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HubSpot CRM vs GetResponse vs MailChimp vs Campaigner Comparison

Last updated:

HubSpot CRM

4.2(10,374 reviews)

Starting at $45 /Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you…

GetResponse

4.2(1,306 reviews)

Starting at $15.58 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

GetResponse is an online email response software that allows small businesses to create, track and send professional emails within a few clicks. With features like automatic drag-and-drop picture insertion, draft saving,…

MailChimp

3.9(27,427 reviews)

Starting at $4.23 /month

  • Freelancers / Consultants
  • Large Enterprises

MailChimp is a powerful marketing automation platform that helps thousands of businesses connect with their customers. From one-to-one email correspondence to mass email marketing, software is the easiest way for compani…

Campaigner

3.0(595 reviews)

Starting at $14 /month

  • Free Trial
  • Large Enterprises
  • Medium Business

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, it is simple to use, and will ha…

HubSpot CRM vs GetResponse vs MailChimp vs Campaigner — at a glance

FeatureHubSpot CRMGetResponseMailChimpCampaigner
Rating4.2 / 54.2 / 53.9 / 53.0 / 5
Reviews10,3741,30627,427595
Starting price$45 /Month$15.58 /Month$4.23 /month$14 /month
Free trial Yes Yes No Yes
Free version No No No No
Best forIndividuals, Freelancers / Consultants, Large EnterprisesLarge Enterprises, Medium Business, Small BusinessFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small Business
CategoryCRM SoftwareEmail Marketing SoftwareEmail Marketing SoftwareEmail Marketing Software
Integrations7+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud
APIAvailableAvailableAvailableAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Business Hours, Online24/7 (Live rep), Business Hours, Online24/7 (Live rep), Online
CertificationsSOC 2, HIPAA, GDPR, ISO 27001GDPRSOC 2, GDPRGDPR
Data residencyUSUSGlobalUS

Key differences between HubSpot CRM and GetResponse

  • Pricing: HubSpot CRM starts at $45 /Month, while GetResponse starts at $15.58 /Month.
  • Target audience: HubSpot CRM is built for Individuals and Freelancers / Consultants, while GetResponse targets Large Enterprises and Medium Business.
  • Deployment: HubSpot CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac; GetResponse supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS.

Compare HubSpot CRM vs GetResponse vs MailChimp vs Campaigner — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most CRM Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

HubSpot CRM - CRM Software
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GetResponse - Email Marketing Software
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MailChimp
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Biggest differences

Start here before you go deeper into features.

HubSpot CRM

Best for

Individuals, Freelancers / Consultants, Large Enterprises

GetResponse

Best for small to medium businesses needing user-friendly email marketing automation.

Choose if
  • You want an all-in-one platform combining email, landing pages, webinars, and CRM.
  • You need powerful, flexible marketing automation with complex workflow capabilities.
  • You value outstanding customer support with prompt, professional assistance.
Consider alternatives if
  • Your campaigns require consistently high email deliverability, especially to Gmail domains.
  • You need deep, advanced reporting and analytics for data-driven marketing decisions.

MailChimp

Best for small to mid-sized teams needing easy, automated email marketing.

Choose if
  • You want a user-friendly platform accessible to non-technical marketers.
  • You need robust automation for personalized email sequences and customer journeys.
  • You prioritize strong inbox deliverability and compliance features.
Consider alternatives if
  • Your organization requires advanced BI-level analytics and deep reporting.
  • You depend heavily on extensive native third-party app integrations.

