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CleverTap vs Upzelo Comparison

Last updated:

CleverTap

4.5(229 reviews)

Starting at Contact for pricing

  • Free Trial
  • Large Enterprises
  • Medium Business

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and in-app events. CleverTap allows us…

Upzelo

Starting at $179.90 /Month

  • Free Trial
  • Large Enterprises
  • Medium Business

Upzelo is a powerful subscription retention software designed to help businesses reduce customer churn by up to 40%. With its dynamic cancellation flows, users can create personalized surveys to better understand why sub…

CleverTap leads on user satisfaction with a 4.5-star rating across 229 reviews.

SpotSaaS Analysis

CleverTapUpzelo

CleverTap focuses on comprehensive customer engagement across various industries, making it ideal for mid-sized companies looking to enhance their marketing strategies. In contrast, Upzelo specializes in reducing churn for subscription businesses, making it best suited for small to medium-sized companies that prioritize customer retention.

- Designed for companies with 100 to 1,000 employees - Ideal for Martech, Fintech, eCommerce, SaaS, and Retail sectors - Targets roles like Marketing Managers and Data Analysts - Offers extensive customer engagement tools - Pricing details are not publicly listed - Focuses on enhancing marketing strategies

- Best for subscription-based businesses - Aims to reduce customer churn by up to 40% - Provides dynamic cancellation flows for insights - Suitable for small to medium-sized companies - Priced at $179.90 - Focuses on personalized retention strategies

CleverTap vs Upzelo — at a glance

FeatureCleverTapUpzelo
Rating4.5 / 5
Reviews229
Starting priceContact for pricing$179.90 /Month
Free trial Yes Yes
Free version No No
Best forLarge Enterprises, Medium Business, Small BusinessLarge Enterprises, Medium Business, Small Business
CategoryMobile Analytics SoftwareMobile Analytics Software
PlatformsSaaS/Web/CloudSaaS/Web/Cloud
APIAvailable
Support modes24/7 (Live rep), Business Hours, Online24/7 (Live rep), Online
Data residencyUS

Key differences between CleverTap and Upzelo

  • Pricing: Upzelo starts at $179.90 /Month. CleverTap pricing is not publicly listed.
  • Deployment: CleverTap supports SaaS/Web/Cloud; Upzelo supports SaaS/Web/Cloud.

CleverTap vs Upzelo — find the better fit before you commit.

01

Which tool fits your team best

02

Which is actually cheaper for your team size

03

Where each product wins, per real buyers

Most Mobile Analytics Software tools look identical on paper. This comparison cuts to the differences that matter — pricing structure, team fit, and what real buyers found after signing up.

CleverTap - Mobile Analytics Software
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Upzelo - Mobile Analytics Software
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Talk to an expert

Biggest differences

Start here before you go deeper into features.

CleverTap

Best for

Large Enterprises, Medium Business, Small Business

Upzelo

Best for subscription businesses aiming to reduce churn with personalized retention flows.

Choose if
  • You run a subscription-based business seeking to lower customer churn by up to 40%.
  • You need dynamic cancellation flows to gather personalized insights on why customers leave.
  • You want to test and customize retention offers and build targeted audience segments.
Consider alternatives if
  • Your business does not operate on a subscription model or focus on retention.
  • You require transparent pricing and extensive user reviews before committing.

CleverTap typically suits Large Enterprises and Medium Business. Upzelo tends to fit Large Enterprises and Medium Business better. The right choice depends on your team size, workflow, and whether a free trial matters.

Description

CleverTap is an easy to use, affordable suite of mobile analytics tools that measure user activity on Android or iOS device based on app usage (mobile app), website visits (web app) and ... Read More about CleverTap

Upzelo is a powerful subscription retention software designed to help businesses reduce customer churn by up to 40%. With its dynamic cancellation flows, users can create personalized ... Read More about Upzelo

Entry Level Pricing

  • Not Available
  • Starts from $179.90 , Billed Yearly

Free Trial Availability

Spotsaas Score

What's this? ↗

9.8/10

7.6/10

User Ratings

Based on verified Spotsaas reviews

Best Company Size

100 to 1,000 employees
Small BusinessMedium Business
Get pricing help
Get pricing help

Where each option fits best

See where each product is strongest, which teams it fits, and what causes buyers to keep looking — before you commit.

Based on buyer reviews and verified product data collected by Spotsaas.

Strengths

Key strengths

CleverTap

  • Personalized Customer Engagement: CleverTap empowers your marketing team to create tailored experiences for each user, ensuring that communication feels relevant and timely, which drives higher engagement and loyalty.
  • Robust Analytics and Insights: With its advanced analytics capabilities, CleverTap provides actionable insights into user behavior, enabling you to make data-driven decisions that enhance your strategies and improve overall performance.
  • Seamless Integration: I’ve seen how effortlessly CleverTap integrates with various platforms you may already be using. This means you can quickly unify your marketing efforts without the hassle of overhauling existing systems.

Upzelo

No key benefits available yet.

