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Iconosquare - Social Media Analytics Tools

Iconosquare Review: Is It The Right Social Media Analytics Tools For Your Team?

Best for SMB teams · Mid-market

Free Trial Available

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Starts from $49 / Month when Billed Yearly

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What is Iconosquare?

Iconosquare is a social media analytics and scheduling platform used by social media managers and agency teams handling Instagram and Facebook accounts across multiple client profiles. It tracks engagement metrics, audience demographics, and post timing to improve organic performance while also handling content scheduling in one interface. Coverage is focused on Meta platforms, limiting its value for teams whose audiences are primarily on LinkedIn, TikTok, or X.

Pricing

  • Starts from $49 / Month when Billed Yearly

  • Free Trial available

Best For

Built for growing teams, from small businesses to mid-market

Security & Compliance

GDPR
  • Data residency:Global

Platform

  • Web + mobile app (iOS & Android)

Iconosquare Software Demo

Iconosquare was reviewed internally using user feedback, in-house testing, and market research to assess its performance, reliability, and user experience. Learn how we review products and our evaluation process.

Who should consider Iconosquare

Use cases
Social media management for small businesses, Freelancers managing multiple client accounts, Medium businesses focusing on social media engagement
Team types
Social media managers, Marketing freelancers
Company size
1-50 employees, 51-500 employees
Workflow style
Simple and streamlined
Setup complexity
Low

Why teams choose Iconosquare

  • Easy management of multiple social media accounts

  • Effective post scheduling capabilities

  • Improved engagement tracking

Is Iconosquare right for you?

Best for small to medium businesses managing social media and client websites efficiently.

Choose Iconosquare if

  • You need simple, streamlined management of multiple social media accounts.
  • You want effective post scheduling to boost social media engagement.
  • You are a freelancer or small team managing both personal and business media.

Consider alternatives if

  • You require advanced multi-channel marketing automation and enterprise-grade integrations.
  • You need deep, advanced analytics and customizable reporting features.

What buyers should know before shortlisting Iconosquare

Iconosquare is a powerful tool for managing Instagram and Facebook accounts, offering features like engagement tracking and post scheduling. However, its focus on these platforms may limit its appeal to users of other social media.

Pros and cons

Iconosquare pros and cons

  • Iconosquare pros
  • Easy management of multiple social media accounts

  • Effective post scheduling capabilities

  • Improved engagement tracking

  • Iconosquare cons
  • Limited information on pricing transparency

  • Potential lack of advanced analytics features

4.7/5 rating
87 verified reviews
Free trial available

Ready to try it?

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See how it stacks up

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Iconosquare reviews and ratings

Buyer sentiment

Users generally express positive sentiment about Iconosquare's ease of use and scheduling features, with some concerns about pricing clarity and advanced functionality.

What buyers like

  • Ease of use
  • Post scheduling
  • Engagement tracking

Common complaints

  • Pricing transparency
  • Limited advanced features

4.66

Excellent

Based on 76 ratings & 87 reviews

Are you using Iconosquare?

Rating Distribution

Excellent

(75)

Very Good

(8)

Good

(1)

Poor

(2)

Terrible

(1)

What users are saying

EF

Emily F

12/21/23

5 out of 5

"LOVE IT!"

What do you like best about Iconosquare? I use it almost daily for reporting and scheduling. What do you dislike about Iconosquare? Nothing! It's so ...

Read more

EF

Emily F

12/21/23

5 out of 5

"LOVE IT!"

What do you like best about Iconosquare? I use it almost daily for reporting and scheduling. What do you dislike about Iconosquare? Nothing! It's so ...

Read more

BM

Baptiste M

05/02/23

5 out of 5

"Performant et simple d'utilisation"

What do you like best about Iconosquare? Permet facilement de programmer les posts sur les réseaux sociaux de mon entreprise et un seul clic, ...

Read more

BM

Baptiste M

05/02/23

5 out of 5

"Performant et simple d'utilisation"

What do you like best about Iconosquare? Permet facilement de programmer les posts sur les réseaux sociaux de mon entreprise et un seul clic, ...

Read more

MC

Mishelle C

04/20/23

5 out of 5

"It is a very easy going tool, it helped me in my networks analysis very well"

What do you like best about Iconosquare? That is a very useful tool, very quick to learn about it and very complete What do you dislike about ...

Read more

MC

Mishelle C

04/20/23

5 out of 5

"It is a very easy going tool, it helped me in my networks analysis very well"

What do you like best about Iconosquare? That is a very useful tool, very quick to learn about it and very complete What do you dislike about ...

Read more

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What are the features of Iconosquare?

31%

Feature coverage

9 of 29 tracked features

The strategy of collecting data from social media sites and blogs and assessing that data to make business decisions is referred to as socia…

People can collaborate more easily with the help of collaboration tools. The goal of a collaboration tool is to help a group of two or more…

Competitive analysis is a feature that allows businesses to gather information on their competitors in order to gain a deeper understanding…

Content analytics is a powerful software feature that enables businesses to gain valuable insights from their digital content. It involves t…

A real-time email marketing dashboard displays metrics. This allows individuals to track the effectiveness of an email marketing initiatives…

Engagement metrics are powerful tools that allow software users to track and analyze the level of interaction and involvement of their audie…

Post scheduling is a tool that allows you to specify specific time windows for your content to be published throughout the day. It saves a l…

Reporting provides complete visibility of the project and a clear grasp of what has to be done to the on-site personnel. The reporting proce…

Social Media Analytics refers to the process of analyzing and interpreting social media data to gain valuable insights and make informed dec…

Security & Compliance

Iconosquare security and data handling

Key compliance certifications and security features for IT and security teams evaluating Iconosquare.

Certifications

GDPR✓ Certified
HIPAA✗ Not certified

Security features

Data Encryption✓ Yes

Developer & data

Data residency
🌐

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Help & Contact

Iconosquare Support Options

Customer ServiceBusiness HoursOnline
LocationLimoges, France - 87000

Frequently Asked Questions About Iconosquare

Common questions buyers ask before choosing Iconosquare.

Iconosquare is a Social Media Analytics Tools. Iconosquare offers Social Media Analytics, Analytics (Social Media), Posts Scheduling, Engagement Metrics, Content Analytics and many more functionalities.

Iconosquare is a strong fit if: You need simple, streamlined management of multiple social media accounts.; You want effective post scheduling to boost social media engagement.. Consider alternatives if: You require advanced multi-channel marketing automation and enterprise-grade integrations.; You need deep, advanced analytics and customizable reporting features..

Buyers commonly note the following limitations of Iconosquare: Limited information on pricing transparency; Potential lack of advanced analytics features; May not support complex enterprise workflows.

Some top alternatives to Iconosquare includes Social Opinion, SMhack, Sprout Social, Planable and Sharemyinsights.

Iconosquare offers Free Trial, Subscription, Quotation Based pricing models

We don't have information regarding integrations of the Iconosquare as of now.

The starting price of Iconosquare is $49/Month when Billed Yearly

Ready to try it?

Get started with Iconosquare

Start your free trial — no credit card required.

About the reviewer

Rajat Gupta is the founder of Spotsaas. Over the past two years, he has reviewed 2,000+ tools across CRM, HR, AI, and finance — applying hands-on product research and a background in commerce and the CFA program to evaluate software through a business and ROI lens. His goal: help teams make software decisions they won't regret.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].