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EngageBay vs HubSpot CRM vs Zoho Campaigns vs Campaigner Comparison

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EngageBay

4.6(445 reviews)

Starting at $13.79 /User/Month

  • Large Enterprises
  • Medium Business

EngageBay Marketing Automation allows businesses to streamline their marketing functions, and engage with their prospects and customers. With branded templates, powerful visual marketing tools and dashboard reporting, it…

HubSpot CRM

4.2(10,374 reviews)

Starting at $45 /Month

  • Free Trial
  • Individuals
  • Freelancers / Consultants

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, HubSpot CRM provides everything you…

Zoho Campaigns

4.3(2,018 reviews)

Starting at $3 /Month

  • Free Trial
  • Freelancers / Consultants
  • Large Enterprises

Zoho Campaigns empowers businesses to streamline their email marketing efforts with ease. From creating visually stunning campaigns to analyzing performance metrics, Zoho Campaigns offers a robust feature set to engage c…

Campaigner

3.0(595 reviews)

Starting at $14 /month

  • Free Trial
  • Large Enterprises
  • Medium Business

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, it is simple to use, and will ha…

EngageBay leads on user satisfaction with a 4.6-star rating across 445 reviews.

EngageBay vs HubSpot CRM vs Zoho Campaigns vs Campaigner — at a glance

FeatureEngageBayHubSpot CRMZoho CampaignsCampaigner
Rating4.6 / 54.2 / 54.3 / 53.0 / 5
Reviews44510,3742,018595
Starting price$13.79 /User/Month$45 /Month$3 /Month$14 /month
Free trial No Yes Yes Yes
Free version No No No No
Best forLarge Enterprises, Medium Business, Small BusinessIndividuals, Freelancers / Consultants, Large EnterprisesFreelancers / Consultants, Large Enterprises, Medium BusinessLarge Enterprises, Medium Business, Small Business
CategoryMarketing Automation SoftwareCRM SoftwareEmail Marketing SoftwareEmail Marketing Software
Integrations7+ apps
PlatformsSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - MacSaaS/Web/Cloud, Mobile - Android, Mobile - iOSSaaS/Web/Cloud
APIAvailableAvailableAvailableAvailable
Support modesBusiness Hours24/7 (Live rep), Business Hours, OnlineBusiness Hours, Online24/7 (Live rep), Online
CertificationsGDPRSOC 2, HIPAA, GDPR, ISO 27001SOC 2, GDPR, ISO 27001GDPR
Data residencyGlobalUSGlobalUS

Key differences between EngageBay and HubSpot CRM

  • Pricing: EngageBay starts at $13.79 /User/Month, while HubSpot CRM starts at $45 /Month.
  • Free trial: HubSpot CRM offers a free trial; EngageBay does not.
  • Target audience: EngageBay is built for Large Enterprises and Medium Business, while HubSpot CRM targets Individuals and Freelancers / Consultants.
  • User satisfaction: EngageBay scores higher with a 4.6-star average.
  • Deployment: EngageBay supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS; HubSpot CRM supports SaaS/Web/Cloud, Mobile - Android, Mobile - iOS, Installed - Windows, Installed - Mac.

Compare EngageBay vs HubSpot CRM vs Zoho Campaigns vs Campaigner — and walk away knowing which one fits.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Marketing Automation Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

EngageBay - Marketing Automation Software
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HubSpot CRM - CRM Software
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Zoho Campaigns - Email Marketing Software
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Biggest differences

Start here before you go deeper into features.

EngageBay

Best all-in-one marketing automation and CRM for SMBs seeking affordability.

Choose if
  • You need a combined marketing automation, CRM, and helpdesk platform.
  • Your team values an intuitive interface with robust analytics and reporting.
  • You are a small to medium business looking for cost-effective growth tools.
Consider alternatives if
  • You require extensive developer customization and advanced technical control.
  • Your business depends on complex integrations unsupported by the platform.

HubSpot CRM

Best for

Individuals, Freelancers / Consultants, Large Enterprises

Zoho Campaigns

Best for small to mid-sized businesses needing easy, robust email marketing.