Campaigner

Best for

Large Enterprises, Medium Business, Small Business

HubSpot CRM typically suits Individuals and Freelancers / Consultants. GetResponse tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, ... Read More about HubSpot CRM

GetResponse is an online email response software that allows small businesses to create, track and send professional emails within a few clicks. With features like automatic drag-and-drop ... Read More about GetResponse

MailChimp is a powerful marketing automation platform that helps thousands of businesses connect with their customers. From one-to-one email correspondence to mass email marketing, software ... Read More about MailChimp

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, ... Read More about Campaigner

Entry Level Pricing

  • Starts from $45 , Billed Yearly
  • Starts from $15.58 , Billed Yearly
  • Starts from $4.23 , monthly
  • Starts from $14 , monthly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.1/10

9.8/10

9.5/10

8.8/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-1,000 employees
1-500 employeesMedium Business
1-50 employees51-500 employees
50 to 500 employees
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

HubSpot CRM

  • Streamlined Communication: HubSpot CRM allows your team to centralize all customer interactions in one place, ensuring that everyone is on the same page and reducing the chances of miscommunication. You’ll find it easier to collaborate and respond to customer needs promptly.
  • User-Friendly Interface: Designed with simplicity in mind, HubSpot CRM enables users of all technical levels to navigate effortlessly. This means less training time for your staff and more focus on building relationships with clients.
  • Robust Analytics and Reporting: With its powerful analytics tools, you can gain valuable insights into sales performance and customer behavior. This data-driven approach helps you make informed decisions that can lead to increased conversions and revenue growth.

GetResponse

  • Streamlined Marketing Automation: With GetResponse, I’ve seen how effortlessly it automates marketing tasks. Managers can set up complex workflows that nurture leads without constant oversight, allowing the team to focus on strategic initiatives.
  • All-in-One Solution: GetResponse isn’t just an email marketing tool; it’s a comprehensive platform that integrates landing pages, webinars, and CRM functionalities. This means you can consolidate your marketing efforts in one place, simplifying processes and reducing costs.
  • User-Friendly Interface: Executives appreciate the intuitive design of GetResponse. Even those with minimal technical expertise find it easy to navigate. This user-friendly experience enhances productivity and encourages team members to engage with the software confidently.

MailChimp

  • User-Friendly Interface: MailChimp’s intuitive design makes it easy for teams of all skill levels to create stunning email campaigns. You’ll find that even those without a marketing background can navigate the platform with confidence.
  • Automation Capabilities: With robust automation features, you can set up personalized email sequences based on user behavior. This means your audience receives timely and relevant messages, enhancing engagement and conversion rates.
  • Comprehensive Analytics: MailChimp provides detailed reporting tools that allow you to track open rates, click-through rates, and overall campaign performance. By leveraging these insights, you can make data-driven decisions to refine your marketing strategy.

Campaigner

  • Streamlined Email Marketing Automation: With Campaigner, managers can effortlessly automate their email campaigns, saving valuable time while ensuring that no customer is left behind. This means you can focus on strategy while our platform handles the routine.
  • Advanced Segmentation Capabilities: Administrators will appreciate the powerful segmentation tools that allow for highly targeted messaging. This ensures that your emails resonate with specific audience segments, ultimately driving higher engagement rates and conversions.
  • Robust Analytics and Reporting: Executives benefit from Campaigner’s comprehensive analytics dashboard, which provides actionable insights into campaign performance. You can easily track open rates, click-through rates, and ROI to make informed decisions moving forward.
Best fit

Best fit

HubSpot CRM

  • 1-1,000 employees
  • Martech, SaaS, Consulting, Sales Automation, Revtech
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

GetResponse

  • 1 to 500 employees
  • Martech, SaaS, E-commerce, Digital Marketing, and Consulting
  • Marketing Managers, Digital Marketing Specialists, Content Creators, and E-commerce Managers

MailChimp

  • 1-500 employees
  • Marketing, E-commerce, Nonprofit, SaaS, Retail
  • Marketing Managers, E-commerce Specialists, Nonprofit Fundraising Coordinators, Digital Marketing Strategists, Content Creators

Campaigner

  • 50 to 500 employees
  • Martech, Revtech, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, and Campaign Strategists
Watchouts

Reasons buyers look elsewhere

HubSpot CRM

  • Users might consider alternatives to HubSpot CRM due to budget constraints, as some businesses find it expensive, especially with advanced features.
  • Customization limitations can lead users to seek alternatives that offer more tailored solutions to fit unique business processes.
  • Some users may prefer a simpler interface or fewer features, prompting them to look for more user-friendly and straightforward CRM options.