Best fit

Best fit

CleverTap

  • 100 to 1,000 employees
  • Martech, Fintech, eCommerce, SaaS, and Retail
  • often in roles such as Marketing Managers, Customer Engagement Specialists, Product Managers, and Data Analysts

Upzelo

No best-fit guidance available yet.

Watchouts

Reasons buyers look elsewhere

CleverTap

  • Users may seek alternatives to CleverTap due to budget constraints, as some businesses might find more cost-effective solutions that offer similar functionalities without the higher price tag associated with CleverTap.
  • Companies with specific industry needs may look for tailored marketing platforms that better address their unique requirements, providing specialized features that CleverTap might not fully support.
  • Organizations experiencing scalability challenges could explore alternatives that offer more flexible integration options or advanced analytics capabilities, ensuring they can grow without compromising on performance.

Upzelo

No alternatives guidance available yet.

Software Demo

Demo

No software demo available

Upzelo has not given any software demo yet

If you're the owner of this profile, add your demo.Contact us

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Share your priorities, budget, and team needs, and we’ll help you narrow the options and understand the tradeoffs before you talk to vendors.

How do CleverTap and Upzelo Compare on Features?

Total Features

10 Features

5 Features

Unique Features

No unique features

No unique features

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Get Quote

Compare CleverTap and Upzelo on pricing

Review starting price, plan structure, and free-trial access side by side so you can see which option fits your budget and buying process.

Pricing Option

      Starting From

      • Not Available
      • $179.90 , Billed Yearly

      Pricing Plans

      • Not Available
      • Upzelo

        • Unlimited exit surveys

        • Unlimited offers

        • Unlimited audiences

        Show more +

      Pricing Page

      CleverTap pricing
      Upzelo pricing

      Other Details

      Organization Types supported

      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals
      • Small Business
      • Large Enterprises
      • Medium Business
      • Freelancers
      • Individuals

      Platforms Supported

      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac
      • Browser Based (Cloud)
      • Mobile - Android
      • Mobile - iOS
      • Installed - Windows
      • Installed - Mac

      Modes of support

      • 24/7 (Live rep)
      • Business Hours
      • Online
      • 24/7 (Live rep)
      • Business Hours
      • Online

      API Support

      • Available
      • Not Available
      Get help choosing
      Get help choosing

      Security & Compliance

      Certifications, data handling, and security controls for IT and compliance evaluators.

      Data Residency

      🇺🇸 US

      CleverTap User Reviews & Rating Comparison

      User Ratings

      No reviews available for the product

      Rating Distribution

      256

      38

      2

      0

      0

      No reviews available for this product

      Spotsaas Editor’s POV generated by AI

      Buyer sentiment

      Buyer sentiment is very strong across 296 reviews, with consistently positive feedback.

      What buyers like

      • User-friendly platform for setting up campaigns, with intuitive analytics and reports.
      • Effective use of AI for personalized and targeted communication, including push notifications and email marketing.
      • Empowering user-centric product management with a comprehensive analytics interface.

      Common complaints

      • Limited selection in the Marketplace for additional apps and connectors, restricting advanced functionalities.
      • The richness of features and customizations can be overwhelming for newcomers without proper support.

      Buyer sentiment

      No user ratings or reviews available to assess buyer sentiment.

      What buyers like

      • Reduces customer churn
      • Personalized surveys
      • Targeted audience building

      Common complaints

      • Limited analytics features
      • Requires user input
      • Basic reporting options

      Pros and Cons

      • User-friendly platform for setting up campaigns, with intuitive analytics and reports.

      • Effective use of AI for personalized and targeted communication, including push notifications and email marketing.

      • Empowering user-centric product management with a comprehensive analytics interface.

      • Limited selection in the Marketplace for additional apps and connectors, restricting advanced functionalities.

      • The richness of features and customizations can be overwhelming for newcomers without proper support.

      • Dynamic cancellation flows for personalized customer insights

      • Ability to test and tailor retention offers

      • Targeted audience building and flow customization

      • Lack of publicly available pricing information

      • No user ratings or reviews available

      Positive Reviews

      No reviews available for the product

      No reviews available for the product

      Media and Screenshots

      Screenshots

      screenshots

      8 Screenshots

      No screenshots available.

      Videos

      video-0

      1 Videos

      No videos available.

      Top Alternatives to CleverTap and Upzelo in 2026

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      Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

      Frequently asked questions

      Which is better, CleverTap or Upzelo?
      CleverTap edges out the other on user ratings (4.5 vs -1.0). That said, the best pick depends on your use case — use the comparison tables above to evaluate each dimension.
      Do CleverTap and Upzelo offer a free trial?
      Yes, both CleverTap and Upzelo offer a free trial.
      What is the starting price of CleverTap vs Upzelo?
      CleverTap starts at Contact for pricing. Upzelo starts at $179.90 /Month.
      What are the top alternatives to CleverTap?
      Top alternatives to CleverTap include WebEngage, MoEngage, Mixpanel, Adjust, Amplitude.
      What are the top alternatives to Upzelo?
      Top alternatives to Upzelo include Churn Buster, CleverTap, ProsperStack, EasyCSM, RetentionEngine.

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