Choose if
  • You want an intuitive, user-friendly interface accessible to non-technical users
  • You need strong scheduling and automation features for efficient campaign management
  • You value comprehensive analytics with actionable insights for marketing performance
Consider alternatives if
  • You are a large enterprise requiring advanced team activity tracking
  • You need highly customizable analytics and reporting beyond standard options

Campaigner

Best for

Large Enterprises, Medium Business, Small Business

EngageBay typically suits Large Enterprises and Medium Business. HubSpot CRM tends to fit Individuals and Freelancers / Consultants better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

EngageBay Marketing Automation allows businesses to streamline their marketing functions, and engage with their prospects and customers. With branded templates, powerful visual marketing ... Read More about EngageBay

HubSpot CRM is our all-in-one sales, marketing, and customer communication software. Built from the ground up with a modern design inspired by our top-rated marketing and sales tools, ... Read More about HubSpot CRM

Zoho Campaigns empowers businesses to streamline their email marketing efforts with ease. From creating visually stunning campaigns to analyzing performance metrics, Zoho Campaigns offers a ... Read More about Zoho Campaigns

The Campaigner email marketing software from Constant Contact allows you to easily create, send and track professional emails and newsletters. With the help of a dedicated marketing team, ... Read More about Campaigner

Entry Level Pricing

  • Starts from $13.79 , Billed Yearly
  • Starts from $45 , Billed Yearly
  • Starts from $3 , Billed Yearly
  • Starts from $14 , monthly

Free Trial Availability

  • No free trial

Spotsaas Score

What's this? ↗

9.2/10

9.1/10

9.4/10

8.8/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

1-200 employeesMedium Business
1-1,000 employees
1-50 employees51-500 employees
50 to 500 employees
Get pricing help
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

EngageBay

  • All-in-One Solution: EngageBay combines marketing automation, CRM, and helpdesk functionalities in one platform, allowing managers to streamline their operations without juggling multiple tools. This integration simplifies workflows and enhances productivity across departments.
  • User-Friendly Interface: With its intuitive design, both administrators and team members can easily navigate the platform. This reduces the learning curve and enables users to leverage EngageBay's full potential quickly, maximizing return on investment.
  • Robust Analytics: EngageBay offers powerful analytics and reporting features that provide valuable insights into customer behavior and campaign performance. Executives can make data-driven decisions that drive growth and improve overall strategies.

HubSpot CRM

  • Streamlined Communication: HubSpot CRM allows your team to centralize all customer interactions in one place, ensuring that everyone is on the same page and reducing the chances of miscommunication. You’ll find it easier to collaborate and respond to customer needs promptly.
  • User-Friendly Interface: Designed with simplicity in mind, HubSpot CRM enables users of all technical levels to navigate effortlessly. This means less training time for your staff and more focus on building relationships with clients.
  • Robust Analytics and Reporting: With its powerful analytics tools, you can gain valuable insights into sales performance and customer behavior. This data-driven approach helps you make informed decisions that can lead to increased conversions and revenue growth.

Zoho Campaigns

  • Streamlined Email Marketing: With Zoho Campaigns, managers can effortlessly create and automate email marketing campaigns that resonate with their audience, ensuring high engagement rates and streamlined outreach.
  • Robust Analytics and Reporting: Administrators benefit from comprehensive analytics tools that provide insights into campaign performance. This data-driven approach allows you to refine strategies and improve future campaigns based on real-time feedback.
  • Seamless Integration: Executives will appreciate how Zoho Campaigns integrates smoothly with other Zoho applications and third-party tools, creating a unified ecosystem for managing customer relationships and marketing efforts.

Campaigner

  • Streamlined Email Marketing Automation: With Campaigner, managers can effortlessly automate their email campaigns, saving valuable time while ensuring that no customer is left behind. This means you can focus on strategy while our platform handles the routine.
  • Advanced Segmentation Capabilities: Administrators will appreciate the powerful segmentation tools that allow for highly targeted messaging. This ensures that your emails resonate with specific audience segments, ultimately driving higher engagement rates and conversions.
  • Robust Analytics and Reporting: Executives benefit from Campaigner’s comprehensive analytics dashboard, which provides actionable insights into campaign performance. You can easily track open rates, click-through rates, and ROI to make informed decisions moving forward.
Best fit

Best fit

EngageBay

  • 1 to 200 employees
  • Martech, SaaS, Sales Automation, Consulting, and Revtech
  • roles such as Sales Managers, Account Executives, Business Development Representatives, and CRM Administrators

HubSpot CRM

  • 1-1,000 employees
  • Martech, SaaS, Consulting, Sales Automation, Revtech
  • Sales Managers, Account Executives, Business Development Representatives, CRM Administrators

Zoho Campaigns

  • 1 to 500 employees
  • Marketing and Advertising, E-commerce, Nonprofit Organizations, Real Estate, Education, Healthcare, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, Content Creators, and Small Business Owners

Campaigner

  • 50 to 500 employees
  • Martech, Revtech, SaaS, and Consulting
  • Marketing Managers, Email Marketing Specialists, Digital Marketing Coordinators, and Campaign Strategists
Watchouts

Reasons buyers look elsewhere

EngageBay

  • Users may seek alternatives due to specific feature gaps in EngageBay, such as advanced reporting capabilities or integration with specialized tools that better meet their unique business needs.
  • Some businesses might find EngageBay's pricing structure less competitive compared to other platforms that offer similar or enhanced functionalities for a more budget-friendly solution.
  • Companies with larger teams or complex workflows may look for alternatives that provide more robust project management features, enabling better collaboration and task tracking across departments.