GetResponse

  • Users may seek alternatives to GetResponse due to budget constraints, as some platforms offer similar features at a lower price point, making them more appealing for small businesses or startups.
  • Some users might find GetResponse's interface less intuitive compared to competitors, prompting them to explore alternatives that provide a more user-friendly experience and ease of navigation.
  • For those looking for advanced automation capabilities, alternatives might offer more sophisticated tools and integrations that better meet their marketing automation needs.

MailChimp

  • Users may find MailChimp's pricing model limiting, especially for small businesses or startups with tight budgets. Alternatives often offer more flexible pricing structures that better suit varying business sizes and needs.
  • Some users may require more advanced automation features or a more intuitive user interface, prompting them to explore options that provide enhanced functionality and ease of use for their marketing campaigns.
  • Businesses looking for improved integration with other tools and platforms might seek alternatives that offer better compatibility with their existing software ecosystem, ensuring a smoother workflow and data management.

Campaigner

  • Users may seek alternatives to Campaigner due to its pricing structure, which could be perceived as high for small businesses or startups looking for more budget-friendly email marketing solutions.
  • Some users might find Campaigner's user interface less intuitive compared to competitors, prompting them to explore platforms that offer a more streamlined and user-friendly experience for their email campaigns.
  • The need for advanced automation features can drive users away from Campaigner, especially if they require more sophisticated workflows that are better supported by other email marketing tools in the market.

Software Demo

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How do HubSpot CRM, GetResponse, MailChimp and Campaigner Compare on Features?

Total Features

38 Features

42 Features

27 Features

20 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Compare HubSpot CRM, GetResponse, MailChimp and Campaigner on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $45 , Billed Yearly
          • $15.58 , Billed Yearly
          • $4.23 , monthly
          • $14 , monthly

          Pricing Plans

          • Free Tools

            • Free Marketing tools

            • Free Sales tools

            • Free Service tools

            Show more +

          • Starter

            • Marketing Hub Starter

            • Includes 1,000 marketing contacts

            • Sales Hub Starter Includes 2 paid users

            Show more +

          • Professional

            • Includes features of Starter plan, plus

            • Marketing Hub Professional

            • Includes 2,000 marketing contacts

            Show more +

          • Browse all pricing plans
          • Free

            • 2,500 newsletters/mo

            • 1 landing page

            • Website Builder

            Show more +

          • Email Marketing

            • Includes features of Free plan, plus

            • AI subject line generator (New)

            • Unlimited newsletters

            Show more +

          • Marketing Automation

            • Includes features of Email Marketing plan, plus

            • Marketing automation

            • Event-based automation

            Show more +

          • Browse all pricing plans
          • Premium

            $126.38

            /month

            • Unlimited audiences

            • Multivariate testing

            • Advanced segmentation & behavior scoring

            Show more +

          • Standard Plan

            $6.32

            /month

            • Behavior-based automations

            • Custom audience insights

            • Retargeting ads

            Show more +

          • Essentials

            $4.23

            /month

            • Up to 3 audiences

            • Remove Mailchimp branding

            • A/B testing

            Show more +

          • Browse all pricing plans
          • Essentials

            $14

            /month

            • Great for those wanting the basics of great email marketing

            • Drag and drop editor

            • Email templates

            Show more +

          • Advanced

            $35

            /month

            • Great for experienced users with advanced needs

            • Automation workflows - simple and multi-path

            • Advanced segmentation

            Show more +

          • Custom

            Custom

            • Great for those sending at scale

            • Full suite of features

            • Dedicated Account Management

            Show more +

          Pricing Page

          HubSpot CRM pricing
          GetResponse pricing
          MailChimp pricing
          Campaigner pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✓ Yes
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes
          ✓ Yes

