by Zoho CRM

Entry Level Pricing

  • Starts from $3,600
  • Starts from $49 , yearly
  • Starts from $7 , Billed Yearly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

8.9/10

8.5/10

9.0/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

51-500 employees500+ employees
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Software Demo

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How do Hubspot Marketing Hub, Claritysoft and Bigin by Zoho CRM Compare on Features?

Total Features

9 Features

9 Features

10 Features

Unique Features

No unique features

No unique features

No unique features

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Get Quote

Compare Hubspot Marketing Hub, Claritysoft and Bigin by Zoho CRM on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

        Starting From

        • $3,600
        • $49 , yearly
        • $7 , Billed Yearly

        Pricing Plans

        • Free

          • Free Marketing tools

          • Free Sales tools

          • Free Service tools

          Show more +

        • Starter

          • Starts at 1,000 contacts

          • Includes features of Free plan, plus

          • Remove Hubspot Branding from Live chat Forms Email marketing Landing pages

          Show more +

        • Professional

          • 2,000 Marketing Contacts

          • Includes features of Starter plan, plus

          • Custom reporting

          Show more +

        • Browse all pricing plans
        • Not Available
        • Free

          • Single Pipeline

          • 500 Records

          • Instant Workflows (3)

          Show more +

        • Express

          • Includes features of Free plan, plus

          • Team Pipelines (3)

          • 50,000 Records

          Show more +

        • Premier

          • Includes features of Express Edition plan. plus

          • Team Pipelines (5)

          • 100,000 Records

          Show more +

        Pricing Page

        Hubspot Marketing Hub pricing
        Claritysoft pricing
        Bigin by Zoho CRM pricing

        Other Details

        Organization Types supported

        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals
        • Large Enterprises
        • Medium Business
        • Small Business
        • Freelancers
        • Individuals

        Platforms Supported

        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)
        • Browser Based (Cloud)
        • Mobile - Android
        • Mobile - iOS
        • Installed - Windows
        • Installed - Mac
        • Browser Based (Cloud)

        Modes of support

        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online
        • 24/7 (Live rep)
        • Business Hours
        • Online

        API Support

        • Available
        • Available
        • Available
        Get help choosing
        Get help choosing

        Security & Compliance

        Certifications, data handling, and security controls for IT and compliance evaluators.

        SOC 2

        ✓ Yes
        ✓ Yes

        HIPAA

        ✓ Yes
        ✗ No

        GDPR

        ✓ Yes

        ISO 27001

        ✓ Yes

        Single Sign-On (SSO)

        ✓ Yes

        Multi-Factor Auth (MFA)

        ✓ Yes

        Data Encryption

        ✓ Yes

        Audit Logs

        ✓ Yes

        Data Residency

        🌐 Global
        🇺🇸 US

        Hubspot Marketing Hub vs Claritysoft User Reviews & Rating Comparison

        User Ratings

        Rating Distribution

        1604

        118

        11

        0

        3

        10

        0

        0

        0

        1

        204

        66

        7

        1

        1

        Spotsaas Editor’s POV generated by AI

        Buyer sentiment

        Overall, users praise HubSpot Marketing Hub for its comprehensive features and ease of use, though some find it complex and costly for smaller teams.

        What buyers like

        • Ease of use
        • All-in-one platform
        • Marketing automation capabilities

        Common complaints

        • Complexity for new users
        • Cost of advanced features

        Buyer sentiment

        Buyer sentiment is cautious across 11 reviews, with several recurring concerns in feedback.

        What buyers like

        • Customizable for unique business needs, even accessible for beginners.
        • Intuitive and user-friendly interface, simplifying daily tasks and operations.
        • Strong integration capabilities, particularly with email, enabling better communication workflows.

        Common complaints

        • Lack of connectivity between modules, requiring manual data updates and increasing risk of discrepancies.
        • Automation features and streamlined functions could be improved for quicker, more effective usage.
        • Some setups and changes require highly tech-savvy users, which may hinder user experience for non-experts.

        Buyer sentiment

        Buyer sentiment is positive across 279 reviews, with strong overall satisfaction.

        What buyers like

        • Simple, intuitive design with a short learning curve, making it easy to use and implement, even for non-technical users.
        • Affordable pricing tailored for startups and small businesses, offering great value for core CRM functionalities.
        • Effective pipeline management and workflow automation, enabling businesses to streamline sales processes.

        Common complaints

        • Limited integrations with third-party tools (e.g., social media apps, direct LinkedIn or Facebook ad imports), making data syncing challenging.
        • Lack of advanced features and scalability, restricting use for larger enterprises or complex workflows.
        • Inconsistent customer support with restricted availability, affecting issue resolution during critical times.

        Pros and Cons

        • Comprehensive all-in-one platform integrating marketing, sales, and CRM tools

        • Intuitive and user-friendly interface suitable for beginners and advanced users

        • Robust marketing automation features including workflows and dynamic personalization

        • Advanced features may require technical expertise or developer support

        • Platform can feel overwhelming due to the breadth of tools and functionalities

        • Easy to deploy and use.

        • Reliable performance with Microsoft technology.

        • Intuitive interface for quick learning.

        • Customization options may be limited.

        • Advanced features may be lacking.

        • Real-time updates keep teams informed.

        • Integration with email and calendar enhances productivity.

        • User-friendly interface simplifies navigation.

        • Customization options may not meet all needs.

        • New users may find the interface complex.

        Positive Reviews

        No reviews available for the product

        No reviews available for the product

        No reviews available for the product

        List of Customers

        Customers

        Trello

        Trello

        Reddit

        Reddit

        SoundCloud

        SoundCloud

        No Customers information available.

        Antech Microsystem Pvt.Ltd

        Antech Microsystem Pvt.Ltd

        Investacc

        Investacc

        Hire

        Hire

        Media and Screenshots

        Screenshots

        Marketing Hub Starter

        6 Screenshots

        Claritysoft - Email Marketing

        4 Screenshots

        Videos

        video-0

        2 Videos

        video-0

        3 Videos

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        Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

        Frequently asked questions

        Which is better, Hubspot Marketing Hub or Claritysoft?
        Hubspot Marketing Hub edges out the other on user ratings (4.5 vs 2.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
        Do Hubspot Marketing Hub and Claritysoft offer a free trial?
        Hubspot Marketing Hub offers a free trial. Claritysoft does not.
        What is the starting price of Hubspot Marketing Hub vs Claritysoft?
        Hubspot Marketing Hub starts at $3,600. Claritysoft starts at $49 /month.
        What are the top alternatives to Hubspot Marketing Hub?
        Top alternatives to Hubspot Marketing Hub include Outgrow, ActiveCampaign, CleverTap, Moosend, Omnisend.
        What are the top alternatives to Claritysoft?
        Top alternatives to Claritysoft include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Salesforce.

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