HubSpot CRM

  • Users might consider alternatives to HubSpot CRM due to budget constraints, as some businesses find it expensive, especially with advanced features.
  • Customization limitations can lead users to seek alternatives that offer more tailored solutions to fit unique business processes.
  • Some users may prefer a simpler interface or fewer features, prompting them to look for more user-friendly and straightforward CRM options.

Zoho Campaigns

  • Users may find Zoho Campaigns lacking in advanced automation features, prompting them to seek alternatives that offer more sophisticated workflows for complex marketing campaigns or customer journeys.
  • Some businesses may experience integration challenges with other software tools, leading them to explore platforms that provide seamless connectivity with their existing tech stack for improved efficiency.
  • The pricing structure of Zoho Campaigns might not align with the budget constraints of smaller businesses or startups, encouraging them to look for cost-effective solutions that still deliver robust email marketing capabilities.

Campaigner

  • Users may seek alternatives to Campaigner due to its pricing structure, which could be perceived as high for small businesses or startups looking for more budget-friendly email marketing solutions.
  • Some users might find Campaigner's user interface less intuitive compared to competitors, prompting them to explore platforms that offer a more streamlined and user-friendly experience for their email campaigns.
  • The need for advanced automation features can drive users away from Campaigner, especially if they require more sophisticated workflows that are better supported by other email marketing tools in the market.

Software Demo

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How do EngageBay, HubSpot CRM, Zoho Campaigns and Campaigner Compare on Features?

Total Features

56 Features

38 Features

25 Features

20 Features

Unique Features

No unique features

No unique features

No unique features

No unique features

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Compare EngageBay, HubSpot CRM, Zoho Campaigns and Campaigner on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

          Starting From

          • $13.79 , Billed Yearly
          • $45 , Billed Yearly
          • $3 , Billed Yearly
          • $14 , monthly

          Pricing Plans

          • Free Tools

            • Free Marketing tools

            • Free Sales tools

            • Free Service tools

            Show more +

          • Starter

            • Marketing Hub Starter

            • Includes 1,000 marketing contacts

            • Sales Hub Starter Includes 2 paid users

            Show more +

          • Professional

            • Includes features of Starter plan, plus

            • Marketing Hub Professional

            • Includes 2,000 marketing contacts

            Show more +

          • Browse all pricing plans
          • Essentials

            $14

            /month

            • Great for those wanting the basics of great email marketing

            • Drag and drop editor

            • Email templates

            Show more +

          • Advanced

            $35

            /month

            • Great for experienced users with advanced needs

            • Automation workflows - simple and multi-path

            • Advanced segmentation

            Show more +

          • Custom

            Custom

            • Great for those sending at scale

            • Full suite of features

            • Dedicated Account Management

            Show more +

          Pricing Page

          EngageBay pricing
          HubSpot CRM pricing
          Zoho Campaigns pricing
          Campaigner pricing

          Other Details

          Organization Types supported

          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals
          • Freelancers
          • Large Enterprises
          • Medium Business
          • Small Business
          • Individuals

          Platforms Supported

          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)
          • Browser Based (Cloud)
          • Mobile - Android
          • Mobile - iOS
          • Installed - Windows
          • Installed - Mac
          • Browser Based (Cloud)

          Modes of support

          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online
          • 24/7 (Live rep)
          • Business Hours
          • Online

          API Support

          • Available
          • Available
          • Available
          • Available
          Get help choosing
          Get help choosing
          Get help choosing

          Security & Compliance

          Certifications, data handling, and security controls for IT and compliance evaluators.

          SOC 2

          ✓ Yes
          ✓ Yes

          HIPAA

          ✗ No
          ✓ Yes
          ✗ No

          GDPR

          ✓ Yes
          ✓ Yes
          ✓ Yes

          ISO 27001

          ✓ Yes
          ✓ Yes

          Single Sign-On (SSO)

          ✓ Yes
          ✓ Yes

          Multi-Factor Auth (MFA)

          ✓ Yes
          ✓ Yes

          Data Encryption

          ✓ Yes
          ✓ Yes
          ✓ Yes

          Audit Logs

          ✓ Yes
          ✓ Yes

          Data Residency

          🌐 Global
          🇺🇸 US
          🌐 Global

          EngageBay vs HubSpot CRM vs Zoho Campaigns User Reviews & Rating Comparison

          User Ratings

          3

          (based on 595 reviews)

          Rating Distribution

          482

          17

          3

          0

          0

          2104

          679

          84

          40

          233

          866

          278

          56

          29

          4

          0

          0

          0

          0

          0

          Spotsaas Editor’s POV generated by AI

          Buyer sentiment

          Users generally express high satisfaction with EngageBay’s ease of use, comprehensive features, and responsive support, though some find setup and advanced integrations challenging.