          Data Residency

          🇺🇸 US
          🇺🇸 US
          🌐 Global

          HubSpot CRM vs GetResponse vs MailChimp User Reviews & Rating Comparison

          User Ratings

          3.9

          (based on 27427 reviews)

          3

          (based on 595 reviews)

          Rating Distribution

          2104

          679

          84

          40

          233

          765

          466

          49

          26

          237

          0

          0

          0

          0

          0

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Buyer sentiment is positive across 3140 reviews, with strong overall satisfaction.

          What buyers like

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.
          • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.
          • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

          Common complaints

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.
          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.
          • Poor accessibility for individuals with disabilities, leading to exclusion of certain user groups.

          Buyer sentiment

          Overall positive sentiment highlights ease of use, automation capabilities, and customer support, tempered by concerns over deliverability and account restrictions.

          What buyers like

          • Ease of use
          • Marketing automation
          • Customer support

          Common complaints

          • Email deliverability issues
          • Account suspension policies

          Buyer sentiment

          Overall positive sentiment highlights ease of use and automation, tempered by critiques of analytics depth and interface modernity.

          What buyers like

          • Ease of use
          • Automation capabilities
          • Deliverability and compliance

          Common complaints

          • Limited analytics depth
          • Dated interface design

          Buyer sentiment

          Buyer sentiment is mixed across 595 reviews, so it is worth reviewing the tradeoffs closely.

          What buyers like

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.
          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.
          • Supports email and social channel integration for cohesive campaigns across platforms.

          Common complaints

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.
          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.
          • Compared to platforms with extensive app ecosystems, Campaigner’s built-in direct connectors are narrower, often relying on Zapier for third-party syncs.

          Pros and Cons

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

          • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.

          • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.

          • User-friendly interface suitable for beginners and advanced users

          • Powerful marketing automation with complex workflow capabilities

          • Outstanding customer support with prompt and professional assistance

          • Inconsistent email deliverability, especially to Gmail domains

          • Strict account suspension policies with no refunds or detailed explanations

          • User-friendly interface accessible to non-technical users

          • Robust automation features enabling personalized email sequences

          • Strong inbox deliverability and list compliance capabilities

          • Analytics lack depth compared to standalone reporting tools

          • Some interface elements feel dated and less intuitive

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.

          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.

          • Supports email and social channel integration for cohesive campaigns across platforms.

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.

          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Classpass

          Classpass

          Avison Young

          Avison Young

          Crunch Fitness

          Crunch Fitness

          Carrefour

          Carrefour

          Zendesk

          Zendesk

          Stripe

          Stripe

          No Customers information available.

          LG

          LG

          The UPS Store

          The UPS Store

          CLARINS

          CLARINS

          Media and Screenshots

          Screenshots

          HubSpot CRM

          13 Screenshots

          Drip Email Campaign Getresponse Marketing Automation

          3 Screenshots

          App Engagement

          3 Screenshots

          Videos

          video-0

          2 Videos

          video-0

          4 Videos

          video-0

          4 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, HubSpot CRM or GetResponse?
          HubSpot CRM and GetResponse are closely matched with equal user ratings of 4.2. The right choice depends on your team size, budget, and specific Email Marketing Software needs.
          Do HubSpot CRM and GetResponse offer a free trial?
          Yes, both HubSpot CRM and GetResponse offer a free trial.
          What is the starting price of HubSpot CRM vs GetResponse?
          HubSpot CRM starts at $45 /Month. GetResponse starts at $15.58 /Month.
          What are the top alternatives to HubSpot CRM?
          Top alternatives to HubSpot CRM include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.
          What are the top alternatives to GetResponse?
          Top alternatives to GetResponse include Campaigner, Moosend, SMTP, ActiveCampaign, Omnisend.

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