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Funnel vs Adverity Comparison

Last updated:

Funnel

4.3(86 reviews)

Starting at $1,999 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated platform offers over 500 active integ…

Adverity

4.7(205 reviews)

Starting at Contact for pricing

  • Large Enterprises
  • Medium Business

Adverity is a powerful and feature-rich marketing analytics and campaign optimization platform that helps to measure and optimize entire marketing funnel. Import data from social, search, display, mobile, email, and othe…

Adverity leads on user satisfaction with a 4.7-star rating across 205 reviews.

Funnel vs Adverity — at a glance

FeatureFunnelAdverity
Rating4.3 / 54.7 / 5
Reviews86205
Starting price$1,999 /MonthContact for pricing
Free trial Yes No
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryMarketing Analytics SoftwareMarketing Analytics Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
APIAvailableAvailable
Support modesBusiness Hours, OnlineBusiness Hours, Online
CertificationsSOC 2, GDPRSOC 2, GDPR, ISO 27001
Data residencyGlobalUS

Key differences between Funnel and Adverity

  • Pricing: Funnel starts at $1,999 /Month. Adverity pricing is not publicly listed.
  • Free trial: Funnel offers a free trial; Adverity does not.
  • User satisfaction: Adverity scores higher with a 4.7-star average.
  • Deployment: Funnel supports SaaS/Web/Cloud; Adverity supports SaaS/Web/Cloud.

Funnel vs Adverity — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

Funnel - Marketing Analytics Software
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Adverity - Marketing Analytics Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

Funnel

Best for

Large Enterprises, Medium Business, Small Business

Adverity

Best for multi-channel marketing analytics and campaign optimization in medium to large businesses.

Choose if
  • You need to integrate and analyze data from diverse digital marketing channels.
  • Your team requires powerful, customizable dashboards to measure full marketing funnel performance.
  • You have marketing analysts or data-driven marketers who can handle medium-complexity setup.
Consider alternatives if
  • You are a small team without dedicated marketing analysts or technical resources.
  • You require transparent, out-of-the-box pricing for straightforward budgeting.

Funnel typically suits Large Enterprises and Medium Business. Adverity tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

"Experience the power of Funnel - an automated data collection and marketing reporting software that transforms your scattered marketing data into actionable insights. Our integrated ... Read More about Funnel

Adverity is a powerful and feature-rich marketing analytics and campaign optimization platform that helps to measure and optimize entire marketing funnel. Import data from social, search, ... Read More about Adverity

Entry Level Pricing

  • Starts from $1,999
  • Not Available

Free Trial Availability

  • No free trial

User Ratings

Based on verified Spotsaas reviews

4.3

(86)

Best Company Size

Medium BusinessLarge Enterprises
Get pricing help
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Software Demo

Demo

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Compare Funnel and Adverity on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • $1,999
      • Not Available

      Pricing Plans

      • Not Available
      • Not Available

      Pricing Page

      Funnel pricing

      Pricing information not available

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Browser Based (Cloud)
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      SOC 2

      ✓ Yes
      ✓ Yes

      HIPAA

      ✗ No
      ✗ No

      GDPR

      ✓ Yes
      ✓ Yes

      ISO 27001

      ✓ Yes

      Single Sign-On (SSO)

      ✓ Yes
      ✓ Yes

      Multi-Factor Auth (MFA)

      ✓ Yes
      ✓ Yes

      Data Encryption

      ✓ Yes
      ✓ Yes

      Audit Logs

      ✓ Yes

      Data Residency

      🌐 Global
      🇺🇸 US

      Funnel User Reviews & Rating Comparison

      User Ratings

      Rating Distribution

      69

      31

      0

      0

      0

      140

      70

      0

      0

      0

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is positive across 100 reviews, with strong overall satisfaction.

      What buyers like

      • Automated data collection
      • Real-time insights
      • Over 500 integrations

      Common complaints

      • Can be overwhelming for beginners
      • Integration setup may take time
      • Limited customization options

      Buyer sentiment

      Buyers appreciate Adverity's robust multi-channel data integration and powerful reporting but note concerns about pricing transparency and setup complexity.

      What buyers like

      • Multi-channel data integration
      • Powerful dashboards
      • Data-driven decision support

      Common complaints

      • Pricing opacity
      • Setup complexity

      Pros and Cons

      • Comprehensive integration options

      • Real-time insights enhance decision-making

      • User-friendly design for quick adoption

      • Initial setup may be complex

      • Overwhelming for users new to analytics

      • Comprehensive multi-channel data integration

      • Powerful dashboards and reporting capabilities

      • Enables data-driven marketing decisions across the funnel

      • Pricing is quotation-based and not publicly available

      • May require some technical expertise to configure

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      List of Customers

      Customers

      Trivago

      Trivago

      Sas

      Sas

      Pipedrive

      Pipedrive

      No Customers information available.

      Media and Screenshots

      Screenshots

      Funnel - Automated Data Collection

      4 Screenshots

      No screenshots available.

      Videos

      video-0

      2 Videos

      video-0

      2 Videos

      Top Alternatives to Funnel and Adverity in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, Funnel or Adverity?
      Adverity edges out the other on user ratings (4.7 vs 4.3). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do Funnel and Adverity offer a free trial?
      Funnel offers a free trial. Adverity does not.
      What is the starting price of Funnel vs Adverity?
      Funnel starts at $1,999 /Month. Adverity starts at Contact for pricing.
      What are the top alternatives to Funnel?
      Top alternatives to Funnel include LiveReport.io, Import.io, DashThis, Metric.ai, BRIDGEi2i.
      What are the top alternatives to Adverity?
      Top alternatives to Adverity include SAS Marketing Automation, Datorama, DashThis, Fivetran, Power My Analytics.

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