          What buyers like

          • Ease of use
          • Customer support
          • Feature completeness

          Common complaints

          • Complex onboarding
          • Integration difficulties

          Buyer sentiment

          Buyer sentiment is positive across 3140 reviews, with strong overall satisfaction.

          What buyers like

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.
          • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.
          • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

          Common complaints

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.
          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.
          • Poor accessibility for individuals with disabilities, leading to exclusion of certain user groups.

          Buyer sentiment

          Users generally praise Zoho Campaigns for its intuitive interface, robust scheduling, and strong analytics, though some find the feature set overwhelming and desire more advanced customization.

          What buyers like

          • Ease of use
          • Scheduling and automation
          • Analytics and reporting

          Common complaints

          • Limited team activity tracking
          • Complexity due to feature breadth

          Buyer sentiment

          Buyer sentiment is mixed across 595 reviews, so it is worth reviewing the tradeoffs closely.

          What buyers like

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.
          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.
          • Supports email and social channel integration for cohesive campaigns across platforms.

          Common complaints

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.
          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.
          • Compared to platforms with extensive app ecosystems, Campaigner’s built-in direct connectors are narrower, often relying on Zapier for third-party syncs.

          Pros and Cons

          • All-in-one platform combining marketing automation, CRM, and helpdesk

          • User-friendly and intuitive interface reducing learning curve

          • Robust analytics and reporting for data-driven decision making

          • Onboarding can be overwhelming due to feature breadth

          • Challenges with advanced integrations like DKIM and Twilio setup

          • Free plan available for small businesses, offering essential CRM functionality and a good starting point for startups.

          • Comprehensive integration with tools like Google Suite and seamless APIs, improving productivity and tracking.

          • Intuitive and user-friendly interface for contact and task management, even for individuals with limited technical knowledge.

          • Expensive pricing structure with hidden costs for essential add-ons, making it a tough choice for small businesses.

          • Lack of flexibility in contracts, with annual commitments and limited trial periods causing dissatisfaction.

          • Intuitive and user-friendly interface accessible to non-technical users

          • Robust scheduling features enabling efficient multi-platform posting

          • Strong analytics and reporting tools providing actionable insights

          • Lack of advanced tracking features for team activities limits use for larger teams

          • Platform can feel overwhelming due to breadth of features

          • Strong inbox deliverability fundamentals and list compliance features help maintain high send reputation.

          • Flexible for custom workflows and extended integrations through API or middleware tools like Zapier.

          • Supports email and social channel integration for cohesive campaigns across platforms.

          • While solid for campaign performance, its analytics lack the depth of standalone reporting or advanced BI dashboards.

          • Some parts of the interface feel dated and less intuitive compared to newer marketing solutions.

          Positive Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Negative Reviews

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          No reviews available for the product

          Integrations

          Integration with other apps

          No Integration information available.

          No Integration information available.

          No Integration information available.

          List of Customers

          Customers

          Bitcoin

          Bitcoin

          IdeasIgnite

          IdeasIgnite

          Javier Mendoza

          Javier Mendoza

          Classpass

          Classpass

          Avison Young

          Avison Young

          Crunch Fitness

          Crunch Fitness

          Thinking Map

          Thinking Map

          Modus

          Modus

          3Ding

          3Ding

          LG

          LG

          The UPS Store

          The UPS Store

          CLARINS

          CLARINS

          Media and Screenshots

          Screenshots

          Deals

          8 Screenshots

          HubSpot CRM

          13 Screenshots

          AB Testing screenshot

          11 Screenshots

          Videos

          video-0

          5 Videos

          video-0

          2 Videos

          video-0

          6 Videos

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          Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

          Frequently asked questions

          Which is better, EngageBay or HubSpot CRM?
          EngageBay edges out the other on user ratings (4.6 vs 4.2). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
          Do EngageBay and HubSpot CRM offer a free trial?
          HubSpot CRM offers a free trial. EngageBay does not.
          What is the starting price of EngageBay vs HubSpot CRM?
          EngageBay starts at $13.79 /User/Month. HubSpot CRM starts at $45 /Month.
          What are the top alternatives to EngageBay?
          Top alternatives to EngageBay include Outgrow, ActiveCampaign, CleverTap, Moosend, ActiveTrail.
          What are the top alternatives to HubSpot CRM?
          Top alternatives to HubSpot CRM include Bigin by Zoho CRM, Hubspot Marketing Hub, ClickUp, Zoho CRM, Freshsales.

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